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Coursera Inc (COUR)
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Upturn Advisory Summary
12/02/2025: COUR (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
15 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $12.38
1 Year Target Price $12.38
| 5 | Strong Buy |
| 3 | Buy |
| 5 | Hold |
| 2 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.37% | Avg. Invested days 51 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/02/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.35B USD | Price to earnings Ratio - | 1Y Target Price 12.38 |
Price to earnings Ratio - | 1Y Target Price 12.38 | ||
Volume (30-day avg) 15 | Beta 1.37 | 52 Weeks Range 5.76 - 13.56 | Updated Date 12/2/2025 |
52 Weeks Range 5.76 - 13.56 | Updated Date 12/2/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.29 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -6.2% | Operating Margin (TTM) -8.03% |
Management Effectiveness
Return on Assets (TTM) -4.42% | Return on Equity (TTM) -7.44% |
Valuation
Trailing PE - | Forward PE 18.42 | Enterprise Value 601276000 | Price to Sales(TTM) 1.82 |
Enterprise Value 601276000 | Price to Sales(TTM) 1.82 | ||
Enterprise Value to Revenue 0.81 | Enterprise Value to EBITDA -7.45 | Shares Outstanding 166400000 | Shares Floating 144396928 |
Shares Outstanding 166400000 | Shares Floating 144396928 | ||
Percent Insiders 6.74 | Percent Institutions 81.74 |
Upturn AI SWOT
Coursera Inc
Company Overview
History and Background
Coursera Inc. was founded in 2012 by Stanford University professors Andrew Ng and Daphne Koller. It began as a platform offering massive open online courses (MOOCs) and has evolved into a leading provider of online education and training. Key milestones include partnerships with top universities and businesses, expansion into degree programs and enterprise learning, and an IPO in 2021.
Core Business Areas
- Degrees: Offers fully online bachelor's and master's degree programs from top universities.
- Professional Certificates: Provides career-focused certificate programs designed to help learners gain job-ready skills.
- Coursera for Business: Offers enterprise learning solutions, enabling organizations to upskill and reskill their workforce.
- Guided Projects: Provides short, hands-on projects that allow learners to apply skills and knowledge.
Leadership and Structure
The CEO of Coursera is Jeff Maggioncalda. The company has a typical corporate structure with functional departments such as technology, product, marketing, sales, and finance, and is led by a board of directors.
Top Products and Market Share
Key Offerings
- Degrees: Online degree programs in various fields, generating a significant portion of revenue. Coursera faces competition from traditional universities offering online programs and other online education platforms. Difficult to pinpoint exact market share, but estimated to be significant given its university partners. Competitors: 2U (TWOU), Academic Partnerships.
- Coursera for Business: Enterprise learning platform used by businesses for employee training and development. Growing rapidly but facing competition from LinkedIn Learning (MSFT), Udemy for Business (privately held), and Pluralsight (privately held). Market share data is not readily available.
- Professional Certificates: Career-focused certificate programs, with number of enrollees continuing to grow. Competitors include edX, FutureLearn, and Udacity.
Market Dynamics
Industry Overview
The online education market is experiencing rapid growth, driven by increasing demand for accessible and affordable education and training. Key trends include microlearning, personalized learning, and the integration of AI in education.
Positioning
Coursera is positioned as a premium provider of online education, offering high-quality content from top universities and businesses. Its competitive advantages include its brand reputation, strong partnerships, and comprehensive course catalog.
Total Addressable Market (TAM)
The global online education market is expected to reach hundreds of billions of dollars in the coming years. Coursera is positioned to capture a significant portion of this market, focusing on higher education and enterprise learning. Estimated at $325 billion by 2025.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Partnerships with top universities and businesses
- Comprehensive course catalog
- Large user base
Weaknesses
- High marketing costs
- Competition from other online education platforms
- Reliance on university partnerships
- Lack of direct control over course content
Opportunities
- Expanding into new markets
- Developing new course offerings
- Increasing enterprise learning solutions
- Leveraging AI for personalized learning
Threats
- Increased competition
- Economic downturn
- Changes in government regulations
- Emergence of disruptive technologies
Competitors and Market Share
Key Competitors
- 2U (TWOU)
- Udemy (Privately Held)
- LinkedIn Learning (MSFT)
Competitive Landscape
Coursera's advantages include partnerships with leading universities and its brand recognition. Disadvantages include high marketing costs and competition from lower-priced alternatives. Udemy and LinkedIN Learning have a much higher market share. There are a lot more players in the market making the remaining 85% or so
Major Acquisitions
Rhyme Systems Inc.
- Year: 2019
- Acquisition Price (USD millions): 0
- Strategic Rationale: Acquisition of the company which developed the technology to power Coursera Labs
Growth Trajectory and Initiatives
Historical Growth: Coursera has experienced significant revenue growth in recent years, driven by increasing demand for online education and its expanding course catalog.
Future Projections: Analysts project continued revenue growth for Coursera, driven by its enterprise learning solutions and expansion into new markets.
Recent Initiatives: Recent initiatives include partnerships with more universities and companies, launching new degree programs, and enhancing its platform with AI-powered features.
Summary
Coursera is a leading online education platform with strong university partnerships and a growing enterprise business. However, the company faces increasing competition and high marketing costs. Its future growth depends on successful expansion into new markets and leveraging AI to personalize learning experiences. Financial performance is improving, but profitability remains a challenge.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Coursera Investor Relations
- Company Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market data is based on estimates and may not be precise. Financial data can change. Please verify all information from current SEC filings.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Coursera Inc
Exchange NYSE | Headquaters Mountain View, CA, United States | ||
IPO Launch date 2021-03-31 | CEO, President & Director Mr. Gregory M. Hart | ||
Sector Consumer Defensive | Industry Education & Training Services | Full time employees 1260 | Website https://www.coursera.org |
Full time employees 1260 | Website https://www.coursera.org | ||
Coursera, Inc. provides online educational services in the United States, Europe, Africa, the Asia Pacific, the Middle East, and internationally. It operates through three segments: Consumer, Enterprise, and Degrees. The company offers guided projects, courses, and specializations, as well as online degrees; and certificates for entry-level professional, non-entry level professional, university, and MasterTrack. It offers its products to individuals, enterprise, business, campus, and government. The company was formerly known as Dkandu, Inc. and changed its name to Coursera, Inc. in April 2012. Coursera, Inc. was incorporated in 2011 and is headquartered in Mountain View, California.
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