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Cronos Group Inc (CRON)

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Upturn Advisory Summary
12/24/2025: CRON (2-star) is a SELL. SELL since 1 days. Simulated Profits (-1.79%). Updated daily EoD!
1 Year Target Price $2.17
1 Year Target Price $2.17
| 1 | Strong Buy |
| 1 | Buy |
| 2 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -15.6% | Avg. Invested days 36 | Today’s Advisory SELL |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.05B USD | Price to earnings Ratio 25 | 1Y Target Price 2.17 |
Price to earnings Ratio 25 | 1Y Target Price 2.17 | ||
Volume (30-day avg) 5 | Beta 1.04 | 52 Weeks Range 1.60 - 3.43 | Updated Date 12/23/2025 |
52 Weeks Range 1.60 - 3.43 | Updated Date 12/23/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.11 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 27.27% | Operating Margin (TTM) -13.83% |
Management Effectiveness
Return on Assets (TTM) -1.39% | Return on Equity (TTM) 3.67% |
Valuation
Trailing PE 25 | Forward PE - | Enterprise Value 246057392 | Price to Sales(TTM) 7.96 |
Enterprise Value 246057392 | Price to Sales(TTM) 7.96 | ||
Enterprise Value to Revenue 1.86 | Enterprise Value to EBITDA -1.42 | Shares Outstanding 382893267 | Shares Floating 202171474 |
Shares Outstanding 382893267 | Shares Floating 202171474 | ||
Percent Insiders 47.13 | Percent Institutions 16.15 |
Upturn AI SWOT
Cronos Group Inc

Company Overview
History and Background
Cronos Group Inc. was founded in 2014. It is a global cannabinoid company. Key milestones include its listing on the Nasdaq and its significant investment from Altria Group in 2018, which provided substantial capital for expansion and product development. The company has evolved to focus on producing and distributing cannabis and cannabinoid-based products.
Core Business Areas
- Cannabis Cultivation and Production: Cronos Group cultivates and produces cannabis and cannabinoid-derived products across its global operations. This includes both recreational and medical cannabis.
- Product Development and Brands: The company develops and markets a portfolio of cannabis brands and product categories, including dried flower, pre-rolls, oils, and edibles, targeting various consumer preferences and medical applications.
- Research and Development: Cronos Group invests in R&D to innovate new cannabinoid formulations, delivery systems, and product applications, aiming to address unmet needs in the market.
Leadership and Structure
Cronos Group Inc. is led by a management team with experience in various industries. The exact composition of the leadership team and the detailed organizational structure can be found in their official filings (e.g., 10-K reports) with the SEC.
Top Products and Market Share
Key Offerings
- Product Name 1: Spinachu00ae (Dried Flower, Edibles, Vapes) - Description: A Canadian cannabis brand offering a range of products. Competitors: Canopy Growth (Tweed), Tilray (Aphria), Organigram Holdings.
- Product Name 2: Lord Jonesu00ae (Cannabis-infused Edibles, Topicals) - Description: A premium cannabis brand known for its sophisticated product offerings. Competitors: Plus Products, Beboe, Kiva Confections.
- Product Name 3: Peace Naturalsu00ae (Medical Cannabis) - Description: A medical cannabis brand focused on providing high-quality medical cannabis products to registered patients. Competitors: Aphria (now Tilray), Aurora Cannabis.
Market Dynamics
Industry Overview
The global cannabis industry is rapidly evolving, driven by increasing legalization, evolving consumer preferences, and ongoing product innovation. The market is characterized by intense competition, regulatory shifts, and a growing focus on health and wellness applications. Supply chain management and product quality are critical factors.
Positioning
Cronos Group positions itself as a global cannabinoid company focused on innovation and brand building. Its strategic investments and partnerships, particularly with Altria, aim to provide a competitive edge in product development and market access.
Total Addressable Market (TAM)
The global cannabis market is projected to grow significantly, with estimates varying but generally in the hundreds of billions of USD in the coming years. Cronos Group, as a global player, aims to capture a share of this growing market across various product categories and geographies where legal.
Upturn SWOT Analysis
Strengths
- Strong financial backing from Altria Group.
- Portfolio of diverse cannabis brands catering to different market segments.
- Investment in research and development for innovative products.
- Global operational footprint.
Weaknesses
- Consistent profitability has been a challenge, with significant operating losses.
- Dependence on the regulatory landscape which can be volatile.
- Intense competition within the cannabis sector.
- Execution risk in achieving projected growth and market share.
Opportunities
- Expansion into new and emerging legal cannabis markets.
- Development of new product categories (e.g., cannabinoids for wellness, beverages).
- Leveraging R&D for intellectual property and product differentiation.
- Potential for strategic acquisitions to expand market reach or technology.
Threats
- Unfavorable regulatory changes or enforcement actions.
- Increased competition from both established players and new entrants.
- Price compression due to market oversupply.
- Macroeconomic factors impacting consumer spending on discretionary items.
Competitors and Market Share
Key Competitors
- Canopy Growth Corporation (CGC)
- Tilray Brands, Inc. (TLRY)
- Aurora Cannabis Inc. (ACB)
- Sundial Growers Inc. (SNDL)
Competitive Landscape
Cronos Group faces a highly competitive landscape with larger, more established players and numerous smaller entrants. Its competitive advantages lie in its strong financial backing, brand portfolio diversity, and R&D focus. However, it faces challenges in achieving economies of scale and consistent profitability against competitors who may have larger market shares or more mature operational efficiencies.
Growth Trajectory and Initiatives
Historical Growth: Cronos Group has demonstrated revenue growth driven by the expansion of its brands, particularly in Canada and Israel, and strategic product launches. However, this growth has often been accompanied by increasing operating expenses, impacting net profitability.
Future Projections: Future growth is projected to be driven by continued brand development, market expansion into new legal jurisdictions, and innovation in product offerings. Analyst estimates for revenue growth exist, but profitability timelines remain a key area of focus.
Recent Initiatives: Recent initiatives often focus on optimizing operations, expanding product lines under existing brands, and exploring new market opportunities. Partnerships and strategic alliances also play a role in their expansion strategy.
Summary
Cronos Group Inc. is a global cannabinoid company with a diversified brand portfolio and a focus on innovation. While it has demonstrated revenue growth and benefits from significant financial backing, it faces challenges with consistent profitability and intense market competition. The company's success hinges on its ability to navigate evolving regulations, expand into new markets effectively, and develop differentiated products that resonate with consumers in a dynamic industry.
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Sources and Disclaimers
Data Sources:
- Company's official SEC filings (e.g., 10-K, 10-Q)
- Reputable financial news and data providers (e.g., Yahoo Finance, Bloomberg, Reuters)
- Industry research reports
Disclaimers:
This JSON output is an informational summary based on publicly available data and does not constitute financial advice. Market share data and financial performance figures are estimates and can vary based on reporting periods and methodologies. Investors should conduct their own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Cronos Group Inc
Exchange NASDAQ | Headquaters Stayner, ON, Canada | ||
IPO Launch date 2016-07-12 | President, CEO & Chairman Mr. Michael Ryan Gorenstein J.D. | ||
Sector Healthcare | Industry Drug Manufacturers - Specialty & Generic | Full time employees 459 | Website https://thecronosgroup.com |
Full time employees 459 | Website https://thecronosgroup.com | ||
Cronos Group Inc., a cannabinoid company, engages in the cultivation, production, distribution, and marketing of cannabis products in Canada, Israel, and internationally. It offers dried flowers, pre-rolls, oils, vaporizers, edibles, and cannabis tinctures under the Spinach, Lord Jones, and PEACE NATURALS brand names. The company is based in Stayner, Canada.

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