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SNDL 
SNDL Inc. (SNDL)
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Stock price based on last close (see disclosures)
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Upturn Advisory Summary
11/05/2025: SNDL (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $4.71
1 Year Target Price $4.71
| 2 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.46% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 11/05/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 458.35M USD | Price to earnings Ratio - | 1Y Target Price 4.71 |
Price to earnings Ratio - | 1Y Target Price 4.71 | ||
Volume (30-day avg) 2 | Beta 0.56 | 52 Weeks Range 1.15 - 2.89 | Updated Date 11/8/2025 |
52 Weeks Range 1.15 - 2.89 | Updated Date 11/8/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.26 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -9.7% | Operating Margin (TTM) -3.84% |
Management Effectiveness
Return on Assets (TTM) -0.52% | Return on Equity (TTM) -7.95% |
Valuation
Trailing PE - | Forward PE 344.83 | Enterprise Value 607244557 | Price to Sales(TTM) 0.48 |
Enterprise Value 607244557 | Price to Sales(TTM) 0.48 | ||
Enterprise Value to Revenue 0.9 | Enterprise Value to EBITDA -1.61 | Shares Outstanding 257500000 | Shares Floating 232658956 |
Shares Outstanding 257500000 | Shares Floating 232658956 | ||
Percent Insiders 4.32 | Percent Institutions 17.3 |
Upturn AI SWOT
SNDL Inc.
Company Overview
History and Background
SNDL Inc., formerly Sundial Growers Inc., was founded in 2006. Initially a Canadian cannabis producer, it has grown through acquisitions and diversification, expanding into alcohol retail and investments.
Core Business Areas
- Cannabis Operations: Cultivation, processing, and distribution of cannabis products in Canada.
- Alcohol Retail: Ownership and operation of liquor retail stores, primarily through Alcanna.
- Investment Operations: Strategic investments in cannabis-related businesses and other ventures.
Leadership and Structure
Zach George serves as CEO. The company operates with a traditional corporate structure, with various departments overseeing different business segments.
Top Products and Market Share
Key Offerings
- Dried Cannabis Flower: A core cannabis product with a competitive market. Competitors include Canopy Growth Corporation (CGC), Aurora Cannabis (ACB). Market share data not directly available for SNDL alone.
- Cannabis Extracts and Oils: Increasingly popular cannabis products for vaping and other applications. Competitors include Tilray Brands (TLRY). Market share data not directly available for SNDL alone.
- Alcohol Retail Sales: Sales through liquor retail stores acquired via Alcanna. Competitors include private and public retail chains. Market share data varies by region.
Market Dynamics
Industry Overview
The cannabis industry is experiencing growth and increasing regulatory acceptance, but it's also volatile and highly competitive. Alcohol retail is more established but faces evolving consumer preferences.
Positioning
SNDL is transitioning from a pure-play cannabis company to a diversified business through strategic acquisitions, aiming to build a broader portfolio of consumer packaged goods.
Total Addressable Market (TAM)
The global legal cannabis market is projected to reach hundreds of billions of dollars in the coming years. The alcohol market is significantly larger. SNDL aims to capture a portion of both.
Upturn SWOT Analysis
Strengths
- Diversified business model
- Strong balance sheet due to past financings
- Experienced management team
- Established retail network via Alcanna
Weaknesses
- Inconsistent profitability
- Dilution of shareholder value through frequent equity offerings
- Negative operating cash flow
- Relatively small market share in cannabis
Opportunities
- Further expansion into new cannabis markets
- Strategic acquisitions to enhance portfolio
- Development of innovative cannabis products
- Expansion of alcohol retail footprint
Threats
- Intense competition in cannabis and alcohol industries
- Changing regulations and consumer preferences
- Economic downturn impacting consumer spending
- Continued dilution of share value
Competitors and Market Share
Key Competitors
- CGC
- ACB
- TLRY
- CRON
Competitive Landscape
SNDL faces intense competition from larger, more established cannabis companies. Its diversification strategy differentiates it, but execution is critical.
Major Acquisitions
Alcanna
- Year: 2022
- Acquisition Price (USD millions): 235
- Strategic Rationale: Entry into the established alcohol retail market, providing diversification and a revenue stream outside of cannabis.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions and expansion of cannabis operations.
Future Projections: Analyst projections vary widely, reflecting uncertainty about the company's strategic direction and market conditions.
Recent Initiatives: Recent initiatives include acquisitions in alcohol retail, cannabis cultivation, and strategic investments.
Summary
SNDL is a company in transition, moving from a pure-play cannabis producer to a diversified consumer packaged goods company. While it has a strong balance sheet and is making strategic acquisitions, it faces challenges in achieving consistent profitability and managing shareholder dilution. The company's success hinges on effective execution of its diversification strategy and navigating the competitive cannabis and alcohol markets. Investors should monitor financial metrics closely and be aware of the volatility and dilution risks.
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Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Analyst Reports
- Industry News
- Company Website
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market share data is based on available estimates and may not be precise. Investment decisions should be based on individual research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About SNDL Inc.
Exchange NASDAQ | Headquaters Calgary, AB, Canada | ||
IPO Launch date 2019-08-01 | CEO & Non Independent Director Mr. Zachary Ryan George IV | ||
Sector Consumer Defensive | Industry Beverages - Wineries & Distilleries | Full time employees 2604 | Website https://www.sndl.com |
Full time employees 2604 | Website https://www.sndl.com | ||
SNDL Inc. engages in the production, distribution, and sale of cannabis products for the adult-use market in Canada. The company operates through four segments: Liquor Retail, Cannabis Retail, Cannabis Operations, and Investments. It engages in the cultivation, distribution, and sale of cannabis for the adult-use and medical markets; sale of wines, beers, and spirits through liquor stores under the Wine and Beyond, Ace Liquor, and Liquor Depot retail banners; and private sale of adult-use cannabis products and accessories through its owned and franchised retail cannabis stores. The company also produces and distributes flower, pre-rolls, and vapes, as well as offers financial services. It offers its products under the Top Leaf, Contraband, Palmetto, Bon Jak, La Logue, Versus, Grasslands, Pearls by Grön, No Future, and Bhang Chocolate brands. The company was formerly known as Sundial Growers Inc. and changed its name to SNDL Inc. in July 2022. SNDL Inc. was incorporated in 2006 and is headquartered in Calgary, Canada.
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