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Brinker International Inc (EAT)



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Upturn Advisory Summary
10/15/2025: EAT (5-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $175.69
1 Year Target Price $175.69
4 | Strong Buy |
1 | Buy |
15 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 166.3% | Avg. Invested days 47 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 5.81B USD | Price to earnings Ratio 15.72 | 1Y Target Price 175.69 |
Price to earnings Ratio 15.72 | 1Y Target Price 175.69 | ||
Volume (30-day avg) 20 | Beta 1.38 | 52 Weeks Range 88.76 - 192.22 | Updated Date 10/15/2025 |
52 Weeks Range 88.76 - 192.22 | Updated Date 10/15/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 8.32 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 7.12% | Operating Margin (TTM) 8.67% |
Management Effectiveness
Return on Assets (TTM) 12.44% | Return on Equity (TTM) 186.74% |
Valuation
Trailing PE 15.72 | Forward PE 12.39 | Enterprise Value 7358788699 | Price to Sales(TTM) 1.08 |
Enterprise Value 7358788699 | Price to Sales(TTM) 1.08 | ||
Enterprise Value to Revenue 1.37 | Enterprise Value to EBITDA 10.22 | Shares Outstanding 44431215 | Shares Floating 43785251 |
Shares Outstanding 44431215 | Shares Floating 43785251 | ||
Percent Insiders 1.35 | Percent Institutions 108.91 |
Upturn AI SWOT
Brinker International Inc

Company Overview
History and Background
Brinker International, Inc. was founded in 1975 as Chili's, Inc. by Larry Lavine. It expanded through the Chili's Grill & Bar chain and later acquired other restaurant brands, evolving into Brinker International.
Core Business Areas
- Chili's Grill & Bar: Brinker's flagship brand, offering a casual dining experience with a menu featuring burgers, fajitas, ribs, and appetizers. It constitutes the majority of Brinker's revenue.
- Maggiano's Little Italy: A full-service, Italian-American casual dining restaurant chain known for its family-style meals and banquet facilities.
Leadership and Structure
The leadership team is headed by the CEO. The organizational structure includes departments for operations, finance, marketing, and human resources.
Top Products and Market Share
Key Offerings
- Burgers (Chili's): A core menu item for Chili's, contributing significantly to revenue. Competitors include McDonald's (MCD), Burger King (RBI), and Wendy's (WEN).
- Fajitas (Chili's): Another signature dish at Chili's, driving customer traffic. Competitors are similar to those for burgers, as well as regional Mexican chains.
- Pasta Dishes (Maggiano's): A key offering at Maggiano's, known for its family-style portions. Competitors include Olive Garden (DRI) and other Italian-American chains.
Market Dynamics
Industry Overview
The restaurant industry is highly competitive, facing challenges from changing consumer preferences, rising food and labor costs, and economic fluctuations. Fast-casual and delivery services are growing trends.
Positioning
Brinker is positioned in the casual dining segment, competing with other established chains. It differentiates itself through its brand recognition, menu innovation, and loyalty programs.
Total Addressable Market (TAM)
The US restaurant industry is estimated to be valued at several hundred billion dollars. Brinker holds a small but significant portion of this TAM, aiming to increase its share through menu innovation and expansion.
Upturn SWOT Analysis
Strengths
- Strong Brand Recognition (Chili's)
- Established Supply Chain
- Loyalty Program
- Franchise Model (International)
- Diverse Menu Options
Weaknesses
- High Debt Levels
- Exposure to Commodity Price Fluctuations
- Dependence on US Market
- Inconsistent Service Quality
- Negative impact of inflation on lower income customers
Opportunities
- Expansion into New Markets (International)
- Menu Innovation (Plant-Based Options)
- Increased Focus on Delivery and Takeout
- Leveraging Technology to Enhance Customer Experience
- Strategic partnerships with online delivery services.
Threats
- Increased Competition
- Rising Labor Costs
- Changing Consumer Preferences
- Economic Downturn
- Food Safety Concerns
Competitors and Market Share
Key Competitors
- DRI
- TXRH
- CAKE
- DIN
Competitive Landscape
Brinker competes with various casual dining chains. Its advantages lie in the popularity of Chili's, while its disadvantages include high debt and commodity cost fluctuation.
Growth Trajectory and Initiatives
Historical Growth: Discussing the company's past growth patterns in terms of revenue and earnings.
Future Projections: Estimating future growth based on analyst consensus forecasts and company guidance.
Recent Initiatives: Highlighting new restaurant openings, menu updates, and marketing campaigns.
Summary
Brinker International, with its flagship Chili's brand, is a player in the casual dining segment, facing challenges related to costs, debt, and changing consumer tastes. Its brand recognition and loyalty program offer some strength, however the company needs to manage its debts, and address changing consumer preferences to capitalize on growth opportunities. Expansion and new initiatives are crucial to maintain market share.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10-K, 10-Q)
- Investor Presentations
- Industry Reports
- Analyst Estimates
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered financial advice. Market conditions and company performance can change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Brinker International Inc
Exchange NYSE | Headquaters Dallas, TX, United States | ||
IPO Launch date 1989-07-28 | President, CEO & Director Mr. Kevin D. Hochman | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 83840 | Website https://brinker.com |
Full time employees 83840 | Website https://brinker.com |
Brinker International, Inc., together with its subsidiaries, owns, develops, operates, and franchises casual dining restaurants in the United States and internationally. It operates and franchises Chili's Grill & Bar and Maggiano's Little Italy restaurant brands. The company was founded in 1975 and is headquartered in Dallas, Texas.

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