Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
ENR 
Energizer Holdings Inc (ENR)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
10/15/2025: ENR (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
8 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $30.71
1 Year Target Price $30.71
| 2 | Strong Buy |
| 0 | Buy |
| 6 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -21.01% | Avg. Invested days 26 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/15/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.66B USD | Price to earnings Ratio 7.04 | 1Y Target Price 30.71 |
Price to earnings Ratio 7.04 | 1Y Target Price 30.71 | ||
Volume (30-day avg) 8 | Beta 0.61 | 52 Weeks Range 19.49 - 38.24 | Updated Date 10/16/2025 |
52 Weeks Range 19.49 - 38.24 | Updated Date 10/16/2025 | ||
Dividends yield (FY) 5.00% | Basic EPS (TTM) 3.45 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.6% | Operating Margin (TTM) 29.45% |
Management Effectiveness
Return on Assets (TTM) 8.12% | Return on Equity (TTM) 164.19% |
Valuation
Trailing PE 7.04 | Forward PE 6.7 | Enterprise Value 5001130689 | Price to Sales(TTM) 0.57 |
Enterprise Value 5001130689 | Price to Sales(TTM) 0.57 | ||
Enterprise Value to Revenue 1.71 | Enterprise Value to EBITDA 8.81 | Shares Outstanding 68268535 | Shares Floating 60706429 |
Shares Outstanding 68268535 | Shares Floating 60706429 | ||
Percent Insiders 11.01 | Percent Institutions 95.4 |
Upturn AI SWOT
Energizer Holdings Inc
Company Overview
History and Background
Energizer Holdings, Inc. traces its roots back to the Eveready Battery Company, founded in 1896. It evolved through various ownership structures, including Union Carbide. In 2000, Energizer became an independent, publicly traded company. The company has grown through acquisitions and product innovation.
Core Business Areas
- Batteries: Manufacturing and marketing of batteries under the Energizer and Eveready brands, including alkaline, lithium, and rechargeable batteries.
- Auto Care: Manufacturing and marketing of automotive fragrance and appearance products under brands like Refresh Your Car!, California Scents, and Driven.
- Lights & Licensing: Includes flashlights, headlamps, and other lighting products under the Energizer brand, as well as brand licensing agreements.
Leadership and Structure
Mark LaVigne serves as the Chairman, President, and Chief Executive Officer. The company operates with a functional organizational structure, dividing operations into global business units.
Top Products and Market Share
Key Offerings
- Energizer MAX Alkaline Batteries: Standard alkaline batteries for everyday use. Energizer is a leading brand, but exact market share fluctuates. Competitors include Duracell and Panasonic (EVOLTA). Estimated market share around 25-30% globally (combined Energizer and Eveready).
- Energizer Ultimate Lithium Batteries: High-performance lithium batteries for power-intensive devices. Competitors include Duracell (lithium) and Panasonic (lithium). Market share lower than Alkaline but growing. Estimated market share around 10-15% globally (combined Energizer and Eveready).
- Refresh Your Car! Automotive Air Fresheners: Leading brand in automotive air fresheners. Competitors include Little Trees (Car-Freshner Corporation) and Yankee Candle (Newell Brands). The company has approximately 20% of US market share in auto fragrance.
Market Dynamics
Industry Overview
The battery market is mature but evolving, driven by demand for portable power in consumer electronics, IoT devices, and electric vehicles. The auto care market is driven by vehicle ownership and maintenance trends.
Positioning
Energizer is a well-established brand with a global presence. It differentiates itself through brand recognition, innovation in battery technology, and a diverse product portfolio. The acquisition of Spectrum Brandsu2019 battery and portable lighting business has further strengthened its position.
Total Addressable Market (TAM)
The global battery market is estimated to be worth over $100 billion. The auto care market is around $10 billion. Energizer is positioned to capture a portion of both, but faces strong competition.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Global distribution network
- Diverse product portfolio
- Innovation in battery technology
- Established presence in the auto care market
Weaknesses
- Reliance on mature markets
- Exposure to commodity price fluctuations
- High debt levels due to acquisitions
- Intense competition in the battery market
Opportunities
- Growth in emerging markets
- Expansion into new battery applications (e.g., electric vehicles, energy storage)
- Development of sustainable battery solutions
- Increased demand for automotive air fresheners and appearance products
Threats
- Technological disruption (e.g., solid-state batteries)
- Increased competition from private-label brands
- Fluctuations in raw material prices
- Changes in consumer preferences
- Economic downturns
Competitors and Market Share
Key Competitors
- DURR
- POWI
Competitive Landscape
Energizer competes with Duracell and Panasonic in the battery market. It also competes with other auto care product manufacturers. Energizer's advantages include brand recognition and a diverse product portfolio. Disadvantages include high debt levels and intense competition.
Major Acquisitions
Spectrum Brands Battery and Portable Lighting Business
- Year: 2019
- Acquisition Price (USD millions): 2000
- Strategic Rationale: Expanded Energizer's product portfolio and global reach in the battery and portable lighting markets.
Growth Trajectory and Initiatives
Historical Growth: Discuss historical growth trends in revenue, market share, and profitability.
Future Projections: Provide analyst estimates for future revenue, earnings, and cash flow growth.
Recent Initiatives: Highlight recent acquisitions, product launches, and strategic partnerships.
Summary
Energizer Holdings is a well-established company with a strong brand and a global presence, but faces intense competition and high debt. Its diverse portfolio and innovative battery technology are working well. Energizer needs to be careful of Technological Disruption and Fluctuations in Raw Material Prices.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Energizer Holdings Inc. Investor Relations
- Market research reports
- Industry analysis reports
Disclaimers:
This analysis is based on publicly available information and analyst estimates. It is not financial advice. Investors should conduct their own due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Energizer Holdings Inc
Exchange NYSE | Headquaters Saint Louis, MO, United States | ||
IPO Launch date 2000-03-27 | President, CEO & Director Mr. Mark S. LaVigne J.D. | ||
Sector Industrials | Industry Electrical Equipment & Parts | Full time employees 5600 | |
Full time employees 5600 | |||
Energizer Holdings, Inc., together with its subsidiaries, manufactures, markets, and distributes household batteries, specialty batteries, and lighting products worldwide. It offers lithium, alkaline, carbon zinc, nickel metal hydride, zinc air, and silver oxide batteries under the Energizer, Eveready, and Rayovac brands; primary, rechargeable, specialty, and hearing aid batteries; and handheld, headlights, lanterns, and area lights, as well as flashlights under the Hard Case, Dolphin, and WeatherReady brands. The company licenses the Energizer, Rayovac, and Eveready brands to companies developing consumer solutions in solar, automotive batteries, portable power for critical devices, generators, power tools, household light bulbs, and other lighting products. In addition, it designs and markets automotive fragrance and appearance products, including protectants, wipes, tire and wheel care products, glass cleaners, leather care products, air fresheners, and washes to clean, shine, refresh, and protect interior and exterior automobile surfaces under the Armor All, Nu Finish, Refresh Your Car!, LEXOL, Eagle One, NEVR-DULL, California Scents, Driven, Bahama & Co, Carnu, Grand Prix, Kit, Tempo, and Centralsul brands; STP branded fuel and oil additives, functional fluids, and other performance chemical products; and do-it-yourself automotive air conditioning recharge products under the A/C PRO brand, as well as other refrigerant and recharge kits, sealants, and accessories. The company sells its products through direct sales force, distributors, and wholesalers; and various retail and business-to-business channels, including mass merchandisers, club, electronics, food, home improvement, dollar store, auto, drug, hardware, e-commerce, convenience, sporting goods, hobby/craft, office, industrial, medical, and catalog. Energizer Holdings, Inc. was incorporated in 2015 and is headquartered in Saint Louis, Missouri.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.