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Energizer Holdings Inc (ENR)



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Upturn Advisory Summary
08/14/2025: ENR (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $31.14
1 Year Target Price $31.14
2 | Strong Buy |
0 | Buy |
6 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.24% | Avg. Invested days 23 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.94B USD | Price to earnings Ratio 8.23 | 1Y Target Price 31.14 |
Price to earnings Ratio 8.23 | 1Y Target Price 31.14 | ||
Volume (30-day avg) 8 | Beta 0.62 | 52 Weeks Range 19.70 - 38.64 | Updated Date 08/15/2025 |
52 Weeks Range 19.70 - 38.64 | Updated Date 08/15/2025 | ||
Dividends yield (FY) 4.20% | Basic EPS (TTM) 3.45 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-04 | When Before Market | Estimate 0.62 | Actual 1.13 |
Profitability
Profit Margin 8.6% | Operating Margin (TTM) 29.45% |
Management Effectiveness
Return on Assets (TTM) 8.12% | Return on Equity (TTM) 164.19% |
Valuation
Trailing PE 8.23 | Forward PE 7.61 | Enterprise Value 5234609079 | Price to Sales(TTM) 0.66 |
Enterprise Value 5234609079 | Price to Sales(TTM) 0.66 | ||
Enterprise Value to Revenue 1.79 | Enterprise Value to EBITDA 9.22 | Shares Outstanding 68268496 | Shares Floating 60696872 |
Shares Outstanding 68268496 | Shares Floating 60696872 | ||
Percent Insiders 11.01 | Percent Institutions 92.81 |
Upturn AI SWOT
Energizer Holdings Inc

Company Overview
History and Background
Energizer Holdings Inc. traces its roots back to 1896 as part of Union Carbide. It was spun off as Eveready Battery Company in 1980. It has evolved from a battery manufacturer to a diversified consumer products company with significant acquisitions and expansions.
Core Business Areas
- Batteries: Manufactures and markets various battery types, including alkaline, lithium, and rechargeable batteries under the Energizer and Eveready brands.
- Auto Care: Produces and distributes auto care products such as appearance products, refrigerants, and performance chemicals under brands like A/C Pro, Refresh Your Car!, and California Scents.
- Lights and Flashlights: Manufactures and markets flashlights, headlamps and other lighting products under the Energizer brand.
Leadership and Structure
The current CEO is Mark LaVigne. The organizational structure consists of global business units focused on key product categories, supported by functional departments like finance, marketing, and operations.
Top Products and Market Share
Key Offerings
- Energizer MAX: Alkaline batteries for various devices. Competitors: Duracell (P&G), Panasonic, Rayovac. Energizer and Duracell together hold the majority of the market share.
- Energizer Ultimate Lithium: High-performance lithium batteries for demanding applications. Competitors: Duracell Lithium. Market share data is generally combined with total lithium battery sales
- A/C Pro: Automotive air conditioning recharge kits and accessories. Competitors: Interdynamics (IDQ), FJC. Energizer holds a leading position in the DIY auto refrigerant market.
- Refresh Your Car!: Automotive air fresheners. Competitors: Little Trees, Yankee Candle Car Scents. Energizer competes in a fragmented auto air freshener market.
Market Dynamics
Industry Overview
The battery market is mature but stable, with ongoing demand for portable power solutions. The auto care market is influenced by vehicle age, driving habits, and climate conditions. Both markets have cyclical nature, affected by consumer sentiment.
Positioning
Energizer Holdings Inc. is a leading player in both the battery and auto care markets, known for its strong brand recognition and distribution network. They compete on product innovation, performance, and value.
Total Addressable Market (TAM)
The global battery market is estimated to be around $70 Billion. The global Automotive Air Freshener market is valued at $10 Billion. Energizer is positioned well to capture a significant portion of this with global sales and brand recognition.
Upturn SWOT Analysis
Strengths
- Strong brand recognition (Energizer, Eveready, A/C Pro)
- Established distribution network
- Diversified product portfolio
- Innovation in battery technology
- Leading market share in key categories
Weaknesses
- High debt levels due to acquisitions
- Exposure to commodity price fluctuations
- Mature battery market with limited growth potential
- Dependence on retail channels
- Intense competition from private label brands
Opportunities
- Expansion into emerging markets
- Development of new battery technologies (e.g., solid-state)
- Growing demand for portable power solutions
- Increasing vehicle parc driving auto care demand
- Acquisitions of complementary businesses
Threats
- Intense price competition
- Technological disruption (e.g., wireless charging)
- Fluctuations in raw material costs
- Changing consumer preferences
- Economic downturns impacting consumer spending
Competitors and Market Share
Key Competitors
- PG
- DURA.IL
- ENLAY.PA
- RAYA
Competitive Landscape
Energizer Holdings Inc. competes primarily on brand recognition, product performance, and pricing. Duracell (P&G) is a major competitor.
Major Acquisitions
Spectrum Brands' Global Auto Care division
- Year: 2019
- Acquisition Price (USD millions): 1250
- Strategic Rationale: Expanded Energizer's auto care product portfolio and market presence.
Growth Trajectory and Initiatives
Historical Growth: Energizer Holdings Inc's historical growth trajectory involved acquisitions and innovation, as well as some divestitures to balance the portfolio.
Future Projections: Analyst estimates vary, but generally project modest revenue growth driven by both organic initiatives and potential acquisitions.
Recent Initiatives: Recent strategic initiatives focus on innovation, cost optimization, and strengthening its positions in key markets
Summary
Energizer Holdings Inc. is a well-established player in batteries and auto care. Strong brand recognition and distribution are assets. The company faces headwinds from debt, competition, and commodity prices. Innovation and strategic acquisitions are crucial for future growth and shareholder returns.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Energizer Holdings Inc. SEC Filings (10-K, 10-Q)
- Market research reports on the battery and auto care industries
- Analyst reports from financial institutions
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Energizer Holdings Inc
Exchange NYSE | Headquaters Saint Louis, MO, United States | ||
IPO Launch date 2000-03-27 | President, CEO & Director Mr. Mark S. LaVigne J.D. | ||
Sector Industrials | Industry Electrical Equipment & Parts | Full time employees 5600 | |
Full time employees 5600 |
Energizer Holdings, Inc., together with its subsidiaries, manufactures, markets, and distributes household batteries, specialty batteries, and lighting products worldwide. It offers lithium, alkaline, carbon zinc, nickel metal hydride, zinc air, and silver oxide batteries under the Energizer, Eveready, and Rayovac brands; primary, rechargeable, specialty, and hearing aid batteries; and handheld, headlights, lanterns, and area lights, as well as flashlights under the Hard Case, Dolphin, and WeatherReady brands. The company licenses the Energizer, Rayovac, and Eveready brands to companies developing consumer solutions in solar, automotive batteries, portable power for critical devices, generators, power tools, household light bulbs, and other lighting products. In addition, it designs and markets automotive fragrance and appearance products, including protectants, wipes, tire and wheel care products, glass cleaners, leather care products, air fresheners, and washes to clean, shine, refresh, and protect interior and exterior automobile surfaces under the Armor All, Nu Finish, Refresh Your Car!, LEXOL, Eagle One, NEVR-DULL, California Scents, Driven, Bahama & Co, Carnu, Grand Prix, Kit, Tempo, and Centralsul brands; STP branded fuel and oil additives, functional fluids, and other performance chemical products; and do-it-yourself automotive air conditioning recharge products under the A/C PRO brand, as well as other refrigerant and recharge kits, sealants, and accessories. The company sells its products through direct sales force, distributors, and wholesalers; and various retail and business-to-business channels, including mass merchandisers, club, electronics, food, home improvement, dollar store, auto, drug, hardware, e-commerce, convenience, sporting goods, hobby/craft, office, industrial, medical, and catalog. Energizer Holdings, Inc. was incorporated in 2015 and is headquartered in Saint Louis, Missouri.

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