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Equity Residential (EQR)

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Upturn Advisory Summary
01/07/2026: EQR (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $70.28
1 Year Target Price $70.28
| 5 | Strong Buy |
| 6 | Buy |
| 15 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 2.75% | Avg. Invested days 45 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 24.38B USD | Price to earnings Ratio 20.51 | 1Y Target Price 70.28 |
Price to earnings Ratio 20.51 | 1Y Target Price 70.28 | ||
Volume (30-day avg) 26 | Beta 0.76 | 52 Weeks Range 57.55 - 72.77 | Updated Date 01/7/2026 |
52 Weeks Range 57.55 - 72.77 | Updated Date 01/7/2026 | ||
Dividends yield (FY) 4.41% | Basic EPS (TTM) 3.02 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 37.58% | Operating Margin (TTM) 28.96% |
Management Effectiveness
Return on Assets (TTM) 2.56% | Return on Equity (TTM) 10.44% |
Valuation
Trailing PE 20.51 | Forward PE 43.86 | Enterprise Value 32410091337 | Price to Sales(TTM) 7.92 |
Enterprise Value 32410091337 | Price to Sales(TTM) 7.92 | ||
Enterprise Value to Revenue 10.53 | Enterprise Value to EBITDA 12.7 | Shares Outstanding 380474721 | Shares Floating 342510953 |
Shares Outstanding 380474721 | Shares Floating 342510953 | ||
Percent Insiders 0.53 | Percent Institutions 96.43 |
Upturn AI SWOT
Equity Residential

Company Overview
History and Background
Equity Residential (EQR) was founded in 1993 by Sam Zell. It is one of the largest owners of apartment buildings in the United States. The company has undergone significant transformations, including acquisitions and divestitures, to focus on high-growth, amenity-rich urban and suburban coastal markets. A major milestone was the spin-off of its public non-core assets into Independence Realty Trust (IRT) in 2014, allowing EQR to concentrate on its most valuable holdings.
Core Business Areas
- Core Real Estate Operations: Equity Residential's primary business is the ownership, management, and development of apartment buildings. They focus on acquiring, developing, and managing a portfolio of high-quality residential properties in strategically selected U.S. markets, primarily targeting renters with higher incomes and providing upscale amenities and services.
Leadership and Structure
Equity Residential is led by a Board of Directors and a management team. Key executives include the Chief Executive Officer, Chief Financial Officer, and heads of various operational and strategic departments. The company operates as a Real Estate Investment Trust (REIT), which influences its corporate structure and tax obligations.
Top Products and Market Share
Key Offerings
- High-Quality Apartment Rentals: Equity Residential offers a portfolio of branded apartment communities in densely populated urban and suburban areas, primarily on the East and West Coasts of the U.S. These properties cater to a demographic that values convenience, lifestyle, and amenities. Market share data for specific apartment complexes is not publicly disclosed, but EQR is a major player in the multifamily real estate sector in its target markets. Competitors include other large REITs, private equity firms, and local real estate developers.
Market Dynamics
Industry Overview
The U.S. multifamily real estate market is characterized by strong demand driven by demographic trends (millennials forming households, urbanization) and a preference for rental housing. However, it is also competitive, with significant capital allocation to the sector. Rent growth, occupancy rates, and property values are key indicators. The market is also influenced by economic conditions, interest rates, and local supply/demand dynamics.
Positioning
Equity Residential is positioned as a premier owner and operator of apartment buildings in high-barrier-to-entry, growth-oriented markets. Its competitive advantages include its scale, established brand, focus on prime locations, operational expertise, and a strong balance sheet. They leverage their size and experience to acquire, develop, and manage properties efficiently.
Total Addressable Market (TAM)
The total addressable market for U.S. rental housing is substantial, encompassing millions of households. For the multifamily sector specifically, the TAM is in the trillions of dollars. Equity Residential, as a major REIT, targets specific segments within this TAM, focusing on upscale rentals in major metropolitan areas. Their position is strong within these niche segments, but they do not capture the entire U.S. rental market.
Upturn SWOT Analysis
Strengths
- Strong portfolio of properties in desirable, high-growth markets.
- Experienced management team with a proven track record.
- Significant scale and operational efficiencies.
- Strong financial position and access to capital.
- Focus on amenity-rich, class A properties attractive to target demographics.
Weaknesses
- Concentration in specific geographic markets can expose to regional downturns.
- Susceptibility to economic cycles affecting renter affordability and demand.
- High capital expenditure requirements for property maintenance and upgrades.
- Potential for increased competition in prime markets.
Opportunities
- Continued demand for rental housing driven by demographic trends.
- Potential for rent growth in target markets.
- Strategic acquisitions to expand portfolio or enter new attractive markets.
- Development of new properties in supply-constrained areas.
- Leveraging technology to enhance tenant experience and operational efficiency.
Threats
- Rising interest rates increasing borrowing costs and impacting property valuations.
- Increased supply of new apartment units in some markets.
- Economic recession leading to job losses and reduced renter demand.
- Changes in local regulations or rent control policies.
- Shifts in consumer preferences (e.g., return to suburban living, reduced demand for urban amenities).
Competitors and Market Share
Key Competitors
- AvalonBay Communities (AVB)
- Prologis (PLD)
- UDR, Inc. (UDR)
- Essex Property Trust (ESS)
Competitive Landscape
Equity Residential benefits from its scale, prime locations, and operational expertise. However, it faces intense competition from other large REITs, private equity firms, and developers. Competitors often vie for the same high-quality assets and rental demand in key urban and suburban markets. EQR's advantage lies in its deep market knowledge and ability to execute complex transactions.
Growth Trajectory and Initiatives
Historical Growth: Equity Residential has historically grown through strategic acquisitions and developments, as well as through organic growth driven by rent increases and improved occupancy in its existing portfolio. Its focus on prime markets has allowed it to benefit from population and job growth in those areas.
Future Projections: Future projections for Equity Residential typically involve continued focus on its core strategies: optimizing its portfolio, selectively acquiring and developing properties in high-demand markets, and managing its operations efficiently. Analyst consensus generally anticipates continued FFO per share growth, though the pace will be influenced by market conditions.
Recent Initiatives: Recent initiatives have included portfolio optimization through the sale of non-core assets and acquisitions in high-growth markets. EQR also focuses on enhancing the resident experience through technology and property upgrades, and by investing in sustainable practices.
Summary
Equity Residential is a well-established leader in the U.S. multifamily real estate sector, focused on prime urban and suburban markets. Its strengths lie in its scale, experienced management, and strategic property portfolio. The company is well-positioned to benefit from ongoing demand for rental housing. However, it must navigate economic uncertainties, rising interest rates, and increasing competition to maintain its growth trajectory.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Equity Residential Investor Relations website
- SEC Filings (10-K, 10-Q)
- Financial news outlets and data providers (e.g., Bloomberg, Refinitiv, Morningstar)
Disclaimers:
This information is for informational purposes only and does not constitute financial advice. Stock market investments involve risks, and past performance is not indicative of future results. Data accuracy is subject to the availability and timeliness of public disclosures.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Equity Residential
Exchange NYSE | Headquaters Chicago, IL, United States | ||
IPO Launch date 1993-08-11 | President, CEO & Trustee Mr. Mark J. Parrell J.D. | ||
Sector Real Estate | Industry REIT - Residential | Full time employees 2500 | Website https://www.equityapartments.com |
Full time employees 2500 | Website https://www.equityapartments.com | ||
Equity Residential is committed to creating communities where people thrive. The Company, a member of the S&P 500, owns and manages 318 rental properties consisting of 86,320 apartment units in dynamic metro areas across the U.S. with a primary concentration in major coastal markets, diversified by a targeted presence in the high-growth metro areas of Atlanta, Austin, Dallas/Ft. Worth and Denver.

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