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Upturn AI SWOT - About
FARM 
Farmer Bros. Co (FARM)
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Upturn Advisory Summary
10/23/2025: FARM (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $3
1 Year Target Price $3
| 1 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -38% | Avg. Invested days 33 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/23/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 37.79M USD | Price to earnings Ratio - | 1Y Target Price 3 |
Price to earnings Ratio - | 1Y Target Price 3 | ||
Volume (30-day avg) 2 | Beta 1.41 | 52 Weeks Range 1.33 - 3.29 | Updated Date 10/24/2025 |
52 Weeks Range 1.33 - 3.29 | Updated Date 10/24/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.68 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -4.24% | Operating Margin (TTM) 1.53% |
Management Effectiveness
Return on Assets (TTM) 0.34% | Return on Equity (TTM) -32.58% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 84138943 | Price to Sales(TTM) 0.11 |
Enterprise Value 84138943 | Price to Sales(TTM) 0.11 | ||
Enterprise Value to Revenue 0.25 | Enterprise Value to EBITDA 18.58 | Shares Outstanding 21592496 | Shares Floating 16429514 |
Shares Outstanding 21592496 | Shares Floating 16429514 | ||
Percent Insiders 26.14 | Percent Institutions 37.51 |
Upturn AI SWOT
Farmer Bros. Co
Company Overview
History and Background
Farmer Bros. Co. was founded in 1912 as a coffee company. Over the years, it has expanded its product offerings and distribution network to serve a wider range of customers, primarily in the foodservice industry. They've navigated changing consumer preferences and market dynamics to maintain a presence in the coffee and related products space.
Core Business Areas
- Coffee: Roasting, blending, and distributing coffee, including whole bean, ground, and single-cup options, to restaurants, hotels, and other foodservice operators.
- Tea: Providing a variety of tea products, including bagged tea, loose-leaf tea, and iced tea concentrates.
- Culinary Products: Offering a selection of culinary products, such as spices, seasonings, and beverage concentrates, to complement its coffee and tea offerings.
- Equipment Services: Offering brewing equipment and related services, including installation and maintenance, for coffee and tea dispensing systems.
Leadership and Structure
The leadership team typically consists of a CEO, CFO, and other key executives responsible for different functional areas such as sales, marketing, operations, and finance. The organizational structure is hierarchical, with regional sales managers overseeing local distribution and customer service teams.
Top Products and Market Share
Key Offerings
- Coffee: Various blends and roasts of coffee beans, representing a significant portion of revenue. Market share is estimated to be around 5-10% in the fragmented foodservice coffee market. Competitors include national brands like Starbucks (SBUX), Folgers (J.M. Smucker Co. (SJM)), and regional specialty coffee roasters. Detailed revenue is not publicly segmented by product.
- Culinary Products: Beverage concentrates and spices. McCormick & Company (MKC) is a top competitor. Detailed revenue is not publicly segmented by product.
- Tea: Various blends and tea flavors. Starbucks (SBUX), Unilever (UL), and regional specialty tea providers are all competing for market share.
Market Dynamics
Industry Overview
The foodservice coffee and beverage industry is competitive, with increasing demand for specialty and sustainable products. Trends include cold brew, nitro coffee, and plant-based beverages. Distribution is key, with companies focusing on reliable supply chains and customer service.
Positioning
Farmer Bros. Co. is positioned as a mid-tier provider, offering a balance of quality and price. Its competitive advantages include a strong distribution network and established relationships with foodservice operators.
Total Addressable Market (TAM)
The global coffee market is estimated at hundreds of billions USD. Farmer Bros. Co. caters to a portion of the foodservice segment, representing a multi-billion USD TAM. They are positioned to capture further market share through distribution and customer service improvements.
Upturn SWOT Analysis
Strengths
- Established distribution network
- Long-standing relationships with foodservice operators
- Wide range of product offerings
- Strong brand recognition in certain regions
Weaknesses
- High debt levels
- Inconsistent profitability
- Dependence on coffee prices
- Limited brand awareness compared to larger competitors
Opportunities
- Expanding into new geographic markets
- Developing new product lines, such as ready-to-drink beverages
- Acquiring smaller coffee roasters or distributors
- Capitalizing on the growing demand for sustainable coffee
Threats
- Increasing competition from national brands and specialty coffee roasters
- Fluctuations in coffee prices
- Changes in consumer preferences
- Economic downturns that impact foodservice spending
Competitors and Market Share
Key Competitors
- SBUX
- SJM
- DNKN
Competitive Landscape
Farmer Bros. Co. competes with larger national brands and regional specialty coffee roasters. They face challenges related to brand awareness and scale, but they are strong in their long standing customer relationships. This offers them a potential competitive edge within their existing customer base.
Growth Trajectory and Initiatives
Historical Growth: Farmer Bros. Co.'s historical growth has been inconsistent due to economic fluctuations and changes in consumer preferences. Recent performance depends on their last few quarterly and annual reports.
Future Projections: Projected growth will depend on strategic initiatives and industry trends. Analyst estimates are found on public finance sites.
Recent Initiatives: Recent strategic initiatives likely include cost-cutting measures, supply chain optimization, and investments in new product development or technology.
Summary
Farmer Bros. Co. is a long-standing coffee and beverage supplier with an established distribution network. However, it faces challenges related to high debt, inconsistent profitability, and strong competition. Its strengths lie in its customer relationships and product range, while its weaknesses involve financial stability and brand recognition. It needs to capitalize on sustainable coffee trends and market opportunities to improve their business.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (10K, 10Q), Investor Relations, Market Research Reports, Financial News Outlets
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Conduct thorough research before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Farmer Bros. Co
Exchange NASDAQ | Headquaters Fort Worth, TX, United States | ||
IPO Launch date 1990-03-26 | CEO, President & Director Mr. John E. Moore III | ||
Sector Consumer Defensive | Industry Packaged Foods | Full time employees 865 | Website https://www.farmerbros.com |
Full time employees 865 | Website https://www.farmerbros.com | ||
Farmer Bros. Co. engages in roasting, wholesaling, equipment servicing, and distributing coffee, tea, and other allied products in the United States. The company offers roast and ground coffee; frozen liquid coffee; ambient liquid; flavoured and unflavoured iced and hot teas; culinary products, including spices, pancake and biscuit mixes, gravy and sauce mixes, soup bases, dressings, and syrups and sauces, as well as coffee filters, cups, sugar, and creamers; and other beverages comprising cappuccino, cocoa, granitas, and other blender-based beverages and concentrated and ready-to-drink cold brew and iced coffee under the Farmer Brothers, Artisan Collection by Farmer Brothers, Metropolitan, Farmer Brothers, Sum>One, Metropolitan, China Mist, Cain's, and Boyds brand names. It also involved in the installation, repair, and refurbishment services for an array of coffee, tea, and juice equipment. The company serves small independent restaurants, foodservice operators, and large institutional buyers and national account customers, such as restaurant, department and convenience store chains, hotels, casinos, healthcare facilities, and gourmet coffee houses, as well as retails with private brand and consumer-branded coffee and tea products, foodservice distributors, and consumers through e-commerce channel. It distributes its products through third-party logistics service providers and retail, as well as through foodservice distributors. Farmer Bros. Co. was founded in 1912 and is headquartered in Fort Worth, Texas.
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