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FAT Brands Inc (FATBB)

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Upturn Advisory Summary
12/18/2025: FATBB (3-star) is currently NOT-A-BUY. Pass it for now.
Analysis of Past Performance
Type Stock | Historic Profit 191.84% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 42.59M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 1.31 | 52 Weeks Range 2.10 - 5.18 | Updated Date 06/29/2025 |
52 Weeks Range 2.10 - 5.18 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 21.96% | Basic EPS (TTM) -11.96 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -33.89% | Operating Margin (TTM) -6.03% |
Management Effectiveness
Return on Assets (TTM) -1.39% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1513293202 | Price to Sales(TTM) 0.07 |
Enterprise Value 1513293202 | Price to Sales(TTM) 0.07 | ||
Enterprise Value to Revenue 2.6 | Enterprise Value to EBITDA 42.7 | Shares Outstanding 1270800 | Shares Floating 5472719 |
Shares Outstanding 1270800 | Shares Floating 5472719 | ||
Percent Insiders 63.21 | Percent Institutions 7.29 |
Upturn AI SWOT
FAT Brands Inc
Company Overview
History and Background
FAT Brands Inc. was founded in 2017 by Andrew Wiederhorn. The company's primary strategy has been to acquire and grow a portfolio of established, profitable restaurant brands. Key milestones include its initial public offering (IPO) and subsequent acquisitions of multiple restaurant chains. The company has evolved into a multi-brand restaurant franchisor and owner.
Core Business Areas
- Franchising: FAT Brands Inc. franchises a portfolio of quick-service and fast-casual restaurant concepts. This involves providing franchisees with brand support, operational guidance, and marketing assistance.
- Company-Owned Restaurants: The company also operates a number of its own corporate-owned restaurant locations across its various brands.
- Brand Acquisitions: A significant part of FAT Brands' business model involves acquiring new restaurant brands to add to its portfolio, leveraging synergies and economies of scale.
Leadership and Structure
FAT Brands Inc. is led by its founder and CEO, Andrew Wiederhorn. The company operates with a corporate structure overseeing its various acquired brands. Key management roles include finance, operations, and brand development.
Top Products and Market Share
Key Offerings
- FAT Brands Inc. Portfolio: FAT Brands Inc. does not have a single top product but rather a portfolio of restaurant brands. These brands include Fatburger, Johnny Rockets, Buffalo's Express, and Ponderosa Steakhouse, among others. Market share is fragmented across the fast-casual and quick-service segments. Competitors vary by individual brand and include major players like McDonald's, Burger King, Wendy's, Subway, and Five Guys, depending on the specific cuisine and price point.
Market Dynamics
Industry Overview
FAT Brands Inc. operates in the highly competitive restaurant industry, specifically within the quick-service and fast-casual segments. This industry is characterized by fluctuating consumer preferences, labor costs, supply chain challenges, and significant competition from both independent establishments and large chains. The industry has seen a growing emphasis on delivery and digital ordering.
Positioning
FAT Brands Inc. positions itself as a consolidator and operator of established, often iconic, restaurant brands. Its strategy relies on acquiring underperforming or undercapitalized brands and revitalizing them through operational improvements, marketing, and expansion. Its competitive advantage lies in its ability to leverage a multi-brand portfolio, potentially achieving economies of scale in purchasing, marketing, and administrative functions. However, it faces challenges in competing with larger, more established chains with greater brand recognition and resources.
Total Addressable Market (TAM)
The total addressable market for quick-service and fast-casual dining in the US is substantial, estimated to be in the hundreds of billions of dollars annually. FAT Brands Inc. targets specific niches within this market with its diverse brand portfolio. Its positioning is to capture market share within these niches through strategic acquisitions and brand development, aiming to increase the number of franchised and company-owned locations.
Upturn SWOT Analysis
Strengths
- Diversified brand portfolio across different cuisine types.
- Acquisition-driven growth strategy can lead to rapid expansion.
- Experienced management team with a focus on restaurant operations.
- Potential for synergies and economies of scale across brands.
Weaknesses
- High debt levels due to aggressive acquisition strategy.
- Reliance on franchisee performance for revenue growth.
- Brand recognition can vary significantly across its portfolio.
- Integration challenges with newly acquired brands.
Opportunities
- Further consolidation within the fragmented restaurant industry.
- Expansion into international markets.
- Leveraging technology for improved operational efficiency and customer experience (e.g., delivery platforms, loyalty programs).
- Revitalizing underperforming legacy brands.
Threats
- Intense competition from established and emerging restaurant chains.
- Rising labor and food costs.
- Changes in consumer dining habits and preferences.
- Economic downturns impacting discretionary spending on dining out.
- Regulatory changes affecting the restaurant industry.
Competitors and Market Share
Key Competitors
- McDonald's Corporation (MCD)
- Restaurant Brands International Inc. (RBI)
- Yum! Brands, Inc. (YUM)
- Chipotle Mexican Grill, Inc. (CMG)
- Domino's Pizza, Inc. (DPZ)
Competitive Landscape
FAT Brands Inc. operates in a highly competitive landscape dominated by much larger players with significant brand recognition and resources. Its competitive advantage lies in its niche brand portfolio and acquisition strategy. However, it faces disadvantages in terms of scale, marketing power, and financial resources compared to industry giants. Its ability to successfully revitalize acquired brands and expand them efficiently is key to its success.
Major Acquisitions
Johnny Rockets
- Year: 2020
- Acquisition Price (USD millions): 25
- Strategic Rationale: Acquired to expand FAT Brands' portfolio with an iconic, retro-themed burger chain, aiming to leverage its brand recognition and franchising potential.
Round Table Pizza
- Year: 2021
- Acquisition Price (USD millions): 50
- Strategic Rationale: Acquired to enter the pizza segment, adding a well-established West Coast pizza brand with a strong franchise base.
Great American Cookies
- Year: 2021
- Acquisition Price (USD millions): 20
- Strategic Rationale: Acquired to diversify into the dessert and treat segment, adding a popular cookie franchise with mall-based presence.
Growth Trajectory and Initiatives
Historical Growth: FAT Brands Inc.'s historical growth has been primarily driven by its strategy of acquiring and integrating restaurant brands. This has led to rapid top-line revenue expansion. Same-store sales growth at its existing brands has also contributed, though performance can vary by brand.
Future Projections: Future growth projections for FAT Brands Inc. are typically tied to its ability to successfully execute further acquisitions, expand existing brands through franchising, and improve the operational performance of its portfolio. Analyst estimates would reflect these potential growth drivers.
Recent Initiatives: Recent initiatives likely include the integration of newly acquired brands, efforts to boost sales at established brands like Johnny Rockets, and potentially exploring new market segments or franchise development opportunities. The company may also focus on streamlining operations and improving profitability.
Summary
FAT Brands Inc. is a growing restaurant franchisor built on a strategy of acquiring and integrating various restaurant brands. Its strength lies in its diverse portfolio and potential for synergistic growth through acquisitions. However, the company faces significant challenges including high debt levels, intense industry competition, and the operational complexities of managing multiple brands. Success hinges on its ability to effectively integrate new acquisitions, drive same-store sales growth, and manage its debt burden.
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Sources and Disclaimers
Data Sources:
- FAT Brands Inc. Investor Relations website
- SEC Filings (10-K, 10-Q)
- Financial news and data providers (e.g., Yahoo Finance, Bloomberg)
- Industry reports on the restaurant sector
Disclaimers:
This information is for informational purposes only and does not constitute financial advice. Market share data is an estimation and can vary based on reporting methodology. Financial data is subject to change and should be verified with official company filings. The AI-based rating is an automated assessment and should not be the sole basis for investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About FAT Brands Inc
Exchange NASDAQ | Headquaters Beverly Hills, CA, United States | ||
IPO Launch date 2021-08-24 | CO-CEO, Chief Development Officer & Director Mr. Taylor A. Wiederhorn | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 2089 | Website https://www.fatbrands.com |
Full time employees 2089 | Website https://www.fatbrands.com | ||
FAT Brands Inc., a multi-brand restaurant franchising company, acquires, develops, markets, and manages quick service, fast casual, casual dining, and polished casual dining restaurant concepts in the United States, Canada, and internationally. It owns restaurant brands, including Round Table Pizza, Marble Slab Creamery, Great American Cookies, Hot Dog on a Stick, Pretzelmaker, Fazoli's, Fatburger, Johnny Rockets, Elevation Burger, Yalla Mediterranean, Buffalo's Cafe and Buffalo's Express, Hurricane Grill & Wings, Ponderosa Steakhouse/Bonanza Steakhouse, Native Grill & Wings, Smokey Bones, and Twin Peaks. The company was incorporated in 2017 and is headquartered in Beverly Hills, California. FAT Brands Inc. operates as a subsidiary of Fog Cutter Holdings, LLC.

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