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Upturn AI SWOT - About
FNKO 
Funko Inc (FNKO)
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Upturn Advisory Summary
09/16/2025: FNKO (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $3.75
1 Year Target Price $3.75
| 1 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -4.24% | Avg. Invested days 38 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/16/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 182.76M USD | Price to earnings Ratio - | 1Y Target Price 3.75 |
Price to earnings Ratio - | 1Y Target Price 3.75 | ||
Volume (30-day avg) 2 | Beta 0.81 | 52 Weeks Range 2.22 - 14.65 | Updated Date 09/16/2025 |
52 Weeks Range 2.22 - 14.65 | Updated Date 09/16/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.2 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -6.72% | Operating Margin (TTM) -17.96% |
Management Effectiveness
Return on Assets (TTM) -3.51% | Return on Equity (TTM) -32.19% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 464829707 | Price to Sales(TTM) 0.19 |
Enterprise Value 464829707 | Price to Sales(TTM) 0.19 | ||
Enterprise Value to Revenue 0.48 | Enterprise Value to EBITDA 26.4 | Shares Outstanding 54717600 | Shares Floating 33707122 |
Shares Outstanding 54717600 | Shares Floating 33707122 | ||
Percent Insiders 9.5 | Percent Institutions 97.21 |
Upturn AI SWOT
Funko Inc
Company Overview
History and Background
Funko, Inc. was founded in 1998 by Mike Becker as a small company that initially focused on creating nostalgic bobbleheads. It has since grown into a leading pop culture consumer products company, known for its diverse range of licensed collectibles.
Core Business Areas
- Collectible Figures: Funko's core product, encompassing Pop! Vinyl figures, figurines, and other collectible figures featuring characters from movies, TV shows, video games, and more.
- Lifestyle Products: A range of accessories, apparel, home goods, and other lifestyle products featuring Funko's licensed characters and designs.
- Loungefly: Premium pop-culture themed accessories including backpacks, wallets, and handbags.
Leadership and Structure
Michael D. Eckerle (President and CEO), Russell Nickel (CFO). Funko operates with a structured organizational design including dedicated teams for sales, marketing, product development, and operations.
Top Products and Market Share
Key Offerings
- Pop! Vinyl Figures: The company's most popular product line, featuring stylized vinyl figures of characters from various franchises. Market share is estimated around 25% within the broader pop culture collectibles market. Competitors include McFarlane Toys, NECA, and Hot Toys.
- Funko Soda: Collectable figures housed in soda cans. Specific market share data is less readily available, but this contributes to Funko's overall collectibles revenue. Competitors include similar blind-box collectible products from other manufacturers.
- Loungefly Products: Premium pop-culture themed accessories including backpacks, wallets, and handbags. Competitors include Bioworld and other accessory manufacturers.
- revenue: 20
Market Dynamics
Industry Overview
The pop culture collectibles market is experiencing steady growth, driven by the increasing popularity of licensed merchandise and the expanding reach of various entertainment franchises.
Positioning
Funko Inc. is a prominent player in the market, known for its extensive licensing agreements and its ability to quickly adapt to emerging trends. Its competitive advantage lies in its broad product portfolio and brand recognition.
Total Addressable Market (TAM)
The global market for licensed merchandise, including collectibles, is estimated at over $300 billion. Funko is positioned to capture a significant portion of this TAM by focusing on its core product lines and expanding into new categories.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive licensing agreements
- Broad product portfolio
- Ability to capitalize on pop culture trends
Weaknesses
- Dependence on licensed properties
- Exposure to changes in consumer preferences
- Inventory management challenges
- Reliance on a single major product line (Pop! figures)
Opportunities
- Expanding into new product categories
- Entering new geographic markets
- Leveraging digital channels for marketing and sales
- Acquiring complementary businesses
Threats
- Increased competition from other collectibles manufacturers
- Changes in licensing agreements
- Economic downturns affecting consumer spending
- Counterfeit products
Competitors and Market Share
Key Competitors
- MAT
- HAS
- JAKK
Competitive Landscape
Funko has the advantage of a wide variety of product lines but struggles to compete with larger companies like Mattel in certain sectors.
Growth Trajectory and Initiatives
Historical Growth: Historical data unavailable.
Future Projections: Analyst projections unavailable.
Recent Initiatives: Recent initiatives include expanding into new product categories such as board games and apparel, as well as investing in digital marketing and e-commerce capabilities.
Summary
Funko Inc. is a key player in the pop culture collectibles market due to its extensive licenses. The companyu2019s strength lies in its broad product portfolio. However, Funko faces challenges regarding its reliance on licensed properties and shifting consumer tastes. Diversification and strategic adaptations will be crucial for sustained growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market share data is estimated and may not be precise. Financial information is based on available data and may be subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Funko Inc
Exchange NASDAQ | Headquaters Everett, WA, United States | ||
IPO Launch date 2017-11-02 | CEO & Director Mr. Josh Simon | ||
Sector Consumer Cyclical | Industry Leisure | Full time employees 1108 | Website https://www.funko.com |
Full time employees 1108 | Website https://www.funko.com | ||
Funko, Inc., a pop culture consumer products company, designs, manufactures, and markets licensed pop culture products in the United States, Europe, and internationally. It offers media and entertainment content, including movies, television (TV) shows, video games, music, and sports; figures, handbags, backpacks, wallets, apparel, accessories, plush products, homewares, and digital non-fungible tokens; and art prints and vinyl records, posters, soundtracks, toys, apparel, books, games, and other collectibles. The company markets its products under the Pop!, Loungefly, Funko, Mystery Minis, Bitty Pop!, Funko action figures, Funko Plush, and Funko Soda brands; and licenses its properties under the classic evergreen, movie release, current TV, and current video game categories. The company sells its products through specialty retailers, mass-market retailers, e-commerce sites, and distributors; and at specialty licensing and comic book shows, conventions, and exhibitions, as well as through its e-commerce business. Funko, Inc. was incorporated in 2017 and is headquartered in Everett, Washington.
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