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Shift4 Payments Inc (FOUR)



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Upturn Advisory Summary
07/03/2025: FOUR (4-star) is a STRONG-BUY. BUY since 35 days. Profits (10.48%). Updated daily EoD!
1 Year Target Price $114.43
1 Year Target Price $114.43
13 | Strong Buy |
5 | Buy |
5 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 22.45% | Avg. Invested days 51 | Today’s Advisory Strong Buy |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.02B USD | Price to earnings Ratio 34.86 | 1Y Target Price 114.43 |
Price to earnings Ratio 34.86 | 1Y Target Price 114.43 | ||
Volume (30-day avg) 23 | Beta 1.82 | 52 Weeks Range 57.45 - 127.50 | Updated Date 07/4/2025 |
52 Weeks Range 57.45 - 127.50 | Updated Date 07/4/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 2.92 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 6.5% | Operating Margin (TTM) 4.19% |
Management Effectiveness
Return on Assets (TTM) 4.16% | Return on Equity (TTM) 29.87% |
Valuation
Trailing PE 34.86 | Forward PE 18.94 | Enterprise Value 8720446408 | Price to Sales(TTM) 2.6 |
Enterprise Value 8720446408 | Price to Sales(TTM) 2.6 | ||
Enterprise Value to Revenue 2.51 | Enterprise Value to EBITDA 23.08 | Shares Outstanding 67471400 | Shares Floating 55553780 |
Shares Outstanding 67471400 | Shares Floating 55553780 | ||
Percent Insiders 1.85 | Percent Institutions 121.8 |
Upturn AI SWOT
Shift4 Payments Inc

Company Overview
History and Background
Shift4 Payments, Inc. was founded in 1999 by Jared Isaacman. Initially focused on point-of-sale (POS) systems, it transitioned to payment processing. It has grown organically and through acquisitions, becoming a major player in integrated payment solutions. The company went public in June 2020.
Core Business Areas
- Payment Processing: Provides secure and reliable payment processing services for merchants across various industries.
- Point-of-Sale (POS) Solutions: Offers POS systems and software solutions to streamline operations for restaurants, hotels, and other businesses.
- Integrated Solutions: Combines payment processing with POS and other business management tools for a comprehensive solution.
- Software Solutions: Provides dedicated software solutions for different industry verticals.
Leadership and Structure
Jared Isaacman is the CEO. The company has a board of directors and a typical corporate organizational structure with various departments such as sales, marketing, technology, and finance.
Top Products and Market Share
Key Offerings
- Market Share (%):
- SkyTab POS: A comprehensive POS system for restaurants, offering features like online ordering, tableside ordering, and kitchen management. Competitors: Toast, Block (Square), Lightspeed. Market share is growing but not publicly broken down into product lines.
- DOLLARS ON THE NET: Shift4's gateway for card-present and card-not-present merchants. Competitors: Authorize.net, Braintree, Adyen. The revenue from this gateway solution makes up a portion of overall revenue but this breakdown is not publicly available.
- Market Share (%):
- Market Share (%):
- VenueNext: A platform enabling mobile-first, integrated commerce experiences for sports and entertainment venues. Major competitors are companies like Fanatics and Aramark.
Market Dynamics
Industry Overview
The payment processing industry is competitive and rapidly evolving, driven by technological advancements and changing consumer preferences. There is a strong trend toward integrated payment solutions and contactless payments.
Positioning
Shift4 Payments Inc is a key player in the integrated payment solutions market, with a focus on hospitality, food & beverage, and other sectors. Their competitive advantage lies in their integrated solutions and focus on specific verticals.
Total Addressable Market (TAM)
The global digital payment market is projected to reach trillions of dollars. Shift4 Payments Inc is positioned to capture a significant portion of this TAM through its integrated solutions and vertical focus.
Upturn SWOT Analysis
Strengths
- Integrated solutions
- Strong focus on specific verticals
- Proprietary technology
- Scalable platform
- Established customer base
Weaknesses
- Reliance on merchant acquirers
- Exposure to fraud and security risks
- Competitive landscape
- Integration complexities with legacy systems
Opportunities
- Expansion into new verticals
- Strategic acquisitions
- Growth in e-commerce
- Increased adoption of contactless payments
- Partnerships with other technology providers
Threats
- Increased competition
- Changing regulations
- Economic downturn
- Cybersecurity breaches
- Technological disruptions
Competitors and Market Share
Key Competitors
- FIS
- GPN
- JKHY
- ADYEY
Competitive Landscape
Shift4 Payments Inc competes with established payment processors, POS vendors, and integrated solutions providers. Its competitive advantage lies in its vertical focus and integrated solutions.
Major Acquisitions
The Giving Block
- Year: 2022
- Acquisition Price (USD millions): 54
- Strategic Rationale: Expanded payment capabilities to include cryptocurrency donations for nonprofits.
Revel Systems
- Year: 2024
- Acquisition Price (USD millions): 200
- Strategic Rationale: Expanded product offerings in the restaurant/hospitality space with a focus on enterprise features.
Growth Trajectory and Initiatives
Historical Growth: Shift4 Payments Inc has experienced significant growth in recent years, driven by organic growth and acquisitions.
Future Projections: Analyst estimates project continued growth for Shift4 Payments Inc, driven by expansion into new markets and increasing adoption of its solutions.
Recent Initiatives: Recent initiatives include acquisitions to expand its product offerings and geographic reach and partnerships to enhance its platform.
Summary
Shift4 Payments Inc is a key player in the integrated payment solutions market, particularly within the hospitality and food & beverage sectors. Its integrated solutions and vertical focus provide a competitive edge. However, it faces competition from larger payment processors and technological disruptions. Strategic acquisitions and expansion into new verticals are crucial for future growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Industry reports
- Analyst estimates
- Company press releases
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market data and projections are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Shift4 Payments Inc
Exchange NYSE | Headquaters Center Valley, PA, United States | ||
IPO Launch date 2020-06-05 | President, CEO, Principal Executive Officer & Director Mr. David Taylor Lauber | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 4000 | Website https://www.shift4.com |
Full time employees 4000 | Website https://www.shift4.com |
Shift4 Payments, Inc. engages in the provision of software and payment processing solutions in the United States and internationally. The company offers payments platform, which provides omni channel card acceptance; and processing solutions across multiple payment types, including credit, debit, contactless card, Europay, MasterCard and Visa, QR Pay, and mobile wallets, as well as alternative payment methods, such as Apple Pay, Google Pay, Alipay, and WeChat Pay. It provides technology solutions, such as SkyTab POS, which provides purpose-built POS workstations; SkyTab Mobile, which provides pay-at-the-table, order-at-the-table, delivery, customer feedback, and email marketing solutions; SkyTab Venue, which provides mobile ordering, countertop POS, self-service kiosk, and digital wallet solutions; Lighthouse, a cloud-based suite of business intelligence tools that includes customer engagement, social media management, online reputation management, scheduling and product pricing, as well as extensive reporting and analytics; The Giving Block, a cryptocurrency donation marketplace; Shift4Shop, an ecommerce platform that creates a webstore and tools to manage product catalog, order fulfillment and inventory management, search engine optimization, and secure hosting; and Marketplace that enables integrations into third-party applications, as well as loyalty and inventory management. In addition, the company provides merchant operations and support services, including underwriting, onboarding, and activation; training; risk management; and support. It also provides software partner operations and support services, including software integrations and compliance management; partner support; and partner services. The company distributes its products through independent software vendors, internal sales and support network, enterprises, and value-added resellers. The company was founded in 1999 and is headquartered in Center Valley, Pennsylvania.
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