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Upturn AI SWOT - About
First Merchants Corporation Depository Shares (FRMEP)
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Upturn Advisory Summary
07/02/2025: FRMEP (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
0 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
Analysis of Past Performance
Type Stock | Historic Profit 8.79% | Avg. Invested days 77 | Today’s Advisory WEAK BUY |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 07/02/2025 |
Key Highlights
Company Size ETF | Market Capitalization 0 USD | Price to earnings Ratio 6.66 | 1Y Target Price - |
Price to earnings Ratio 6.66 | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 1.04 | 52 Weeks Range 22.13 - 25.85 | Updated Date 06/29/2025 |
52 Weeks Range 22.13 - 25.85 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 7.39% | Basic EPS (TTM) 3.81 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 33.93% | Operating Margin (TTM) 44.19% |
Management Effectiveness
Return on Assets (TTM) 1.14% | Return on Equity (TTM) 9.16% |
Valuation
Trailing PE 6.66 | Forward PE - | Enterprise Value 2430146304 | Price to Sales(TTM) - |
Enterprise Value 2430146304 | Price to Sales(TTM) - | ||
Enterprise Value to Revenue - | Enterprise Value to EBITDA - | Shares Outstanding - | Shares Floating 57397398 |
Shares Outstanding - | Shares Floating 57397398 | ||
Percent Insiders - | Percent Institutions 711.2 |
Upturn AI SWOT
First Merchants Corporation Depository Shares
Company Overview
History and Background
First Merchants Corporation is a financial holding company. The depository shares represent ownership in preferred stock. Formed through a series of bank acquisitions and organic growth, the company has evolved into a regional banking leader.
Core Business Areas
- Commercial Banking: Provides a wide array of commercial banking services to businesses, including lending, treasury management, and deposit accounts.
- Retail Banking: Offers a range of retail banking products and services to individuals, such as checking and savings accounts, mortgages, and personal loans.
- Wealth Management: Provides wealth management services, including investment advisory, trust administration, and estate planning.
Leadership and Structure
The leadership team consists of the CEO, CFO, and other key executives. The organizational structure is hierarchical, with regional presidents overseeing local banking operations.
Top Products and Market Share
Key Offerings
- Commercial Loans: Loans to businesses for various purposes, including working capital, equipment financing, and real estate. Market share data unavailable; competes with larger national banks and regional players.
- Mortgages: Residential mortgage loans for home purchases and refinancing. Market share data unavailable; competes with national mortgage lenders and credit unions.
- Deposit Accounts: Checking, savings, and money market accounts for individuals and businesses. Market share data unavailable; competes with all banks in its service area.
Market Dynamics
Industry Overview
The banking industry is highly competitive and subject to regulatory changes and economic conditions. Rising interest rates and digital transformation are key trends.
Positioning
First Merchants Corporation is a regional bank focused on serving communities in Indiana, Ohio, Illinois, and Michigan. It aims to provide personalized service and local expertise.
Total Addressable Market (TAM)
The TAM for regional banking in First Merchants' operating footprint is estimated to be in the billions of dollars. First Merchants holds a small percentage of the TAM and aims to grow by expanding services and market share.
Upturn SWOT Analysis
Strengths
- Strong regional presence
- Experienced management team
- Diversified revenue streams
- Strong credit quality
Weaknesses
- Limited geographic reach compared to national banks
- Smaller scale limits investment in technology
- Reliance on traditional banking model
Opportunities
- Expansion into new markets
- Adoption of digital banking technologies
- Acquisitions of smaller banks
- Growing wealth management business
Threats
- Increased competition from larger banks and fintech companies
- Rising interest rates and economic slowdown
- Regulatory changes
- Cybersecurity risks
Competitors and Market Share
Key Competitors
- USB
- KEY
- HBAN
- FITB
Competitive Landscape
First Merchants competes with larger regional and national banks. Advantages include strong community relationships and local expertise. Disadvantages are smaller scale and limited resources.
Major Acquisitions
HTB Bancorp, Inc.
- Year: 2022
- Acquisition Price (USD millions): 309.7
- Strategic Rationale: Expansion into attractive markets and enhanced market presence.
Growth Trajectory and Initiatives
Historical Growth: Historical growth of the Depository Shares depends on the growth and performance of the underlying preferred shares issued by First Merchants Corporation. Data will reflect that.
Future Projections: Future projections of the Depository Shares depend on analyst estimates and the outlook of First Merchants Corporation (FMER).
Recent Initiatives: Recent initiatives of First Merchants Corporation (FMER) will have an impact on the underlying preferred shares.
Summary
First Merchants Corporation, through its depository shares, represents a stable regional bank with growth potential. The company's strong regional presence and diversified revenue streams are positives, but limited geographic reach and competition from larger banks are challenges. Recent acquisitions have improved its market position, and leveraging digital banking technologies is crucial for future success. Understanding the performance of FMER is critical to assessing the shares.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings (Form 10-K, 10-Q)
- Analyst Reports
- FDIC Data
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market conditions and company performance are subject to change. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About First Merchants Corporation Depository Shares
Exchange NASDAQ | Headquaters Muncie, IN, United States | ||
IPO Launch date 2022-04-01 | CEO & Director Mr. Mark K. Hardwick CPA | ||
Sector Financial Services | Industry Banks - Regional | Full time employees 2120 | Website https://www.firstmerchants.com |
Full time employees 2120 | Website https://www.firstmerchants.com | ||
First Merchants Corporation operates as the financial holding company for First Merchants Bank that provides commercial and consumer banking services. The company offers a range of financial services, including checking, savings, and deposit products; debit and credit cards; mortgages, home equity lending, vehicle loans, and personal loans; and local commercial lending, asset-based lending solutions, agricultural lending, commercial real estate solutions, debt capital markets, practice finance, public finance, small business administration lending, and sponsor finance services. It also provides personal and commercial wealth management services, trust services, retirement planning, brokerage, investment management, private banking, fiduciary estate, and financial planning services. The company operates banking locations in Indiana, Ohio, and Michigan counties. It offers its services through electronic and mobile delivery channels. First Merchants Corporation was founded in 1893 and is headquartered in Muncie, Indiana.
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