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Jfrog Ltd (FROG)

Upturn stock ratingUpturn stock rating
$42.73
Last Close (24-hour delay)
Profit since last BUY-3.39%
upturn advisory
SELL
SELL since 2 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
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Upturn Advisory Summary

08/14/2025: FROG (1-star) is a SELL. SELL since 2 days. Profits (-3.39%). Updated daily EoD!

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

20 Analysts rated it

Well-followed company, solid analyst reports, reliable data for confident investing.

1 Year Target Price $52.31

1 Year Target Price $52.31

Analysts Price Target For last 52 week
$52.31 Target price
52w Low $25.93
Current$42.73
52w High $46.64

Analysis of Past Performance

Type Stock
Historic Profit 77.96%
Avg. Invested days 43
Today’s Advisory SELL
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 4.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 08/14/2025

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 4.99B USD
Price to earnings Ratio -
1Y Target Price 52.31
Price to earnings Ratio -
1Y Target Price 52.31
Volume (30-day avg) 20
Beta 1.06
52 Weeks Range 25.93 - 46.64
Updated Date 08/15/2025
52 Weeks Range 25.93 - 46.64
Updated Date 08/15/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.77

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date 2025-08-07
When After Market
Estimate -0.2
Actual -0.19

Profitability

Profit Margin -18.18%
Operating Margin (TTM) -19.12%

Management Effectiveness

Return on Assets (TTM) -5.44%
Return on Equity (TTM) -11.15%

Valuation

Trailing PE -
Forward PE 60.98
Enterprise Value 4390514661
Price to Sales(TTM) 10.51
Enterprise Value 4390514661
Price to Sales(TTM) 10.51
Enterprise Value to Revenue 9.25
Enterprise Value to EBITDA -62.99
Shares Outstanding 116742000
Shares Floating 100980460
Shares Outstanding 116742000
Shares Floating 100980460
Percent Insiders 13.37
Percent Institutions 73.07

ai summary icon Upturn AI SWOT

Jfrog Ltd

stock logo

Company Overview

overview logo History and Background

JFrog Ltd. was founded in 2008 by Shlomi Ben Haim, Yoav Landman, and Fred Simon. Initially focused on streamlining software release management, it has grown into a comprehensive DevOps platform provider. Key milestones include the launch of Artifactory, Bintray, and Xray, as well as its IPO in 2020.

business area logo Core Business Areas

  • DevOps Platform: Provides a comprehensive platform for managing the entire software development lifecycle, from code to deployment. Includes artifact repository management, security scanning, and distribution capabilities.

leadership logo Leadership and Structure

The leadership team includes Shlomi Ben Haim (CEO), Jacob Shulman (CFO). The organizational structure is typical of a technology company, with departments focused on engineering, sales, marketing, and customer success.

Top Products and Market Share

overview logo Key Offerings

  • Artifactory: A universal artifact repository manager that supports various package types, enabling efficient storage and management of software components. Market share is estimated around 25-30% in the universal repository management segment. Competitors include Sonatype Nexus Repository, and cloud provider solutions like AWS CodeArtifact, Azure Artifacts.
  • Xray: A software composition analysis tool that scans artifacts for security vulnerabilities and license compliance issues. Competitors include Snyk, Black Duck Software (Synopsys), and Mend (formerly WhiteSource).
  • Distribution: A solution that allows for fast, reliable, and secure software distribution to remote sites and edge devices. Competitors include Akamai, Fastly and Cloudflare.

Market Dynamics

industry overview logo Industry Overview

The DevOps market is experiencing significant growth, driven by the increasing need for faster software release cycles and improved security. The market is highly competitive, with established players and emerging startups.

Positioning

JFrog is positioned as a leading provider of a comprehensive DevOps platform, differentiating itself through its universal artifact repository, robust security scanning, and distribution capabilities.

Total Addressable Market (TAM)

The DevOps market is estimated to be worth tens of billions of dollars. JFrog is positioned to capture a significant portion of this TAM by providing a comprehensive platform that addresses the needs of large enterprises.

Upturn SWOT Analysis

Strengths

  • Comprehensive DevOps Platform
  • Strong Artifact Repository Management
  • Robust Security Scanning Capabilities
  • Support for Various Package Types

Weaknesses

  • Relatively High Price Point
  • Complexity for Small Teams
  • Reliance on Third-Party Integrations

Opportunities

  • Expansion into New Markets
  • Increased Adoption of DevOps Practices
  • Integration with Cloud Platforms
  • Growth in Edge Computing

Threats

  • Intense Competition
  • Security Vulnerabilities
  • Economic Downturn
  • Open-Source Alternatives

Competitors and Market Share

competitor logo Key Competitors

  • SONA
  • DDOG
  • SPLK

Competitive Landscape

JFrog's competitive advantage lies in its comprehensive platform and strong artifact repository management capabilities. However, it faces competition from established players like Sonatype and cloud providers, as well as emerging startups.

Major Acquisitions

Vdoo

  • Year: 2021
  • Acquisition Price (USD millions): 65
  • Strategic Rationale: Enhanced security capabilities by integrating Vdoo's binary analysis platform to address vulnerabilities in IoT devices and embedded systems, expanding JFrogu2019s DevSecOps portfolio.

Growth Trajectory and Initiatives

Historical Growth: JFrog has experienced significant growth in recent years, driven by the increasing adoption of DevOps practices and the demand for its products.

Future Projections: Analyst estimates suggest that JFrog will continue to experience strong growth in the coming years, driven by its comprehensive platform and expanding market opportunities.

Recent Initiatives: Recent initiatives include the launch of new products and features, as well as partnerships with leading cloud providers.

Summary

JFrog is a strong player in the DevOps platform market, offering a comprehensive solution for managing the software development lifecycle. Their Artifactory product is well-regarded, but competition is intense. They need to continue innovating and expanding their product offerings to maintain their position and capitalize on the growing DevOps market.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Website
  • Analyst Reports
  • Market Research Reports

Disclaimers:

The information provided is for informational purposes only and should not be considered financial advice. Market share data is estimated and may not be precise. Please consult with a qualified financial advisor before making any investment decisions.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Jfrog Ltd

Exchange NASDAQ
Headquaters Sunnyvale, CA, United States
IPO Launch date 2020-09-16
Co-Founder, CEO & Chairman of the Board Mr. Shlomi Ben Haim
Sector Technology
Industry Software - Application
Full time employees 1600
Full time employees 1600

JFrog Ltd. provides software supply chain platform in the United States, Israel, India, and internationally. The company offers JFrog Artifactory, a package repository that allows teams and organizations to store, update, and manage their software packages; JFrog Curation that functions as a guardian outside the software development pipeline, controlling the admission of packages into an organization, primarily from open source or public repositories; JFrog Xray, which scans JFrog Artifactory to secure all software packages; JFrog Advanced Security, an optional add-on for select JFrog subscriptions; and JFrog Runtime Security, an optional add-on for select JFrog subscriptions to work with other JFrog Security solutions. It also provides JFrog ML, a platform-integrated solution designed for data science and MLOps teams to transform and store data, build, train, and deploy models, and monitor the entire Machine Learning pipeline as part of the JFrog Software Supply Chain Platform; JFrog Distribution that provides software package distribution; and JFrog Connect, a device management solution that allows companies to manage software updates and monitor performance in IoT device fleets. In addition, the company offers JFrog Pro that provides access to the universal version of JFrog Artifactory and ongoing updates, upgrades, and bug fixes; JFrog Pro X, a self-hosted-only subscription; JFrog Enterprise X, which offers cluster configuration, federated repositories, multi-region replication, larger enterprise-scale deployments, service-level agreement support, and deeper security; and JFrog Enterprise Plus, a full platform subscription option. It serves technology, financial services, retail, healthcare, and telecommunications organizations. JFrog Ltd. was incorporated in 2008 and is headquartered in Sunnyvale, California.