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GOCO 
GoHealth Inc. (GOCO)
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Upturn Advisory Summary
12/05/2025: GOCO (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
5 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $7.7
1 Year Target Price $7.7
| 4 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -49.24% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 12/05/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 87.00M USD | Price to earnings Ratio - | 1Y Target Price 7.7 |
Price to earnings Ratio - | 1Y Target Price 7.7 | ||
Volume (30-day avg) 5 | Beta 1.67 | 52 Weeks Range 2.17 - 21.00 | Updated Date 12/6/2025 |
52 Weeks Range 2.17 - 21.00 | Updated Date 12/6/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -16.66 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-11-10 | When - | Estimate -1.9943 | Actual -11.8 |
Profitability
Profit Margin -26.96% | Operating Margin (TTM) -239.15% |
Management Effectiveness
Return on Assets (TTM) -2.1% | Return on Equity (TTM) -171.08% |
Valuation
Trailing PE - | Forward PE 555.56 | Enterprise Value 688641416 | Price to Sales(TTM) 0.12 |
Enterprise Value 688641416 | Price to Sales(TTM) 0.12 | ||
Enterprise Value to Revenue 0.93 | Enterprise Value to EBITDA 5.46 | Shares Outstanding 16093116 | Shares Floating 9524389 |
Shares Outstanding 16093116 | Shares Floating 9524389 | ||
Percent Insiders 15.43 | Percent Institutions 60.43 |
Upturn AI SWOT
GoHealth Inc.
Company Overview
History and Background
GoHealth Inc. was founded in 2001 as Norvax. It evolved into a digital health insurance marketplace, connecting consumers with health insurance options.
Core Business Areas
- Medicare - Internal: Provides insurance solutions to consumers shopping for Medicare plans via internally managed agents and marketing. This segment comprises of a larger chunk of total revenues.
- Medicare - External: Provides insurance solutions to consumers shopping for Medicare plans via external partners that work with GoHealth on an agreement basis.
- Individual and Family Plans (IFP): Offers health insurance solutions for individuals and families who are not eligible for Medicare or employer-sponsored plans.
Leadership and Structure
GoHealth's leadership team typically consists of a CEO, CFO, and other key executives. The organizational structure includes departments such as technology, sales, marketing, finance, and operations. Clint Jones is the Co-Founder and Chairman and Vijay Kotte is the CEO as of 2024.
Top Products and Market Share
Key Offerings
- Medicare Advantage Plans: Medicare Advantage plans are a significant product, connecting beneficiaries with private insurance companies offering Medicare benefits. This makes up the majority of GoHealth's revenue. Competitors include eHealth, SelectQuote, and private health insurance companies.
- Medicare Supplement Insurance (Medigap): Medigap policies help cover costs not covered by Original Medicare. Competitors include eHealth, SelectQuote, and private health insurance companies.
- Individual and Family Health Insurance Plans: Plans compliant with the Affordable Care Act, offered through the Health Insurance Marketplace. Competitors include eHealth and private health insurance companies.
Market Dynamics
Industry Overview
The health insurance industry is highly competitive and regulated. The shift towards online marketplaces and consumer choice is driving growth in the digital health insurance space.
Positioning
GoHealth positions itself as a technology-driven health insurance marketplace, focusing on data analytics and customer acquisition. Their competitive advantage lies in their ability to target and acquire customers efficiently.
Total Addressable Market (TAM)
The TAM for health insurance is estimated to be in the trillions of dollars. GoHealth captures a small portion, primarily focusing on specific segments within the market. Their strategic initiatives are aligned with increasing their share of this TAM through tech optimization.
Upturn SWOT Analysis
Strengths
- Strong technology platform
- Data-driven customer acquisition
- Strategic partnerships with insurance providers
- Scalable business model
- Direct-to-consumer marketing expertise
Weaknesses
- High customer acquisition costs
- Dependence on carrier relationships
- Regulatory risks in the health insurance industry
- Seasonality in enrollment periods
- History of Losses
Opportunities
- Expanding Medicare Advantage market
- Increasing adoption of telehealth services
- Partnerships with healthcare providers
- Geographic expansion
- Development of new insurance products
Threats
- Changes in government regulations
- Increased competition from other online marketplaces
- Economic downturn impacting consumer spending
- Cybersecurity threats and data breaches
- Rising healthcare costs
Competitors and Market Share
Key Competitors
- SFH
- EHTH
- PRVA
Competitive Landscape
GoHealth faces intense competition from established players and emerging digital marketplaces. Their ability to differentiate through technology and customer service is critical for success.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been variable, with periods of rapid expansion followed by slower growth or contraction. It depends greatly on market environments.
Future Projections: Future growth is projected to be contingent on strategic initiatives to reduce costs and improve efficiency. Analysts project a growth rate that is dependent on improvements in their financials.
Recent Initiatives: Recent strategic initiatives include focusing on profitable growth, cost reduction measures, and optimizing customer acquisition strategies.
Summary
GoHealth operates in a dynamic market but faces challenges in profitability and consistency. Their technology and customer acquisition strategies are strengths, but high costs and regulatory risks need to be managed. Future success relies on improving financial performance and capitalizing on market opportunities, especially in the Medicare Advantage sector, but debt and operating losses are major considerations for its fundamental viability.
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Sources and Disclaimers
Data Sources:
- Company filings
- Market research reports
- Analyst estimates
- Industry publications
Disclaimers:
The data and analysis provided are for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual research and consultation with a qualified financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About GoHealth Inc.
Exchange NASDAQ | Headquaters Chicago, IL, United States | ||
IPO Launch date 2020-07-15 | CEO & Director Mr. Vijay Kumar Kotte | ||
Sector Financial Services | Industry Insurance Brokers | Full time employees 2261 | Website https://www.gohealth.com |
Full time employees 2261 | Website https://www.gohealth.com | ||
GoHealth, Inc. operates as a health insurance marketplace and Medicare-focused digital health company in the United States. The company operates a technology platform that leverages machine-learning algorithms of insurance purchasing behavior to reimagine the process of matching a health plan for a consumer's specific needs. It also provides Medicare plans, including Medicare advantage, Medicare supplement, prescription drug plans, and special needs plans. In addition, the company offers partner marketing services. It sells its products through internal and external agencies, as well as its platform. The company was founded in 2001 and is headquartered in Chicago, Illinois.
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