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GoHealth Inc. (GOCO)



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Upturn Advisory Summary
08/28/2025: GOCO (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $17.2
1 Year Target Price $17.2
4 | Strong Buy |
0 | Buy |
1 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -49.24% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 151.63M USD | Price to earnings Ratio - | 1Y Target Price 17.2 |
Price to earnings Ratio - | 1Y Target Price 17.2 | ||
Volume (30-day avg) 5 | Beta 1.49 | 52 Weeks Range 5.01 - 21.00 | Updated Date 08/29/2025 |
52 Weeks Range 5.01 - 21.00 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -2.62 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-12 | When - | Estimate -2.13 | Actual -5.1 |
Profitability
Profit Margin -3.21% | Operating Margin (TTM) -49.33% |
Management Effectiveness
Return on Assets (TTM) -0.04% | Return on Equity (TTM) -14.71% |
Valuation
Trailing PE - | Forward PE 555.56 | Enterprise Value 700087276 | Price to Sales(TTM) 0.18 |
Enterprise Value 700087276 | Price to Sales(TTM) 0.18 | ||
Enterprise Value to Revenue 0.85 | Enterprise Value to EBITDA 5.54 | Shares Outstanding 15988400 | Shares Floating 9490207 |
Shares Outstanding 15988400 | Shares Floating 9490207 | ||
Percent Insiders 15.64 | Percent Institutions 60.61 |
Upturn AI SWOT
GoHealth Inc.

Company Overview
History and Background
GoHealth Inc. was founded in 2001. It started as Norvax, Inc., focusing on providing health insurance quotes online. Over time, it transitioned to a marketplace model and rebranded as GoHealth, becoming a publicly traded company in 2020.
Core Business Areas
- Medicare: GoHealth assists individuals in finding and enrolling in Medicare plans, including Medicare Advantage, Medicare Supplement (Medigap), and Prescription Drug Plans (Part D).
- Individual & Family Plans (IFP): GoHealth offers individual and family health insurance plans, including those available through the Affordable Care Act (ACA) marketplaces.
Leadership and Structure
GoHealth Inc.'s leadership includes Clint Jones (CEO), and Jason Schulz (CFO). The company has a hierarchical organizational structure with various departments focused on sales, marketing, technology, and operations.
Top Products and Market Share
Key Offerings
- Medicare Advantage Plans: GoHealth helps consumers compare and enroll in Medicare Advantage plans. They have significant revenue from commissions based on enrollments. Competitors include eHealth, SelectQuote, and private Medicare brokers. Market share data is difficult to pin down exactly, but itu2019s a significant portion of their revenue.
- Medicare Supplement Plans (Medigap): GoHealth facilitates the comparison and enrollment in Medigap plans. This is another area where GoHealth generates revenue from commissions based on enrollments. Competitors include eHealth, SelectQuote, and private Medicare brokers. Market share data is difficult to pin down exactly, but itu2019s a significant portion of their revenue.
- Individual & Family Health Insurance Plans: GoHealth assists individuals and families in finding and enrolling in ACA marketplace plans. Competitors include eHealth, private insurance brokers, and state ACA exchanges.
Market Dynamics
Industry Overview
The health insurance brokerage industry is highly competitive and regulated. It's driven by increasing healthcare costs, an aging population, and government policies like the ACA and Medicare. The industry is shifting towards digital platforms and personalized advice.
Positioning
GoHealth positions itself as a technology-driven health insurance marketplace offering personalized advice and a wide range of plan options. Its competitive advantages lie in its proprietary technology platform, data analytics capabilities, and large network of insurance carriers.
Total Addressable Market (TAM)
The total addressable market for health insurance in the US is estimated to be in the trillions of dollars. GoHealth focuses on the Medicare and individual & family plan segments, representing a significant portion of the TAM. Their positioning as a digital marketplace allows them to capture a portion of the market by attracting tech-savvy consumers and offering a wide selection of plans.
Upturn SWOT Analysis
Strengths
- Proprietary technology platform
- Large network of insurance carriers
- Data analytics capabilities
- Experienced management team
Weaknesses
- High customer acquisition costs
- Reliance on commissions
- Sensitivity to regulatory changes
- Profitability Concerns
Opportunities
- Expanding into new geographies
- Developing new products and services
- Acquiring smaller competitors
- Partnering with healthcare providers
Threats
- Increased competition
- Changes in government regulations
- Economic downturn
- Data security breaches
Competitors and Market Share
Key Competitors
- SFG
- PRVA
- EHTH
- LFG
Competitive Landscape
GoHealth's competitive advantages include its technology platform and data analytics capabilities. However, it faces intense competition from larger players with greater financial resources and brand recognition. The company needs to focus on improving customer acquisition efficiency and managing costs to maintain its competitive position.
Growth Trajectory and Initiatives
Historical Growth: GoHealth has experienced significant revenue growth in the past, driven by increasing demand for Medicare and individual & family health insurance plans. However, profitability has been a concern.
Future Projections: Future growth is projected to be driven by continued growth in the Medicare market and expansion into new geographies. Analyst estimates vary depending on the company's ability to manage costs and maintain customer acquisition efficiency.
Recent Initiatives: Recent initiatives include expanding its technology platform, focusing on improving customer acquisition efficiency, and launching new products and services.
Summary
GoHealth is a technology-driven health insurance marketplace focused on Medicare and individual & family plans. The company has demonstrated significant revenue growth but faces challenges in achieving profitability. Its key strengths lie in its technology platform and large carrier network; however, high customer acquisition costs and regulatory risks are significant concerns. The company needs to execute effectively on its growth strategy and improve its financial performance to create long-term shareholder value.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings (SEC), Market research reports, Analyst estimates
Disclaimers:
The data provided is for informational purposes only and should not be considered financial advice. Market share estimates are approximate and may vary depending on the source. Financial data is based on publicly available information and may be subject to change. All data is as of current date.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About GoHealth Inc.
Exchange NASDAQ | Headquaters Chicago, IL, United States | ||
IPO Launch date 2020-07-15 | CEO & Director Mr. Vijay Kumar Kotte | ||
Sector Financial Services | Industry Insurance Brokers | Full time employees 2261 | Website https://www.gohealth.com |
Full time employees 2261 | Website https://www.gohealth.com |
GoHealth, Inc. operates as a health insurance marketplace and Medicare-focused digital health company in the United States. The company operates a technology platform that leverages machine-learning algorithms of insurance purchasing behavior to reimagine the process of matching a health plan for a consumer's specific needs. It also provides Medicare plans, including Medicare advantage, Medicare supplement, prescription drug plans, and special needs plans. In addition, the company offers partner marketing services. It sells its products through internal and external agencies, as well as its platform. The company was founded in 2001 and is headquartered in Chicago, Illinois.

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