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The Home Depot Inc(HD)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for HD
11/09/2026: HD (1-star) has a low Upturn Star Rating. Not recommended to BUY.
The Home Depot Inc is a major player in the home improvement retail sector, known for its extensive network of stores and strong focus on both DIY enthusiasts and professional contractors. The company has a leading position in the industry, supported by a highly efficient supply chain and a robust capital return strategy for shareholders. While it benefits from the long-term demand for home maintenance, it faces risks from housing market fluctuations and intense competition from peers like Lowe's. The company may suit value and dividend-focused investors, though monitoring macroeconomic developments and the integration of large acquisitions remains critical for performance.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Growth is largely tied to mature market cycles rather than rapid, disruptive expansion. |
| Momentum investor | Mixed fit | Stock performance tends to track with the health of the housing sector and macroeconomic cycles. |
| Value investor | Strong fit | The company is often viewed as a stable, blue-chip stock with consistent cash flow generation. |
| Dividend investor | Strong fit | The company has a strong record of regular dividend increases and shareholder capital returns. |
| Low-risk investor | Strong fit | It is an established market leader with a resilient business model in the retail space. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium | The stock is influenced by broader market trends and housing cycle sentiment. |
| Valuation risk | Medium | As a popular blue-chip stock, it often trades at premiums that require strong earnings performance to justify. |
| Competition risk (Home improvement retail) | Medium / high | Intense competition with Lowe's necessitates constant investment in pricing and service. |
| Business quality | Strong | The company's scale and operational execution define it as a high-quality retail franchise. |
| Dividend income | Strong | The dividend is a primary component of the company's long-term total return thesis. |
| Execution risk | Medium | Integrating large acquisitions like SRS Distribution requires effective management to realize synergies. |
Price Behavior
Downtrend
The stock has experienced a sustained decline in price over recent periods.
Smooth
The stock has moved along a generally orderly path with only modest fluctuations.
Analysis of Past Performance
Type Stock | Historic Profit 15.07% | Avg. Invested days 42 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 11/09/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 342.68B USD | Price to earnings Ratio 24.04 | 1Y Target Price 379 |
Price to earnings Ratio 24.04 | 1Y Target Price 379 | ||
Volume (30-day avg) 5.1M shares | Beta 0.95 | 52 Weeks Range 277.15 - 389.18 | Updated Date 11/08/2026 |
52 Weeks Range 277.15 - 389.18 | Updated Date 11/08/2026 | ||
Dividends yield (FY) 1.32% | Basic EPS (TTM) 14.29 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Pro Customers | Building materials, specialized supplies, and professional-grade tools for contractors. | This is a high-volume, recurring revenue stream that is a key focus for the company's growth. |
| DIY Customers | Home decor, garden items, paint, and tools for homeowners. | This segment drives consistent traffic and is sensitive to consumer sentiment and home values. |
| Geography (North America) | Operations in the US, Canada, and Mexico. | The company relies heavily on the North American housing market for the vast majority of its revenue. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-11-17 | When Before Market | Estimate 3.86 | Actual - |
Profitability
Profit Margin 8.41% | Operating Margin (TTM) 12.86% |
Management Effectiveness
Return on Assets (TTM) 12.14% | Return on Equity (TTM) 104.3% |
Valuation
Trailing PE 24.04 | Forward PE 21.64 | Enterprise Value 403.16B | Price to Sales(TTM) 2.03 |
Enterprise Value 403.16B | Price to Sales(TTM) 2.03 | ||
Enterprise Value to Revenue 2.38 | Enterprise Value to EBITDA 15.83 | Shares Outstanding 997.69M | Shares Floating 995.98M |
Shares Outstanding 997.69M | Shares Floating 995.98M | ||
Percent Insiders 0.07 | Percent Institutions 76.81 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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