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Upturn AI SWOT - About
HD 
Home Depot Inc (HD)
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Upturn Advisory Summary
09/12/2025: HD (2-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
39 Analysts rated it
Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.
1 Year Target Price $437.81
1 Year Target Price $437.81
| 21 | Strong Buy |
| 5 | Buy |
| 12 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 20.3% | Avg. Invested days 45 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 09/12/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 420.74B USD | Price to earnings Ratio 28.73 | 1Y Target Price 437.81 |
Price to earnings Ratio 28.73 | 1Y Target Price 437.81 | ||
Volume (30-day avg) 39 | Beta 1 | 52 Weeks Range 322.47 - 429.19 | Updated Date 09/14/2025 |
52 Weeks Range 322.47 - 429.19 | Updated Date 09/14/2025 | ||
Dividends yield (FY) 1.07% | Basic EPS (TTM) 14.71 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-08-19 | When Before Market | Estimate 4.69 | Actual 4.68 |
Profitability
Profit Margin 8.86% | Operating Margin (TTM) 14.48% |
Management Effectiveness
Return on Assets (TTM) 13.71% | Return on Equity (TTM) 193.95% |
Valuation
Trailing PE 28.73 | Forward PE 28.25 | Enterprise Value 479256981820 | Price to Sales(TTM) 2.55 |
Enterprise Value 479256981820 | Price to Sales(TTM) 2.55 | ||
Enterprise Value to Revenue 2.9 | Enterprise Value to EBITDA 18.64 | Shares Outstanding 995387008 | Shares Floating 1987508426 |
Shares Outstanding 995387008 | Shares Floating 1987508426 | ||
Percent Insiders 0.07 | Percent Institutions 73.44 |
Upturn AI SWOT
Home Depot Inc
Company Overview
History and Background
Founded in 1978, Home Depot revolutionized the home improvement industry by offering a vast selection of products at competitive prices. It quickly expanded, becoming the largest home improvement retailer in the United States.
Core Business Areas
- Retail Stores: Operates a large chain of retail stores across the U.S., Canada, and Mexico, offering a wide range of home improvement products and services.
- Online Retail: E-commerce platform providing online access to products and services offered in retail stores, along with online-exclusive items.
- Pro Services: Offers specialized services and products tailored to professional contractors and builders, including bulk discounts and dedicated support.
Leadership and Structure
The company is led by CEO Edward Decker. The organizational structure is hierarchical, with regional and district managers overseeing store operations. There are also functional departments such as marketing, finance, and supply chain.
Top Products and Market Share
Key Offerings
- Lumber & Building Materials: Includes lumber, plywood, roofing, and other construction materials. Competitors include Lowe's and Menards. This contributes a significant portion of revenue but exact market share data is difficult to isolate to just Home Depot's sales of Lumber. HD's overall market share in home improvement is estimated at 25%.
- Tools & Hardware: Encompasses hand tools, power tools, fasteners, and related accessories. Competitors include Lowe's, Ace Hardware and Amazon. This segment is also a significant contributor to revenue. HD's overall market share in home improvement is estimated at 25%.
- Decor & Home Organization: Covers paint, flooring, lighting, kitchen and bath products, and home organization solutions. Competitors include Lowe's, Wayfair and Walmart. HD's overall market share in home improvement is estimated at 25%.
Market Dynamics
Industry Overview
The home improvement industry is driven by factors such as housing market conditions, consumer spending, and macroeconomic trends. The market is competitive, with a mix of large national chains and smaller regional players.
Positioning
Home Depot is the leading home improvement retailer in the U.S., known for its wide selection, competitive pricing, and focus on both DIY customers and professional contractors. Its competitive advantages include its scale, brand recognition, and supply chain efficiency.
Total Addressable Market (TAM)
The TAM for the home improvement market in the US is estimated to be over $900 billion. Home Depot, with its estimated $157 billion in sales, has substantial portion of this TAM.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive store network
- Efficient supply chain
- Focus on both DIY and Pro customers
- Large product selection
Weaknesses
- Reliance on the housing market
- Exposure to economic cycles
- Potential for supply chain disruptions
- Pressure to compete with online retailers
Opportunities
- Expansion into new markets
- Growth in online sales
- Increased demand for home renovation
- Partnerships with technology companies
- Growing Pro segment
Threats
- Economic downturns
- Increased competition from online retailers
- Fluctuations in commodity prices
- Changes in consumer preferences
- Supply Chain Issues
Competitors and Market Share
Key Competitors
- LOW
- MEN
- AMZN
Competitive Landscape
Home Depot benefits from its scale and established brand in the home improvement sector. Compared to smaller players, Home Depot has the advantage of a diversified product range and efficient supply chain. Compared to its main competitors such as Lowe's, Home Depot focuses on the Pro customer whereas Lowe's is positioned for the average consumer. As Amazon increases its offerings in this sector, Home Depot has increased its ecommerce capabilities and can leverage its strong in-store network for customer service.
Major Acquisitions
SRS Distribution
- Year: 2024
- Acquisition Price (USD millions): 18250
- Strategic Rationale: SRS Distribution expands Home Depot's capabilities and reach in the Pro contractor market, specifically in roofing, landscaping, and pool supplies. It provides a new platform to deliver value to Pro customers.
Growth Trajectory and Initiatives
Historical Growth: Home Depot has experienced consistent growth in revenue and earnings over the past decade, driven by store expansion, online sales growth, and increasing demand for home improvement products.
Future Projections: Analysts project continued growth for Home Depot, driven by the ongoing housing market recovery and increasing demand for home renovation. Revenue is expected to grow at a rate of 3-5% annually over the next five years. (Illustrative value; data dependent on year)
Recent Initiatives: Recent initiatives include expanding online capabilities, improving the supply chain, and focusing on Pro customer growth.
Summary
Home Depot is a fundamentally strong company with a well-established brand and efficient operations. Its focus on both DIY and Pro customers has contributed to consistent growth. Home Depot needs to navigate the growing online retail landscape to maintain its position as the dominant retailer. Additionally, fluctuations in the housing market could pose a threat to revenue growth. The company's initiative to expand the Pro customer base with acquisitions is a key strength.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market conditions and company performance can change over time. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Home Depot Inc
Exchange NYSE | Headquaters Atlanta, GA, United States | ||
IPO Launch date 1981-09-22 | Chairman, President & CEO Mr. Edward P. Decker | ||
Sector Consumer Cyclical | Industry Home Improvement Retail | Full time employees 470000 | Website https://www.homedepot.com |
Full time employees 470000 | Website https://www.homedepot.com | ||
The Home Depot, Inc. operates as a home improvement retailer in the United States and internationally. It sells various building materials, home improvement products, lawn and garden products, and décor products, as well as facilities maintenance, repair, and operations products. The company also offers installation services for flooring, water heaters, baths, garage doors, cabinets, cabinet makeovers, countertops, sheds, furnaces and central air systems, and windows. In addition, it provides tool and equipment rental services. The company serves consumers, such as do-it-yourself homeowners and do-it-for-me customers; and professional renovators/remodelers, general contractors, small to medium homebuilders, maintenance professionals, handymen, property managers, building service contractors and specialty tradespeople, such as electricians, landscapers, plumbers, painters, pool contractors, and roofers. It sells its products through websites and its mobile applications, including homedepot.com; homedepot.ca and homedepot.com.mx; blinds.com, justblinds.com, and americanblinds.com for custom window coverings; thecompanystore.com, an online site for textiles and décor products; hdsupply.com for maintenance, repair, and operations products and related services; and srsdistribution.com, heritagelandscapesupplygroup.com, and heritagepoolsupplygroup.com for roofing and building materials, landscape, and pool products; and The Home Depot stores. The Home Depot, Inc. was incorporated in 1978 and is headquartered in Atlanta, Georgia.
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