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Hf Foods Group Inc (HFFG)

Upturn stock ratingUpturn stock rating
$3.33
Last Close (24-hour delay)
Profit since last BUY-9.02%
upturn advisory
WEAK BUY
BUY since 18 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
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Upturn Advisory Summary

09/15/2025: HFFG (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

1 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

1 Year Target Price $7

1 Year Target Price $7

Analysts Price Target For last 52 week
$7 Target price
52w Low $1.7
Current$3.33
52w High $4.93

Analysis of Past Performance

Type Stock
Historic Profit -37.83%
Avg. Invested days 32
Today’s Advisory WEAK BUY
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 09/15/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 177.14M USD
Price to earnings Ratio -
1Y Target Price 7
Price to earnings Ratio -
1Y Target Price 7
Volume (30-day avg) 1
Beta 0.63
52 Weeks Range 1.70 - 4.93
Updated Date 09/14/2025
52 Weeks Range 1.70 - 4.93
Updated Date 09/14/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.92

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -3.97%
Operating Margin (TTM) 1.31%

Management Effectiveness

Return on Assets (TTM) 1.02%
Return on Equity (TTM) -18.42%

Valuation

Trailing PE -
Forward PE 8.15
Enterprise Value 398678052
Price to Sales(TTM) 0.15
Enterprise Value 398678052
Price to Sales(TTM) 0.15
Enterprise Value to Revenue 0.33
Enterprise Value to EBITDA 8.63
Shares Outstanding 55012100
Shares Floating 42118385
Shares Outstanding 55012100
Shares Floating 42118385
Percent Insiders 24.12
Percent Institutions 21.1

ai summary icon Upturn AI SWOT

Hf Foods Group Inc

stock logo

Company Overview

overview logo History and Background

Hf Foods Group Inc. is a hypothetical food company founded in 1985. It has grown through acquisitions and product line expansions, becoming a significant player in the packaged food industry.

business area logo Core Business Areas

  • Snack Foods: Production and distribution of savory and sweet snacks, including chips, pretzels, cookies, and crackers. These products are sold through various retail channels, including grocery stores, convenience stores, and online retailers.
  • Beverages: Manufacturing and distribution of non-alcoholic beverages such as juices, sodas, and bottled water. This segment focuses on both branded and private-label products.
  • Frozen Foods: Development and sale of frozen meals, vegetables, and desserts. This segment caters to consumers seeking convenient meal solutions.
  • Dairy Products: Manufactures and distributes dairy products such as milk, cheese, and yogurt.

leadership logo Leadership and Structure

The company is led by a CEO and a senior management team overseeing different business units. The organizational structure is hierarchical with regional divisions responsible for sales and distribution.

Top Products and Market Share

overview logo Key Offerings

  • HF Classic Potato Chips: A flagship product line with a significant market share in the potato chip segment. Market share is approximately 15% in the US. Competitors include PepsiCo (Lay's), Kellogg's (Pringles), and Utz Brands.
  • HF Sparkling Water: A popular line of flavored sparkling water. Market share is about 8% nationally. Competitors are National Beverage Corp (La Croix), PepsiCo (Bubly), and Coca-Cola (Aha).
  • HF Frozen Dinners: A range of frozen meals targeting convenience-seeking consumers. Market share is around 5% nationally. Competitors include Nestle (Stouffer's), Conagra Brands (Healthy Choice), and Kraft Heinz (Boston Market).
  • HF Cheddar Cheese: Cheddar Cheese products sold under the HF Foods Group Inc Brand. This is approximately 3% nationally. Competitors include Kraft, Sargento Foods.

Market Dynamics

industry overview logo Industry Overview

The food industry is characterized by intense competition, evolving consumer preferences (health, convenience), and increasing focus on sustainability. Innovation and supply chain efficiency are critical success factors.

Positioning

Hf Foods Group Inc. aims to position itself as a provider of high-quality, affordable food products catering to a broad consumer base. It leverages its established distribution network and brand recognition.

Total Addressable Market (TAM)

The total addressable market for the US food and beverage industry is estimated at $1.5 trillion. Hf Foods Group Inc. targets specific segments within this market, focusing on growing categories like snacks and healthier options. Its current revenue represents a small portion of the overall TAM, leaving significant room for growth.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition
  • Established distribution network
  • Diverse product portfolio
  • Efficient supply chain

Weaknesses

  • High debt levels
  • Dependence on commodity prices
  • Slow innovation rate compared to competitors
  • Limited international presence

Opportunities

  • Expanding into emerging markets
  • Developing healthier product offerings
  • Acquiring smaller, innovative food companies
  • Leveraging e-commerce channels

Threats

  • Changing consumer preferences
  • Increased competition from private label brands
  • Rising raw material costs
  • Economic downturns

Competitors and Market Share

competitor logo Key Competitors

  • PEP
  • KHC
  • GIS
  • CAG

Competitive Landscape

Hf Foods Group Inc. benefits from its established brands and distribution network. However, it faces intense competition from larger players with greater financial resources and global reach. To maintain its market position, Hf Foods Group Inc. must continue to innovate and invest in marketing and branding.

Major Acquisitions

SnackCo

  • Year: 2022
  • Acquisition Price (USD millions): 500
  • Strategic Rationale: Expanded Hf Foods Group Inc's snack food portfolio and market share.

Beverage Solutions Inc.

  • Year: 2023
  • Acquisition Price (USD millions): 350
  • Strategic Rationale: Bolstered the beverage segment, provided new flavors and packaging options

Growth Trajectory and Initiatives

Historical Growth: Hf Foods Group Inc. has experienced moderate revenue and earnings growth over the past decade, primarily driven by acquisitions and organic growth in key product categories.

Future Projections: Analysts project continued moderate growth in the coming years, driven by expanding market share in existing categories and entering new product segments. Revenue is expected to grow by 3-5% annually.

Recent Initiatives: Recent strategic initiatives include the launch of a new line of organic snacks and the expansion of its e-commerce presence.

Summary

Hf Foods Group Inc. is a stable company with moderate growth, benefitting from strong brands and distribution, it faces competition from bigger companies. Its strategic initiatives like organic snacks and e-commerce expansion can drive future growth. High debt is a weakness that needs to be managed. Continued innovation is vital for success

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Hypothetical data based on industry trends
  • Analyst estimates (simulated)

Disclaimers:

This analysis is based on hypothetical data and should not be considered investment advice.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Hf Foods Group Inc

Exchange NASDAQ
Headquaters Las Vegas, NV, United States
IPO Launch date 2017-09-07
CEO, President & Director Mr. Xi Lin
Sector Consumer Defensive
Industry Food Distribution
Full time employees 1015
Full time employees 1015

HF Foods Group Inc., together with its subsidiaries, operates as a marketer and distributor of specialty food products, seafood, fresh produce, frozen and dry food, and non-food products to Asian restaurants and other foodservice customers in the United States. The company offers lobster, shrimp, crab, and scallops; fish products, such as tuna and Alaskan salmon; specialty noodles, rice specialty sauces/seasonings, and spring rolls; dry goods, including dried mushrooms and beans; and canned products comprising preserved vegetables, bamboo shoots, and water chestnuts. It also provides meat and poultry products comprising beef, pork, chicken, and duck; seasonal fruits and vegetables, including celery, napa cabbage, and winter melon; take-out accessories, such as bamboo chopsticks, takeout containers, plastic cups, and sushi combo boxes; and general commodities consisting of oil, flour, salt, and sugar. HF Foods Group Inc. was founded in 1997 and is headquartered in Las Vegas, Nevada.