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HLLY 
Holley Inc (HLLY)
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Upturn Advisory Summary
11/05/2025: HLLY (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
9 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $3.92
1 Year Target Price $3.92
| 5 | Strong Buy |
| 1 | Buy |
| 3 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 6.48% | Avg. Invested days 25 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 11/05/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 328.96M USD | Price to earnings Ratio - | 1Y Target Price 3.92 |
Price to earnings Ratio - | 1Y Target Price 3.92 | ||
Volume (30-day avg) 9 | Beta 1.36 | 52 Weeks Range 1.60 - 4.09 | Updated Date 11/7/2025 |
52 Weeks Range 1.60 - 4.09 | Updated Date 11/7/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.27 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Revenue by Geography
Earnings Date
Report Date 2025-11-05 | When - | Estimate 0.0465 | Actual - |
Profitability
Profit Margin -5.12% | Operating Margin (TTM) 16.72% |
Management Effectiveness
Return on Assets (TTM) 4.84% | Return on Equity (TTM) -6.75% |
Valuation
Trailing PE - | Forward PE 7.75 | Enterprise Value 865332949 | Price to Sales(TTM) 0.55 |
Enterprise Value 865332949 | Price to Sales(TTM) 0.55 | ||
Enterprise Value to Revenue 1.46 | Enterprise Value to EBITDA 15.88 | Shares Outstanding 120499661 | Shares Floating 79354780 |
Shares Outstanding 120499661 | Shares Floating 79354780 | ||
Percent Insiders 5.84 | Percent Institutions 77.75 |
Upturn AI SWOT
Holley Inc
Company Overview
History and Background
Holley Inc. has a long history dating back to 1903, when it was founded as the Holley Motor Company. Initially focused on carburetors for early automobiles, it evolved into a leading designer, manufacturer, and marketer of high-performance automotive aftermarket products.
Core Business Areas
- Performance Solutions: Holley designs, manufactures, and markets a wide range of performance products, including carburetors, fuel injection systems, ignition systems, exhaust systems, and engine accessories for racing and street performance applications.
- Fuel Systems: This segment focuses on developing and selling fuel delivery components and systems, including fuel pumps, fuel lines, and fuel filters.
- Engine Management: This segment offers electronic engine management systems, sensors, and related components for optimizing engine performance and fuel efficiency.
Leadership and Structure
Holley Inc. is led by a CEO and a senior management team with experience in the automotive aftermarket industry. The organizational structure includes departments for engineering, manufacturing, sales, marketing, and finance.
Top Products and Market Share
Key Offerings
- Product Name 1: Holley Carburetors: Holley is well known as a premier carburetor brand for racing and street applications with a market share of approximately 30% in the performance carburetor market. Competitors include Edelbrock and Quick Fuel Technology.
- Product Name 2: NOS Nitrous Oxide Systems: Holley's NOS brand is a leader in nitrous oxide systems for performance vehicles. Estimated market share is 40%. Competitors include Nitrous Express and ZEX.
- Product Name 3: Flowmaster Exhaust Systems: Flowmaster provides various performance exhaust systems with an estimated market share of 15%. Competitors include MagnaFlow and Borla.
Market Dynamics
Industry Overview
The automotive aftermarket industry is driven by factors such as the aging vehicle fleet, increasing disposable income, and the desire for customization and performance enhancements. The industry is competitive, with numerous manufacturers and distributors.
Positioning
Holley Inc. holds a strong position in the performance automotive aftermarket due to its well-established brands, extensive product portfolio, and strong distribution network. Its competitive advantages include brand recognition and engineering expertise.
Total Addressable Market (TAM)
The global automotive aftermarket is expected to reach $500 billion by 2028. Holley is positioned to capture a portion of this TAM through its diverse product offerings and distribution channels.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive product portfolio
- Established distribution network
- Engineering expertise
- Customer loyalty
Weaknesses
- Dependence on the automotive industry
- Exposure to economic cycles
- Competition from low-cost manufacturers
- Potential supply chain disruptions
Opportunities
- Expanding into new product categories
- Acquiring complementary businesses
- Increasing online sales
- Penetrating emerging markets
- Growing demand for electric vehicle performance products
Threats
- Economic downturns
- Rising raw material costs
- Changes in government regulations
- Increased competition
- Shift towards electric vehicles
Competitors and Market Share
Key Competitors
- MGM
- SMP
- REVG
- GPI
Competitive Landscape
Holley Inc. competes with other manufacturers and distributors of performance automotive aftermarket products. Its advantages include brand recognition, engineering expertise, and an extensive product portfolio. Disadvantages include competition from low-cost manufacturers and potential supply chain disruptions.
Major Acquisitions
DiabloSport
- Year: 2014
- Acquisition Price (USD millions): 25
- Strategic Rationale: Expanded Holley's presence in electronic engine tuning and calibration products.
Growth Trajectory and Initiatives
Historical Growth: Holley has grown through organic product development and strategic acquisitions.
Future Projections: Future growth is projected to be driven by expansion into new markets and product categories.
Recent Initiatives: Recent initiatives include new product launches and expansion of online sales channels.
Summary
Holley Inc. is a strong player in the performance automotive aftermarket, supported by iconic brands and engineering prowess. Its extensive product portfolio and distribution network drive success. However, potential economic downturns and an industry shift towards EVs require careful consideration. Strategic acquisitions and product innovation are crucial for continued growth and maintaining a competitive edge.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company filings, industry reports, market analysis
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market share data and estimates are based on available information and may not be precise. Financial data points are placeholder numbers.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Holley Inc
Exchange NYSE | Headquaters Bowling Green, KY, United States | ||
IPO Launch date 2020-11-27 | President, CEO & Director Mr. Matthew J. Stevenson | ||
Sector Consumer Cyclical | Industry Auto Parts | Full time employees 1467 | Website https://www.holley.com |
Full time employees 1467 | Website https://www.holley.com | ||
Holley Inc. designs, manufactures, and distributes automotive aftermarket products to car and truck enthusiasts primarily in the United States, Canada, and Europe. Its performance automotive products include carburetors, fuel pumps, fuel injection systems, nitrous oxide injection systems, superchargers, exhaust headers, mufflers, distributors, ignition components, engine tuners, and automotive performance plumbing products; and exhaust products, as well as shifters, converters, transmission kits, transmissions, tuners, and automotive software. The company sells its products under the Holley EFI, Holley, MSD, Simpson, EDGE, Superchips, Diablosport, Accel, Flowmaster, and other brands through DTC, E-tailer, warehouse distributor, traditional retailer, automotive platforms, and jobber/installer channels. The company was founded in 1903 and is headquartered in Bowling Green, Kentucky.
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