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HTHT logo HTHT
Upturn stock rating
HTHT logo

Huazhu Group Ltd (HTHT)

Upturn stock rating
$38.25
Last Close (24-hour delay)
upturn advisory
PASS
  • BUY Advisory
  • SELL Advisory (Profit)
  • SELL Advisory (Loss)
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • 1Y
  • 1M
  • 1W

Upturn Advisory Summary

10/28/2025: HTHT (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

17 Analysts rated it

Moderately tracked stock, growing coverage, gaining market and investor attention.

1 Year Target Price $45.08

1 Year Target Price $45.08

Analysts Price Target For last 52 week
$45.08 Target price
52w Low $28.56
Current$38.25
52w High $40.56

Analysis of Past Performance

Type Stock
Historic Profit -21.83%
Avg. Invested days 24
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance 2.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulation Last Close 10/28/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 11.92B USD
Price to earnings Ratio 23.2
1Y Target Price 45.08
Price to earnings Ratio 23.2
1Y Target Price 45.08
Volume (30-day avg) 17
Beta 0.34
52 Weeks Range 28.56 - 40.56
Updated Date 10/28/2025
52 Weeks Range 28.56 - 40.56
Updated Date 10/28/2025
Dividends yield (FY) 4.59%
Basic EPS (TTM) 1.67

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 15.48%
Operating Margin (TTM) 27.81%

Management Effectiveness

Return on Assets (TTM) 5.4%
Return on Equity (TTM) 30.48%

Valuation

Trailing PE 23.2
Forward PE 35.34
Enterprise Value 15583860406
Price to Sales(TTM) 0.49
Enterprise Value 15583860406
Price to Sales(TTM) 0.49
Enterprise Value to Revenue 4.57
Enterprise Value to EBITDA 15.08
Shares Outstanding 307668117
Shares Floating 1867914672
Shares Outstanding 307668117
Shares Floating 1867914672
Percent Insiders 1.81
Percent Institutions 50.91

ai summary icon Upturn AI SWOT

Huazhu Group Ltd

stock logo

Company Overview

overview logo History and Background

Huazhu Group Ltd was founded in 2005 in China, formerly known as China Lodging Group. It rapidly expanded through organic growth and acquisitions, becoming a leading hotel operator in China and beyond. Significant milestones include its IPO on the NASDAQ in 2010 and subsequent expansion into international markets.

business area logo Core Business Areas

  • Midscale Hotels: This segment focuses on providing comfortable and affordable accommodations with a range of amenities, targeting business and leisure travelers. Brands include Ji Hotel and Orange Hotel.
  • Upscale Hotels: This segment offers luxurious accommodations and personalized services, catering to high-end travelers. Brands include Crystal Orange Hotel and Grand Mercure.
  • Economy Hotels: This segment is geared towards budget-conscious travelers, providing basic accommodations at affordable prices. Brands include Hanting Hotel.
  • Franchise and Management: Huazhu Group leverages a franchise and management model allowing them to expand quickly and to gain scale efficiencies

leadership logo Leadership and Structure

The leadership team comprises of senior executives with experience in hospitality and finance. The organizational structure is hierarchical, with regional managers overseeing hotel operations.

Top Products and Market Share

overview logo Key Offerings

  • Hanting Hotel: Hanting Hotel is an economy hotel chain focusing on providing clean and affordable rooms. Competitors include Jinjiang Inn and Motel 168. Market share for specific brands is fragmented and difficult to determine precisely on a global scale, but Hanting Hotel is a significant player in the economy segment within China.
  • Ji Hotel: Ji Hotel is a midscale hotel chain targeting business travelers with comfortable accommodations and essential amenities. Market share information is difficult to determine due to the many competitors. Competitors are Atour Hotels, and Home Inn.
  • Crystal Orange Hotel: Crystal Orange Hotel is an upscale boutique hotel chain known for its stylish design and modern amenities, catering to discerning travelers. Market share information is difficult to determine due to the many competitors. Competitors are Novotel and Hilton Garden Inn.

Market Dynamics

industry overview logo Industry Overview

The hospitality industry is dynamic, influenced by factors like economic growth, travel trends, and consumer preferences. Demand for hotel rooms is cyclical and seasonal.

Positioning

Huazhu Group is positioned as a leading hotel operator in China, with a diversified portfolio of brands targeting different market segments. Its competitive advantages include its extensive network, brand recognition, and efficient operations.

Total Addressable Market (TAM)

The global hotel market is estimated at over $550 billion. Huazhu is positioned to capture a portion of this TAM through its expansion and brand diversification.

Upturn SWOT Analysis

Strengths

  • Strong brand portfolio
  • Extensive network in China
  • Efficient operations
  • Franchise model promoting scalability
  • Strong Digital Marketing Presence

Weaknesses

  • Geographic concentration in China
  • Exposure to economic fluctuations in China
  • Competition from international hotel chains
  • Fluctuations in demand

Opportunities

  • Expansion into international markets
  • Development of new hotel brands
  • Leveraging technology for improved customer experience
  • Growth in domestic travel

Threats

  • Economic downturns
  • Increased competition
  • Changes in travel regulations
  • Geopolitical risks
  • Pandemics

Competitors and Market Share

competitor logo Key Competitors

  • MAR
  • HLT
  • IHG

Competitive Landscape

Huazhu Group competes with both international and domestic hotel chains. Its advantages include a strong presence in China and a diversified brand portfolio. Disadvantages include a limited presence in international markets compared to global giants.

Major Acquisitions

Deutsche Hospitality

  • Year: 2020
  • Acquisition Price (USD millions): 774
  • Strategic Rationale: To expand into the European market and diversify its brand portfolio.

Growth Trajectory and Initiatives

Historical Growth: Huazhu Group has experienced substantial growth in the past, driven by expansion in China and strategic acquisitions.

Future Projections: Future growth is expected to be driven by international expansion, new brand development, and leveraging technology.

Recent Initiatives: Recent initiatives include expanding into new markets in Southeast Asia and investing in technology to enhance customer experience.

Summary

Huazhu Group is a leading hotel operator in China, demonstrating strong growth potential through strategic acquisitions and brand diversification. It needs to reduce geographic concentration risks and contend with rising competition from global players. A focus on international expansion and innovation will be vital for sustaining its growth trajectory. Its strategic initiatives and wide selection of hotels is contributing to it's strength.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Company filings, Market research reports, Industry analysis

Disclaimers:

The information provided is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change. Market share data is estimated and may vary.

Upturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Huazhu Group Ltd

Exchange NASDAQ
Headquaters -
IPO Launch date 2010-03-26
CEO -
Sector Consumer Cyclical
Industry Lodging
Full time employees 28502
Full time employees 28502

H World Group Limited develops leased and owned, manachised, and franchised hotels in the People's Republic of China. The company operates hotels under its own brands, such as HanTing Hotel, Ni Hao Hotel, Hi Inn, Elan Hotel, Zleep Hotels, Ibis Hotel, JI Hotel, Orange Hotel, Starway Hotel, Ibis Styles Hotel, CitiGO Hotel, Crystal Orange Hotel, IntercityHotel, Manxin Hotel, Mercure Hotel, Madison Hotel, Novotel Hotel, Joya Hotel, Blossom House, Steigenberger Hotels & Resorts, Jaz in the City, Grand Mercure, Steigenberger Icon, and Song Hotels. The company was formerly known as Huazhu Group Limited and changed its name to H World Group Limited in June 2022. H World Group Limited was founded in 2005 and is headquartered in Shanghai, the People's Republic of China.