
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
Huazhu Group Ltd (HTHT)

- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
10/28/2025: HTHT (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $45.08
1 Year Target Price $45.08
| 10 | Strong Buy |
| 6 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -21.83% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 11.92B USD | Price to earnings Ratio 23.2 | 1Y Target Price 45.08 |
Price to earnings Ratio 23.2 | 1Y Target Price 45.08 | ||
Volume (30-day avg) 17 | Beta 0.34 | 52 Weeks Range 28.56 - 40.56 | Updated Date 10/28/2025 |
52 Weeks Range 28.56 - 40.56 | Updated Date 10/28/2025 | ||
Dividends yield (FY) 4.59% | Basic EPS (TTM) 1.67 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 15.48% | Operating Margin (TTM) 27.81% |
Management Effectiveness
Return on Assets (TTM) 5.4% | Return on Equity (TTM) 30.48% |
Valuation
Trailing PE 23.2 | Forward PE 35.34 | Enterprise Value 15583860406 | Price to Sales(TTM) 0.49 |
Enterprise Value 15583860406 | Price to Sales(TTM) 0.49 | ||
Enterprise Value to Revenue 4.57 | Enterprise Value to EBITDA 15.08 | Shares Outstanding 307668117 | Shares Floating 1867914672 |
Shares Outstanding 307668117 | Shares Floating 1867914672 | ||
Percent Insiders 1.81 | Percent Institutions 50.91 |
Upturn AI SWOT
Huazhu Group Ltd

Company Overview
History and Background
Huazhu Group Ltd was founded in 2005 in China, formerly known as China Lodging Group. It rapidly expanded through organic growth and acquisitions, becoming a leading hotel operator in China and beyond. Significant milestones include its IPO on the NASDAQ in 2010 and subsequent expansion into international markets.
Core Business Areas
- Midscale Hotels: This segment focuses on providing comfortable and affordable accommodations with a range of amenities, targeting business and leisure travelers. Brands include Ji Hotel and Orange Hotel.
- Upscale Hotels: This segment offers luxurious accommodations and personalized services, catering to high-end travelers. Brands include Crystal Orange Hotel and Grand Mercure.
- Economy Hotels: This segment is geared towards budget-conscious travelers, providing basic accommodations at affordable prices. Brands include Hanting Hotel.
- Franchise and Management: Huazhu Group leverages a franchise and management model allowing them to expand quickly and to gain scale efficiencies
Leadership and Structure
The leadership team comprises of senior executives with experience in hospitality and finance. The organizational structure is hierarchical, with regional managers overseeing hotel operations.
Top Products and Market Share
Key Offerings
- Hanting Hotel: Hanting Hotel is an economy hotel chain focusing on providing clean and affordable rooms. Competitors include Jinjiang Inn and Motel 168. Market share for specific brands is fragmented and difficult to determine precisely on a global scale, but Hanting Hotel is a significant player in the economy segment within China.
- Ji Hotel: Ji Hotel is a midscale hotel chain targeting business travelers with comfortable accommodations and essential amenities. Market share information is difficult to determine due to the many competitors. Competitors are Atour Hotels, and Home Inn.
- Crystal Orange Hotel: Crystal Orange Hotel is an upscale boutique hotel chain known for its stylish design and modern amenities, catering to discerning travelers. Market share information is difficult to determine due to the many competitors. Competitors are Novotel and Hilton Garden Inn.
Market Dynamics
Industry Overview
The hospitality industry is dynamic, influenced by factors like economic growth, travel trends, and consumer preferences. Demand for hotel rooms is cyclical and seasonal.
Positioning
Huazhu Group is positioned as a leading hotel operator in China, with a diversified portfolio of brands targeting different market segments. Its competitive advantages include its extensive network, brand recognition, and efficient operations.
Total Addressable Market (TAM)
The global hotel market is estimated at over $550 billion. Huazhu is positioned to capture a portion of this TAM through its expansion and brand diversification.
Upturn SWOT Analysis
Strengths
- Strong brand portfolio
- Extensive network in China
- Efficient operations
- Franchise model promoting scalability
- Strong Digital Marketing Presence
Weaknesses
- Geographic concentration in China
- Exposure to economic fluctuations in China
- Competition from international hotel chains
- Fluctuations in demand
Opportunities
- Expansion into international markets
- Development of new hotel brands
- Leveraging technology for improved customer experience
- Growth in domestic travel
Threats
- Economic downturns
- Increased competition
- Changes in travel regulations
- Geopolitical risks
- Pandemics
Competitors and Market Share
Key Competitors
- MAR
- HLT
- IHG
Competitive Landscape
Huazhu Group competes with both international and domestic hotel chains. Its advantages include a strong presence in China and a diversified brand portfolio. Disadvantages include a limited presence in international markets compared to global giants.
Major Acquisitions
Deutsche Hospitality
- Year: 2020
- Acquisition Price (USD millions): 774
- Strategic Rationale: To expand into the European market and diversify its brand portfolio.
Growth Trajectory and Initiatives
Historical Growth: Huazhu Group has experienced substantial growth in the past, driven by expansion in China and strategic acquisitions.
Future Projections: Future growth is expected to be driven by international expansion, new brand development, and leveraging technology.
Recent Initiatives: Recent initiatives include expanding into new markets in Southeast Asia and investing in technology to enhance customer experience.
Summary
Huazhu Group is a leading hotel operator in China, demonstrating strong growth potential through strategic acquisitions and brand diversification. It needs to reduce geographic concentration risks and contend with rising competition from global players. A focus on international expansion and innovation will be vital for sustaining its growth trajectory. Its strategic initiatives and wide selection of hotels is contributing to it's strength.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company filings, Market research reports, Industry analysis
Disclaimers:
The information provided is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change. Market share data is estimated and may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Huazhu Group Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2010-03-26 | CEO - | ||
Sector Consumer Cyclical | Industry Lodging | Full time employees 28502 | Website https://ir.hworld.com |
Full time employees 28502 | Website https://ir.hworld.com | ||
H World Group Limited develops leased and owned, manachised, and franchised hotels in the People's Republic of China. The company operates hotels under its own brands, such as HanTing Hotel, Ni Hao Hotel, Hi Inn, Elan Hotel, Zleep Hotels, Ibis Hotel, JI Hotel, Orange Hotel, Starway Hotel, Ibis Styles Hotel, CitiGO Hotel, Crystal Orange Hotel, IntercityHotel, Manxin Hotel, Mercure Hotel, Madison Hotel, Novotel Hotel, Joya Hotel, Blossom House, Steigenberger Hotels & Resorts, Jaz in the City, Grand Mercure, Steigenberger Icon, and Song Hotels. The company was formerly known as Huazhu Group Limited and changed its name to H World Group Limited in June 2022. H World Group Limited was founded in 2005 and is headquartered in Shanghai, the People's Republic of China.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
Home 

