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Aurora Mobile Ltd (JG)



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Upturn Advisory Summary
06/16/2025: JG (1-star) is currently NOT-A-BUY. Pass it for now.
Year Target Price $1.16
Year Target Price $1.16
1 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Under performing |
0 | Sell |
Analysis of Past Performance
Type Stock | Historic Profit -22.1% | Avg. Invested days 30 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 69.04M USD | Price to earnings Ratio - | 1Y Target Price 7.12 |
Price to earnings Ratio - | 1Y Target Price 7.12 | ||
Volume (30-day avg) - | Beta 1.48 | 52 Weeks Range 2.36 - 20.94 | Updated Date 06/29/2025 |
52 Weeks Range 2.36 - 20.94 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.17 |
Earnings Date
Report Date 2025-06-04 | When Before Market | Estimate - | Actual -0.0583 |
Profitability
Profit Margin -2.11% | Operating Margin (TTM) -1.74% |
Management Effectiveness
Return on Assets (TTM) -1.13% | Return on Equity (TTM) -5.74% |
Valuation
Trailing PE - | Forward PE 7.29 | Enterprise Value 55545582 | Price to Sales(TTM) 0.2 |
Enterprise Value 55545582 | Price to Sales(TTM) 0.2 | ||
Enterprise Value to Revenue 1.17 | Enterprise Value to EBITDA -0.05 | Shares Outstanding 4728120 | Shares Floating 33329838 |
Shares Outstanding 4728120 | Shares Floating 33329838 | ||
Percent Insiders 8.99 | Percent Institutions 0.34 |
Analyst Ratings
Rating 5 | Target Price 1.16 | Buy - | Strong Buy 1 |
Buy - | Strong Buy 1 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Aurora Mobile Ltd

Company Overview
History and Background
Aurora Mobile Ltd. (JG) was founded in 2011, initially focusing on providing app developers with push notification services in China. Over time, it expanded its offerings to include data analytics, marketing, and financial risk management solutions.
Core Business Areas
- Developer Services: Provides app developers with push notification, instant messaging, and other development tools to enhance user engagement and improve app performance.
- Data Solutions: Offers data analytics and marketing solutions, including targeted advertising, precision marketing, and customized data reports for various industries.
- Financial Risk Management: Provides risk management services for the financial sector, leveraging data analytics to help institutions assess credit risk and prevent fraud.
Leadership and Structure
The leadership team includes Weidong Luo (Chairman and CEO). The organizational structure is typical for a publicly traded company, with functional departments such as engineering, marketing, sales, and finance.
Top Products and Market Share
Key Offerings
- Push Notification Service: Aurora's core push notification service delivers messages to users of mobile apps. It competes with services offered by Alibaba Cloud and Tencent Cloud. This service has a high number of users. The market share is difficult to get exact numbers but is believed to be around 20% in China.
- iZone: iZone is Aurora's location-based precision marketing product. Competitors are companies like AdMaster and Miaozhen Systems. Revenue data is not publicly broken down, but it is a growing area.
- Financial Risk Management Solutions: Solutions to help financial institutions detect and prevent fraud. Competitors in this market include Tongdun Technology and LexinFintech. Again, revenue data isn't separately provided.
Market Dynamics
Industry Overview
The mobile data solutions industry is growing, driven by the increasing importance of data analytics, precision marketing, and financial risk management. Rapid technological advancements, such as AI and cloud computing, are shaping the industry. The regulatory environment in China is increasingly important.
Positioning
Aurora Mobile Ltd. is positioned as a data-driven platform that empowers businesses with data analytics and mobile development tools. Its competitive advantages lie in its established data infrastructure and comprehensive suite of services.
Total Addressable Market (TAM)
The TAM for mobile data solutions in China is expected to reach billions of USD. Aurora Mobile Ltd is well-positioned within this TAM, but faces competition.
Upturn SWOT Analysis
Strengths
- Strong data analytics capabilities
- Comprehensive suite of services
- Established data infrastructure
- Strong brand recognition in China
Weaknesses
- High dependence on the Chinese market
- Regulatory risk in China
- Limited global presence
- History of unprofitability
Opportunities
- Expansion into new vertical markets
- Strategic partnerships with other companies
- International expansion
- Growth in the financial technology sector
Threats
- Increasing competition in the data analytics market
- Changes in regulations affecting data privacy and security
- Economic slowdown in China
- Geopolitical tensions
Competitors and Market Share
Key Competitors
- CLDR
- SPLK
- TTD
Competitive Landscape
Aurora Mobile Ltd faces strong competition from established players with greater financial resources and broader market reach.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent, with periods of rapid revenue growth followed by periods of stagnation or decline.
Future Projections: Analyst estimates are highly variable. Some analysts anticipate continued growth in revenue, while others are more cautious due to regulatory uncertainty and competition.
Recent Initiatives: Recent initiatives include the expansion of its financial risk management solutions and investment in AI-powered analytics.
Summary
Aurora Mobile Ltd. is a Chinese data solutions provider with strengths in data analytics and developer services but weaknesses related to profitability, regulatory risks and geographic concentration. The company needs to focus on improving its financial performance and managing regulatory compliance. It has the opportunity to capitalize on the growth in data analytics and fintech but must navigate intense competition and geopolitical tensions.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company filings
- Analyst reports
- Industry publications
Disclaimers:
This analysis is based on publicly available information and is not financial advice. Market conditions can change rapidly, and investors should conduct their own due diligence.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Aurora Mobile Ltd
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2018-07-26 | Co-Founder, Chairman & CEO Mr. Weidong Luo | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 393 | Website https://www.jiguang.cn |
Full time employees 393 | Website https://www.jiguang.cn |
Aurora Mobile Limited, through its subsidiaries, provides a range of developer services and vertical applications in China. The company provides push notification, instant messaging, analytics, sharing and short message service, one-click verification, and other services. It also offers real-time market intelligence solutions, such as product iApp, which provides analysis and statistical results on the usage and trends of mobile apps to investment funds and corporations. In addition, the company provides financial risk management solutions to assist financial institutions, licensed lenders, and credit card companies in making informed lending and credit decisions. Further, it offers application programming interfaces that create connectivity and automate the process of message exchange between the mobile apps and its backend network; an interactive web-based service dashboard that allows app developers to utilize and monitor its services through controls on an ongoing basis; and value added services, such as Advertisement SAAS, a data management platform service, which provides tagged and de-identified population data package; JG Alliance, an integrated marketing campaign services to advertising customers; and AD Mediation Platform to help mobile app developers access other mainstream advertising platforms. The company primarily serves mobile app developers in a range of industries, such as media, entertainment, gaming, financial services, tourism, ecommerce, education, and healthcare. Aurora Mobile Limited was founded in 2011 and is headquartered in Shenzhen, China.
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