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Kelly Services B Inc (KELYB)



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Upturn Advisory Summary
09/17/2025: KELYB (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit 13.79% | Avg. Invested days 51 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 417.29M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta 0.96 | 52 Weeks Range 10.98 - 22.52 | Updated Date 06/29/2025 |
52 Weeks Range 10.98 - 22.52 | Updated Date 06/29/2025 | ||
Dividends yield (FY) 2.48% | Basic EPS (TTM) -0.57 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -0.46% | Operating Margin (TTM) 1.85% |
Management Effectiveness
Return on Assets (TTM) 1.86% | Return on Equity (TTM) -1.64% |
Valuation
Trailing PE - | Forward PE 5.91 | Enterprise Value 646981507 | Price to Sales(TTM) 0.09 |
Enterprise Value 646981507 | Price to Sales(TTM) 0.09 | ||
Enterprise Value to Revenue 0.15 | Enterprise Value to EBITDA 26.3 | Shares Outstanding 3295940 | Shares Floating 30665033 |
Shares Outstanding 3295940 | Shares Floating 30665033 | ||
Percent Insiders 93.56 | Percent Institutions 1.32 |
Upturn AI SWOT
Kelly Services B Inc

Company Overview
History and Background
Kelly Services was founded in 1946 by William Russell Kelly as Russell Kelly Office Services. It pioneered the temporary staffing industry, initially focusing on office workers and evolving into a global workforce solutions provider.
Core Business Areas
- Professional & Industrial: Provides staffing and workforce solutions for various professional and industrial roles.
- Science, Engineering, Technology & Telecom (SETT): Specializes in staffing and solutions for scientific, engineering, technology, and telecommunications sectors.
- Education: Offers staffing and workforce solutions for the education sector, including teachers and educational support staff.
- Outsourcing and Consulting: Provides outsourcing and consulting services, including business process outsourcing and human resources consulting.
Leadership and Structure
Peter W. Quigley serves as the President and CEO. The company operates with a board of directors overseeing strategic direction. The organizational structure is segmented based on business lines and geographic regions.
Top Products and Market Share
Key Offerings
- Temporary Staffing: Provides temporary employees for various industries. The market is highly competitive. Competitors include Robert Half, ManpowerGroup, and Adecco. Revenue from temporary staffing accounts for a significant portion of Kelly Services' total revenue, but specific market share data is difficult to pinpoint precisely due to the fragmented nature of the industry.
- Permanent Placement: Offers permanent placement services, connecting companies with candidates for full-time positions. Competitors include LinkedIn, Indeed, and specialized recruitment firms. Revenue contribution is smaller than temporary staffing but contributes to overall profitability. The company also offers talent management services.
- Outsourcing: Provides outsourcing and consulting services for HR and other business functions. Key players in the outsourcing market include ADP, IBM, and Accenture. Kelly Services' revenue from outsourcing is growing but represents a smaller proportion of overall revenue.
Market Dynamics
Industry Overview
The staffing industry is cyclical, influenced by economic conditions and employment rates. The market is competitive and highly fragmented, with various players specializing in different sectors and service types.
Positioning
Kelly Services B Inc. is positioned as a global workforce solutions provider with a focus on specialized staffing and outsourcing services. Its competitive advantages include its long history, brand recognition, and global network.
Total Addressable Market (TAM)
The global staffing market is estimated to be worth hundreds of billions of dollars. Kelly Services is positioned to capture a portion of this market through its diverse service offerings and global reach.
Upturn SWOT Analysis
Strengths
- Brand recognition
- Global network
- Diversified service offerings
- Long-standing industry experience
Weaknesses
- Dependence on economic cycles
- High competition
- Relatively lower profit margins compared to some competitors
- Legacy systems in some areas
Opportunities
- Growth in specialized staffing (e.g., STEM fields)
- Expansion of outsourcing services
- Increased demand for flexible workforce solutions
- Technological advancements in recruitment and talent management
Threats
- Economic downturns
- Increased automation
- Changing labor laws and regulations
- Intense competition
Competitors and Market Share
Key Competitors
- MAN
- RHI
- ADE
Competitive Landscape
Kelly Services B Inc. competes with global and regional staffing firms. It faces challenges from larger competitors with greater resources. Its advantages lie in its specialized service offerings and established brand.
Growth Trajectory and Initiatives
Historical Growth: Kelly Services' growth has varied depending on economic conditions and strategic focus.
Future Projections: Analyst estimates depend on market conditions and company-specific initiatives. Consensus estimates are typically available from financial data providers.
Recent Initiatives: Recent strategic initiatives could include investments in technology, expansion of service offerings, or acquisitions.
Summary
Kelly Services is a long-standing player in the workforce solutions industry with global reach and brand recognition. It operates in a cyclical and competitive market, which may affect its financial performance. Opportunities in specialized staffing and outsourcing could fuel future growth, while economic downturns and increasing automation pose threats.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Financial News Outlets
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions and company performance can change rapidly. Historical data may not be indicative of future results.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Kelly Services B Inc
Exchange NASDAQ | Headquaters Troy, MI, United States | ||
IPO Launch date 1995-08-18 | President, CEO & Director Mr. Peter W. Quigley | ||
Sector Industrials | Industry Staffing & Employment Services | Full time employees 5570 | Website https://www.kellyservices.com |
Full time employees 5570 | Website https://www.kellyservices.com |
Kelly Services, Inc., together with its subsidiaries, provides workforce solutions to various industries. The company operates through four segments: Professional & Industrial; Science, Engineering & Technology; Education; and Outsourcing & Consulting. The Professional & Industrial segment delivers staffing, outcome-based, and permanent placement services providing administrative, accounting, and finance; light industrial; contact center staffing; and other workforce solutions. The Science, Engineering & Technology segment offers staffing, outcome-based, and permanent placement services in the areas of science and clinical research, engineering, technology, and telecommunications specialties. The Education segment provides staffing, permanent placement, and executive search services to pre-K-12 school districts and education organizations. The Outsourcing & Consulting segment offers managed service provider, recruitment process outsourcing, payroll process outsourcing, and executive coaching programs to customers on a global basis that includes its RocketPower brand, as well as permanent placement services. The company serves customers in the United States, Canada, Mexico, Puerto Rico, France, Switzerland, Portugal, Russia, Italy, rest of Europe, and the Asia-Pacific region. Kelly Services, Inc. was founded in 1946 and is headquartered in Troy, Michigan.

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