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Upturn AI SWOT - About
KEYS 
Keysight Technologies Inc (KEYS)
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Upturn Advisory Summary
10/23/2025: KEYS (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
13 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $188.73
1 Year Target Price $188.73
| 6 | Strong Buy |
| 5 | Buy |
| 1 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -15.14% | Avg. Invested days 47 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/23/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 28.94B USD | Price to earnings Ratio 53.45 | 1Y Target Price 188.73 |
Price to earnings Ratio 53.45 | 1Y Target Price 188.73 | ||
Volume (30-day avg) 13 | Beta 1.18 | 52 Weeks Range 121.43 - 186.20 | Updated Date 10/24/2025 |
52 Weeks Range 121.43 - 186.20 | Updated Date 10/24/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 3.15 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 10.38% | Operating Margin (TTM) 18.12% |
Management Effectiveness
Return on Assets (TTM) 5.78% | Return on Equity (TTM) 9.98% |
Valuation
Trailing PE 53.45 | Forward PE 21.88 | Enterprise Value 30230340574 | Price to Sales(TTM) 5.52 |
Enterprise Value 30230340574 | Price to Sales(TTM) 5.52 | ||
Enterprise Value to Revenue 5.77 | Enterprise Value to EBITDA 22.1 | Shares Outstanding 171856249 | Shares Floating 170749495 |
Shares Outstanding 171856249 | Shares Floating 170749495 | ||
Percent Insiders 0.58 | Percent Institutions 92.01 |
Upturn AI SWOT
Keysight Technologies Inc
Company Overview
History and Background
Keysight Technologies was formed in 1939 as Hewlett-Packard's test and measurement division. It was spun off as Agilent Technologies in 1999, and then spun off again as Keysight Technologies in 2014, focusing solely on electronic measurement.
Core Business Areas
- Communications Solutions Group: Offers design and test solutions for the communications industry, including wireless, wireline, and aerospace/defense. Focuses on areas like 5G, 6G, and satellite communications.
- Electronic Industrial Solutions Group: Provides test and measurement equipment and solutions for the automotive, energy, general electronics, and semiconductor industries. Focuses on power semiconductors and electronic design validation.
Leadership and Structure
Padma Rani Srikayla is the current CEO. Keysight has a typical corporate structure with executive leadership responsible for different functional areas and business groups.
Top Products and Market Share
Key Offerings
- Network Analyzers: Used to characterize the electrical behavior of electronic networks, components, and devices. Competitors include Rohde & Schwarz, Anritsu, and Copper Mountain Technologies. No specific market share available.
- Oscilloscopes: Keysight offers a wide range of oscilloscopes. This includes real-time, mixed signal, and USB oscilloscopes. They are a significant competitor in the test and measurement oscilloscope market. Competitors include Tektronix (owned by Fortive), Rohde & Schwarz, and Teledyne LeCroy. No specific market share for oscilloscopes alone available but overall Keysight holds significant percentage for test equipment market.
- Signal Generators: Generates electrical signals for testing and design purposes. Competitors include Rohde & Schwarz, Anritsu, and National Instruments (owned by Emerson). No specific market share available.
Market Dynamics
Industry Overview
The test and measurement industry is driven by technological advancements in communications, electronics, and automotive. Key growth areas include 5G/6G, electric vehicles, and advanced semiconductor manufacturing.
Positioning
Keysight is a leading player in the test and measurement industry, known for its high-performance equipment and software. It has a strong reputation for innovation and quality, giving it a competitive edge.
Total Addressable Market (TAM)
The global test and measurement equipment market is expected to reach USD 40 billion by 2028. Keysight is well-positioned to capture a significant portion of this TAM, focusing on high-growth segments.
Upturn SWOT Analysis
Strengths
- Strong brand reputation
- Extensive product portfolio
- Technological leadership
- Global presence
- Strong focus on innovation
Weaknesses
- High product prices
- Dependence on cyclical industries
- Potential impact from economic downturns
- Exposure to global supply chain disruptions
Opportunities
- Growth in 5G/6G
- Expansion in automotive and energy
- Increasing demand for electronic testing in healthcare
- AI and Machine Learning Integration in Test Solutions
Threats
- Intense competition
- Rapid technological changes
- Economic slowdown
- Geopolitical uncertainties
- Supply chain vulnerabilities
Competitors and Market Share
Key Competitors
- KEYS
- KEYS
- KEYS
Competitive Landscape
Keysight benefits from its technical superiority and wide product range. However, increased competition and the potential for economic downturns pose challenges.
Major Acquisitions
Eggplant
- Year: 2020
- Acquisition Price (USD millions): 330
- Strategic Rationale: Expanded Keysight's software test automation capabilities, particularly in areas like AI-powered testing.
Growth Trajectory and Initiatives
Historical Growth: Keysight has experienced steady growth in recent years, driven by demand for its test and measurement solutions.
Future Projections: Analysts project continued growth for Keysight, driven by 5G/6G, automotive, and other key markets.
Recent Initiatives: Keysight has been investing in new technologies and acquisitions to expand its product portfolio and market reach.
Summary
Keysight Technologies is a strong player in the test and measurement industry, driven by innovation and a diversified product portfolio. While facing competitive pressures and cyclical market dynamics, its focus on high-growth sectors and strategic acquisitions positions it well for future growth. Monitoring economic conditions and effectively managing its supply chain are crucial for sustained success. Investing in AI for automation looks promising.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Keysight Technologies Inc. Investor Relations, Financial Reports, Industry Reports, Market Research Data
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market share data is estimated and may vary. Financial data is based on available information and may be subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Keysight Technologies Inc
Exchange NYSE | Headquaters Santa Rosa, CA, United States | ||
IPO Launch date 2014-11-03 | President, CEO & Director Mr. Satish C. Dhanasekaran | ||
Sector Technology | Industry Scientific & Technical Instruments | Full time employees 15500 | Website https://www.keysight.com |
Full time employees 15500 | Website https://www.keysight.com | ||
Keysight Technologies, Inc. provides electronic design and test solutions worldwide. The company operates in two segments, Communications Solutions Group and Electronic Industrial Solutions Group. It offers oscilloscopes; electronic design automation software; instrument measurement and workflow software, application software testing, instrument control software and connectivity, and software testing; modular instruments; digital multimeters, phase noise measurement, power meters and power sensors, counters, LCR meters and impedance measurement products, and electrometers; spectrum, logic, noise figure, and network analyzers; and protocol analyzers and exercisers, bit error ratio testers, AC and DC power analyzers, materials test equipment, device current waveform analyzers, and curve tracers. It also provides signal, waveform, and function generators; arbitrary waveform generators, DC power supplies, and DC electronic loads; wireless drive test, radio access and core network test, wireless analyzers, wireless network emulators, channel emulations, and over-the-air test; application and threat intelligence, cloud test, 5G NR base station test, cyber training simulators, network test hardware, protocol and load test, network security test, and network modeling; bypass switches, cloud visibility and synchronization, network and application monitoring, and network packet brokers and taps; and application-specific test systems, in-circuit test systems, parametric test, laser interferometers and calibration systems, monolithic laser combiners and precision optics, photonic test and measurement products, MMIC millimeter-wave and microwave devices, and accessories. In addition, it offers product support, technical and application support, installation, training, engineering, and integration services. The company was founded in 1939 and is headquartered in Santa Rosa, California.
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