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Upturn AI SWOT - About
Lulu\'s Fashion Lounge Holdings Inc (LVLU)
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Upturn Advisory Summary
07/02/2025: LVLU (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
1 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $1
1 Year Target Price $1
| 0 | Strong Buy |
| 0 | Buy |
| 1 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -63.67% | Avg. Invested days 16 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 07/02/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 10.07M USD | Price to earnings Ratio - | 1Y Target Price 1 |
Price to earnings Ratio - | 1Y Target Price 1 | ||
Volume (30-day avg) 1 | Beta 0.42 | 52 Weeks Range 0.22 - 1.88 | Updated Date 07/2/2025 |
52 Weeks Range 0.22 - 1.88 | Updated Date 07/2/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.37 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -19.01% | Operating Margin (TTM) -12.65% |
Management Effectiveness
Return on Assets (TTM) -11.81% | Return on Equity (TTM) -179% |
Valuation
Trailing PE - | Forward PE 17.36 | Enterprise Value 35517830 | Price to Sales(TTM) 0.03 |
Enterprise Value 35517830 | Price to Sales(TTM) 0.03 | ||
Enterprise Value to Revenue 0.12 | Enterprise Value to EBITDA 11.84 | Shares Outstanding 41492800 | Shares Floating 16562299 |
Shares Outstanding 41492800 | Shares Floating 16562299 | ||
Percent Insiders 9.91 | Percent Institutions 80.99 |
Upturn AI SWOT
Lulu's Fashion Lounge Holdings Inc
Company Overview
History and Background
Lulu's Fashion Lounge Holdings Inc. was founded in 1996 as a brick-and-mortar vintage boutique. It transitioned to an online business in 2008, focusing on affordable, on-trend fashion for young women. It went public in 2021.
Core Business Areas
- Apparel: Online retailer of women's apparel, including dresses, tops, bottoms, and outerwear. Targets young women, particularly millennials and Gen Z.
- Accessories: Offers a range of accessories, such as shoes, jewelry, and handbags, to complement its apparel offerings.
Leadership and Structure
The company is led by CEO David McCreight. The organizational structure includes departments for merchandising, marketing, technology, operations, and finance.
Top Products and Market Share
Key Offerings
- Dresses: Lulu's offers a wide variety of dresses for different occasions, including formal, casual, and party dresses. Competitors include ASOS, Boohoo, and Revolve. Market share data is difficult to isolate specifically for dresses, as it is part of the overall women's apparel market.
- Tops: Lulu's provides tops in various styles, such as blouses, t-shirts, and sweaters, catering to different tastes. Competitors include Zara, H&M, and Forever 21. Similar to dresses, market share information is bundled within the broader women's apparel category.
Market Dynamics
Industry Overview
The online women's apparel market is highly competitive and fragmented, with numerous players ranging from fast-fashion brands to luxury retailers. E-commerce penetration is high, and consumers are increasingly demanding convenience and personalization.
Positioning
Lulu's is positioned as a fast-fashion e-commerce retailer offering on-trend styles at affordable prices. Its competitive advantages include its data-driven approach to merchandising, influencer marketing strategy, and focus on customer engagement.
Total Addressable Market (TAM)
The global online fashion market is estimated to be worth hundreds of billions of dollars. Lulu's is positioned to capture a portion of this market through its online presence and targeted marketing efforts.
Upturn SWOT Analysis
Strengths
- Strong brand recognition among young women
- Data-driven merchandising and inventory management
- Effective influencer marketing strategy
- Focus on customer engagement and personalization
- Agile supply chain enabling fast turnaround of new styles
Weaknesses
- Reliance on third-party manufacturers
- High return rates common in online apparel retail
- Susceptibility to fast-changing fashion trends
- Competition from larger and more established retailers
- Limited physical presence
Opportunities
- Expansion into new product categories (e.g., activewear, swimwear)
- International expansion
- Partnerships with influencers and celebrities
- Enhancement of personalized shopping experience
- Increased focus on sustainability and ethical sourcing
Threats
- Increased competition from online and offline retailers
- Changing consumer preferences and fashion trends
- Economic downturn impacting consumer spending
- Disruptions in the supply chain
- Rising marketing and advertising costs
Competitors and Market Share
Key Competitors
- ASOS (ASC.L)
- Boohoo (BOO.L)
- Revolve (RVLV)
Competitive Landscape
Lulu's competes with fast-fashion retailers and other online apparel companies. Its advantages include its data-driven approach and influencer marketing, while its disadvantages include its smaller scale and reliance on third-party manufacturers.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends would require detailed financial data from the past few years.
Future Projections: Future projections would require analyst estimates and financial modeling.
Recent Initiatives: Recent strategic initiatives would need to be gathered from company press releases and investor presentations.
Summary
Lulu's Fashion Lounge is a promising online retailer focused on young women's fashion. Its data-driven merchandising and influencer marketing are strong points. However, competition is intense, and the company must manage its reliance on third-party manufacturers and high return rates. Focusing on sustainability and ethical sourcing could be beneficial to enhance the brand.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Market Research Reports
- Analyst Reports
Disclaimers:
This analysis is for informational purposes only and does not constitute investment advice. Financial data and market conditions are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Lulu's Fashion Lounge Holdings Inc
Exchange NASDAQ | Headquaters Chico, CA, United States | ||
IPO Launch date 2021-11-11 | CEO - | ||
Sector Consumer Cyclical | Industry Apparel Retail | Full time employees 580 | Website https://www.lulus.com |
Full time employees 580 | Website https://www.lulus.com | ||
Lulu's Fashion Lounge Holdings, Inc. operates as an online retailer of women's apparel, footwear, and accessories in the United State. The company offers formals, casuals, prom, dresses, wedding guest dresses, tops, bottoms, clothing, spring dress, graduation dresses, shoes, and accessories, such as jewelry, bracelets, earrings, necklaces, rings, handbags and purses, hats, belts, sunglasses, scarves, and hair and beauty products under the Lulus brand. It sells its products through owned media, which primarily consists of its website, mobile app, social media, email, in-person connections, and SMS; and earned and paid media, as well as social media platforms. The company primarily serves Millennial and Gen Z women. Lulu's Fashion Lounge Holdings, Inc. was founded in 1996 and is headquartered in Chico, California.
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