Upturn unsubscribed user
$1.14/ day, billed weekly
Cancel anytime
(Ad-Free, Unlimited access)​
NO CREDIT CARD REQUIRED
LVLU
Upturn stock ratingUpturn stock rating

Lulu\'s Fashion Lounge Holdings Inc (LVLU)

Upturn stock ratingUpturn stock rating
$0.3
Last Close (24-hour delay)
Profit since last BUY-25.49%
upturn advisory
SELL
SELL since 4 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
  • Pass (Skip investing)
Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
  • MONTH
  • WEEK

Upturn Advisory Summary

06/30/2025: LVLU (1-star) is a SELL. SELL since 4 days. Profits (-25.49%). Updated daily EoD!

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

1 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

1 Year Target Price $1

1 Year Target Price $1

Analysts Price Target For last 52 week
$1Target price
Low$0.3
Current$0.3
high$1.93

Analysis of Past Performance

Type Stock
Historic Profit -63.67%
Avg. Invested days 16
Today’s Advisory SELL
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 1.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/30/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 12.73M USD
Price to earnings Ratio -
1Y Target Price 1
Price to earnings Ratio -
1Y Target Price 1
Volume (30-day avg) 1
Beta 0.42
52 Weeks Range 0.30 - 1.93
Updated Date 06/29/2025
52 Weeks Range 0.30 - 1.93
Updated Date 06/29/2025
Dividends yield (FY) -
Basic EPS (TTM) -1.37

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -19.01%
Operating Margin (TTM) -12.65%

Management Effectiveness

Return on Assets (TTM) -11.81%
Return on Equity (TTM) -179%

Valuation

Trailing PE -
Forward PE 17.36
Enterprise Value 36695616
Price to Sales(TTM) 0.04
Enterprise Value 36695616
Price to Sales(TTM) 0.04
Enterprise Value to Revenue 0.12
Enterprise Value to EBITDA 11.84
Shares Outstanding 42942400
Shares Floating 17090965
Shares Outstanding 42942400
Shares Floating 17090965
Percent Insiders 9.91
Percent Institutions 80.99

Analyst Ratings

Rating 1
Target Price 1
Buy -
Strong Buy -
Buy -
Strong Buy -
Hold 1
Sell -
Strong Sell -
Strong Sell -

ai summary icon Upturn AI SWOT

Lulu's Fashion Lounge Holdings Inc

stock logo

Company Overview

overview logo History and Background

Lulu's Fashion Lounge Holdings Inc. was founded in 1996 as a brick-and-mortar vintage boutique. It transitioned to an online business in 2008, focusing on affordable, on-trend fashion for young women. It went public in 2021.

business area logo Core Business Areas

  • Apparel: Online retailer of women's apparel, including dresses, tops, bottoms, and outerwear. Targets young women, particularly millennials and Gen Z.
  • Accessories: Offers a range of accessories, such as shoes, jewelry, and handbags, to complement its apparel offerings.

leadership logo Leadership and Structure

The company is led by CEO David McCreight. The organizational structure includes departments for merchandising, marketing, technology, operations, and finance.

Top Products and Market Share

overview logo Key Offerings

  • Dresses: Lulu's offers a wide variety of dresses for different occasions, including formal, casual, and party dresses. Competitors include ASOS, Boohoo, and Revolve. Market share data is difficult to isolate specifically for dresses, as it is part of the overall women's apparel market.
  • Tops: Lulu's provides tops in various styles, such as blouses, t-shirts, and sweaters, catering to different tastes. Competitors include Zara, H&M, and Forever 21. Similar to dresses, market share information is bundled within the broader women's apparel category.

Market Dynamics

industry overview logo Industry Overview

The online women's apparel market is highly competitive and fragmented, with numerous players ranging from fast-fashion brands to luxury retailers. E-commerce penetration is high, and consumers are increasingly demanding convenience and personalization.

Positioning

Lulu's is positioned as a fast-fashion e-commerce retailer offering on-trend styles at affordable prices. Its competitive advantages include its data-driven approach to merchandising, influencer marketing strategy, and focus on customer engagement.

Total Addressable Market (TAM)

The global online fashion market is estimated to be worth hundreds of billions of dollars. Lulu's is positioned to capture a portion of this market through its online presence and targeted marketing efforts.

Upturn SWOT Analysis

Strengths

  • Strong brand recognition among young women
  • Data-driven merchandising and inventory management
  • Effective influencer marketing strategy
  • Focus on customer engagement and personalization
  • Agile supply chain enabling fast turnaround of new styles

Weaknesses

  • Reliance on third-party manufacturers
  • High return rates common in online apparel retail
  • Susceptibility to fast-changing fashion trends
  • Competition from larger and more established retailers
  • Limited physical presence

Opportunities

  • Expansion into new product categories (e.g., activewear, swimwear)
  • International expansion
  • Partnerships with influencers and celebrities
  • Enhancement of personalized shopping experience
  • Increased focus on sustainability and ethical sourcing

Threats

  • Increased competition from online and offline retailers
  • Changing consumer preferences and fashion trends
  • Economic downturn impacting consumer spending
  • Disruptions in the supply chain
  • Rising marketing and advertising costs

Competitors and Market Share

competitor logo Key Competitors

  • ASOS (ASC.L)
  • Boohoo (BOO.L)
  • Revolve (RVLV)

Competitive Landscape

Lulu's competes with fast-fashion retailers and other online apparel companies. Its advantages include its data-driven approach and influencer marketing, while its disadvantages include its smaller scale and reliance on third-party manufacturers.

Growth Trajectory and Initiatives

Historical Growth: Historical growth trends would require detailed financial data from the past few years.

Future Projections: Future projections would require analyst estimates and financial modeling.

Recent Initiatives: Recent strategic initiatives would need to be gathered from company press releases and investor presentations.

Summary

Lulu's Fashion Lounge is a promising online retailer focused on young women's fashion. Its data-driven merchandising and influencer marketing are strong points. However, competition is intense, and the company must manage its reliance on third-party manufacturers and high return rates. Focusing on sustainability and ethical sourcing could be beneficial to enhance the brand.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company Website
  • SEC Filings
  • Market Research Reports
  • Analyst Reports

Disclaimers:

This analysis is for informational purposes only and does not constitute investment advice. Financial data and market conditions are subject to change.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Lulu's Fashion Lounge Holdings Inc

Exchange NASDAQ
Headquaters Chico, CA, United States
IPO Launch date 2021-11-11
CEO & Director Ms. Crystal Landsem
Sector Consumer Cyclical
Industry Apparel Retail
Full time employees 580
Full time employees 580

Lulu's Fashion Lounge Holdings, Inc. operates as an online retailer of women's apparel, footwear, and accessories in the United State. The company offers formals, casuals, prom, dresses, wedding guest dresses, tops, bottoms, clothing, spring dress, graduation dresses, shoes, and accessories, such as jewelry, bracelets, earrings, necklaces, rings, handbags and purses, hats, belts, sunglasses, scarves, and hair and beauty products under the Lulus brand. It sells its products through owned media, which primarily consists of its website, mobile app, social media, email, in-person connections, and SMS; and earned and paid media, as well as social media platforms. The company primarily serves Millennial and Gen Z women. Lulu's Fashion Lounge Holdings, Inc. was founded in 1996 and is headquartered in Chico, California.