Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
Help & Tutorial 
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT - About
ETSY 
Etsy, Inc. (ETSY)
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)
Stock price based on last close (see disclosures)
- ALL
- 1Y
- 1M
- 1W
Upturn Advisory Summary
10/31/2025: ETSY (1-star) is a SELL. SELL since 1 days. Simulated Profits (-16.60%). Updated daily EoD!
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
32 Analysts rated it
Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.
1 Year Target Price $69.23
1 Year Target Price $69.23
| 7 | Strong Buy |
| 3 | Buy |
| 18 | Hold |
| 1 | Sell |
| 3 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -36.82% | Avg. Invested days 21 | Today’s Advisory SELL |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/31/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 6.12B USD | Price to earnings Ratio 41.89 | 1Y Target Price 69.23 |
Price to earnings Ratio 41.89 | 1Y Target Price 69.23 | ||
Volume (30-day avg) 32 | Beta 1.86 | 52 Weeks Range 40.05 - 76.52 | Updated Date 11/1/2025 |
52 Weeks Range 40.05 - 76.52 | Updated Date 11/1/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.48 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-10-29 | When - | Estimate 0.5192 | Actual 0.63 |
Profitability
Profit Margin 6.38% | Operating Margin (TTM) 12.2% |
Management Effectiveness
Return on Assets (TTM) 9.66% | Return on Equity (TTM) -1224.5% |
Valuation
Trailing PE 41.89 | Forward PE 25.38 | Enterprise Value 8852567522 | Price to Sales(TTM) 2.14 |
Enterprise Value 8852567522 | Price to Sales(TTM) 2.14 | ||
Enterprise Value to Revenue 3.12 | Enterprise Value to EBITDA 22.65 | Shares Outstanding 98706008 | Shares Floating 74331546 |
Shares Outstanding 98706008 | Shares Floating 74331546 | ||
Percent Insiders 1.27 | Percent Institutions 138.26 |
Upturn AI SWOT
Etsy, Inc.
Company Overview
History and Background
Etsy Inc. was founded in 2005 and launched in 2005, becoming a public company in 2015 (Nasdaq: ETSY). It is a global online marketplace focused on unique and creative goods. Initially focusing on handmade and vintage items, Etsy has expanded its platform to include small businesses selling craft supplies and digitally created items.
Core Business Areas
- Etsy Marketplace: This segment includes revenue generated from transaction fees, payment processing fees, advertising fees, and other services offered to sellers on the Etsy.com platform.
- Reverb: Reverb is an online marketplace dedicated to buying and selling new, used, and vintage musical instruments.
Leadership and Structure
Josh Silverman is the current CEO of Etsy. The company has a traditional corporate structure with various departments including product development, engineering, marketing, finance, and legal.
Top Products and Market Share
Key Offerings
- Handmade Goods: Etsy's core offering, featuring unique handmade crafts, art, and personalized items. Difficult to measure specific market share due to the fragmented nature of the handmade goods market. Competitors include Amazon Handmade and independent craft fairs.
- Vintage Items: A selection of vintage clothing, collectibles, and home decor. Market share is difficult to quantify due to the broad nature of the vintage market. Competitors include eBay and specialized vintage marketplaces.
- Craft Supplies: Materials and tools for crafting and DIY projects. Revenue not specifically broken out. Competitors include large craft store chains like Michaels and Joann Fabrics.
- Digital Downloads: Digital art, templates, and other downloadable designs. Increasing segment for Etsy, no specific market data. Competitors include Creative Market and Design Cuts.
Market Dynamics
Industry Overview
The e-commerce industry is experiencing continued growth, with a specific niche for handcrafted, personalized, and unique items. Online marketplaces are becoming more prevalent and competition is intense.
Positioning
Etsy is positioned as a leading online marketplace specializing in unique, creative, and handmade goods, differentiating itself from mass-market retailers. Its competitive advantage lies in its focus on small businesses and independent creators.
Total Addressable Market (TAM)
The estimated total addressable market for online retail is in the trillions of dollars globally. Etsy is positioned to capture a portion of the market for specialized/creative goods, with estimates varying from 500 Billion to 1 Trillion. Etsy's positioning is strong within its niche, but has much room to grow into TAM.
Upturn SWOT Analysis
Strengths
- Strong brand recognition and reputation
- Large and engaged community of buyers and sellers
- Focus on unique and creative goods
- Established marketplace platform with scalable infrastructure
Weaknesses
- Reliance on independent sellers
- Potential for counterfeit or low-quality goods
- Exposure to economic downturns affecting discretionary spending
- Competition from larger e-commerce platforms
Opportunities
- Expansion into new geographic markets
- Development of new product categories and services
- Partnerships with complementary businesses
- Increased focus on sustainability and ethical sourcing
Threats
- Increased competition from other online marketplaces
- Changes in consumer preferences and trends
- Economic downturns and decreased consumer spending
- Regulatory changes affecting e-commerce
Competitors and Market Share
Key Competitors
- AMZN
- EBAY
- WMT
Competitive Landscape
Etsy faces competition from larger e-commerce platforms like Amazon and eBay, as well as specialized marketplaces. Etsy's advantage lies in its niche focus and strong community, but needs to continue differentiating itself to compete effectively.
Major Acquisitions
Depop
- Year: 2021
- Acquisition Price (USD millions): 1625
- Strategic Rationale: Expanded Etsy's reach into the resale market and attracted a younger demographic.
Growth Trajectory and Initiatives
Historical Growth: Etsy has experienced significant growth in revenue and user base over the past several years, driven by increased demand for online shopping and its unique product offerings.
Future Projections: Analyst estimates vary, but generally project continued growth in revenue and earnings, driven by expansion into new markets and increased adoption of its platform. Revenue growth of 10-15% annually, EPS growth of 12-18%.
Recent Initiatives: Recent initiatives include expanding its advertising platform, investing in seller tools and resources, and promoting sustainable and ethical practices.
Summary
Etsy is a strong company with a unique market position focused on creative and handmade goods. Its core strengths lie in its brand and active community. Etsy must watch out for increased competition from larger platforms, as well as changes in economic conditions which could affect consumer spending. Continued growth and innovation are key for its success.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Etsy, Inc.
Exchange NASDAQ | Headquaters Brooklyn, NY, United States | ||
IPO Launch date 2015-04-16 | CEO & Director Mr. Joshua G. Silverman | ||
Sector Consumer Cyclical | Industry Internet Retail | Full time employees 2400 | Website https://www.etsy.com |
Full time employees 2400 | Website https://www.etsy.com | ||
Etsy, Inc., together with its subsidiaries, operates two-sided online marketplaces that connect buyers and sellers worldwide. The company operates through three segments: Etsy, Reverb, and Depop. It primarily operates Etsy marketplace that connects artisans and entrepreneurs with various consumers. The company also offers Reverb, a musical instrument marketplace; and Depop, a fashion resale marketplace. In addition, it provides marketplace activities, including transaction offsite advertising, payments processing, and listing fees, as well as from optional seller services, which include on-site advertising and shipping labels. Further, the company offers Etsy Search Visibility Page that is designed to give sellers more agency and control over their businesses; Etsy Purchase Protection program that is designed to help buyers; and Etsy Share & Save program for sellers to save on Etsy fees for sales that drive to their Etsy shop from their own channels, as well as educational resources. The company was formerly known as Indieco, Inc changed its name to Etsy, Inc. in June 2006. Etsy, Inc. was founded in 2005 and is headquartered in Brooklyn, New York.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.