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Upturn AI SWOT - About
Onewater Marine (ONEW)

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Upturn Advisory Summary
11/03/2025: ONEW (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $17.5
1 Year Target Price $17.5
| 3 | Strong Buy |
| 0 | Buy |
| 3 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -63.74% | Avg. Invested days 22 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 255.38M USD | Price to earnings Ratio - | 1Y Target Price 17.5 |
Price to earnings Ratio - | 1Y Target Price 17.5 | ||
Volume (30-day avg) 6 | Beta 1.89 | 52 Weeks Range 11.58 - 26.77 | Updated Date 11/4/2025 |
52 Weeks Range 11.58 - 26.77 | Updated Date 11/4/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.73 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -0.61% | Operating Margin (TTM) 5.59% |
Management Effectiveness
Return on Assets (TTM) 2.22% | Return on Equity (TTM) -3.45% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 1180804870 | Price to Sales(TTM) 0.14 |
Enterprise Value 1180804870 | Price to Sales(TTM) 0.14 | ||
Enterprise Value to Revenue 0.66 | Enterprise Value to EBITDA 16.04 | Shares Outstanding 16370425 | Shares Floating 11799639 |
Shares Outstanding 16370425 | Shares Floating 11799639 | ||
Percent Insiders 30.15 | Percent Institutions 81.45 |
Upturn AI SWOT
Onewater Marine

Company Overview
History and Background
OneWater Marine was founded in 2014 and went public in 2020. It has grown through acquisitions and organic expansion to become a leading retailer of recreational boats and related products and services.
Core Business Areas
- Retail Operations: Sale of new and pre-owned recreational boats, including powerboats, cruisers, yachts, and personal watercraft. Also includes sales of parts, accessories, and related services.
- Service and Parts: Provides maintenance, repair, and other after-sale services for boats. Generates revenue from parts and accessories sales.
- Finance and Insurance: Arranges financing and insurance products for customers purchasing boats.
Leadership and Structure
Austin Singleton is the Chief Executive Officer. The company has a traditional corporate structure with a board of directors and executive management team.
Top Products and Market Share
Key Offerings
- New Boats: Sale of new boats from various manufacturers. Market share fluctuates but is a significant portion of revenue. Competitors include MarineMax, Bass Pro Shops, and independent dealerships.
- Pre-Owned Boats: Sale of used boats acquired through trade-ins or other sources. Contributes to overall sales volume. Competitors are private sellers, independent dealerships, and online marketplaces.
- Service Contracts: Coverage plans to manage the costs associated with services, parts, and unexpected repairs. Direct Competitors are marine service businesses.
Market Dynamics
Industry Overview
The recreational boating industry is cyclical and affected by economic conditions, consumer confidence, and weather patterns. The industry is experiencing growth, bolstered by consumer spending on outdoor recreation.
Positioning
OneWater Marine is a large retailer with a diverse portfolio of brands and locations. It aims to provide a comprehensive boating experience for customers.
Total Addressable Market (TAM)
The TAM for recreational boating is estimated to be in the tens of billions of dollars annually. OneWater Marine is positioned to capture a larger share through acquisitions and organic growth.
Upturn SWOT Analysis
Strengths
- Extensive Retail Network
- Diverse Product Portfolio
- Strong Brand Relationships
- Experienced Management Team
Weaknesses
- Cyclical Business Model
- Dependence on Acquisitions for Growth
- Exposure to Economic Downturns
- High Inventory Levels
Opportunities
- Expansion into New Markets
- Growth in Service and Aftermarket Sales
- Increased Demand for Boating
- Further Consolidation of the Industry
Threats
- Economic Recession
- Rising Interest Rates
- Increased Competition
- Fluctuations in Fuel Prices
- Supply Chain Disruptions
Competitors and Market Share
Key Competitors
- MCFT
- HZO
- BRCC
Competitive Landscape
Onewater Marine is one of the largest recreational boat retailers, competing with other national chains, regional players, and independent dealerships.
Major Acquisitions
Quality Boats
- Year: 2021
- Acquisition Price (USD millions): 67.7
- Strategic Rationale: Expanded OneWater's presence in the Florida market and added premium brands to its portfolio.
Growth Trajectory and Initiatives
Historical Growth: OneWater Marine has experienced significant growth through acquisitions and same-store sales growth.
Future Projections: Analysts project continued revenue growth driven by industry tailwinds and acquisitions. However, future growth rates may moderate.
Recent Initiatives: Recent initiatives include expanding into new geographic markets, investing in digital marketing, and improving customer service.
Summary
OneWater Marine is a leading recreational boat retailer that has grown rapidly through acquisitions and organic growth. The company faces cyclical challenges but has strong brand relationships and an experienced management team. Future growth depends on managing inventory, weathering economic headwinds, and integrating acquisitions successfully. Onewater Marine needs to ensure the economic headwinds do not disrupt consumer spending
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Investor Presentations
- Press Releases
- Analyst Reports
- Market Research Reports
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Financial data is subject to change and should be verified independently.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Onewater Marine
Exchange NASDAQ | Headquaters Buford, GA, United States | ||
IPO Launch date 2020-02-07 | President, CEO & Director Mr. Anthony K. Aisquith | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 2203 | Website https://www.onewatermarine.com |
Full time employees 2203 | Website https://www.onewatermarine.com | ||
OneWater Marine Inc. operates as a recreational marine retailer in the United States. The company offers new and pre-owned recreational boats and yachts, as well as related marine products comprising parts and accessories. It also provides boat repair and maintenance services; and other ancillary services, including indoor and outdoor storage, and marina services. In addition, the company arranges related boat financing, insurance, and extended service contracts for customers with third-party lenders and insurance companies. Further, it is involved in the rental of boats and personal watercraft. OneWater Marine Inc. was founded in 2014 and is headquartered in Buford, Georgia.

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