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Upturn AI SWOT - About
Real Brokerage Inc (REAX)

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Upturn Advisory Summary
10/23/2025: REAX (3-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $6.33
1 Year Target Price $6.33
| 3 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 54.95% | Avg. Invested days 30 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 809.99M USD | Price to earnings Ratio - | 1Y Target Price 6.33 |
Price to earnings Ratio - | 1Y Target Price 6.33 | ||
Volume (30-day avg) 4 | Beta 0.81 | 52 Weeks Range 3.59 - 6.61 | Updated Date 10/24/2025 |
52 Weeks Range 3.59 - 6.61 | Updated Date 10/24/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.07 |
Earnings Date
Report Date 2025-10-30 | When - | Estimate -0.01 | Actual - |
Profitability
Profit Margin -0.78% | Operating Margin (TTM) 0.31% |
Management Effectiveness
Return on Assets (TTM) -5.97% | Return on Equity (TTM) -32.12% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 797079000 | Price to Sales(TTM) 0.5 |
Enterprise Value 797079000 | Price to Sales(TTM) 0.5 | ||
Enterprise Value to Revenue 0.49 | Enterprise Value to EBITDA -13.67 | Shares Outstanding 209300000 | Shares Floating 139215895 |
Shares Outstanding 209300000 | Shares Floating 139215895 | ||
Percent Insiders 19.05 | Percent Institutions 37.47 |
Upturn AI SWOT
Real Brokerage Inc
Company Overview
History and Background
Real Brokerage Inc. was founded in 2014. It is a technology-powered real estate brokerage with a focus on agent success and a modern, mobile-first platform. It has grown rapidly through attracting agents with competitive commission splits and a robust technology offering.
Core Business Areas
- Real Estate Brokerage: Facilitating residential and commercial real estate transactions by connecting buyers and sellers through a network of licensed real estate agents.
- Technology Platform: Providing a cloud-based technology platform for agents to manage their business, including CRM, marketing tools, and transaction management systems.
- Ancillary Services: Offering mortgage and insurance services through partnerships or acquisitions to provide a comprehensive real estate experience.
Leadership and Structure
The leadership team consists of experienced professionals in real estate, technology, and finance. The organizational structure is designed to support agent growth and innovation, with a distributed leadership model.
Top Products and Market Share
Key Offerings
- Real Platform: A cloud-based platform providing agents with tools for lead generation, transaction management, and client communication. While exact market share is not publicly reported, Real focuses on increasing agent count which directly impacts their overall transaction volume in the industry. Key competitors include eXp Realty and Compass, which offer similar technology-driven platforms.
- Competitive Commission Splits: Offering a favorable commission split model to attract agents from traditional brokerages. Market share is dependent on agent acquisition rates. Competitors include traditional brokerages like RE/MAX and Keller Williams, as well as other tech-forward brokerages such as eXp.
Market Dynamics
Industry Overview
The real estate industry is undergoing significant digital transformation, with technology playing an increasingly important role in the home buying and selling process. The market is competitive, with both traditional and tech-enabled brokerages vying for market share.
Positioning
Real Brokerage Inc. positions itself as a technology-driven brokerage that empowers agents with innovative tools and competitive commission structures. It aims to attract and retain agents who are looking for a more modern and efficient way to conduct their business.
Total Addressable Market (TAM)
The total addressable market for real estate brokerage services in the US is estimated to be several hundred billion dollars annually. Real Brokerage Inc. is positioned to capture a portion of this market through its technology-driven platform and agent-centric approach. The brokerage stands to benefit from increased market share as it continues to expand its tech platform.
Upturn SWOT Analysis
Strengths
- Technology Platform
- Competitive Commission Splits
- Rapid Agent Growth
- Cloud-Based Infrastructure
- Strong Brand Recognition with Agents
Weaknesses
- Reliance on Agent Acquisition
- Geographic Concentration (Historically)
- Limited Brand Recognition with Consumers (Compared to legacy brands)
- Financial Dependence on Real Estate Market Conditions
Opportunities
- Geographic Expansion
- Ancillary Service Offerings (Mortgage, Insurance)
- Technology Innovation (AI, Data Analytics)
- Strategic Partnerships
Threats
- Economic Downturn
- Increased Competition
- Changing Regulations
- Disruptive Technologies
- Fluctuations in Interest Rates
Competitors and Market Share
Key Competitors
- EXPI
- RDFN
- KW
Competitive Landscape
Real Brokerage Inc. competes with both traditional and tech-enabled brokerages. Its competitive advantages include its technology platform and competitive commission splits. Disadvantages may include limited brand recognition and geographic concentration.
Major Acquisitions
LemonBrew Lending Corp
- Year: 2022
- Acquisition Price (USD millions): 0
- Strategic Rationale: To provide mortgage services to agents and clients.
Growth Trajectory and Initiatives
Historical Growth: Real Brokerage Inc. has experienced rapid growth in recent years, driven by agent acquisition and expansion into new markets.
Future Projections: Analysts expect Real Brokerage Inc. to continue growing its agent base and expanding its market share. However, future growth is dependent on market conditions and competition.
Recent Initiatives: Recent initiatives include expanding into new geographic markets, enhancing its technology platform, and developing ancillary service offerings.
Summary
Real Brokerage Inc. is a rapidly growing, technology-driven real estate brokerage. It has a strong technology platform that attracts agents. However, the company is still new and needs to become profitable. Future growth is contingent on market conditions.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Third-Party Market Research Reports
- Earnings Call Transcripts
Disclaimers:
This analysis is for informational purposes only and does not constitute financial advice. Market conditions and company performance are subject to change. Please conduct your own due diligence before making investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Real Brokerage Inc
Exchange NASDAQ | Headquaters Miami, FL, United States | ||
IPO Launch date 2021-06-15 | Co-Founder, Chairman & CEO Mr. Tamir Poleg | ||
Sector Real Estate | Industry Real Estate Services | Full time employees 429 | Website https://www.onereal.com |
Full time employees 429 | Website https://www.onereal.com | ||
The Real Brokerage Inc., together with its subsidiaries, operates as a real estate technology company in the United States and Canada. It offers brokerage, title, mortgage broker, and wallet services. The company was founded in 2014 and is based in Miami, Florida.

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