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Upturn AI Summary - About
RCI Hospitality Holdings Inc(RICK)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for RICK
10/09/2026: RICK (2-star) is currently NOT-A-BUY. Pass it for now.
RCI Hospitality Holdings Inc is a diversified company focused on the nightlife and restaurant industries, operating a portfolio of adult entertainment clubs and the Bombshells sports bar chain. The company has a leading position in niche hospitality, supported by a disciplined, cash-flow-focused acquisition strategy. Its primary growth opportunity lies in further consolidating the fragmented nightlife sector and scaling the Bombshells franchise. However, it faces significant risks from regulatory changes, economic cyclicality, and operational execution. The stock may suit investors seeking exposure to discretionary consumer trends, though it carries higher volatility and regulatory risk compared to traditional hospitality peers.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Growth is largely dependent on successful M&A integration rather than rapid organic scaling. |
| Momentum investor | Mixed fit | Performance is often tied to cyclical consumer trends and strategic news flow. |
| Value investor | Strong fit | The company's focus on cash flow generation often appeals to those looking for cash-generative business models. |
| Dividend investor | Mixed fit | The company provides dividends, but priority is often given to capital-intensive growth. |
| Low-risk investor | Weak fit | Hospitality and adult entertainment involve high regulatory and operational risks. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock can experience significant swings due to its small-cap status and sensitivity to economic cycles. |
| Valuation risk | Medium | Market pricing of the company varies based on growth expectations and interest rate environments. |
| Competition risk (Hospitality/Dining) | Medium | Intense competition exists from local clubs and national casual dining chains. |
| Business quality | Medium | The company has a solid operating history but remains in a niche, non-traditional sector. |
| Dividend income | Medium | Dividends exist but are not the primary focus over capital allocation for expansion. |
| Execution risk | High | Success depends heavily on the ability to integrate diverse acquisitions effectively. |
Price Behavior
Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit -5.93% | Avg. Invested days 30 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/09/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 203.96M USD | Price to earnings Ratio - | 1Y Target Price 98 |
Price to earnings Ratio - | 1Y Target Price 98 | ||
Volume (30-day avg) 43.3K shares | Beta 0.85 | 52 Weeks Range 20.64 - 31.91 | Updated Date 10/09/2026 |
52 Weeks Range 20.64 - 31.91 | Updated Date 10/09/2026 | ||
Dividends yield (FY) 1.14% | Basic EPS (TTM) -0.45 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Nightlife | Revenue from admission fees, drink sales, and performance-related fees at gentlemen's clubs. | This is the core, high-margin revenue driver for the company. |
| Bombshells | Food and beverage sales from sports bar and restaurant locations. | This provides a more traditional, high-volume casual dining revenue stream. |
| Media/Digital | Advertising and promotional services for the adult entertainment industry. | A smaller, auxiliary business that supports the main nightlife operations. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE - | Forward PE 6.82 | Enterprise Value 451.77M | Price to Sales(TTM) 0.72 |
Enterprise Value 451.77M | Price to Sales(TTM) 0.72 | ||
Enterprise Value to Revenue 1.59 | Enterprise Value to EBITDA 13.32 | Shares Outstanding 7.64M | Shares Floating 6.59M |
Shares Outstanding 7.64M | Shares Floating 6.59M | ||
Percent Insiders 14.67 | Percent Institutions 49.93 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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