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Rivian Automotive Inc (RIVN)



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Upturn Advisory Summary
10/14/2025: RIVN (3-star) is a SELL. SELL since 4 days. Simulated Profits (-9.35%). Updated daily EoD!
1 Year Target Price $14.3
1 Year Target Price $14.3
7 | Strong Buy |
3 | Buy |
16 | Hold |
3 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 35.76% | Avg. Invested days 27 | Today’s Advisory SELL |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 15.85B USD | Price to earnings Ratio - | 1Y Target Price 14.3 |
Price to earnings Ratio - | 1Y Target Price 14.3 | ||
Volume (30-day avg) 29 | Beta 1.83 | 52 Weeks Range 9.50 - 17.15 | Updated Date 10/14/2025 |
52 Weeks Range 9.50 - 17.15 | Updated Date 10/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -3.21 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -68.06% | Operating Margin (TTM) -85.5% |
Management Effectiveness
Return on Assets (TTM) -14.54% | Return on Equity (TTM) -54.26% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 15244762222 | Price to Sales(TTM) 3.08 |
Enterprise Value 15244762222 | Price to Sales(TTM) 3.08 | ||
Enterprise Value to Revenue 2.96 | Enterprise Value to EBITDA -1.96 | Shares Outstanding 1209521515 | Shares Floating 793525174 |
Shares Outstanding 1209521515 | Shares Floating 793525174 | ||
Percent Insiders 34.48 | Percent Institutions 44.54 |
Upturn AI SWOT
Rivian Automotive Inc

Company Overview
History and Background
Rivian Automotive Inc. was founded in 2009 by Robert 'RJ' Scaringe. Initially focused on sports cars, the company shifted its focus to electric adventure vehicles in 2011. After years of development, Rivian unveiled its R1T pickup truck and R1S SUV in 2018. Production began in late 2021.
Core Business Areas
- Electric Vehicle Manufacturing: Rivian designs, develops, manufactures, and sells electric vehicles, including the R1T pickup truck, R1S SUV, and Electric Delivery Van (EDV) for Amazon.
- Automotive Services: Provides services such as maintenance, repairs, charging infrastructure access, and digital services related to its vehicles.
Leadership and Structure
RJ Scaringe serves as the Founder and CEO. The company has a typical corporate structure with various departments headed by vice presidents, reporting to the CEO and the board of directors.
Top Products and Market Share
Key Offerings
- R1T: The R1T is an all-electric pickup truck designed for both on-road and off-road performance. It has become very popular to users that have a love for adventure. Competitors include Ford (F) F-150 Lightning, GMC (GM) Hummer EV, and Tesla (TSLA) Cybertruck (not yet widely available).
- R1S: The R1S is an all-electric SUV, sharing the same platform as the R1T. It offers similar performance and features but in a family-friendly SUV format. Competitors include Tesla (TSLA) Model X, Cadillac (GM) LYRIQ and Land Rover (TTM) Defender.
- Electric Delivery Van (EDV): Designed and manufactured for Amazon as part of a large order. They don't have any direct competitors with this contract.
Market Dynamics
Industry Overview
The automotive industry is undergoing a major shift towards electrification, driven by environmental concerns and technological advancements. Demand for electric vehicles is rapidly increasing, attracting both established automakers and new entrants.
Positioning
Rivian positions itself as a premium electric adventure vehicle brand, targeting customers seeking high-performance EVs with off-road capabilities and a focus on sustainability. They are trying to make a name in the truck and SUV sector and hope to make an impact by using EV only.
Total Addressable Market (TAM)
The global electric vehicle market is projected to reach hundreds of billions of dollars in the coming years. Rivian is positioned to capture a portion of this TAM by targeting the premium EV segment. According to S&P Global, The TAM is set to be over $800 Billion and Rivian is well positioned to capture a reasonable chunk.
Upturn SWOT Analysis
Strengths
- Strong brand image as a luxury all-electric SUV/Truck brand
- Innovative vehicle design and technology
- Partnership with Amazon for delivery vans
- Experienced leadership team
Weaknesses
- Limited production capacity
- High production costs
- Dependence on key suppliers
- Negative gross margin
Opportunities
- Expanding production capacity
- Developing new vehicle models
- Entering new markets internationally
- Increasing adoption of EVs
- Further diversification to capture different market segment
Threats
- Intense competition from established automakers and new EV startups
- Supply chain disruptions
- Fluctuations in raw material prices
- Economic downturn affecting consumer spending
Competitors and Market Share
Key Competitors
- TSLA
- F
- GM
- LCID
Competitive Landscape
Rivian faces intense competition in the EV market. Its strengths are its brand and innovative products, but weaknesses include limited production capacity and high costs. Tesla is the dominant player. Rivian is a rising brand and competitor in the SUV and Truck EV market.
Growth Trajectory and Initiatives
Historical Growth: Rivian has experienced rapid revenue growth since it began production but is still operating at a loss due to high costs.
Future Projections: Analysts project significant revenue growth for Rivian as it ramps up production and expands its product line. Profitability is expected to improve in the coming years.
Recent Initiatives: Focusing on production efficiency, cost reduction, and expanding its service network.
Summary
Rivian is a promising EV startup with a strong brand and innovative products but faces significant challenges in scaling up production, controlling costs, and competing with established automakers. Its partnership with Amazon is a valuable asset, but the company needs to improve its financial performance to ensure long-term sustainability. While they have a unique product, they have to execute well against much bigger players. Overall, Rivian is a high-risk, high-reward investment.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Rivian Automotive Inc. Investor Relations, SEC filings, Analyst reports, Third-party market research reports.
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Investment decisions should be based on your own research and due diligence. Market data and projections are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Rivian Automotive Inc
Exchange NASDAQ | Headquaters Irvine, CA, United States | ||
IPO Launch date 2021-11-10 | Founder, CEO & Chairman of the Board Mr. Robert Joseph Scaringe Ph.D. | ||
Sector Consumer Cyclical | Industry Auto Manufacturers | Full time employees 14861 | Website https://www.rivian.com |
Full time employees 14861 | Website https://www.rivian.com |
Rivian Automotive, Inc., together with its subsidiaries, designs, develops, manufactures, and sells electric vehicles and accessories. The company offers consumer vehicles, including a two-row, five-passenger pickup truck under the R1T brand, a three-row, seven-passenger sport utility vehicle under the R1S name. It provides software and services, such as remarketing, vehicle repair and maintenance services, and vehicle electrical architecture and software development services. In addition, the company designs, develops, manufactures, and operates the Rivian Adventure Network Direct Current fast chargers, and offers access to Combined Charging Standard, as well as FleetOS, a proprietary, end-to-end centralized fleet management subscription platform. Further, it offers Rivian Commercial Van platform for Electric Delivery Van with collaboration with Amazon.com, Inc. It sells its products directly to customers in the consumer and commercial markets. Rivian Automotive, Inc. was founded in 2009 and is based in Irvine, California.

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