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Upturn AI SWOT - About
F 
Ford Motor Company (F)
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Upturn Advisory Summary
08/25/2025: F (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
26 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $10.79
1 Year Target Price $10.79
| 3 | Strong Buy |
| 2 | Buy |
| 17 | Hold |
| 1 | Sell |
| 3 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -14.54% | Avg. Invested days 31 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/25/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 47.04B USD | Price to earnings Ratio 15.15 | 1Y Target Price 10.79 |
Price to earnings Ratio 15.15 | 1Y Target Price 10.79 | ||
Volume (30-day avg) 26 | Beta 1.5 | 52 Weeks Range 8.21 - 11.87 | Updated Date 08/25/2025 |
52 Weeks Range 8.21 - 11.87 | Updated Date 08/25/2025 | ||
Dividends yield (FY) 5.11% | Basic EPS (TTM) 0.78 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 1.7% | Operating Margin (TTM) 1.07% |
Management Effectiveness
Return on Assets (TTM) 0.63% | Return on Equity (TTM) 7.15% |
Valuation
Trailing PE 15.15 | Forward PE 10.58 | Enterprise Value 169458559886 | Price to Sales(TTM) 0.25 |
Enterprise Value 169458559886 | Price to Sales(TTM) 0.25 | ||
Enterprise Value to Revenue 0.91 | Enterprise Value to EBITDA 15.17 | Shares Outstanding 3909009920 | Shares Floating 3872563263 |
Shares Outstanding 3909009920 | Shares Floating 3872563263 | ||
Percent Insiders 0.29 | Percent Institutions 63.93 |
Upturn AI SWOT
Ford Motor Company
Company Overview
History and Background
Ford Motor Company was founded by Henry Ford in 1903. It revolutionized mass production with the Model T and has been a major player in the automotive industry ever since. Significant milestones include the introduction of the assembly line, expansion into international markets, and adaptation to changing consumer demands.
Core Business Areas
- Ford Blue: Focuses on iconic gas-powered vehicles like the F-150, Mustang, and Explorer.
- Ford Model e: Concentrates on electric vehicles (EVs) such as the Mustang Mach-E and F-150 Lightning, and the software and services side.
- Ford Pro: Provides commercial vehicles, services, and distribution to fleet customers, including work-ready vehicles and upfitting.
Leadership and Structure
Jim Farley is the current CEO. The organizational structure includes distinct business units (Ford Blue, Ford Model e, and Ford Pro) supported by central functions such as finance, marketing, and product development.
Top Products and Market Share
Key Offerings
- F-Series Trucks: The F-Series has been the best-selling truck in the U.S. for over 40 years. It generates significant revenue for Ford. Competitors include Chevrolet Silverado (GM), Ram Pickup (Stellantis).
- Mustang Mach-E: Ford's all-electric SUV. Competitors include Tesla Model Y, Hyundai IONIQ 5, and Kia EV6. Market share in the EV segment is growing, but Tesla still leads.
- Explorer: A popular mid-size SUV. Competitors include Toyota Highlander, Honda Pilot, Chevrolet Traverse.
Market Dynamics
Industry Overview
The automotive industry is undergoing significant transformation with the rise of electric vehicles, autonomous driving technology, and increasing connectivity. Regulatory pressures, environmental concerns, and evolving consumer preferences are driving these changes.
Positioning
Ford is positioned as a legacy automaker transitioning to electric vehicles and connected services. Their competitive advantages include a strong brand reputation, established dealer network, and significant manufacturing capacity.
Total Addressable Market (TAM)
The global automotive market is valued at trillions of dollars. Ford aims to capture a significant share of the growing EV market through its Ford Model e division while maintaining its dominance in the truck segment with Ford Blue. Ford Pro intends to dominate commercial business.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive dealer network
- Leading position in the truck market
- Growing electric vehicle portfolio
- Focus on commercial vehicles
Weaknesses
- Legacy costs and union contracts
- Profitability lower than some competitors
- Execution risks in EV transition
- Dependence on North American market
- Quality issues in some models
Opportunities
- Growing demand for electric vehicles
- Expansion into new markets
- Development of autonomous driving technology
- Strategic partnerships and collaborations
- Increased focus on software and services
Threats
- Intense competition in the automotive industry
- Economic downturns
- Supply chain disruptions
- Rising raw material costs
- Changing consumer preferences
Competitors and Market Share
Key Competitors
- GM
- TSLA
- STLA
Competitive Landscape
Ford faces intense competition from traditional automakers and new entrants in the EV market. Tesla leads in EV market share, while GM and Stellantis are also investing heavily in electrification. Ford's advantages include its strong brand, truck leadership, and established dealer network. Disadvantages include higher legacy costs and execution risks in the EV transition.
Major Acquisitions
Spin Robotics
- Year: 2023
- Acquisition Price (USD millions): 0
- Strategic Rationale: Aimed at improving safety and quality in manufacturing operations through robotic solutions.
Growth Trajectory and Initiatives
Historical Growth: Ford's growth has been cyclical, influenced by economic conditions and product cycles. In recent years, growth has been driven by the popularity of trucks and SUVs and the expansion of the electric vehicle lineup.
Future Projections: Analyst estimates for Ford's future growth vary depending on assumptions about EV adoption, market share gains, and cost reduction efforts. It is expected that the Ford Model e business unit will contribute significantly to revenue in the coming years.
Recent Initiatives: Recent initiatives include the restructuring into Ford Blue, Ford Model e, and Ford Pro business units; investments in electric vehicle manufacturing; and partnerships with battery suppliers and technology companies.
Summary
Ford faces a challenging transition to electric vehicles amidst strong competition. The company has a well-established brand, is a leading truck manufacturer, and its dealer network is a strength. However, it must contend with legacy costs and prove its ability to compete effectively in the rapidly evolving EV market. The company needs to closely monitor supply chain risks and economic conditions as it executes its transition strategy.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Ford Motor Company Investor Relations
- Automotive News
- Statista
- Company Filings (10-K, 10-Q)
- Industry Analysis Reports
- Investor.Ford.com
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It is not financial advice. Investment decisions should be made after consulting with a qualified financial advisor. Market conditions and company performance are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Ford Motor Company
Exchange NYSE | Headquaters Dearborn, MI, United States | ||
IPO Launch date 1972-06-01 | President, CEO & Director Mr. James Duncan Farley Jr. | ||
Sector Consumer Cyclical | Industry Auto Manufacturers | Full time employees 169000 | Website https://www.ford.com |
Full time employees 169000 | Website https://www.ford.com | ||
Ford Motor Company develops, delivers, and services Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles worldwide. It operates through Ford Blue, Ford Model e, Ford Pro, and Ford Credit segments. The company sells Ford and Lincoln internal combustion engine and hybrid vehicles, electric vehicles, service parts, accessories, and digital services for retail customers, as well as develops software. It also sells Ford and Lincoln vehicles, service parts, and accessories through distributors and dealers, as well as through dealerships to commercial fleet customers, daily rental car companies, and governments. In addition, it engages in the vehicle-related financing and leasing activities to and through automotive dealers. Further, the company provides retail installment sale contracts for new and used vehicles; and direct financing leases for new vehicles to retail and commercial customers, such as leasing companies, government entities, daily rental companies, and fleet customers. Additionally, it offers wholesale loans to dealers to finance the purchase of vehicle inventory; and loans to dealers to finance working capital and enhance dealership facilities, purchase dealership real estate, and other dealer vehicle programs. The company was incorporated in 1903 and is based in Dearborn, Michigan.
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