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Upturn AI SWOT - About
Sangoma Technologies Corp (SANG)
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Upturn Advisory Summary
10/23/2025: SANG (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
6 Analysts rated it
Limited analyst coverage, niche firm, research info may be scarce.
1 Year Target Price $8.25
1 Year Target Price $8.25
| 4 | Strong Buy |
| 2 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 17.4% | Avg. Invested days 45 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  2.0 |
| Profits based on simulation | Last Close 10/23/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 168.77M USD | Price to earnings Ratio - | 1Y Target Price 8.25 |
Price to earnings Ratio - | 1Y Target Price 8.25 | ||
Volume (30-day avg) 6 | Beta 1.12 | 52 Weeks Range 4.08 - 7.99 | Updated Date 10/23/2025 |
52 Weeks Range 4.08 - 7.99 | Updated Date 10/23/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.15 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -2.12% | Operating Margin (TTM) 1.65% |
Management Effectiveness
Return on Assets (TTM) -0.21% | Return on Equity (TTM) -1.95% |
Valuation
Trailing PE - | Forward PE 384.62 | Enterprise Value 218099447 | Price to Sales(TTM) 0.71 |
Enterprise Value 218099447 | Price to Sales(TTM) 0.71 | ||
Enterprise Value to Revenue 0.92 | Enterprise Value to EBITDA 5.08 | Shares Outstanding 33329755 | Shares Floating 25573588 |
Shares Outstanding 33329755 | Shares Floating 25573588 | ||
Percent Insiders 26.5 | Percent Institutions 34.66 |
Upturn AI SWOT
Sangoma Technologies Corp
Company Overview
History and Background
Sangoma Technologies Corporation, founded in 1984, is a trusted leader in delivering value-based Communications as a Service (CaaS) solutions for businesses of all sizes. It evolved from manufacturing computer boards to providing comprehensive unified communications solutions, both on-premise and in the cloud.
Core Business Areas
- Cloud Communications Services: Provides cloud-based unified communications, including UCaaS, CCaaS, and business voice solutions. It is hosted in the cloud rather than on a physical server. Allows business customers to pay only for the tools they use and avoid upfront equipment and installation fees.
- On-Premise Communications Solutions: Offers hardware and software components for building on-premise communications systems, including VoIP gateways, session border controllers (SBCs), and IP phones.
- Switchvox: This is a premised-based or cloud based phone system, ideal for small to medium-sized businesses that requires many of the traditional call handling features and advanced integrations into their IT infrastructure. Switchvox has features such as call queues, automated attendents, call recording and detailed reporting.
Leadership and Structure
The leadership team includes key executives such as the CEO, CFO, and CTO, overseeing various departments, including sales, marketing, product development, and engineering. The organization structure is based on functional areas and product lines.
Top Products and Market Share
Key Offerings
- Sangoma Business Voice: Cloud-based unified communications platform offering voice, video, messaging, and collaboration tools. The market is very competitive, some major competitors are RingCentral (RNG), 8x8(EGHT), Vonage (VG). Market share data is difficult to determine for just this product.
- Switchvox: Premise-based and Cloud-based unified communications platform. Competitors are Cisco (CSCO), Avaya (AVYAQ). Market share data is difficult to determine for just this product.
- Session Border Controllers (SBCs): Sangoma offers a range of SBCs, essential for securing and managing VoIP networks. Competitors include Oracle (ORCL) and Ribbon Communications (RBBN). Market share data is difficult to determine for just this product.
Market Dynamics
Industry Overview
The unified communications market is growing due to increasing demand for flexible, scalable, and cost-effective communication solutions. Cloud-based solutions are gaining traction, driven by remote work trends.
Positioning
Sangoma is positioned as a provider of both cloud and on-premise solutions, targeting businesses of all sizes. It competes with larger players like RingCentral and 8x8, while differentiating itself through its broad product portfolio and focus on value.
Total Addressable Market (TAM)
The global unified communications market is expected to reach hundreds of billions of dollars. Sangoma is positioned to capture a portion of this market by offering a comprehensive suite of solutions that cater to diverse customer needs.
Upturn SWOT Analysis
Strengths
- Comprehensive product portfolio
- Strong on-premise expertise
- Growing cloud presence
- Strategic acquisitions
Weaknesses
- Smaller market share compared to larger competitors
- Brand recognition lower than competitors
- Reliance on acquisitions for growth
Opportunities
- Expansion of cloud services
- Growing demand for unified communications
- Strategic partnerships
- Integration of AI in communications
Threats
- Intense competition
- Rapid technological changes
- Economic downturns affecting IT spending
- Security vulnerabilities
Competitors and Market Share
Key Competitors
- RingCentral (RNG)
- 8x8 (EGHT)
- Cisco (CSCO)
Competitive Landscape
Sangoma differentiates itself with a broad portfolio, offering both cloud and on-premise solutions. Its focus on value and customer service is a key differentiator. Larger competitors like RingCentral and Cisco have larger market shares and brand recognition.
Major Acquisitions
Star2Star Communications
- Year: 2021
- Acquisition Price (USD millions): 437
- Strategic Rationale: Expanded Sangoma's cloud-based UCaaS offerings and strengthened its position in the SMB market. Provided a strong platform for future growth in the cloud communications space.
Growth Trajectory and Initiatives
Historical Growth: Sangoma has grown organically and through strategic acquisitions, expanding its product portfolio and market reach.
Future Projections: Analyst estimates project continued revenue growth, driven by the increasing adoption of unified communications solutions. Cloud services and strategic acquisitions are expected to contribute to growth.
Recent Initiatives: Recent initiatives include launching new cloud services, expanding partnerships, and integrating acquired companies.
Summary
Sangoma Technologies is a company with a comprehensive product portfolio and a growing cloud presence, it has a strategic plan and can make acquisitions to further it's brand and revenue. Though it has some strengths, Sangoma operates in a highly competitive market, where they have a smaller market share than larger competitors. Sangoma should continue focusing on cloud services expansion and strategic partnerships to enhance its growth trajectory and market position.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Analyst Reports
- Industry Publications
- SEC Filings (where applicable - limitations due to not being a US stock)
- Market Research Reports
Disclaimers:
This analysis is based on available information and is not financial advice. Market conditions and company performance can change rapidly. The information provided is for informational purposes only and should not be construed as investment advice. Please consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Sangoma Technologies Corp
Exchange NASDAQ | Headquaters Markham, ON, Canada | ||
IPO Launch date 2021-11-08 | CEO & Director Mr. Charles J. Salameh | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 645 | Website https://sangoma.com |
Full time employees 645 | Website https://sangoma.com | ||
Sangoma Technologies Corporation, together with its subsidiaries, develops, manufactures, distributes, and supports voice and data connectivity components for software-based communication applications in the United States of America and internationally. The company offers communications platforms comprising pure cloud and hybrid unified communications as a service, and on-premises systems; retail and wholesale SIP trunking, as well as fax as a service; Sangoma TeamHub, a unified communications and collaboration platform for business productivity; Sangoma Meet, a multi-party video conferencing platform; and Sangoma CX, a cloud-native contact center suite that enables businesses to manage inbound interactions across multiple channels. It also provides productivity apps comprising appointment suite, call flow, curbside, phone monitor, send, and urgent notify; managed security services, such as antispam, web filtering, antivirus, botnet and domain reputation, app control and intrusion prevention system services, and managed firewall device; and network management solutions, including managed internet, VPN, and SD-WAN, as well as secure Wi-Fi access points. In addition, the company offers open-source software products, such as Asterisk, an open-source framework for building real-time and multi-protocol communications applications; FreePBX, a web-based open-source GUI for controlling and managing Asterisk; and PBXact, a commercial UC system. Further, it provides desktop and wireless phones, network connectivity hardware, wireless and wired headsets, accessories, analog and digital telephony cards, session border controllers, VoIP gateways, and interface boards. Sangoma Technologies Corporation is headquartered in Markham, Canada.
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