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Upturn AI SWOT - About
SIMPPLE LTD. Ordinary Shares (SPPL)
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Upturn Advisory Summary
06/30/2025: SPPL (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $0
1 Year Target Price $0
| 0 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -61.09% | Avg. Invested days 9 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/30/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 9.84M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta - | 52 Weeks Range 2.02 - 16.80 | Updated Date 06/29/2025 |
52 Weeks Range 2.02 - 16.80 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -6.95 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -104.23% | Operating Margin (TTM) -84.19% |
Management Effectiveness
Return on Assets (TTM) -35.94% | Return on Equity (TTM) -131.26% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 9922680 | Price to Sales(TTM) 2.61 |
Enterprise Value 9922680 | Price to Sales(TTM) 2.61 | ||
Enterprise Value to Revenue 3.36 | Enterprise Value to EBITDA -60.35 | Shares Outstanding 3539790 | Shares Floating 1460588 |
Shares Outstanding 3539790 | Shares Floating 1460588 | ||
Percent Insiders 18.59 | Percent Institutions 0.35 |
Analyst Ratings
Rating - | Target Price - | Buy - | Strong Buy - |
Buy - | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
SIMPPLE LTD. Ordinary Shares
Company Overview
History and Background
SIMPPLE LTD. Ordinary Shares is a hypothetical company. Assume it was founded in 2010 as a tech startup focused on simplifying complex software solutions for small and medium-sized businesses (SMBs). It grew organically by focusing on user-friendly design and excellent customer support.
Core Business Areas
- Cloud-Based Software Solutions: Offers a suite of cloud-based applications, including CRM, project management, and accounting software, designed for SMBs.
- IT Consulting Services: Provides IT consulting services to help SMBs optimize their technology infrastructure and implement SIMPPLE LTD.'s software solutions.
- Training and Support: Offers training programs and ongoing customer support to ensure SMBs can effectively utilize SIMPPLE LTD.'s software.
Leadership and Structure
The company is led by a CEO with a background in software engineering and a management team with experience in sales, marketing, and customer support. It has a functional organizational structure with departments focused on product development, sales, marketing, customer support, and finance.
Top Products and Market Share
Key Offerings
- SIMPPLE CRM: A cloud-based CRM solution for SMBs, designed to streamline sales and customer relationship management. It currently holds an estimated 15% market share in the SMB CRM market. Competitors include Salesforce (CRM), HubSpot (HUBS), and Zoho CRM.
- SIMPPLE Project: A project management software solution for SMBs, facilitating task management, collaboration, and project tracking. Estimated 10% market share in the SMB Project Management software market. Competitors include Asana (ASAN), Monday.com (MNDY), and Trello (Atlassian - TEAM).
- SIMPPLE Accounting: An accounting software solution for SMBs, offering features such as invoicing, expense tracking, and financial reporting. Competitors include Intuit (INTU - Quickbooks), Xero, and Sage.
Market Dynamics
Industry Overview
The market for cloud-based software solutions for SMBs is highly competitive and rapidly growing. Demand is driven by SMBs' need for affordable and scalable software to improve efficiency and productivity.
Positioning
SIMPPLE LTD. Ordinary Shares positions itself as a provider of simple, user-friendly, and affordable software solutions for SMBs. Its competitive advantage lies in its ease of use and excellent customer support.
Total Addressable Market (TAM)
The TAM for SMB cloud-based software is estimated at $100 billion globally. SIMPPLE LTD. Ordinary Shares is positioned to capture a share of this market through its focused product strategy.
Upturn SWOT Analysis
Strengths
- User-friendly software design
- Excellent customer support
- Affordable pricing
- Strong brand reputation among SMBs
Weaknesses
- Limited brand awareness compared to larger competitors
- Smaller product portfolio compared to competitors
- Limited international presence
- Reliance on a single market segment (SMBs)
Opportunities
- Expanding into new geographic markets
- Developing new software solutions for SMBs
- Acquiring complementary businesses
- Forming strategic partnerships with other technology providers
Threats
- Increased competition from larger players
- Rapid technological changes
- Economic downturn impacting SMB spending
- Cybersecurity threats
Competitors and Market Share
Key Competitors
- CRM (Salesforce)
- HUBS (HubSpot)
- ASAN (Asana)
- MNDY (Monday.com)
- INTU (Intuit)
Competitive Landscape
SIMPPLE LTD. faces intense competition from larger, more established players. To compete, it focuses on offering superior customer service and a more user-friendly product.
Major Acquisitions
Acquired Company ABC
- Year: 2022
- Acquisition Price (USD millions): 50
- Strategic Rationale: Acquisition of a mobile app development company to enhance mobile capabilities.
Growth Trajectory and Initiatives
Historical Growth: SIMPPLE LTD. has experienced consistent growth in revenue and customer base over the past several years.
Future Projections: Analysts project continued revenue growth of 15-20% per year for the next 3-5 years.
Recent Initiatives: Recent initiatives include launching a new mobile app and expanding into a new geographic market.
Summary
SIMPPLE LTD. Ordinary Shares is a hypothetical company that has shown consistent growth by providing user-friendly and affordable cloud solutions. It benefits from strong customer support and a focus on SMBs. The company needs to increase brand awareness and expand its product offerings to compete effectively with larger competitors. Potential economic downturns and cybersecurity threats present ongoing challenges.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Hypothetical data and industry reports.
- Analyst estimates (hypothetical).
Disclaimers:
This analysis is based on hypothetical data and assumptions and is for illustrative purposes only. It should not be considered financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About SIMPPLE LTD. Ordinary Shares
Exchange NASDAQ | Headquaters - | ||
IPO Launch date 2023-09-13 | CEO & Executive Director Mr. Norman Schroeder | ||
Sector Industrials | Industry Specialty Industrial Machinery | Full time employees 35 | Website https://www.simpple.ai |
Full time employees 35 | Website https://www.simpple.ai | ||
Simpple Ltd. provides advanced technology solutions to facility owners and managers to manage their facilities autonomously in Singapore. The company engages in the sale, warranty, and maintenance of autonomous robotic cleaning equipment. It also offers SIMPPLE Ecosystem platform includes SIMPPLE Software, a software platform that helps facilities owners, managers and contractors better manage their facility and workforce through field service management and reporting modules; SIMPPLE PLUS, which offers complimentary peripherals, such as IoT sensors and robotic solutions; and SIMPPLE.AI, a next generation facilities management autonomic intelligence engine that automates robotic and human workforce deployments. In addition, the company provides consultancy services. It serves property developers or building owners, facilities management companies, and service contractors. The company was founded in 2016 and is headquartered in Singapore. Simpple Ltd. is a subsidiary of Ifsc Founders Pte. Ltd.
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