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Suncor Energy Inc (SU)

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Upturn Advisory Summary
01/09/2026: SU (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $45.16
1 Year Target Price $45.16
| 7 | Strong Buy |
| 5 | Buy |
| 8 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -10.58% | Avg. Invested days 48 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 56.84B USD | Price to earnings Ratio 15.06 | 1Y Target Price 45.16 |
Price to earnings Ratio 15.06 | 1Y Target Price 45.16 | ||
Volume (30-day avg) 21 | Beta 0.82 | 52 Weeks Range 29.84 - 46.77 | Updated Date 01/9/2026 |
52 Weeks Range 29.84 - 46.77 | Updated Date 01/9/2026 | ||
Dividends yield (FY) 4.95% | Basic EPS (TTM) 3.1 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 10.65% | Operating Margin (TTM) 19.35% |
Management Effectiveness
Return on Assets (TTM) 5.56% | Return on Equity (TTM) 11.66% |
Valuation
Trailing PE 15.06 | Forward PE 18.32 | Enterprise Value 63194630725 | Price to Sales(TTM) 1.15 |
Enterprise Value 63194630725 | Price to Sales(TTM) 1.15 | ||
Enterprise Value to Revenue 1.64 | Enterprise Value to EBITDA 5.96 | Shares Outstanding 1201266687 | Shares Floating 1200209572 |
Shares Outstanding 1201266687 | Shares Floating 1200209572 | ||
Percent Insiders 0.01 | Percent Institutions 72.03 |
Upturn AI SWOT
Suncor Energy Inc

Company Overview
History and Background
Suncor Energy Inc. was founded in 1971 and is a Canadian integrated energy company. It has grown through organic development and strategic acquisitions, becoming a major player in oil sands production, refining, and marketing. Key milestones include the development of the first in-situ oil sands project in 1986 and significant expansions of its refining capacity.
Core Business Areas
- Oil Sands: Extraction and processing of bitumen from oil sands deposits in Alberta, Canada. This includes mining operations and in-situ recovery methods, which are then upgraded into synthetic crude oil.
- Refining and Marketing: Operates refineries in Canada producing gasoline, diesel, jet fuel, and other petroleum products. Markets these products through its retail Petro-Canada brand and wholesale channels.
- Upstream: Includes exploration and production of conventional oil and natural gas, primarily in Canada and the North Sea.
- Renewable Energy: Suncor is also investing in and developing renewable energy projects, including wind power.
Leadership and Structure
Suncor Energy Inc. is led by a President and Chief Executive Officer, supported by an executive leadership team responsible for various divisions including Upstream, Downstream, Corporate, and Sustainability. The company is structured into distinct operating segments to manage its diverse business activities.
Top Products and Market Share
Key Offerings
- Description: Upgraded bitumen from oil sands operations, used as feedstock for refineries. Competitors include other Canadian oil sands producers like Canadian Natural Resources Limited and Imperial Oil.
- Market Share Data: Suncor is a leading producer of synthetic crude oil from Canadian oil sands, contributing a significant portion of Canada's total production. Specific market share data is proprietary but it holds a dominant position within the Canadian oil sands sector.
- Product Name 1: Synthetic Crude Oil
- Description: Refined petroleum products sold through its extensive Petro-Canada retail network and wholesale channels across Canada. Major competitors in the refining and marketing segment include Imperial Oil, Irving Oil, and Parkland Corporation.
- Market Share Data: Suncor, through Petro-Canada, is one of the largest fuel retailers in Canada, holding a substantial share of the retail gasoline market. Its refining capacity also makes it a significant player in the wholesale fuel market.
- Product Name 2: Gasoline and Diesel Fuel
- Description: Production of natural gas from its upstream operations. Competitors include a wide range of North American natural gas producers.
- Market Share Data: Suncor's natural gas production is a part of its broader upstream portfolio, and it holds a notable position in Canadian natural gas production but is not a dominant single-commodity player in this segment compared to its oil sands business.
- Product Name 3: Natural Gas
Market Dynamics
Industry Overview
The energy industry, particularly oil and gas, is characterized by volatile commodity prices, geopolitical influences, increasing environmental regulations, and a growing focus on energy transition and sustainability. The oil sands sector faces unique challenges related to extraction costs, transportation infrastructure, and public perception.
Positioning
Suncor Energy Inc. is a highly integrated energy company with significant advantages in its oil sands operations due to its scale, proprietary technology, and long-life reserves. Its integrated refining and marketing business provides a stable outlet for its upstream production and a strong brand presence in the Canadian market. The company is also actively investing in low-carbon solutions to adapt to the energy transition.
Total Addressable Market (TAM)
The global energy market is immense, encompassing crude oil, natural gas, refined products, and emerging renewable energy sources. Suncor operates within the North American energy market, with a strong focus on Canada. While the traditional fossil fuel TAM remains substantial, the company is strategically positioning itself to participate in the growing TAM for low-carbon energy solutions and is a significant player in its specific segments within North America.
Upturn SWOT Analysis
Strengths
- Large-scale, long-life oil sands reserves
- Integrated business model (upstream, refining, marketing)
- Strong brand recognition (Petro-Canada)
- Proprietary extraction and upgrading technologies
- Significant financial resources
- Commitment to sustainability and emissions reduction
Weaknesses
- High capital intensity of oil sands operations
- Vulnerability to oil price volatility
- Environmental and social license to operate challenges associated with oil sands
- Geographical concentration in Canada
- Reliance on pipelines for transportation
Opportunities
- Growth in demand for lower-carbon fuels and energy solutions
- Advancements in carbon capture and storage (CCS) technology
- Potential for further optimization and cost reduction in oil sands operations
- Expansion into renewable energy projects
- Strategic acquisitions or partnerships
Threats
- Increasing global climate change regulations and carbon pricing
- Competition from alternative energy sources
- Potential for infrastructure constraints (pipelines)
- Geopolitical instability impacting oil prices
- Shifts in consumer preferences towards electric vehicles and alternative transportation
Competitors and Market Share
Key Competitors
- Canadian Natural Resources Limited (CNQ)
- Imperial Oil Limited (IMO)
- Cenovus Energy Inc. (CVE)
- Suncor Energy Inc. (SU)
Competitive Landscape
Suncor's primary competitive advantages lie in its scale, integrated business model, and technological expertise in oil sands. However, it faces intense competition from other major Canadian energy producers who also have significant oil sands assets and downstream operations. The company's ability to manage costs, environmental performance, and adapt to the energy transition will be critical in maintaining its competitive edge.
Growth Trajectory and Initiatives
Historical Growth: Suncor has demonstrated consistent growth through organic development of its oil sands assets and strategic acquisitions. It has expanded its production capacity, upgraded its refining assets, and built a strong retail presence.
Future Projections: Analyst projections for Suncor's future growth often focus on its ability to manage operational costs, navigate the energy transition, and capitalize on opportunities in both conventional and low-carbon energy. Expected growth may be more moderate in traditional oil and gas segments and increasingly driven by investments in sustainability and new energy technologies.
Recent Initiatives: Suncor has been actively pursuing initiatives focused on reducing its environmental footprint, including investments in carbon capture and storage, renewable energy projects, and optimizing operational efficiency to lower emissions intensity. The company also continues to optimize its upstream and downstream portfolios.
Summary
Suncor Energy Inc. is a robustly integrated Canadian energy company with substantial oil sands assets and a strong downstream presence. Its integrated model, technological expertise, and Petro-Canada brand are significant strengths. However, the company faces ongoing challenges related to the environmental impact of oil sands operations, oil price volatility, and the global energy transition. Suncor's future success hinges on its ability to effectively manage these challenges while capitalizing on opportunities in low-carbon energy and optimizing its core business.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Suncor Energy Inc. Official Investor Relations
- Financial News Outlets (e.g., Bloomberg, Reuters, Wall Street Journal)
- Industry Analysis Reports
- Securities and Exchange Commission (SEC) Filings
Disclaimers:
This information is for informational purposes only and should not be considered investment advice. Financial data and market share are estimates and subject to change. Users should conduct their own due diligence before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Suncor Energy Inc
Exchange NYSE | Headquaters Calgary, AB, Canada | ||
IPO Launch date 1993-12-01 | President, CEO & Director Mr. Richard M. Kruger | ||
Sector Energy | Industry Oil & Gas Integrated | Full time employees 15010 | Website https://www.suncor.com |
Full time employees 15010 | Website https://www.suncor.com | ||
Suncor Energy Inc. operates as an integrated energy company in Canada, the United States, and internationally. It operates through Oil Sands; Exploration and Production; and Refining and Marketing segments. The Oil Sands segment produces bitumen; and markets, supplies, and transports and manages crude oil, power, and byproducts. The Exploration and Production segment is involved in the offshore operations on the east coast of Canada, and onshore assets in Libya and Syria; and marketing and risk management of crude oil. The Refining and Marketing segment refines and supplies crude oil and intermediate feedstock into a range of petroleum and petrochemical products, as well as sells refined petroleum products to retail customers. This segment is also involved in the trading of crude oil and refined products, natural gas, and power. The company was formerly known as Suncor Inc. and changed its name to Suncor Energy Inc. in April 1997. Suncor Energy Inc. was founded in 1917 and is headquartered in Calgary, Canada.

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