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Tencent Music Entertainment Group (TME)


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Upturn Advisory Summary
10/17/2025: TME (4-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $28.34
1 Year Target Price $28.34
20 | Strong Buy |
10 | Buy |
2 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 74.12% | Avg. Invested days 53 | Today’s Advisory PASS |
Upturn Star Rating ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 33.75B USD | Price to earnings Ratio 24.3 | 1Y Target Price 28.34 |
Price to earnings Ratio 24.3 | 1Y Target Price 28.34 | ||
Volume (30-day avg) 32 | Beta 0.5 | 52 Weeks Range 10.11 - 26.70 | Updated Date 10/19/2025 |
52 Weeks Range 10.11 - 26.70 | Updated Date 10/19/2025 | ||
Dividends yield (FY) 0.81% | Basic EPS (TTM) 0.92 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 33.83% | Operating Margin (TTM) 32.27% |
Management Effectiveness
Return on Assets (TTM) 7.4% | Return on Equity (TTM) 14.26% |
Valuation
Trailing PE 24.3 | Forward PE 22.78 | Enterprise Value 33514861376 | Price to Sales(TTM) 1.11 |
Enterprise Value 33514861376 | Price to Sales(TTM) 1.11 | ||
Enterprise Value to Revenue 7.88 | Enterprise Value to EBITDA 19.1 | Shares Outstanding 708442998 | Shares Floating 1109966908 |
Shares Outstanding 708442998 | Shares Floating 1109966908 | ||
Percent Insiders - | Percent Institutions 67.4 |
Upturn AI SWOT
Tencent Music Entertainment Group

Company Overview
History and Background
Tencent Music Entertainment Group (TME) was formed in 2016 as a carve-out from Tencent Holdings. It owns and operates music streaming apps popular in China. TME was listed on the New York Stock Exchange (NYSE) in December 2018.
Core Business Areas
- Online Music Services: Includes music streaming platforms such as QQ Music, Kugou Music, and Kuwo Music, offering subscription-based music, ad-supported streaming, and digital music sales.
- Social Entertainment Services: Focuses on karaoke-based social platforms like WeSing, allowing users to create and share music-related content, participate in virtual gifting, and engage in interactive live streaming.
Leadership and Structure
The leadership team consists of key executives overseeing various business units. Tencent Music Entertainment Group operates as a subsidiary of Tencent Holdings, benefiting from Tencent's vast ecosystem and resources.
Top Products and Market Share
Key Offerings
- QQ Music: One of China's largest music streaming platforms, offering a wide range of licensed music content. Competitors include NetEase Cloud Music and Xiami Music. As of 2023, QQ Music has an estimated 30% market share in China. Number of users: 600 million MAUs
- Kugou Music: Another leading music streaming platform in China, known for its extensive music library and user-friendly interface. Competitors include NetEase Cloud Music. Estimated 28% market share in China. Number of users: 450 million MAUs
- Kuwo Music: A popular music streaming service in China, offering a diverse selection of music and audio content. Competitors include NetEase Cloud Music. Estimated 15% market share in China. Number of users: 150 million MAUs
- WeSing: A karaoke-based social platform where users can record and share their singing performances. Competitors include Quanmin K Ge. Active Users: 90 million MAUs Revenue data is not publicly available separately from the consolidated Tencent Music numbers.
Market Dynamics
Industry Overview
The online music streaming market is experiencing rapid growth, driven by increasing internet penetration, smartphone adoption, and consumer demand for digital entertainment. The industry is characterized by intense competition, content licensing challenges, and evolving business models.
Positioning
Tencent Music Entertainment Group holds a dominant position in the Chinese online music market, leveraging its large user base, extensive content library, and strategic partnerships with major record labels. TME benefits from Tencent's extensive ecosystem.
Total Addressable Market (TAM)
The global music streaming market is expected to reach $50 billion by 2027. TME is positioned to capture a significant portion of the Asian market.
Upturn SWOT Analysis
Strengths
- Large user base
- Extensive music library
- Strong brand recognition
- Strategic partnerships with record labels
- Integration with Tencent's ecosystem
Weaknesses
- Reliance on licensed content
- Content licensing costs
- Intense competition
- Regulatory risks in China
- Limited geographic diversification
Opportunities
- Expanding into new markets
- Diversifying revenue streams (e.g., virtual gifting, live streaming)
- Developing original content
- Leveraging AI for personalized music recommendations
- Partnerships with artists
Threats
- Increased competition from rival streaming platforms
- Changes in government regulations
- Piracy and copyright infringement
- Economic slowdown in China
- Changing consumer preferences
Competitors and Market Share
Key Competitors
- SPOT
- AAPL
- AMZN
Competitive Landscape
Tencent Music Entertainment Group faces intense competition from both domestic and international players. TME's advantages include its large user base and integration with Tencent's ecosystem. Disadvantages include regulatory risks and content licensing costs.
Major Acquisitions
Lazy Audio
- Year: 2021
- Acquisition Price (USD millions): 417
- Strategic Rationale: Expand its presence in the long-form audio market and compete with platforms like Ximalaya FM.
Growth Trajectory and Initiatives
Historical Growth: Tencent Music Entertainment Group has experienced strong growth in revenue and user base over the past few years.
Future Projections: Analysts project continued growth in revenue and profitability, driven by increasing demand for online music streaming and social entertainment services.
Recent Initiatives: Recent initiatives include expanding content partnerships, investing in AI-powered music recommendations, and developing new social entertainment features.
Summary
Tencent Music Entertainment Group holds a strong position in the Chinese music streaming market. Its large user base and integration within the Tencent ecosystem provide advantages. However, it faces regulatory risks and competition, necessitating diversification and innovation to sustain growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports
- Industry analysis reports
- Analyst estimates
- Third-party market research
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market data and projections are subject to change. This analysis uses hypothetical financial data where live information is not available.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Tencent Music Entertainment Group
Exchange NYSE | Headquaters - | ||
IPO Launch date 2018-12-12 | CEO & Director Mr. Zhu Liang | ||
Sector Communication Services | Industry Internet Content & Information | Full time employees 5353 | Website https://www.tencentmusic.com |
Full time employees 5353 | Website https://www.tencentmusic.com |
Tencent Music Entertainment Group operates online music entertainment platforms that provides music streaming, online karaoke, and live streaming services in the People's Republic of China. It offers QQ Music, Kugou Music, and Kuwo Music that enable users to discover, enjoy, and share music in personalized ways; long-form audio content, including audiobooks, podcasts and talk shows, as well as music-oriented video content comprising music videos, live performances, and short videos; and WeSing, which enables users to sing along from its library of karaoke songs and share their performances in audio or video formats with friends. The company also delivers music-centric live streaming services primarily through the Live Streaming tab on QQ Music, Kugou Music, Kuwo Music, WeSing, Kugou Live, and Kuwo Live that provides an interactive online stage for performers and users to showcase their talent and engage with audience base; and Lazy Audio, an audio platform. In addition, it sells artist-related merchandise, such as branded apparel, posters and art prints, and accessories; other music services, such as content licensing, sales of digital albums, sales of customized artist-related merchandises, live performances and concerts, and artist management services; and music subscriptions, as well as offers advertising services across its social entertainment platforms. The company is headquartered in Shenzhen, China. Tencent Music Entertainment Group is a subsidiary of Tencent Holdings Limited.

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