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Upturn stock ratingUpturn stock rating
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Weibo Corp (WB)

Upturn stock ratingUpturn stock rating
$9.53
Last Close (24-hour delay)
Profit since last BUY1.28%
upturn advisory
Consider higher Upturn Star rating
BUY since 26 days
  • BUY Advisory
  • SELL Advisory (Profit)​
  • SELL Advisory (Loss)​
  • Profit
  • Loss
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Upturn Stock infoUpturn Stock info Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • YEAR
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Upturn Advisory Summary

06/30/2025: WB (1-star) has a low Upturn Star Rating. Not recommended to BUY.

Upturn Star Rating

rating

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

rating

21 Analysts rated it

Highly popular stock, broad analyst coverage, trusted insights, strong investor interest.

1 Year Target Price $11.25

1 Year Target Price $11.25

Analysts Price Target For last 52 week
$11.25Target price
Low$6.3
Current$9.53
high$11.1

Analysis of Past Performance

Type Stock
Historic Profit -21.3%
Avg. Invested days 31
Today’s Advisory Consider higher Upturn Star rating
Upturn Star Rating Upturn stock ratingUpturn stock rating
Upturn Advisory Performance Upturn Advisory Performance 3.0
Stock Returns Performance Upturn Returns Performance 1.0
Upturn Profits based on simulationUpturn Profits based on simulation Profits based on simulation
Upturn Profits based on simulationUpturn Profits based on simulation Last Close 06/30/2025

Key Highlights

Company Size Mid-Cap Stock
Market Capitalization 2.37B USD
Price to earnings Ratio 7.01
1Y Target Price 11.25
Price to earnings Ratio 7.01
1Y Target Price 11.25
Volume (30-day avg) 21
Beta 0.12
52 Weeks Range 6.30 - 11.10
Updated Date 06/30/2025
52 Weeks Range 6.30 - 11.10
Updated Date 06/30/2025
Dividends yield (FY) 8.48%
Basic EPS (TTM) 1.38

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin 20.41%
Operating Margin (TTM) 27.8%

Management Effectiveness

Return on Assets (TTM) 4.53%
Return on Equity (TTM) 10.79%

Valuation

Trailing PE 7.01
Forward PE 5.31
Enterprise Value 2152517442
Price to Sales(TTM) 1.35
Enterprise Value 2152517442
Price to Sales(TTM) 1.35
Enterprise Value to Revenue 1.23
Enterprise Value to EBITDA 3.97
Shares Outstanding 157003008
Shares Floating 83399400
Shares Outstanding 157003008
Shares Floating 83399400
Percent Insiders 6.08
Percent Institutions 34.33

Analyst Ratings

Rating 5
Target Price 11.25
Buy -
Strong Buy 9
Buy -
Strong Buy 9
Hold 10
Sell 1
Strong Sell 1
Strong Sell 1

ai summary icon Upturn AI SWOT

Weibo Corp

stock logo

Company Overview

overview logo History and Background

Weibo Corp was founded in 2009, quickly becoming one of China's leading social media platforms. It initially mirrored Twitter's functionality but has since evolved to incorporate a broader range of features, including live streaming, e-commerce, and online games.

business area logo Core Business Areas

  • Advertising and Marketing: This segment generates revenue through advertising and marketing services offered to businesses and brands on the Weibo platform. They are able to target certain user demographics and market directly to them.
  • Value-Added Services: This includes revenue from membership fees, live streaming, gaming, and other services offered to users.

leadership logo Leadership and Structure

Weibo Corp is led by Gaofei Wang (CEO). The company operates as a subsidiary of SINA Corporation, although it has been listed separately on the NASDAQ since 2014. The leadership team is structured around key functions such as technology, marketing, and finance.

Top Products and Market Share

overview logo Key Offerings

  • Weibo Platform: Weibo is a microblogging platform similar to Twitter, allowing users to share short messages, images, and videos. Competitors in this space are WeChat and Douyin in the China market. Weibo has hundreds of millions of monthly active users. As of 2023, it has nearly 600 million active monthly users.
  • Weibo International Version: An international version of the microblogging platform. A competitor in this space would be X, also known as Twitter.

Market Dynamics

industry overview logo Industry Overview

The social media industry in China is highly competitive and regulated, with significant government oversight. The market is characterized by rapid innovation and intense competition among platforms.

Positioning

Weibo is positioned as a leading social media platform in China, offering a blend of microblogging, social networking, and content sharing. Its competitive advantage lies in its large user base, brand recognition, and extensive ecosystem of content creators and partners.

Total Addressable Market (TAM)

The TAM for digital advertising in China is estimated to be in the hundreds of billions of USD annually. Weibo is well-positioned to capture a significant portion of this TAM through its advertising and marketing services. Although the TAM is huge, Weibo is not the leader in this market, other China companies hold the leadership position and Weibo is ranked about number 3 or 4.

Upturn SWOT Analysis

Strengths

  • Large user base
  • Strong brand recognition in China
  • Diverse content ecosystem
  • Established advertising platform

Weaknesses

  • Dependence on the Chinese market
  • Exposure to regulatory risks
  • Slower innovation compared to competitors
  • Concerns about censorship

Opportunities

  • Expanding into new markets
  • Monetizing user data through e-commerce
  • Integrating with other social media platforms
  • Developing new content formats

Threats

  • Increased competition from other social media platforms
  • Changes in government regulations
  • Economic slowdown in China
  • Shifting user preferences

Competitors and Market Share

competitor logo Key Competitors

  • TCEHY
  • BIDU
  • KWEB

Competitive Landscape

Weibo faces intense competition from other social media platforms in China, including WeChat, Douyin (TikTok's Chinese counterpart), and Baidu's search and social offerings. Weibo's advantages include its large user base and brand recognition, but it faces challenges in terms of innovation and regulatory compliance.

Major Acquisitions

iEver Media

  • Year: 2013
  • Acquisition Price (USD millions): 58.6
  • Strategic Rationale: Strengthening the ability to work with top brands

Growth Trajectory and Initiatives

Historical Growth: Weibo experienced rapid growth in its early years, fueled by the rise of social media in China. Growth has slowed in recent years due to increased competition and regulatory constraints.

Future Projections: Future growth projections are uncertain, with analysts providing varying estimates. Expansion into new markets and monetization of user data are seen as potential growth drivers.

Recent Initiatives: Recent initiatives include investments in live streaming, e-commerce, and partnerships with other companies. These initiatives aim to diversify revenue streams and enhance user engagement.

Summary

Weibo is a prominent social media platform in China with a large user base but faces growing competition and regulatory challenges. While it has a strong brand and established advertising platform, its growth has slowed, and it needs to innovate to stay competitive. Its dependence on the Chinese market and exposure to regulatory risks are significant considerations. Future success hinges on its ability to monetize user data, expand into new markets, and adapt to evolving user preferences.

Peer Comparison

Sources and Disclaimers

Data Sources:

  • Company SEC Filings
  • Industry Reports
  • Analyst Estimates

Disclaimers:

This analysis is based on publicly available information and is for informational purposes only. It does not constitute investment advice. Financial data is subject to change, and past performance is not indicative of future results.

Upturn AI SummarizationUpturn AI Summarization AI Summarization is directionally correct and might not be accurate.

Upturn AI SummarizationUpturn AI Summarization Summarized information shown could be a few years old and not current.

Upturn AI SummarizationUpturn AI Summarization Fundamental Rating based on AI could be based on old data.

Upturn AI SummarizationUpturn AI Summarization AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Weibo Corp

Exchange NASDAQ
Headquaters -
IPO Launch date 2014-04-17
CEO & Director Mr. Gaofei Wang
Sector Communication Services
Industry Internet Content & Information
Full time employees 4982
Full time employees 4982

Weibo Corporation, through its subsidiaries, operates as a social media platform for people to create, discover, and distribute content in the People's Republic of China. It operates through two segments, Advertising and Marketing Services; and Value-Added Services. The company offers discovery products to help users discover content on its platform; self-expression products that enable its users to express themselves on its platform; and social products to promote social interaction between users on its platform. It also provides advertising and marketing solutions, such as social display advertisements; and promoted marketing offerings, such as Fans Headline, Fans Headline, Weibo Express, and promoted feeds, as well as promoted trends and search products that appear alongside user's trends discovery and search behaviors. In addition, the company offers products, such as trends, search, video/live streaming, and editing tools; content customization, copyright contents pooling, and user interaction development; and search list recommendation, trends list recommendation, and Weibo app opening advertisements. Further, it provides back-end management, traffic support, and product services for better displaying and promotion of its account and content; an open application platform that allows users to log into third-party applications with their Weibo account for sharing third-party content on its platform; and Weibo Wallet, a product that enables platform partners to conduct interest generation activities on Weibo, such as handing out red envelops and coupons. It serves ordinary people, celebrities, opinion leaders, and other public figures or influencers, as well as media outlets, businesses, government agencies, charities, and other organizations. The company was formerly known as T.CN Corporation and changed its name to Weibo Corporation in 2012. The company was founded in 2009 and is based in Beijing, the People's Republic of China.