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Upturn AI Summary - About
Applovin Corp(APP)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for APP
10/28/2026: APP (3-star) is currently NOT-A-BUY. Pass it for now.
Applovin Corp is a leading mobile advertising technology company that provides AI-powered solutions to help developers acquire, monetize, and measure their users. Its primary strength lies in its vertically integrated platform, which includes the AXON recommendation engine and the MAX monetization layer. This structure has historically delivered high growth and strong margins, positioning the company as a key player in the ad-tech ecosystem. Investors must weigh this high-growth potential against risks including dependence on third-party mobile ecosystems, regulatory hurdles, and current legal scrutiny regarding its AI claims. It is a stock that may suit growth-focused investors seeking exposure to AI-driven advertising innovation.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | Applovin demonstrates explosive revenue growth and high profitability driven by its proprietary AI-powered ad platform. |
| Momentum investor | Strong fit while signal remains positive | The stock has historically exhibited strong price trends driven by successful quarterly execution and AI adoption. |
| Value investor | Mixed fit | While forward earnings multiples may appear reasonable relative to growth, valuation remains sensitive to market sentiment toward ad-tech. |
| Dividend investor | Weak fit | The company does not pay a dividend, focusing its capital on growth and share buybacks. |
| Low-risk investor | Weak fit | The stock experiences high volatility due to industry-specific regulatory risks and dependence on tech-giant policies. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock has experienced sharp fluctuations based on quarterly revenue misses and broader sentiment. |
| Valuation risk | Medium / high | High investor expectations require consistent, high-growth performance to justify current price levels. |
| Competition risk (AI/Tech giants) | High | The company faces immense competition from entrenched tech giants like Alphabet and Meta. |
| Business quality | Strong | The company has demonstrated industry-leading margins and effective AI-driven monetization. |
| Dividend income | Low / none | No dividend income is available for investors. |
| Execution risk | Medium | Successful integration of new platforms and expansion into new verticals like e-commerce is required. |
Price Behavior
Steep Decline
The stock price has dropped sharply with strong downward pressure.
Highly Choppy
The stock has experienced frequent, large price swings that make its near-term movement less predictable.
Analysis of Past Performance
Type Stock | Historic Profit 562.27% | Avg. Invested days 36 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  3.0 | Stock Returns Performance  5.0 |
| Profits based on simulation | Last Close 10/28/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 88.29B USD | Price to earnings Ratio 20.2 | 1Y Target Price 471.69 |
Price to earnings Ratio 20.2 | 1Y Target Price 471.69 | ||
Volume (30-day avg) 4.5M shares | Beta 2.56 | 52 Weeks Range 255.46 - 738.01 | Updated Date 10/28/2026 |
52 Weeks Range 255.46 - 738.01 | Updated Date 10/28/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 13.01 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Software Platform | Revenue from AppDiscovery and MAX, generated through performance-based advertising fees and in-app bidding auctions. | This is the core, high-margin revenue engine that fuels the company's growth. |
| Measurement & Analytics | Fees from the Adjust platform for attribution and marketing analytics services. | Provides stable, data-driven revenue that complements the advertising platform. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-11-04 | When After Market | Estimate 3.94 | Actual - |
Profitability
Profit Margin 64.58% | Operating Margin (TTM) 77.68% |
Management Effectiveness
Return on Assets (TTM) 46.46% | Return on Equity (TTM) 203.69% |
Valuation
Trailing PE 20.2 | Forward PE 12.77 | Enterprise Value 88.41B | Price to Sales(TTM) 12.93 |
Enterprise Value 88.41B | Price to Sales(TTM) 12.93 | ||
Enterprise Value to Revenue 12.84 | Enterprise Value to EBITDA 15.8 | Shares Outstanding 305.73M | Shares Floating 265.40M |
Shares Outstanding 305.73M | Shares Floating 265.40M | ||
Percent Insiders 4.72 | Percent Institutions 76.01 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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