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Upturn AI Summary - About
Digital Turbine Inc(APPS)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for APPS
11/06/2026: APPS (1-star) is currently NOT-A-BUY. Pass it for now.
Digital Turbine is a mobile software company that provides a unique platform for app distribution and monetization through direct partnerships with mobile carriers and device manufacturers. Its primary strength lies in its ability to facilitate app installation and advertising before users reach the app store. While the company saw massive growth through acquisitions, it currently faces challenges from a softening mobile ad market and broader industry privacy shifts. Investors should weigh its unique competitive positioning against significant execution, valuation, and competition risks from major tech incumbents. The stock may suit growth-oriented investors, though it is currently in a phase of business stabilization.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Weak fit | Current revenue trends and market headwinds make it a difficult fit for traditional growth strategies. |
| Momentum investor | Weak fit | The stock has experienced a sustained downtrend, failing to meet the criteria for a positive momentum signal. |
| Value investor | Mixed fit | While valuation multiples have compressed, the uncertainty regarding future earnings makes this a speculative value play. |
| Dividend investor | Weak fit | The company does not pay a dividend, making it unsuitable for income-focused investors. |
| Low-risk investor | Weak fit | High volatility and sensitivity to market cycles make this unsuitable for low-risk portfolios. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock exhibits significant price swings due to its high beta and sensitivity to ad-tech sector sentiment. |
| Valuation risk | Medium / high | Valuation remains sensitive to the company's ability to return to consistent growth and profitability. |
| Competition risk (Ad-tech/Mobile) | High | Competing against giants like Google and Meta creates persistent pressure on margins and market share. |
| Business quality | Medium | The business has established essential infrastructure, but has struggled to maintain consistent financial performance. |
| Dividend income | Low / none | No dividend payments provide no cushion for shareholders during periods of share price decline. |
| Execution risk | Medium / high | Successfully managing and monetizing the integrated platform remains a core operational challenge. |
Price Behavior

Rolling Over
The price momentum is slowing down and beginning to turn downward.

Extreme Price Shocks
The stock has experienced exceptionally large and disruptive price movements during the period.
Analysis of Past Performance
Type Stock | Historic Profit 14.43% | Avg. Invested days 21 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 1.26B USD | Price to earnings Ratio - | 1Y Target Price 17 |
Price to earnings Ratio - | 1Y Target Price 17 | ||
Volume (30-day avg) 2.8M shares | Beta 2.97 | 52 Weeks Range 2.74 - 15.34 | Updated Date 11/08/2026 |
52 Weeks Range 2.74 - 15.34 | Updated Date 11/08/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.32 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| On-Device Solutions | Revenue from app installs and advertising placements on mobile devices at the manufacturer/carrier level. | Digital Turbine makes money by being the 'gatekeeper' for apps installed on your phone when you first buy it. |
| App Growth Platform | Programmatic advertising services, video ad networks, and monetization tools for app developers. | They take a cut of the advertising money generated when you interact with ads inside mobile apps. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-11-09 | When After Market | Estimate 0.14 | Actual - |
Profitability
Profit Margin -5.82% | Operating Margin (TTM) 13.89% |
Management Effectiveness
Return on Assets (TTM) 4.69% | Return on Equity (TTM) -20.39% |
Valuation
Trailing PE - | Forward PE 15.27 | Enterprise Value 1.58B | Price to Sales(TTM) 2.1 |
Enterprise Value 1.58B | Price to Sales(TTM) 2.1 | ||
Enterprise Value to Revenue 2.63 | Enterprise Value to EBITDA 14.51 | Shares Outstanding 121.72M | Shares Floating 109.13M |
Shares Outstanding 121.72M | Shares Floating 109.13M | ||
Percent Insiders 5.28 | Percent Institutions 70.86 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

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