APPS official logo APPS
APPS 1-star rating from Upturn Advisory
Digital Turbine Inc (APPS) company logo

Digital Turbine Inc (APPS)

Digital Turbine Inc (APPS) 1-star rating from Upturn Advisory
$5.01
Last Close (24-hour delay)
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PASS
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  • SELL Advisory (Profit)
  • SELL Advisory (Loss)
  • Profit
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Upturn Stock price based on last close icon Stock price based on last close
*as per simulation
(see disclosures)
Time period over
  • ALL
  • 1Y
  • 1M
  • 1W

Upturn Advisory Summary

12/05/2025: APPS (1-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 1 star rating for performance

Not Recommended Performance

These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.

Number of Analysts

1 star rating from financial analysts

2 Analysts rated it

Very few follow this stock; limited insights, higher-risk early investing.

1 Year Target Price $8.75

1 Year Target Price $8.75

Analysts Price Target For last 52 week
$8.75 Target price
52w Low $1.4
Current$5.01
52w High $8.28

Analysis of Past Performance

Type Stock
Historic Profit -54.32%
Avg. Invested days 29
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 2.0
Stock Returns Performance Upturn Returns Performance icon 1.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 12/05/2025

Key Highlights

Company Size Small-Cap Stock
Market Capitalization 561.87M USD
Price to earnings Ratio -
1Y Target Price 8.75
Price to earnings Ratio -
1Y Target Price 8.75
Volume (30-day avg) 2
Beta 2.31
52 Weeks Range 1.40 - 8.28
Updated Date 12/6/2025
52 Weeks Range 1.40 - 8.28
Updated Date 12/6/2025
Dividends yield (FY) -
Basic EPS (TTM) -0.73

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

Earnings Date

Report Date -
When -
Estimate -
Actual -

Profitability

Profit Margin -14.75%
Operating Margin (TTM) 4.9%

Management Effectiveness

Return on Assets (TTM) -1.36%
Return on Equity (TTM) -46.87%

Valuation

Trailing PE -
Forward PE 7.43
Enterprise Value 927576983
Price to Sales(TTM) 1.07
Enterprise Value 927576983
Price to Sales(TTM) 1.07
Enterprise Value to Revenue 1.77
Enterprise Value to EBITDA 20.79
Shares Outstanding 112148899
Shares Floating 100636815
Shares Outstanding 112148899
Shares Floating 100636815
Percent Insiders 5.99
Percent Institutions 65.41

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Digital Turbine Inc

Digital Turbine Inc(APPS) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Digital Turbine Inc. was founded in 1998 as Saratoga Ventures, later renamed to MobilePosse, and eventually Digital Turbine in 2014. Initially focused on mobile content distribution, it evolved into a comprehensive mobile advertising and app discovery platform.

Company business area logo Core Business Areas

  • Application Media: Connects advertisers with users through app preloads, dynamic app recommendations, and alternative app stores.
  • AdColony: Provides in-app video advertising solutions for mobile game developers and other app publishers.
  • Fyber: Operates an advertising monetization platform, providing programmatic advertising solutions for app developers.

leadership logo Leadership and Structure

Bill Stone is the CEO. The company has a typical corporate structure with departments for engineering, sales, marketing, finance, and operations.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Ignite: A mobile device management platform that enables operators and OEMs to control the mobile experience. Competitors include ironSource, AppLovin. Market share is difficult to precisely quantify given the fragmented nature of app distribution, but they are a key player in the Android ecosystem.
  • AdColony Instant-Play HD Video: A high-definition video ad platform specializing in in-app advertising, especially for gaming. Competitors include Unity Ads, Vungle, ironSource. Specific market share data isn't publicly disclosed.
  • Fyber Marketplace: A global supply-side platform (SSP) connecting app developers with advertisers through programmatic auctions. Competitors include PubMatic, Magnite. Market share is relatively small compared to industry leaders.

Market Dynamics

industry overview logo Industry Overview

The mobile advertising industry is experiencing growth, driven by increasing smartphone penetration and mobile app usage. Trends include programmatic advertising, in-app advertising, and increasing focus on user privacy.

Positioning

Digital Turbine is positioned as a growth platform facilitating app discovery and monetization for both advertisers and publishers. It competes by offering a comprehensive suite of solutions across the mobile ecosystem. It strives to stand out by combining carrier relationships with advertising tech.

Total Addressable Market (TAM)

The total addressable market for digital advertising is estimated to be hundreds of billions of dollars. Digital Turbine is positioned to capture a significant share through its diverse product offerings and partnerships. Estimates vary but it could be over $500 Billion USD.

Upturn SWOT Analysis

Strengths

  • Strong relationships with mobile carriers and OEMs
  • Diverse product portfolio spanning app distribution and advertising
  • Scalable platform
  • Proprietary Technology

Weaknesses

  • Reliance on Google's Android ecosystem
  • Integration risks from acquisitions
  • Historical debt load
  • Fluctuations in ad spending impacting revenue

Opportunities

  • Expansion into new geographic markets
  • Growth in connected TV (CTV) advertising
  • Development of new advertising technologies
  • Increased data privacy emphasis for user acquisition
  • Continued growth in emerging markets

Threats

  • Changes in mobile operating system policies (Android, iOS)
  • Increased competition in the mobile advertising space
  • Economic downturn affecting ad budgets
  • Increasing data privacy regulations and restrictions

Competitors and Market Share

Key competitor logo Key Competitors

  • APPS
  • IRON
  • VCNX

Competitive Landscape

Digital Turbine's competitive advantage lies in its carrier relationships and integrated platform, but it faces intense competition from larger, more established players and it must leverage those unique relationships effectively.

Major Acquisitions

AdColony

  • Year: 2021
  • Acquisition Price (USD millions): 400
  • Strategic Rationale: Expanded Digital Turbine's in-app advertising capabilities and reach.

Fyber

  • Year: 2021
  • Acquisition Price (USD millions): 600
  • Strategic Rationale: Enhanced Digital Turbine's programmatic advertising platform.

Growth Trajectory and Initiatives

Historical Growth: Digital Turbine has experienced significant growth through acquisitions and organic expansion, although these can often cause fluctuation.

Future Projections: Analyst estimates suggest continued growth but at a more moderate pace, driven by expansion into new markets and product innovations.

Recent Initiatives: Recent strategic initiatives include acquisitions to expand product offerings and partnerships with major mobile carriers.

Summary

Digital Turbine has grown significantly through acquisitions and partnerships, but faces challenges in maintaining profitability and navigating industry shifts. While the company has built a diverse and compelling mobile platform offering, it needs to overcome headwinds in a competitive and evolving market. Its unique position between carriers and advertisers is both a strength and a potential weakness. Execution and profitability will determine the company's success.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Company filings, analyst reports, industry publications, press releases

Disclaimers:

This analysis is for informational purposes only and should not be considered financial advice. Past performance is not indicative of future results. All data is subject to change.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Digital Turbine Inc

Exchange NASDAQ
Headquaters Austin, TX, United States
IPO Launch date 2006-06-30
CEO & Director Mr. William Gordon Stone III
Sector Technology
Industry Software - Application
Full time employees 647
Full time employees 647

Digital Turbine, Inc., through its subsidiaries, operates a mobile growth platform for advertisers, publishers, carriers, and device original equipment manufacturers (OEMs). It operates through two segments, On Device Solutions and App Growth Platform. The company's application media platform delivers mobile applications apps to various publishers, carriers, OEMs, and devices; and content media platform offers news, weather, sports, and other content, as well as programmatic advertising partner and media content delivery services, and sponsored and editorial content media. It also provides direct campaign management products, such as the DT DSP and DT Offer Wall; ad monetization solutions that allow mobile app publishers and developers to monetize their monthly active users via display, native, and video advertising; brands and agencies, which run mobile brand-awareness campaigns on the direct mobile app inventory; and app developers and other performance-focused advertisers that execute mobile user acquisition campaigns for their apps and products. Its products and solutions are used in the mobile application ecosystem, enabling brand discovery and advertising, user acquisition and engagement, and operational efficiency for advertisers. The company operates in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, China, Mexico, Central America, and South America. Digital Turbine, Inc. is headquartered in Austin, Texas.