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Upturn AI SWOT - About
APPS 
Digital Turbine Inc (APPS)
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Upturn Advisory Summary
09/11/2025: APPS (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
2 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
1 Year Target Price $6.75
1 Year Target Price $6.75
| 1 | Strong Buy |
| 0 | Buy |
| 0 | Hold |
| 1 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -53% | Avg. Invested days 27 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 09/11/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 494.19M USD | Price to earnings Ratio - | 1Y Target Price 6.75 |
Price to earnings Ratio - | 1Y Target Price 6.75 | ||
Volume (30-day avg) 2 | Beta 2.29 | 52 Weeks Range 1.18 - 7.77 | Updated Date 09/12/2025 |
52 Weeks Range 1.18 - 7.77 | Updated Date 09/12/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.77 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -16.1% | Operating Margin (TTM) -3.41% |
Management Effectiveness
Return on Assets (TTM) -2.83% | Return on Equity (TTM) -46.55% |
Valuation
Trailing PE - | Forward PE 7.43 | Enterprise Value 869870395 | Price to Sales(TTM) 0.98 |
Enterprise Value 869870395 | Price to Sales(TTM) 0.98 | ||
Enterprise Value to Revenue 1.73 | Enterprise Value to EBITDA 22.02 | Shares Outstanding 108375000 | Shares Floating 96659206 |
Shares Outstanding 108375000 | Shares Floating 96659206 | ||
Percent Insiders 6.22 | Percent Institutions 67.87 |
Upturn AI SWOT
Digital Turbine Inc
Company Overview
History and Background
Digital Turbine was founded in 2011. It focuses on mobile advertising and app monetization solutions, growing through partnerships and acquisitions to become a prominent player in the mobile advertising ecosystem.
Core Business Areas
- Advertising Platform: Connects advertisers with mobile users through various distribution channels, including preloads, on-device discovery, and app media.
- Monetization Solutions: Provides tools and services to help app developers monetize their apps through advertising and other revenue streams.
- App Discovery: Helps users discover and install new apps through various channels.
Leadership and Structure
Bill Stone serves as CEO. The company has a typical corporate structure with departments such as sales, marketing, engineering, and finance.
Top Products and Market Share
Key Offerings
- Ignite Platform: A mobile app discovery and distribution platform. Competitors include ironSource (acquired by Unity), AppLovin, and Liftoff. Market share is difficult to pinpoint exactly but is estimated to be in the double digits. It allows mobile operators and OEMs to control and monetize the app experience on devices.
- AdColony: A mobile video advertising platform acquired by Digital Turbine. Key competitors include Google AdMob and Vungle (acquired by Liftoff). It is a prominent player in mobile video advertising.
- Fyber: A mobile advertising technology company that provides a programmatic advertising exchange acquired by Digital Turbine. Key competitors include PubMatic and Magnite.
Market Dynamics
Industry Overview
The mobile advertising industry is experiencing growth, driven by the increasing use of smartphones and mobile apps. There's a strong focus on programmatic advertising, data privacy, and effective app monetization strategies.
Positioning
Digital Turbine positions itself as a comprehensive mobile advertising and app monetization solution provider, differentiating itself through its partnerships with mobile operators and OEMs.
Total Addressable Market (TAM)
The global digital advertising market is estimated to be worth hundreds of billions of dollars. Digital Turbine is positioned to capture a portion of this market through its various platforms and solutions. Expected to exceed $600 Billion by 2025. Digital Turbine's TAM includes the mobile advertising, app monetization and app discovery market segments.
Upturn SWOT Analysis
Strengths
- Strong partnerships with mobile operators and OEMs
- Comprehensive suite of mobile advertising and monetization solutions
- Established presence in the mobile advertising ecosystem
- Diverse product portfolio through acquisitions
Weaknesses
- Dependence on mobile ecosystem partners
- Integration challenges from acquisitions
- Exposure to privacy regulation changes
- Fluctuations in ad spending
Opportunities
- Expansion into emerging markets
- Growth in programmatic advertising
- Development of new mobile advertising formats
- Leveraging data analytics for ad optimization
Threats
- Increased competition from larger advertising platforms
- Changes in mobile operating system policies (e.g., privacy)
- Economic downturn affecting ad spending
- Ad fraud and security issues
Competitors and Market Share
Key Competitors
- APPN
- PUBM
- MGNI
Competitive Landscape
Digital Turbine competes with larger advertising platforms but differentiates itself through its partnerships and specialized solutions. Success depends on innovation and effective execution.
Major Acquisitions
AdColony
- Year: 2021
- Acquisition Price (USD millions): 400
- Strategic Rationale: Expanded Digital Turbine's mobile video advertising capabilities and reach.
Fyber
- Year: 2021
- Acquisition Price (USD millions): 600
- Strategic Rationale: Enhanced Digital Turbine's programmatic advertising capabilities.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been driven by acquisitions and organic growth in mobile advertising.
Future Projections: Future projections depend on market conditions and Digital Turbine's ability to execute its strategy. Analyst estimates vary.
Recent Initiatives: Recent initiatives include partnerships with mobile operators, new product launches, and continued investment in technology.
Summary
Digital Turbine operates in a dynamic and competitive market, but its partnerships and broad portfolio provide a solid base. The company's acquisition-driven growth strategy needs to be carefully managed to avoid integration issues. Macroeconomic downturns and changes in privacy regulations pose potential threats. Execution and adaptation are essential for maintaining its position.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings
- Market Research Reports
- Analyst Estimates
- Industry Publications
Disclaimers:
This analysis is for informational purposes only and should not be considered financial advice. Market conditions are subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Digital Turbine Inc
Exchange NASDAQ | Headquaters Austin, TX, United States | ||
IPO Launch date 2006-06-30 | CEO & Director Mr. William Gordon Stone III | ||
Sector Technology | Industry Software - Application | Full time employees 647 | Website https://www.digitalturbine.com |
Full time employees 647 | Website https://www.digitalturbine.com | ||
Digital Turbine, Inc., through its subsidiaries, operates a mobile growth platform for advertisers, publishers, carriers, and device original equipment manufacturers (OEMs). It operates through two segments, On Device Solutions and App Growth Platform. The company's application media platform delivers mobile applications apps to various publishers, carriers, OEMs, and devices; and content media platform offers news, weather, sports, and other content, as well as programmatic advertising partner and media content delivery services, and sponsored and editorial content media. It also provides direct campaign management products, such as the DT DSP and DT Offer Wall; ad monetization solutions that allow mobile app publishers and developers to monetize their monthly active users via display, native, and video advertising; brands and agencies, which run mobile brand-awareness campaigns on the direct mobile app inventory; and app developers and other performance-focused advertisers that execute mobile user acquisition campaigns for their apps and products. Its products and solutions are used in the mobile application ecosystem, enabling brand discovery and advertising, user acquisition and engagement, and operational efficiency for advertisers. The company operates in the United States, Canada, Europe, the Middle East, Africa, the Asia Pacific, China, Mexico, Central America, and South America. Digital Turbine, Inc. is headquartered in Austin, Texas.
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