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Upturn AI SWOT - About
Birkenstock Holding plc (BIRK)
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Upturn Advisory Summary
03/18/2025: BIRK (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit -1.06% | Avg. Invested days 30 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 03/18/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 9.43B USD | Price to earnings Ratio 37.76 | 1Y Target Price 70.6 |
Price to earnings Ratio 37.76 | 1Y Target Price 70.6 | ||
Volume (30-day avg) 1820004 | Beta - | 52 Weeks Range 40.56 - 64.78 | Updated Date 04/25/2025 |
52 Weeks Range 40.56 - 64.78 | Updated Date 04/25/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.33 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 11.75% | Operating Margin (TTM) 21.01% |
Management Effectiveness
Return on Assets (TTM) 6.07% | Return on Equity (TTM) 8.4% |
Valuation
Trailing PE 37.76 | Forward PE 27.32 | Enterprise Value 10673827750 | Price to Sales(TTM) 5.06 |
Enterprise Value 10673827750 | Price to Sales(TTM) 5.06 | ||
Enterprise Value to Revenue 5.06 | Enterprise Value to EBITDA 17.61 | Shares Outstanding 187828992 | Shares Floating 39477942 |
Shares Outstanding 187828992 | Shares Floating 39477942 | ||
Percent Insiders 6.63 | Percent Institutions 98.24 |
Analyst Ratings
Rating 4.48 | Target Price 68.43 | Buy 5 | Strong Buy 13 |
Buy 5 | Strong Buy 13 | ||
Hold 3 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Birkenstock Holding plc
Company Overview
History and Background
Birkenstock Holding plc traces its roots back to 1774 in Germany, when Johann Adam Birkenstock was recorded as a 'vassal and shoemaker' in Langen-Bergheim. The modern company was founded in 1896 by Konrad Birkenstock, who developed contoured insoles. Over the decades, Birkenstock evolved from insole manufacturing to iconic footwear known for comfort and support. It went public in 2021.
Core Business Areas
- Footwear: Birkenstock's core business is the design, development, and manufacturing of open and closed-toe footwear known for its anatomically shaped footbed and comfort. This includes sandals, clogs, shoes, and boots made from various materials.
- Accessories: Birkenstock offers a range of accessories, including socks, belts, and bags that complement their footwear products.
Leadership and Structure
Oliver Reichert (CEO) leads the company. The organizational structure includes departments for product development, manufacturing, marketing, sales, and finance. The Board of Directors oversees corporate governance.
Top Products and Market Share
Key Offerings
- Arizona Sandal: Birkenstock's most iconic product, a two-strap sandal, known for its comfort and durability. Competitors include Adidas Adilette Slides (ADS), Nike Benassi Slides (NKE), and Teva sandals (DECK).
- Boston Clog: A closed-toe clog, popular for its casual style and all-season wear. Competitors include Crocs clogs (CROX), and Dansko clogs.
Market Dynamics
Industry Overview
The footwear industry is highly competitive and fragmented, with various brands offering different styles and price points. Comfort footwear is a growing segment driven by consumer demand for ergonomic designs and wellness.
Positioning
Birkenstock is positioned as a premium comfort footwear brand known for its quality, durability, and distinctive design. Its competitive advantages include its established brand reputation, patented footbed technology, and strong brand loyalty.
Total Addressable Market (TAM)
The global footwear market is estimated at hundreds of billions of dollars. Birkenstock is positioned to capture a significant share of the comfort footwear segment, which is growing rapidly. The global footwear market is projected to reach $508 billion in 2024.
Upturn SWOT Analysis
Strengths
- Strong Brand Recognition
- Patented Footbed Technology
- High-Quality Materials and Durability
- Loyal Customer Base
- Focus on Comfort and Wellness
Weaknesses
- Limited Product Diversification
- Higher Price Point Compared to Some Competitors
- Reliance on Fashion Trends
- Seasonality of Sales
Opportunities
- Expansion into New Geographies
- Product Line Extensions (e.g., orthotics, work shoes)
- Increased Online Sales
- Strategic Partnerships and Collaborations
- Growing Demand for Sustainable Products
Threats
- Intense Competition
- Changing Consumer Preferences
- Economic Downturns
- Counterfeit Products
- Fluctuations in Raw Material Prices
Competitors and Market Share
Key Competitors
- CROX
- DECK
- SKX
Competitive Landscape
Birkenstock faces competition from established footwear brands and emerging comfort footwear companies. It differentiates itself through its heritage, brand reputation, and focus on comfort and quality. Competitors often focus on lower price points or faster fashion trends.
Major Acquisitions
Growth Trajectory and Initiatives
Historical Growth: Historical growth data not available for direct insertion. Need to populate with sourced data.
Future Projections: Future projections data not available for direct insertion. Need to populate with sourced data.
Recent Initiatives: Recent initiatives data not available for direct insertion. Need to populate with sourced data.
Summary
Birkenstock is a well-established brand with a strong reputation for comfort and quality footwear. Its key strengths include its loyal customer base and patented footbed technology. However, the company faces challenges related to competition and limited product diversification. Strategic initiatives to expand into new markets and product categories could drive future growth.
Similar Companies
CROX
Crocs Inc
CROX
Crocs Inc
DECK
Deckers Outdoor Corporation
DECK
Deckers Outdoor Corporation
NKE
Nike Inc
NKE
Nike Inc
SKX
Skechers USA Inc
SKX
Skechers USA Inc
Sources and Disclaimers
Data Sources:
- Company Website
- Market Research Reports
- Financial News Articles
Disclaimers:
This analysis is based on publicly available information and estimates. Actual results may vary. The AI-based rating is for informational purposes only and should not be considered investment advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Birkenstock Holding plc
Exchange NYSE | Headquaters - | ||
IPO Launch date 2023-10-11 | CEO & Director Mr. Oliver Christian Joachim Reichert | ||
Sector Consumer Cyclical | Industry Footwear & Accessories | Full time employees 6200 | |
Full time employees 6200 | |||
Birkenstock Holding plc engages in the manufacture and sale of footwear products. It also offers sandals, shoes, closed-toe silhouettes, skincare products, and accessories. The company sells its products through e-commerce sites and a network of owned retail stores, as well as business-to-business channels. It operates in the United States, Brazil, Canada, Mexico, Europe, APMA, and internationally. The company was formerly known as Birkenstock Group Limited. Birkenstock Holding plc was founded in 1774 and is based in London, the United Kingdom. Birkenstock Holding plc operates as a subsidiary of BK LC Lux MidCo S.à r.l.
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