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Bellring Brands LLC (BRBR)



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Upturn Advisory Summary
09/12/2025: BRBR (2-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $52.5
1 Year Target Price $52.5
10 | Strong Buy |
3 | Buy |
4 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 27.52% | Avg. Invested days 52 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.80B USD | Price to earnings Ratio 21.75 | 1Y Target Price 52.5 |
Price to earnings Ratio 21.75 | 1Y Target Price 52.5 | ||
Volume (30-day avg) 17 | Beta 0.81 | 52 Weeks Range 34.02 - 80.67 | Updated Date 09/14/2025 |
52 Weeks Range 34.02 - 80.67 | Updated Date 09/14/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 1.75 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 10.26% | Operating Margin (TTM) 8.18% |
Management Effectiveness
Return on Assets (TTM) 25.54% | Return on Equity (TTM) 61.52% |
Valuation
Trailing PE 21.75 | Forward PE 16.1 | Enterprise Value 5761326811 | Price to Sales(TTM) 2.16 |
Enterprise Value 5761326811 | Price to Sales(TTM) 2.16 | ||
Enterprise Value to Revenue 2.59 | Enterprise Value to EBITDA 14.93 | Shares Outstanding 125979000 | Shares Floating 124233094 |
Shares Outstanding 125979000 | Shares Floating 124233094 | ||
Percent Insiders 1.34 | Percent Institutions 102.63 |
Upturn AI SWOT
Bellring Brands LLC

Company Overview
History and Background
BellRing Brands, Inc. (formerly Post Holdings Partnering Corporation) was formed in 2019 as a subsidiary of Post Holdings, Inc. It became an independent public company in March 2020. The company focuses on convenient nutrition products.
Core Business Areas
- Premier Protein: Ready-to-drink protein shakes, bars, and powders, known for high protein content and low sugar.
- Dymatize: Powdered protein, pre-workout, and creatine supplements targeted at athletes and fitness enthusiasts.
- PowerBar: Energy and protein bars designed for endurance athletes.
Leadership and Structure
Darcy Horn Davenport is the President and Chief Executive Officer. The company operates with a functional organizational structure, divided into sales, marketing, operations, and finance departments.
Top Products and Market Share
Key Offerings
- Premier Protein Shakes: Ready-to-drink protein shakes. Premier Protein holds a leading position in the ready-to-drink protein shake market. Competitors include Glanbia (Optimum Nutrition), Abbott (Ensure), and PepsiCo (Muscle Milk). Estimated revenue for Premier Protein is a major driver of Bellring's total revenue. Market share data is proprietary, but Bellring often cites category leadership.
- Dymatize Protein Powders: Protein powders for athletes. Dymatize has a significant market share in the sports nutrition protein powder category. Key competitors include Glanbia (Optimum Nutrition), Transparent Labs, and Bodybuilding.com's Signature Series. Market share data is proprietary, but Dymatize is a strong #2 competitor.
- PowerBar: Energy and protein bars for endurance. PowerBar holds a more niche market share compared to Premier Protein and Dymatize, targeting endurance athletes. Competitors include Clif Bar, RXBAR (Kellogg), and Gatorade (PepsiCo). Market share and revenue data are not readily available.
Market Dynamics
Industry Overview
The convenient nutrition market is experiencing growth driven by increased health awareness, active lifestyles, and demand for on-the-go nutrition. The sports nutrition market continues to expand, driven by both professional athletes and recreational fitness enthusiasts. The protein supplements market, especially, is growing rapidly.
Positioning
BellRing Brands is positioned as a leader in the convenient nutrition category, focusing on high-protein products. Its competitive advantage lies in its strong brand recognition (particularly Premier Protein), efficient manufacturing, and distribution network.
Total Addressable Market (TAM)
The TAM for protein and nutrition bars and shakes is estimated to be in the tens of billions of dollars globally. BellRing is well-positioned to capture a larger share of this market with its strong brands and distribution.
Upturn SWOT Analysis
Strengths
- Strong brand recognition (Premier Protein)
- Efficient manufacturing and supply chain
- Leading market share in key categories
- Strong distribution network
- Focus on high-protein products
Weaknesses
- Reliance on a few key brands
- Vulnerability to changing consumer preferences
- Exposure to raw material price fluctuations
- Dependence on large retailers
Opportunities
- Expansion into new product categories (e.g., plant-based protein)
- International expansion
- Increased focus on e-commerce
- Strategic acquisitions
- Partnerships with gyms and fitness centers
Threats
- Increased competition from new entrants
- Changing consumer preferences and dietary trends
- Raw material price increases
- Regulatory changes related to food labeling and ingredients
- Economic downturn affecting consumer spending
Competitors and Market Share
Key Competitors
- POST
- Glanbia (not US traded)
- K
- PEP
- MNST
- NUTR
Competitive Landscape
BellRing Brands benefits from strong brand recognition, particularly with Premier Protein. The company needs to continue to innovate and adapt to changing consumer preferences to maintain its competitive advantage.
Major Acquisitions
Active Nutrition International (ANI)
- Year: 2022
- Acquisition Price (USD millions): 550
- Strategic Rationale: Expands BellRing's presence in the active nutrition market and broadens its product portfolio.
Growth Trajectory and Initiatives
Historical Growth: Bellring Brands has historically grown through organic growth of its existing brands and through strategic acquisitions.
Future Projections: Analysts project continued revenue growth in the coming years, driven by increased demand for protein products and expansion into new markets.
Recent Initiatives: Recent initiatives include new product launches, marketing campaigns to promote brand awareness, and expansion of e-commerce channels.
Summary
BellRing Brands is a strong company with a leading position in the convenient nutrition market, particularly with its Premier Protein brand. The company has shown consistent growth through both organic expansion and strategic acquisitions. However, it faces challenges such as competition, changing consumer preferences, and fluctuations in raw material costs. BellRing needs to continue innovating and adapting to maintain its market leadership and investor loyalty.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Market Research Reports
- Analyst Estimates
- Company Website
- Financial News Outlets
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Market data is subject to change and may not be completely accurate. Investment decisions should be based on individual due diligence and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Bellring Brands LLC
Exchange NYSE | Headquaters Saint Louis, MO, United States | ||
IPO Launch date 2019-10-17 | CEO, President & Director Ms. Darcy Horn Davenport | ||
Sector Consumer Defensive | Industry Packaged Foods | Full time employees 485 | Website https://bellring.com |
Full time employees 485 | Website https://bellring.com |
BellRing Brands, Inc., together with its subsidiaries, provides various nutrition products in the United States. The company offers ready-to-drink (RTD) protein shakes, other RTD beverages, protein powders, nutrition bars, and other products primarily under the Premier Protein and Dymatize brands. It distributes its products through club, food, drug, mass, eCommerce, specialty, and convenience channels. BellRing Brands, Inc. was incorporated in 2019 and is headquartered in Saint Louis, Missouri.

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