CL official logo CL
CL 2-star rating from Upturn Advisory
Colgate-Palmolive Company (CL) company logo

Colgate-Palmolive Company (CL)

Colgate-Palmolive Company (CL) 2-star rating from Upturn Advisory
$78.81
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Upturn Advisory Summary

11/17/2025: CL (2-star) is currently NOT-A-BUY. Pass it for now.

Upturn Star Rating

Upturn 2 star rating for performance

Below Average Performance

These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.

Number of Analysts

4 star rating from financial analysts

22 Analysts rated it

Well-followed company, solid analyst reports, reliable data for confident investing.

1 Year Target Price $87.26

1 Year Target Price $87.26

Analysts Price Target For last 52 week
$87.26 Target price
52w Low $74.55
Current$78.81
52w High $98.37

Analysis of Past Performance

Type Stock
Historic Profit 26.38%
Avg. Invested days 76
Today’s Advisory PASS
Upturn Star Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 4.0
Stock Returns Performance Upturn Returns Performance icon 3.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 11/17/2025

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 63.51B USD
Price to earnings Ratio 21.86
1Y Target Price 87.26
Price to earnings Ratio 21.86
1Y Target Price 87.26
Volume (30-day avg) 22
Beta 0.3
52 Weeks Range 74.55 - 98.37
Updated Date 11/16/2025
52 Weeks Range 74.55 - 98.37
Updated Date 11/16/2025
Dividends yield (FY) 2.59%
Basic EPS (TTM) 3.57

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Earnings Date

Report Date 2025-10-31
When Before Market
Estimate 0.91
Actual 0.91

Profitability

Profit Margin 14.47%
Operating Margin (TTM) 20.23%

Management Effectiveness

Return on Assets (TTM) 15.34%
Return on Equity (TTM) 293.64%

Valuation

Trailing PE 21.86
Forward PE 20.08
Enterprise Value 70053368723
Price to Sales(TTM) 3.16
Enterprise Value 70053368723
Price to Sales(TTM) 3.16
Enterprise Value to Revenue 3.49
Enterprise Value to EBITDA 14.54
Shares Outstanding 806064942
Shares Floating 755508549
Shares Outstanding 806064942
Shares Floating 755508549
Percent Insiders 0.16
Percent Institutions 86.72

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI SWOT

Colgate-Palmolive Company

Colgate-Palmolive Company(CL) company logo displayed in Upturn AI summary

Company Overview

Company history and background logo History and Background

Colgate-Palmolive was founded in 1806 by William Colgate as a starch, soap, and candle business in New York City. Palmolive traces its roots to the B.J. Johnson Soap Company in 1864. Colgate merged with Palmolive-Peet in 1928. The company has expanded globally and diversified its product portfolio.

Company business area logo Core Business Areas

  • Oral, Personal and Home Care: This segment includes oral care products like toothpaste, toothbrushes, and mouthwash under the Colgate brand, as well as personal care products such as soaps, shampoos, and deodorants under brands like Palmolive and Softsoap. It also includes home care products like dish soap and cleaners.
  • Hill's Pet Nutrition: This segment focuses on pet food products for dogs and cats, primarily under the Hill's Science Diet and Hill's Prescription Diet brands. These products are sold through veterinarians and specialty pet retailers.

leadership logo Leadership and Structure

Noel R. Wallace serves as the Chairman, President, and Chief Executive Officer. The company has a structured executive team and operates with a global organizational structure.

Top Products and Market Share

Product Key Offerings logo Key Offerings

  • Colgate Toothpaste: Colgate toothpaste is a leading brand in the global oral care market. Market share varies by region, but Colgate consistently holds a significant portion of the toothpaste market, often exceeding 30% globally. Competitors include Procter & Gamble (Crest), Unilever (Close-Up), and GlaxoSmithKline (Sensodyne).
  • Palmolive Dish Soap: Palmolive dish soap is a well-known brand in the household cleaning market. Market share varies by region, but Palmolive is a significant player. Competitors include Procter & Gamble (Dawn), Unilever (Sunlight), and Henkel (Persil).
  • Hill's Science Diet: Hill's Science Diet is a leading brand in the premium pet food market, sold primarily through veterinary clinics and specialty stores. Competitors include Mars (Royal Canin, Eukanuba) and Nestle Purina (Purina Pro Plan).

Market Dynamics

industry overview logo Industry Overview

The consumer products industry is highly competitive, with established players and increasing competition from private label brands. Trends include a focus on sustainability, health and wellness, and e-commerce growth.

Positioning

Colgate-Palmolive is positioned as a global leader in oral care, personal care, and pet nutrition, with a strong brand portfolio and extensive distribution network. Its competitive advantages include brand recognition, innovation, and global reach.

Total Addressable Market (TAM)

The combined global TAM for oral care, personal care, home care, and pet nutrition is estimated to be in hundreds of billions of USD. Colgate-Palmolive is well-positioned to capture a significant portion of this market due to its diverse product offerings and global presence.

Upturn SWOT Analysis

Strengths

  • Strong Brand Portfolio
  • Global Distribution Network
  • Innovation in Product Development
  • Strong Financial Performance
  • Leading Market Share in Key Categories

Weaknesses

  • Dependence on Mature Markets
  • Exposure to Currency Fluctuations
  • Intense Competition
  • Price Sensitivity

Opportunities

  • Expanding into Emerging Markets
  • Developing Sustainable Products
  • Acquiring Complementary Businesses
  • Leveraging E-Commerce Channels
  • Increasing Pet Ownership

Threats

  • Rising Raw Material Costs
  • Changing Consumer Preferences
  • Increased Competition from Private Label Brands
  • Economic Downturns
  • Regulatory Changes

Competitors and Market Share

Key competitor logo Key Competitors

  • Procter & Gamble (PG)
  • Unilever (UL)
  • Kimberly-Clark (KMB)

Competitive Landscape

Colgate-Palmolive competes with other large consumer goods companies for market share. While CL has a strong Oral care and Pet Nutrition market share, PG (Proctor and Gamble) and UL (Unilever) also have diversified portfolios, each with advantages and disadvantages.

Major Acquisitions

Filorga Cosmu00e9tiques

  • Year: 2019
  • Acquisition Price (USD millions): 1690
  • Strategic Rationale: Expanded Colgate-Palmolive's presence in the premium skincare market.

Growth Trajectory and Initiatives

Historical Growth: Colgate-Palmolive has achieved steady growth over the years, driven by organic growth, acquisitions, and geographic expansion.

Future Projections: Analysts expect Colgate-Palmolive to continue to grow in the mid-single digits, driven by innovation, emerging market expansion, and strategic acquisitions.

Recent Initiatives: Recent initiatives include a focus on sustainability, digital transformation, and expansion in emerging markets.

Summary

Colgate-Palmolive is a strong, established consumer products company with a leading global brand portfolio. Its strengths lie in its global reach, brand recognition, and consistent dividend payments. However, the company faces challenges including intense competition, fluctuating raw material costs and currency risks. Focusing on emerging markets and sustainable product innovations presents opportunities for future growth.

Similar Stocks

Sources and Disclaimers

Data Sources:

  • Company SEC Filings
  • Industry Reports
  • Market Research Reports
  • Analyst Estimates

Disclaimers:

This analysis is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change, so do your own research before making any investment decisions.

Information icon for Upturn AI Summarization accuracy disclaimer AI Summarization is directionally correct and might not be accurate.

Information icon for Upturn AI Summarization data freshness disclaimer Summarized information shown could be a few years old and not current.

Information icon warning about Upturn AI Fundamental Rating based on potentially old data Fundamental Rating based on AI could be based on old data.

Information icon warning about potential inaccuracies or hallucinations in Upturn AI-generated summaries AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.

About Colgate-Palmolive Company

Exchange NYSE
Headquaters New York, NY, United States
IPO Launch date 1977-01-03
Chairman, CEO & President Mr. Noel R. Wallace
Sector Consumer Defensive
Industry Household & Personal Products
Full time employees 34000
Full time employees 34000

Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment offers toothpaste, toothbrushes, mouthwash, bar and liquid hand soaps, shower gels, shampoos, conditioners, deodorants and antiperspirants, skin health products, dishwashing detergents, fabric conditioners, household cleaners, and other related items. This segment markets and sells its products under the Colgate, Palmolive, Darlie, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, Protex, Sanex, Softsoap, Lady Speed Stick, Speed Stick, PCA SKIN, Ajax, Axion, Fabuloso, Murphy, Suavitel, and Soupline brands to a range of traditional and eCommerce retailers, wholesalers, and distributors, as well as dentists and skin health professionals. It also offers pharmaceutical products for dentists and other oral health professionals. The Pet Nutrition segment offers pet nutrition products for everyday nutritional needs under the Hill's Science Diet brand; and a range of therapeutic pet products to help nutritionally support dogs and cats in different stages of health under the Hill's Prescription Diet brand. This segment markets and sells its products through pet supply retailers, veterinarians, and eCommerce retailers. Colgate-Palmolive Company was founded in 1806 and is headquartered in New York, New York.