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Upturn AI SWOT - About
CL 
Colgate-Palmolive Company (CL)
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Stock price based on last close (see disclosures)
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Upturn Advisory Summary
10/31/2025: CL (2-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Below Average Performance
These Stocks/ETFs, based on Upturn Advisory, often underperform the market, warranting careful consideration before investing.
Number of Analysts
22 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $88.84
1 Year Target Price $88.84
| 7 | Strong Buy |
| 6 | Buy |
| 7 | Hold |
| 1 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 26.38% | Avg. Invested days 76 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  4.0 | Stock Returns Performance  3.0 |
| Profits based on simulation | Last Close 10/31/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 62.27B USD | Price to earnings Ratio 21.58 | 1Y Target Price 88.84 |
Price to earnings Ratio 21.58 | 1Y Target Price 88.84 | ||
Volume (30-day avg) 22 | Beta 0.34 | 52 Weeks Range 74.62 - 98.37 | Updated Date 11/1/2025 |
52 Weeks Range 74.62 - 98.37 | Updated Date 11/1/2025 | ||
Dividends yield (FY) 2.67% | Basic EPS (TTM) 3.57 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-10-31 | When Before Market | Estimate 0.91 | Actual 0.91 |
Profitability
Profit Margin 14.47% | Operating Margin (TTM) 20.23% |
Management Effectiveness
Return on Assets (TTM) 15.34% | Return on Equity (TTM) 293.64% |
Valuation
Trailing PE 21.58 | Forward PE 19.8 | Enterprise Value 70834772022 | Price to Sales(TTM) 3.1 |
Enterprise Value 70834772022 | Price to Sales(TTM) 3.1 | ||
Enterprise Value to Revenue 3.54 | Enterprise Value to EBITDA 14.72 | Shares Outstanding 808220815 | Shares Floating 757264032 |
Shares Outstanding 808220815 | Shares Floating 757264032 | ||
Percent Insiders 0.17 | Percent Institutions 86.39 |
Upturn AI SWOT
Colgate-Palmolive Company
Company Overview
History and Background
Colgate-Palmolive was founded in 1806 by William Colgate as a starch, soap, and candle business in New York City. Palmolive traces its roots to the B.J. Johnson Soap Company in 1864. Colgate merged with Palmolive-Peet in 1928. The company has expanded globally and diversified its product portfolio.
Core Business Areas
- Oral, Personal and Home Care: This segment includes oral care products like toothpaste, toothbrushes, and mouthwash under the Colgate brand, as well as personal care products such as soaps, shampoos, and deodorants under brands like Palmolive and Softsoap. It also includes home care products like dish soap and cleaners.
- Hill's Pet Nutrition: This segment focuses on pet food products for dogs and cats, primarily under the Hill's Science Diet and Hill's Prescription Diet brands. These products are sold through veterinarians and specialty pet retailers.
Leadership and Structure
Noel R. Wallace serves as the Chairman, President, and Chief Executive Officer. The company has a structured executive team and operates with a global organizational structure.
Top Products and Market Share
Key Offerings
- Colgate Toothpaste: Colgate toothpaste is a leading brand in the global oral care market. Market share varies by region, but Colgate consistently holds a significant portion of the toothpaste market, often exceeding 30% globally. Competitors include Procter & Gamble (Crest), Unilever (Close-Up), and GlaxoSmithKline (Sensodyne).
- Palmolive Dish Soap: Palmolive dish soap is a well-known brand in the household cleaning market. Market share varies by region, but Palmolive is a significant player. Competitors include Procter & Gamble (Dawn), Unilever (Sunlight), and Henkel (Persil).
- Hill's Science Diet: Hill's Science Diet is a leading brand in the premium pet food market, sold primarily through veterinary clinics and specialty stores. Competitors include Mars (Royal Canin, Eukanuba) and Nestle Purina (Purina Pro Plan).
Market Dynamics
Industry Overview
The consumer products industry is highly competitive, with established players and increasing competition from private label brands. Trends include a focus on sustainability, health and wellness, and e-commerce growth.
Positioning
Colgate-Palmolive is positioned as a global leader in oral care, personal care, and pet nutrition, with a strong brand portfolio and extensive distribution network. Its competitive advantages include brand recognition, innovation, and global reach.
Total Addressable Market (TAM)
The combined global TAM for oral care, personal care, home care, and pet nutrition is estimated to be in hundreds of billions of USD. Colgate-Palmolive is well-positioned to capture a significant portion of this market due to its diverse product offerings and global presence.
Upturn SWOT Analysis
Strengths
- Strong Brand Portfolio
- Global Distribution Network
- Innovation in Product Development
- Strong Financial Performance
- Leading Market Share in Key Categories
Weaknesses
- Dependence on Mature Markets
- Exposure to Currency Fluctuations
- Intense Competition
- Price Sensitivity
Opportunities
- Expanding into Emerging Markets
- Developing Sustainable Products
- Acquiring Complementary Businesses
- Leveraging E-Commerce Channels
- Increasing Pet Ownership
Threats
- Rising Raw Material Costs
- Changing Consumer Preferences
- Increased Competition from Private Label Brands
- Economic Downturns
- Regulatory Changes
Competitors and Market Share
Key Competitors
- Procter & Gamble (PG)
- Unilever (UL)
- Kimberly-Clark (KMB)
Competitive Landscape
Colgate-Palmolive competes with other large consumer goods companies for market share. While CL has a strong Oral care and Pet Nutrition market share, PG (Proctor and Gamble) and UL (Unilever) also have diversified portfolios, each with advantages and disadvantages.
Major Acquisitions
Filorga Cosmu00e9tiques
- Year: 2019
- Acquisition Price (USD millions): 1690
- Strategic Rationale: Expanded Colgate-Palmolive's presence in the premium skincare market.
Growth Trajectory and Initiatives
Historical Growth: Colgate-Palmolive has achieved steady growth over the years, driven by organic growth, acquisitions, and geographic expansion.
Future Projections: Analysts expect Colgate-Palmolive to continue to grow in the mid-single digits, driven by innovation, emerging market expansion, and strategic acquisitions.
Recent Initiatives: Recent initiatives include a focus on sustainability, digital transformation, and expansion in emerging markets.
Summary
Colgate-Palmolive is a strong, established consumer products company with a leading global brand portfolio. Its strengths lie in its global reach, brand recognition, and consistent dividend payments. However, the company faces challenges including intense competition, fluctuating raw material costs and currency risks. Focusing on emerging markets and sustainable product innovations presents opportunities for future growth.
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Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Industry Reports
- Market Research Reports
- Analyst Estimates
Disclaimers:
This analysis is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change, so do your own research before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Colgate-Palmolive Company
Exchange NYSE | Headquaters New York, NY, United States | ||
IPO Launch date 1977-01-03 | Chairman, CEO & President Mr. Noel R. Wallace | ||
Sector Consumer Defensive | Industry Household & Personal Products | Full time employees 34000 | Website https://www.colgatepalmolive.com |
Full time employees 34000 | Website https://www.colgatepalmolive.com | ||
Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition. The Oral, Personal and Home Care segment offers toothpaste, toothbrushes, mouthwash, bar and liquid hand soaps, shower gels, shampoos, conditioners, deodorants and antiperspirants, skin health products, dishwashing detergents, fabric conditioners, household cleaners, and other related items. This segment markets and sells its products under the Colgate, Palmolive, Darlie, elmex, hello, meridol, Sorriso, Tom's of Maine, EltaMD, Filorga, Irish Spring, Protex, Sanex, Softsoap, Lady Speed Stick, Speed Stick, PCA SKIN, Ajax, Axion, Fabuloso, Murphy, Suavitel, and Soupline brands to a range of traditional and eCommerce retailers, wholesalers, and distributors, as well as dentists and skin health professionals. It also offers pharmaceutical products for dentists and other oral health professionals. The Pet Nutrition segment offers pet nutrition products for everyday nutritional needs under the Hill's Science Diet brand; and a range of therapeutic pet products to help nutritionally support dogs and cats in different stages of health under the Hill's Prescription Diet brand. This segment markets and sells its products through pet supply retailers, veterinarians, and eCommerce retailers. Colgate-Palmolive Company was founded in 1806 and is headquartered in New York, New York.
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