Home 
Today's Top Picks 
Top Performers 
Watchlist 
My Robo Portfolios 
ETF Zone 
How It Works 
News - Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI Summary - About
CNH Industrial N.V.(CNH)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for CNH
10/23/2026: CNH (1-star) is currently NOT-A-BUY. Pass it for now.
CNH Industrial is a global machinery company focused on agriculture and construction equipment, with brands such as Case IH and New Holland. Its primary strength lies in its extensive dealer network and a growing portfolio of precision agriculture technology designed to increase farm efficiency. The main investment opportunity is the integration of advanced autonomous features, which can enhance margins and customer loyalty. However, the company faces significant risks from cyclical market demand, commodity price volatility, and intense competition from industry leaders like Deere & Company. It may suit income-focused and value-oriented investors, though potential shareholders should monitor management's execution of margin improvement initiatives and global economic indicators.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Growth is tied to cyclical industry trends rather than high-growth secular expansion. |
| Momentum investor | Mixed fit | Momentum is conditional on positive sector sentiment and cyclical upturns. |
| Value investor | Strong fit | The stock often trades at moderate multiples relative to its established market position. |
| Dividend investor | Strong fit | Provides reliable income through a consistent dividend policy. |
| Low-risk investor | Mixed fit | Exposure to cyclical end-markets introduces price volatility. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium / high | Agricultural and construction cycles cause periodic fluctuations in stock price. |
| Valuation risk | Low | Trading multiples typically reflect established industrial cycles. |
| Competition risk (Equipment manufacturers) | High | Intense competition from larger entities like Deere & Company puts pressure on margins. |
| Business quality | Medium | Strong franchise and brand equity are tempered by heavy capital requirements. |
| Dividend income | Medium | Dividends are generally stable but tied to cyclical profit generation. |
| Execution risk | Medium | Successfully integrating new technology into hardware remains a key operational challenge. |
Price Behavior
Steady Uptrend
The stock demonstrates consistent and steady upward price momentum.
Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 0.85% | Avg. Invested days 45 | Today’s Advisory PASS |
Upturn Advisory Rating  | Upturn Advisory Performance  4.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 10/23/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 18.48B USD | Price to earnings Ratio 45.96 | 1Y Target Price 14.25 |
Price to earnings Ratio 45.96 | 1Y Target Price 14.25 | ||
Volume (30-day avg) 15.1M shares | Beta 1.26 | 52 Weeks Range 8.91 - 14.46 | Updated Date 10/24/2026 |
52 Weeks Range 8.91 - 14.46 | Updated Date 10/24/2026 | ||
Dividends yield (FY) 0.86% | Basic EPS (TTM) 0.25 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Agriculture | Tractors, combines, and precision farming software. | The primary revenue driver, selling essential equipment to farmers worldwide. |
| Construction | Earthmoving equipment like excavators and loaders. | A cyclical segment that benefits from global infrastructure spending. |
| Geography | Sales across North America, EMEA, Latin America, and APAC. | Global diversification helps balance localized weather or economic downturns. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 45.96 | Forward PE 12.8 | Enterprise Value 38.74B | Price to Sales(TTM) 1.02 |
Enterprise Value 38.74B | Price to Sales(TTM) 1.02 | ||
Enterprise Value to Revenue 2.14 | Enterprise Value to EBITDA 12.22 | Shares Outstanding 1.24B | Shares Floating 1.23B |
Shares Outstanding 1.24B | Shares Floating 1.23B | ||
Percent Insiders 29.95 | Percent Institutions 77.88 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.
All company names, trademarks, logos, and brands are the property of their respective owners and are used for identification and informational purposes only. Use of these names, trademarks, and logos does not imply endorsement by their respective owners.