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CNH Industrial N.V. (CNH)



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Upturn Advisory Summary
09/15/2025: CNH (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $14.98
1 Year Target Price $14.98
8 | Strong Buy |
4 | Buy |
7 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -11.98% | Avg. Invested days 46 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 13.72B USD | Price to earnings Ratio 16.88 | 1Y Target Price 14.98 |
Price to earnings Ratio 16.88 | 1Y Target Price 14.98 | ||
Volume (30-day avg) 19 | Beta 1.57 | 52 Weeks Range 9.82 - 14.27 | Updated Date 09/15/2025 |
52 Weeks Range 9.82 - 14.27 | Updated Date 09/15/2025 | ||
Dividends yield (FY) 2.23% | Basic EPS (TTM) 0.65 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 4.56% | Operating Margin (TTM) 6.24% |
Management Effectiveness
Return on Assets (TTM) 1.6% | Return on Equity (TTM) 10.78% |
Valuation
Trailing PE 16.88 | Forward PE 12.61 | Enterprise Value 38903495948 | Price to Sales(TTM) 0.76 |
Enterprise Value 38903495948 | Price to Sales(TTM) 0.76 | ||
Enterprise Value to Revenue 2.15 | Enterprise Value to EBITDA 12.27 | Shares Outstanding 1250819968 | Shares Floating 874198133 |
Shares Outstanding 1250819968 | Shares Floating 874198133 | ||
Percent Insiders 29.94 | Percent Institutions 72.96 |
Upturn AI SWOT
CNH Industrial N.V.

Company Overview
History and Background
CNH Industrial N.V. was formed in 2013 through the merger of Fiat Industrial and CNH Global. It traces its roots to companies like Case Corporation (founded 1842) and Fiat (founded 1899). The company has evolved through mergers and acquisitions to become a global leader in agricultural and construction equipment.
Core Business Areas
- Agriculture: Designs, manufactures, and distributes agricultural machinery and equipment, including tractors, combines, harvesters, planting equipment, and hay and forage equipment.
- Construction: Designs, manufactures, and distributes construction equipment, including excavators, wheel loaders, backhoe loaders, and compact construction equipment.
Leadership and Structure
Scott Wine serves as the Chief Executive Officer. The company operates with a global organizational structure, with regional and brand-specific teams.
Top Products and Market Share
Key Offerings
- Competitors: John Deere (DE), AGCO (AGCO)
- Tractors (Case IH, New Holland): CNH Industrial produces a wide range of tractors for various agricultural applications. Estimated market share for agricultural tractors is around 18% globally, competing with John Deere and AGCO. Revenue estimated in the billions.
- Combine Harvesters (Case IH, New Holland): These are used for harvesting grains. CNH Industrial holds a significant market share in combine harvesters globally, estimated at 20%, competing with John Deere and CLAAS. Revenue estimated in the millions.
- Competitors: John Deere (DE), CLAAS
- Competitors: Caterpillar (CAT), Komatsu
- Excavators (Case Construction Equipment): Used in the construction industry. CNH market share is lower than that of some competitors, especially Caterpillar, at approximately 7%, but growing in specific regions. Revenue estiamted in the millions
Market Dynamics
Industry Overview
The agricultural and construction equipment industries are influenced by factors such as commodity prices, government regulations, infrastructure development, and technological advancements. The market is competitive, with established players and emerging new entrants.
Positioning
CNH Industrial N.V. is a major global player in the agricultural and construction equipment industries. The company focuses on innovation, product quality, and customer service to maintain a competitive advantage.
Total Addressable Market (TAM)
The global agricultural equipment market is expected to reach approximately $250 billion by 2028. The construction equipment market is projected to reach $230 billion by 2028. CNH Industrial is positioned to capture a significant portion of this TAM, but faces strong competition.
Upturn SWOT Analysis
Strengths
- Strong global brand recognition
- Diverse product portfolio
- Extensive distribution network
- Focus on innovation and technology
Weaknesses
- Exposure to cyclical industries
- Dependence on commodity prices
- Geographic concentration in certain markets
- Brand overlap between Case IH and New Holland
Opportunities
- Growing demand for precision agriculture technologies
- Expansion into emerging markets
- Increasing investment in infrastructure development
- Development of alternative fuel technologies
Threats
- Economic downturns
- Fluctuations in commodity prices
- Increased competition
- Changing government regulations
- Supply chain disruptions
Competitors and Market Share
Key Competitors
- DE
- AGCO
- CAT
Competitive Landscape
CNH Industrial N.V. competes with other large agricultural and construction equipment manufacturers. Its advantages include a strong global brand, diverse product portfolio, and extensive distribution network. Its disadvantages include exposure to cyclical industries and dependence on commodity prices.
Major Acquisitions
Raven Industries
- Year: 2021
- Acquisition Price (USD millions): 2100
- Strategic Rationale: Raven Industries provides precision agriculture technology, which enhances CNH Industrial's technological capabilities.
Growth Trajectory and Initiatives
Historical Growth: Historical growth trends require analysis of past revenue, earnings, and market share data.
Future Projections: Future projections are based on analyst estimates, which fluctuate and are not available in a static format.
Recent Initiatives: CNH Industrial has been investing in precision agriculture technologies, expanding its presence in emerging markets, and developing alternative fuel technologies.
Summary
CNH Industrial is a major global player in agriculture and construction equipment with a strong brand and diverse product portfolio. Its growth is tied to cyclical industries and commodity prices. The company is investing in technology and emerging markets, but faces competition and economic risks.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered as financial advice. Market share estimates are approximate and may vary depending on the source. Financial data is not real-time and requires consulting financial databases.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About CNH Industrial N.V.
Exchange NYSE | Headquaters - | ||
IPO Launch date 2013-09-30 | CEO, Head of Agriculture & Executive Director Mr. Gerrit Andreas Marx Ph.D. | ||
Sector Industrials | Industry Farm & Heavy Construction Machinery | Full time employees 35850 | Website https://www.cnh.com |
Full time employees 35850 | Website https://www.cnh.com |
CNH Industrial N.V., an equipment and services company, engages in the design, production, marketing, sale, and financing of agricultural and construction equipment in North America, Europe, the Middle East, Africa, South America, and the Asia Pacific. The company operates through three segments: Agriculture, Construction, and Financial Services. The Agriculture segment designs, manufactures, and distributes farm machinery and implements, including two-wheel and four-wheel drive tractors, crawler tractors, combines, grape and sugar cane harvesters, hay and forage equipment, planting and seeding equipment, soil preparation and cultivation implements, material handling equipment, and precision agriculture solutions under Case IH, New Holland, STEYR, and Raven brands. The Construction segment designs, manufactures, and distributes construction equipment comprising excavators, crawler dozers, graders, wheel loaders, backhoe loaders, skid steer loaders, and compact track loaders under the CASE Construction Equipment, New Ho-lland Construction, and Eurocomach brands. The Financial Services segment provides and administers financing to end-use customers for the purchase of new and used agricultural and construction equipment and components, as well as revolving charge account financing and other financial services under the Banco CNH brand. It also offers wholesale financing and trade receivables factoring services. CNH Industrial N.V. was founded in 1842 and is headquartered in Basildon, the United Kingdom.

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