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Upturn AI Summary - About
CNH Industrial N.V.(CNH)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for CNH
09/25/2026: CNH (3-star) is a STRONG-BUY. BUY for 22 days. Simulated Profits (12.65%). Updated daily EoD!
CNH Industrial N.V. is a global manufacturer of agricultural and construction machinery, known for brands like Case IH and New Holland. The company has a leading position in the farm equipment sector and is increasingly focused on high-margin precision agriculture technology and autonomy. Its primary opportunity lies in the shift toward software-enabled farming, while its main risks include cyclical demand from agricultural commodity volatility and intense competition from peers like Deere & Company. It may suit value-oriented investors seeking moderate exposure to the industrial sector, often providing consistent dividend income. Key developments to monitor include margin performance, progress on digital software adoption, and shifts in global grain prices.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Mixed fit | Growth is largely tied to cyclical industry trends rather than rapid, secular expansion. |
| Momentum investor | Mixed fit | Momentum is highly conditional on agricultural cycle upturns and commodity price strength. |
| Value investor | Strong fit | The stock often trades at valuation multiples that reflect its industrial cyclicality. |
| Dividend investor | Strong fit | The company provides a consistent dividend yield, though it is subject to the variability of industrial profits. |
| Low-risk investor | Weak fit | The company's exposure to cyclical global economic trends creates inherent volatility. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | Medium / high | The stock price is sensitive to macroeconomic cycles and commodity price swings. |
| Valuation risk | Medium | The market periodically reprices the stock based on expectations of the farm income cycle. |
| Competition risk (industrial machinery) | High | Fierce competition from Deere and Caterpillar requires constant, expensive innovation. |
| Business quality | Medium | The business model is solid but remains capital-intensive with cyclical margin pressure. |
| Dividend income | Medium | Dividends are generally reliable but can fluctuate based on capital expenditure requirements. |
| Execution risk | Medium | Successfully integrating software and automation into legacy hardware is a complex operational challenge. |
Price Behavior

Strong Uptrend
The stock has maintained a strong upward price trend across the last three quarters.

Moderately Choppy
The stock has experienced noticeable price swings while retaining some directional structure.
Analysis of Past Performance
Type Stock | Historic Profit 8.83% | Avg. Invested days 44 | Today’s Advisory Strong Buy |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 21.36B USD | Price to earnings Ratio 55.33 | 1Y Target Price 13.94 |
Price to earnings Ratio 55.33 | 1Y Target Price 13.94 | ||
Volume (30-day avg) 22.3M shares | Beta 1.24 | 52 Weeks Range 8.91 - 14.46 | Updated Date 09/25/2026 |
52 Weeks Range 8.91 - 14.46 | Updated Date 09/25/2026 | ||
Dividends yield (FY) 0.73% | Basic EPS (TTM) 0.24 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Agriculture | Tractors, combines, and precision farming hardware and software. | This is the primary revenue engine, sensitive to farm incomes and global crop demand. |
| Construction | Earthmoving equipment like excavators and loaders. | This segment tracks global construction activity and infrastructure spending. |
| Financial Services | Dealer and customer financing solutions. | Provides stable, interest-based revenue that supports core machinery sales. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Valuation
Trailing PE 55.33 | Forward PE 15.53 | Enterprise Value 46.50B | Price to Sales(TTM) 1.17 |
Enterprise Value 46.50B | Price to Sales(TTM) 1.17 | ||
Enterprise Value to Revenue 2.56 | Enterprise Value to EBITDA 18.45 | Shares Outstanding 1.24B | Shares Floating 1.23B |
Shares Outstanding 1.24B | Shares Floating 1.23B | ||
Percent Insiders 29.95 | Percent Institutions 78.28 |
Upturn AI Summary
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
About CNH Industrial N.V.
Exchange NYSE | Headquarters - | ||
IPO Launch date 2013-09-30 | CEO, Head of Agriculture & Executive Director Mr. Gerrit Andreas Marx Ph.D. | ||
Sector Industrials | Industry Farm & Heavy Construction Machinery | Full time employees 34197 | Website https://www.cnh.com |
Full time employees 34197 | Website https://www.cnh.com | ||
CNH Industrial N.V., an equipment company, engages in the develops, manufacture, and sale agricultural and construction equipment in North America, Europe, the Middle East, Africa, South America, and the Asia Pacific. The company operates through three segments: Agriculture, Construction, and Financial Services. The Agriculture segment develops, manufactures, distributes, and supports agriculture equipment, implements, and precision agriculture solutions, such as tractors, harvesters, hay and forage equipment, seeding and planting equipment, and self-propelled sprayers under Case IH, New Holland, STEYR, and Raven brands. The Construction segment develops, manufactures, distributes, and supports construction equipment comprising excavators, crawler dozers, graders, wheel loaders, backhoe loaders, skid steer loaders, and compact track loaders under the New Holland Construction, Case Construction, and Eurocomach brands. The Financial Services segment provides and administers financing to end-use customers for the purchase of new and used agricultural and construction equipment and components, as well as revolving charge account financing and other financial services under the Banco CNH brand. This segment also offers wholesale financing to CNH dealers and distributors, as well as trade receivables factoring services. CNH Industrial N.V. was founded in 1842 and is headquartered in Basildon, the United Kingdom

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