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Dick’s Sporting Goods Inc (DKS)



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Upturn Advisory Summary
08/28/2025: DKS (2-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $228.47
1 Year Target Price $228.47
8 | Strong Buy |
2 | Buy |
15 | Hold |
1 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit 11.83% | Avg. Invested days 36 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Large-Cap Stock | Market Capitalization 17.23B USD | Price to earnings Ratio 15.02 | 1Y Target Price 228.47 |
Price to earnings Ratio 15.02 | 1Y Target Price 228.47 | ||
Volume (30-day avg) 26 | Beta 1.09 | 52 Weeks Range 165.28 - 251.47 | Updated Date 08/28/2025 |
52 Weeks Range 165.28 - 251.47 | Updated Date 08/28/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 14.32 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-28 | When - | Estimate 4.3 | Actual 4.38 |
Profitability
Profit Margin 8.49% | Operating Margin (TTM) 11.53% |
Management Effectiveness
Return on Assets (TTM) 9.37% | Return on Equity (TTM) 40.22% |
Valuation
Trailing PE 15.02 | Forward PE 15.06 | Enterprise Value 20604133942 | Price to Sales(TTM) 1.27 |
Enterprise Value 20604133942 | Price to Sales(TTM) 1.27 | ||
Enterprise Value to Revenue 1.5 | Enterprise Value to EBITDA 10.2 | Shares Outstanding 56522300 | Shares Floating 54286350 |
Shares Outstanding 56522300 | Shares Floating 54286350 | ||
Percent Insiders 4 | Percent Institutions 98.18 |
Upturn AI SWOT
Dick’s Sporting Goods Inc

Company Overview
History and Background
Dick's Sporting Goods was founded in 1948 by Richard 'Dick' Stack in Binghamton, New York. Initially a small bait-and-tackle shop, it expanded into a full-fledged sporting goods retailer. The company grew through acquisitions and organic store openings, becoming a major player in the sporting goods industry.
Core Business Areas
- Retail Sales: Sale of sporting goods, apparel, footwear, and accessories through brick-and-mortar stores and online platforms.
- Golf Galaxy: Specialty golf retail stores offering golf equipment, apparel, and accessories.
- Private Label Brands: Development and sale of proprietary brands such as CALIA by Carrie Underwood and DSG.
Leadership and Structure
Lauren Hobart is the President and CEO. The company has a traditional hierarchical organizational structure with functional departments such as merchandising, marketing, finance, and operations.
Top Products and Market Share
Key Offerings
- Athletic Apparel and Footwear: Includes branded and private-label athletic apparel and footwear for various sports and activities. Competitors include Nike (NKE), Adidas (ADS), Under Armour (UAA). Market share data unavailable without direct access to proprietary sources.
- Outdoor Equipment: Covers camping, hunting, fishing, and other outdoor recreational gear. Competitors include Bass Pro Shops and Cabela's. Market share data unavailable without direct access to proprietary sources.
- Sports Equipment: Includes equipment for team sports, fitness, and individual athletic activities. Competitors vary based on specific sport but include companies like Wilson and Spalding. Market share data unavailable without direct access to proprietary sources.
Market Dynamics
Industry Overview
The sporting goods industry is competitive and fragmented, influenced by consumer spending, trends in health and fitness, and the popularity of specific sports. E-commerce is a significant and growing channel.
Positioning
Dick's Sporting Goods is a leading omnichannel retailer in the sporting goods sector, focusing on providing a wide selection of products and a strong customer experience. Their competitive advantage lies in brand recognition, store footprint, and omnichannel capabilities.
Total Addressable Market (TAM)
The global sporting goods market is estimated at over $500 billion. Dick's Sporting Goods aims to capture a larger share of this market through expansion, enhanced online presence, and strategic partnerships.
Upturn SWOT Analysis
Strengths
- Strong brand recognition
- Extensive store network
- Omnichannel presence
- Private label offerings
- Customer loyalty programs
Weaknesses
- Reliance on brick-and-mortar stores
- Susceptibility to economic downturns
- Competition from online retailers
- Inventory management challenges
- Potential margin pressure from promotions
Opportunities
- Expansion into new markets
- Growth of e-commerce channel
- Increased participation in sports and fitness activities
- Strategic partnerships with brands and athletes
- Development of innovative products and services
Threats
- Intense competition
- Changing consumer preferences
- Economic slowdown
- Supply chain disruptions
- Inflation
Competitors and Market Share
Key Competitors
- HIBB
- ASO
- BGFV
Competitive Landscape
Dick's Sporting Goods competes with other sporting goods retailers, department stores, and online retailers. It differentiates itself through its brand recognition, store footprint, and omnichannel capabilities.
Growth Trajectory and Initiatives
Historical Growth: Dick's Sporting Goods has experienced moderate growth in recent years, driven by store openings, e-commerce expansion, and same-store sales increases.
Future Projections: Requires access to analyst estimates. Refer to financial websites for detailed analyst reports and projections.
Recent Initiatives: Recent initiatives include expanding its e-commerce platform, investing in new store formats, and developing private-label brands.
Summary
Dick's Sporting Goods holds a strong position in the sporting goods retail market, leveraging its brand and physical stores. Its online sales continue to bolster the brandu2019s popularity. The company must focus on efficient inventory management and adapt to consumer trends while navigating intense competition.
Peer Comparison
Sources and Disclaimers
Data Sources:
- SEC Filings
- Company Website
- Financial News Outlets
- Analyst Reports
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market share data can fluctuate. Seek advice from a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Dick’s Sporting Goods Inc
Exchange NYSE | Headquaters Coraopolis, PA, United States | ||
IPO Launch date 2002-10-16 | President, CEO & Director Ms. Lauren R. Hobart | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 18600 | |
Full time employees 18600 |
DICK'S Sporting Goods, Inc., together with its subsidiaries, operates as an omni-channel sporting goods retailer primarily in the United States. The company provides hardlines, including sporting goods equipment, fitness equipment, golf equipment, and fishing gear products; and apparel. It also offers footwear and accessories, such as athletic shoes for running, walking, tennis, fitness and cross training, basketball, and hiking; and specialty footwear comprising casual footwear and a complete line of cleats for team sports. In addition, the company owns and operates Sporting Goods, Golf Galaxy, Public Lands, Moosejaw, and Going Going Gone! specialty concept stores; and DICK'S House of Sport and Golf Galaxy Performance Center, as well as GameChanger, a youth sports mobile app for live streaming, scheduling, communications, and scorekeeping. It offers its products online, as well as through its mobile apps. The company was formerly known as Dick'S Clothing and Sporting Goods, Inc. and changed its name to DICK'S Sporting Goods, Inc. in April 1999. DICK'S Sporting Goods, Inc. was incorporated in 1948 and is based in Coraopolis, Pennsylvania.

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