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DocuSign Inc(DOCU)

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ADVISORIES YOU CAN VERIFY
QUALITY SIGNAL RECENCY
3-STAR RATING
STRONG BUY
BUY for 49 days
PROFIT SINCE LAST BUY
+30.18% ▲
LAST CLOSE
$69.49
09/23/2026
(24-hour delay)

Advisory History & Simulated Performance *

*as per simulation (see disclosures)
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Upturn Advisory & Investor View for DOCU

09/23/2026: DOCU (3-star) is a STRONG-BUY. BUY for 49 days. Simulated Profits (30.18%). Updated daily EoD!

DocuSign is a leading provider of digital agreement technology, best known for its electronic signature software. The company has successfully built a robust, high-trust platform that is integrated into the core workflows of large enterprises. Its primary growth opportunity lies in transitioning from a point-solution for signatures to a broader Intelligent Agreement Management (IAM) platform powered by AI. However, the company faces significant risks from commoditization and bundling by large productivity-suite incumbents. The stock may best suit growth-oriented investors who are monitoring the firm’s ability to maintain its leading position while navigating a more competitive, margin-focused mature software market.

How to Read the Upturn Advisory

The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.

Company fundamentals, valuation, risks, and news provide supporting context about the business.

Investor Fit

Investor styleFitWhy
Growth investorMixed fitDocuSign has transitioned from high-growth to a more mature SaaS model, requiring a focus on margin expansion.
Momentum investorMixed fitMomentum fit is conditional on a sustained upturn in growth rates or significant market share wins in new product categories.
Value investorMixed fitValuation has become more reasonable after recent pullbacks, though it remains a growth-oriented asset.
Dividend investorWeak fitThe company does not pay a dividend and prioritizes capital reinvestment.
Low-risk investorWeak fitThe stock exhibits high price volatility and sensitivity to interest rate changes affecting SaaS valuations.

Risk Profile

Risk factorLevelWhy it matters
Price volatilityHighThe stock is sensitive to growth expectations and tech sector sentiment.
Valuation riskMedium / highMarket expectations for long-term growth remain a primary driver of the stock price.
Competition risk (AI and productivity suites)HighCompetition from integrated offerings by Microsoft and Adobe threatens core pricing power.
Business qualityStrongDocuSign has a strong, sticky customer base with high retention rates.
Dividend incomeLow / noneInvestors should not expect income generation from this stock.
Execution riskMediumSuccessful expansion into the broader IAM platform is critical for future growth.

Price Behavior

Strong Uptrend
PRICE PATH

Strong Uptrend

The stock has maintained a strong upward price trend across the last three quarters.

Choppy
PRICE STABILITY

Choppy

The stock has experienced frequent reversals and pronounced short-term price swings.

Analysis of Past Performance

Type Stock
Historic Profit 42.01%
Avg. Invested days 44
Today’s Advisory Strong Buy
Upturn Advisory Rating upturn star rating icon
Upturn Advisory Performance Upturn Advisory Performance icon 3.0
Stock Returns Performance Upturn Returns Performance icon 3.0
Upturn Profits based on simulation icon Profits based on simulation
Upturn last close icon Last Close 09/23/2026

Upturn Scorecard

Upturn Star Rating

★★★★★
DOCU receives a 4-star rating, supported by solid unit economics, and solid analyst coverage. The rating is constrained by weak price momentum, and limited analyst upside.

Company Fundamentals

★★★★★
DOCU has moderate overall fundamentals (3 stars), with moderate financial health, moderate growth momentum, and solid ownership. In FY2026 versus FY2025, strong cash generation (FCF margin 32.9%) is partially offset by negative earnings growth (-71.1%), moderate revenue growth (+8.2%), soft profitability (net margin 9.6%).

Financial Health Rating

★★★★★
DOCU's financial health is supported by strong cash strength, including free-cash-flow generation of $1.1B (32.9% of revenue). Profitability is moderate (3 stars), which helps explain the 3-star overall score.

Growth Momentum Score

★★★★★
Free-cash-flow growth is DOCU's strongest growth driver at +15.0% FY2026 versus FY2025 (solid, 4 stars). By comparison, while earnings growth (-71.1%, negative) holds the profile back, so recent growth is not broad-based across the business.

Ownership

★★★★★
Institutional ownership is 96.0% and approximately 99.4% of outstanding shares are publicly tradable, supporting liquidity and institutional participation. Insider ownership is only 0.55%, which materially reduces the ownership score.

Top 5 Institutional Investors

BlackRock Inc 11.54%
Vanguard Portfolio Management, LLC 6.04%
Vanguard Capital Management, LLC 4.79%
Capital World Investors 3.78%
State Street Corp 3.65%

Unit Economics (Per $1K Revenue)

★★★★★
DOCU generates approximately $794 of gross profit, $93 of operating income, and $329 of free cash flow for every $1,000 of revenue. Based on FY2026 results. Strong cash conversion and healthy margins support the rating, although capital efficiency remains below the highest tier.

Economic Dimensions

★★★★★
Effective Tax Rate: 11.01%

Quantitative Style Profile

★★★★★
DOCU has a high-quality, large-cap, liquid profile. Weak momentum is the primary drawback, while valuation that is moderately attractive rather than deeply discounted.

Style Classification

Quality Focused

Quality TiltLarge / Mega Cap StabilityShort Squeeze RiskHighly Liquid / Institution-Friendly

Key Highlights

Company Size Large-Cap Stock
Market Capitalization 12.99B USD
Price to earnings Ratio 43.43
1Y Target Price 69.99
Price to earnings Ratio 43.43
1Y Target Price 69.99
Volume (30-day avg) 3.6M shares
Beta 0.9
52 Weeks Range 40.16 - 83.29
Updated Date 09/23/2026
52 Weeks Range 40.16 - 83.29
Updated Date 09/23/2026
Dividends yield (FY) -
Basic EPS (TTM) 1.6

How Company Makes Money

Business areaWhat it includesRetail investor read
Subscription RevenueRecurring fees for accessing eSignature, CLM, and IAM platform features.This is the core, stable engine of the company.
Professional ServicesConsulting and implementation fees for large enterprise deployments.These are one-time fees that help land big customers.

Analyzing Revenue: Products, Geography and Growth

Revenue by Products

Product revenue - Year on Year

Revenue by Geography

Geography revenue - Year on Year

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Earnings Date

Report Date 2026-09-03
When After Market
Estimate 0.44
Actual 0.36

Profitability

Profit Margin 9.82%
Operating Margin (TTM) 13.43%

Management Effectiveness

Return on Assets (TTM) 6.35%
Return on Equity (TTM) 17.8%

Valuation

Trailing PE 43.43
Forward PE 14.53
Enterprise Value 11.88B
Price to Sales(TTM) 3.86
Enterprise Value 11.88B
Price to Sales(TTM) 3.86
Enterprise Value to Revenue 3.54
Enterprise Value to EBITDA 21.03
Shares Outstanding 186.90M
Shares Floating 185.71M
Shares Outstanding 186.90M
Shares Floating 185.71M
Percent Insiders 0.55
Percent Institutions 95.97

Icon representing Upturn AI-generated SWOT analysis summary Upturn AI Summary

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Financial Metrics

🧭 Investment Snapshot

Total Revenue (Scale)

Information icon Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.

Net Income (Profit)

Information icon Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.

Free Cash Flow (Cash Strength)

Information icon Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.

📈 Growth & Strength

Operating Income (Core Profit)

Information icon Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.

EBITDA (Cash Earnings)

Information icon Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.

Gross Profit (Unit Profitability)

Information icon Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.

🛡️ Financial Safety

Cash (Liquidity Buffer)

Information icon Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.

Total Debt (Leverage Risk)

Information icon Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.

Net Working Capital (Short-Term Health)

Information icon Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.

🧱 Balance Sheet Strength

Stockholder Equity (Net Worth)

Information icon Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.

Total Assets (Asset Base)

Information icon The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.

Income Before Tax (Pre-Tax Earnings)

Information icon Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.

⚙️ Cost & Drag Factors

Cost of Revenue (Production Cost)

Information icon Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.

Total Operating Expenses (Operating Cost)

Information icon Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.

Income Tax Expense (Tax Drag)

Information icon Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

About DocuSign Inc

Exchange NASDAQ
Headquarters San Francisco, CA, United States
IPO Launch date 2018-04-27
President, CEO & Director Mr. Allan C. Thygesen
Sector Technology
Industry Software - Application
Full time employees 7044
Full time employees 7044

DocuSign, Inc. provides electronic signature solution in the United States and internationally. The company offers AI-powered intelligent agreement management (IAM) platform to optimize the gain intelligence and automation across the entire agreement lifecycle; and provides e-signature solution that enables sending and signing of agreements on various devices; Contract Lifecycle Management (CLM), which automates workflows across the entire agreement process; and Document Generation streamlines the process of generating new, custom agreements. It also provides Identify, a signer-identification option for checking government-issued IDs; Standards-Based Signatures, which support signatures that involve digital certificates; Monitor that uses advanced analytics; Notary which enables notaries public to conduct remote online notarization transactions; and Web Forms. In addition, the company offers Real Estate for eSignature that provides a way for brokers and agents to manage the entire real estate transaction digitally. eSignature and CLM are Federal Risk and Authorization Management Program (FedRAMP), an authorized version of DocuSign eSignature for U.S. federal government agencies; and life sciences modules that support compliance with the electronic signature practices. The company sells its products through direct and partner-assisted sales, and digital self-service purchasing. DocuSign, Inc. was incorporated in 2003 and is headquartered in San Francisco, California.