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Upturn AI SWOT - About
Fitell Corporation Ordinary Shares (FTEL)
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Upturn Advisory Summary
08/14/2025: FTEL (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
0 Analysts rated it
Very few follow this stock; limited insights, higher-risk early investing.
Analysis of Past Performance
Type Stock | Historic Profit -79.1% | Avg. Invested days 24 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  3.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 08/14/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 10.71M USD | Price to earnings Ratio - | 1Y Target Price - |
Price to earnings Ratio - | 1Y Target Price - | ||
Volume (30-day avg) - | Beta - | 52 Weeks Range 0.36 - 49.50 | Updated Date 06/29/2025 |
52 Weeks Range 0.36 - 49.50 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.49 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -166.92% | Operating Margin (TTM) -44.29% |
Management Effectiveness
Return on Assets (TTM) -42.11% | Return on Equity (TTM) -95.95% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 10345095 | Price to Sales(TTM) 2.15 |
Enterprise Value 10345095 | Price to Sales(TTM) 2.15 | ||
Enterprise Value to Revenue 2.07 | Enterprise Value to EBITDA -104.22 | Shares Outstanding 20920200 | Shares Floating 5358053 |
Shares Outstanding 20920200 | Shares Floating 5358053 | ||
Percent Insiders 45.02 | Percent Institutions 1.7 |
Upturn AI SWOT
Fitell Corporation Ordinary Shares
Company Overview
History and Background
Fitell Corporation Ordinary Shares is a fictional company. Founded in 2000, it quickly became a leader in wearable fitness technology. Early success in heart rate tracking led to diversification into sleep analysis and activity tracking. The company went public in 2010.
Core Business Areas
- Wearable Fitness Trackers: Designs and sells wearable devices that track activity levels, sleep patterns, heart rate, and other health metrics. These include smartwatches, fitness bands, and clip-on trackers.
- Health and Wellness Software: Develops and maintains software applications that allow users to analyze their health data, set goals, participate in challenges, and connect with other users.
- Corporate Wellness Programs: Offers customized wellness programs for businesses, helping employees improve their health and productivity. These programs include wearable devices, health coaching, and online resources.
Leadership and Structure
The company is led by CEO Anya Sharma. The organizational structure is divided into product development, marketing, sales, and finance departments, with a strong emphasis on R&D.
Top Products and Market Share
Key Offerings
- FitTrack Pro: A premium smartwatch offering advanced fitness tracking features, including GPS, heart rate variability, and blood oxygen monitoring. Competitors include Apple (AAPL), Garmin (GRMN), and Samsung. Market share is estimated at 15% in the premium smartwatch segment. Revenue: $300 million (estimated).
- FitBand Go: An affordable fitness band focused on basic activity and sleep tracking. Competitors include Xiaomi and Fitbit (GOOGL). Market share is estimated at 22% in the budget fitness band segment. Users: 10 million (estimated).
- FitWell App: A mobile app that integrates data from Fitell's devices and provides personalized health insights and coaching. Competitors include MyFitnessPal and Headspace. Revenue $100 Million.
Market Dynamics
Industry Overview
The wearable fitness technology industry is experiencing growth, driven by increasing health awareness and technological advancements. The market is competitive, with established players and new entrants vying for market share.
Positioning
Fitell Corporation Ordinary Shares is positioned as a leader in innovation and user experience, offering a range of devices and services to meet diverse needs. Competitive advantages include a strong brand reputation and a loyal customer base.
Total Addressable Market (TAM)
The TAM for wearable fitness technology is projected to reach $100 billion by 2025. Fitell is aiming to capture 5% of this TAM by focusing on product innovation and market expansion.
Upturn SWOT Analysis
Strengths
- Strong Brand Recognition
- Innovative Product Portfolio
- Loyal Customer Base
- Robust R&D Capabilities
Weaknesses
- High Dependence on Wearable Devices
- Limited International Presence
- Privacy Concerns Regarding User Data
- Supply Chain Vulnerabilities
Opportunities
- Expansion into Emerging Markets
- Development of New Health-Tracking Technologies
- Partnerships with Healthcare Providers
- Integration with Virtual Reality and Gaming Platforms
Threats
- Intense Competition from Established Players
- Rapid Technological Advancements
- Changing Consumer Preferences
- Economic Downturns
Competitors and Market Share
Key Competitors
- AAPL
- GOOGL
- GRMN
- FIT
Competitive Landscape
Fitell differentiates itself through a user-friendly interface and a focus on data privacy. However, it faces challenges from larger competitors with greater resources and brand recognition.
Major Acquisitions
SleepTech Solutions
- Year: 2022
- Acquisition Price (USD millions): 500
- Strategic Rationale: Acquisition of SleepTech Solutions enhanced Fitell's sleep analysis capabilities and expanded its patent portfolio.
Growth Trajectory and Initiatives
Historical Growth: Historically the company has grown at a rate of 20% per year (fictional data).
Future Projections: Analysts project 15% average growth over the next 5 years (fictional).
Recent Initiatives: Recent initiatives include launching a new AI-powered health coaching platform and expanding into the Asian market.
Summary
Fitell Corporation Ordinary Shares is a strong player in the wearable fitness market due to its innovative products and loyal customer base. The company's growth trajectory is promising, but it must address its weaknesses in international presence and data privacy. Competition from larger players remains a significant threat, requiring continuous innovation and strategic partnerships to maintain its market position.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Fictional data based on industry trends and hypothetical analysis.
Disclaimers:
This analysis is based on fictional data and should not be used for investment decisions. Consult with a financial professional before making any investment.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Fitell Corporation Ordinary Shares
Exchange NASDAQ | Headquaters Taren Point, NSW, Australia | ||
IPO Launch date 2023-08-08 | CEO & Director Ms. Yinying Lu | ||
Sector Consumer Cyclical | Industry Specialty Retail | Full time employees 15 | Website https://www.fitellcorp.com |
Full time employees 15 | Website https://www.fitellcorp.com | ||
Fitell Corporation, through its subsidiary, GD Wellness Pty Ltd, operates as an online retailer of gym and fitness equipment for personal training studios and commercial gyms chains in Australia and Southeast Asia. The company markets and sells fitness equipment, including home gym and commercial strength-training equipment; and cardio equipment, such as rowing machines, exercise bikes, treadmills, and other related products under the Muscle Motion, Rapid Motion, and FleetX brands. It is also involved in the boutique fitness clubs licensing business. The company sells its products online through its website and offline, such as by phone, email, and showroom. Fitell Corporation was founded in 2005 and is headquartered in Taren Point, Australia.
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