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Upturn AI SWOT - About
Life360, Inc. Common Stock (LIF)
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Upturn Advisory Summary
04/16/2025: LIF (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
7 Analysts rated it
Moderately tracked stock, growing coverage, gaining market and investor attention.
1 Year Target Price $60.57
1 Year Target Price $60.57
| 6 | Strong Buy |
| 1 | Buy |
| 0 | Hold |
| 0 | Sell |
| 0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -36.16% | Avg. Invested days 20 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 04/16/2025 |
Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.75B USD | Price to earnings Ratio 477.81 | 1Y Target Price 60.57 |
Price to earnings Ratio 477.81 | 1Y Target Price 60.57 | ||
Volume (30-day avg) 7 | Beta 1.1 | 52 Weeks Range 28.94 - 66.16 | Updated Date 06/30/2025 |
52 Weeks Range 28.94 - 66.16 | Updated Date 06/30/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.13 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 2.42% | Operating Margin (TTM) 2.11% |
Management Effectiveness
Return on Assets (TTM) 0.12% | Return on Equity (TTM) 3.12% |
Valuation
Trailing PE 477.81 | Forward PE 116.28 | Enterprise Value 4583844760 | Price to Sales(TTM) 11.98 |
Enterprise Value 4583844760 | Price to Sales(TTM) 11.98 | ||
Enterprise Value to Revenue 11.55 | Enterprise Value to EBITDA 406.69 | Shares Outstanding 76528704 | Shares Floating 72793921 |
Shares Outstanding 76528704 | Shares Floating 72793921 | ||
Percent Insiders 2.37 | Percent Institutions 20.76 |
Analyst Ratings
Rating 3 | Target Price 60.57 | Buy 1 | Strong Buy 6 |
Buy 1 | Strong Buy 6 | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Life360, Inc. Common Stock
Company Overview
History and Background
Life360 was founded in 2008. Initially focused on disaster preparedness, it pivoted to family safety and location sharing. The company has evolved into a comprehensive safety and connectivity platform for families.
Core Business Areas
- Membership Subscriptions: Recurring revenue generated from premium subscription tiers offering enhanced features like roadside assistance, crime reports, and stolen phone protection.
- Hardware: Revenue from sales of Tile tracking devices.
- Other Revenue: Includes revenue from advertising and partnerships.
Leadership and Structure
Chris Hulls is the CEO and co-founder. The company has a typical corporate structure with departments like engineering, marketing, sales, and finance.
Top Products and Market Share
Key Offerings
- Life360 App: A mobile app that provides location sharing, safety alerts, driving safety features, and family communication tools. Life360 claims to have tens of millions of active users. Competitors include Glympse, Google Maps (location sharing), Apple Find My, and Familio. No single verifiable source dictates market share but Life360 has a large userbase.
- Tile Tracking Devices: Bluetooth trackers that help users find lost items. Competitors include Apple AirTag, Samsung SmartTag, and Chipolo. No verifiable single source dictates market share.
Market Dynamics
Industry Overview
The market for family safety and location-sharing apps is growing due to increasing smartphone penetration and rising concerns about safety. The IoT tracking market is also growing rapidly.
Positioning
Life360 positions itself as a leading family safety platform, differentiating itself through its comprehensive feature set, including location sharing, driving safety, and emergency assistance.
Total Addressable Market (TAM)
The TAM for family safety apps is estimated to be in the billions of dollars globally. Life360 is well-positioned to capture a significant share of this market due to its large user base and strong brand recognition.
Upturn SWOT Analysis
Strengths
- Large user base
- Strong brand recognition
- Comprehensive feature set
- Recurring revenue model (subscriptions)
- Data driven insights for safety
Weaknesses
- Privacy concerns related to location tracking
- Reliance on smartphone adoption
- Competition from larger tech companies
- High marketing expenses
- Dependence on accurate location data
Opportunities
- Expansion into new geographic markets
- Partnerships with insurance companies and other service providers
- Integration with smart home devices
- Development of new safety features (e.g., health monitoring)
- Further leveraging data analytics for safety insights
Threats
- Increasing competition from established tech companies and startups
- Changes in privacy regulations
- Negative publicity related to data breaches or privacy violations
- Economic downturn impacting consumer spending
- Technological advancements that could disrupt the market (e.g., new location-sharing technologies)
Competitors and Market Share
Key Competitors
- AAPL
- GOOG
- MSFT
Competitive Landscape
Life360 competes with larger tech companies that offer similar location-sharing features. Life360's advantage lies in its focus on family safety and its comprehensive suite of features. Disadvantages include privacy concerns and its smaller scale compared to competitors.
Major Acquisitions
Tile
- Year: 2021
- Acquisition Price (USD millions): 205
- Strategic Rationale: To expand Life360's hardware offerings and strengthen its position in the location-tracking market.
Growth Trajectory and Initiatives
Historical Growth: Life360 has experienced significant growth in recent years, driven by increasing adoption of its app and subscription services.
Future Projections: Analyst estimates vary, but generally project continued growth in revenue and user base.
Recent Initiatives: Recent initiatives include the acquisition of Tile and expansion of its subscription offerings.
Summary
Life360 is a leading family safety platform with a large user base and recurring revenue. It has grown significantly in recent years, especially with the Tile acquisition. The company is subject to privacy concerns and intense competition. Strategic partnerships and international expansion could further boost growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- SEC Filings
- Industry Reports
- Analyst Reports
Disclaimers:
The data provided is for informational purposes only and should not be considered investment advice. Market share data is based on estimates and may not be precise. Financial data requires access to financial reports. Investment decisions should be made based on independent research and consultation with a financial advisor.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Life360, Inc. Common Stock
Exchange NASDAQ | Headquaters San Mateo, CA, United States | ||
IPO Launch date 2024-06-06 | Co-Founder, CEO & Executive Director Mr. Christopher Hulls | ||
Sector Technology | Industry Software - Application | Full time employees 455 | Website https://intl.life360.com |
Full time employees 455 | Website https://intl.life360.com | ||
Life360, Inc. operates a technology platform to locate people, pets, and things in North America, Europe, the Middle East, Africa, and internationally. The company provides Life360 mobile application under the freemium model that offers communications, driving safety, digital safety, and location sharing; Life360 Platform that provides location coordination and safety, driving safety, digital safety, and emergency assistance services; and mobile-first technology platform that protects members data and ensures integrity, security, and performance. It also offers place alerts, individual driver reports, crash detection, battery monitoring, SOS help alerts, family driving summary, and customer support. Additionally, the company provides tile hardware tracking devices to locate lost devices sold through online and brick and tile mobile application, which includes a free service and two paid subscription options, such as Premium and Premium Protect to offer additional services, including warranties and item reimbursement; Jiobit subscriptions; and Jiobit wearable location devices for young children, pets, and seniors. It sells its products through retailers and distributors, as well as through online retailers. Life360, Inc. was formerly known as LReady, Inc. and changed its name to Life360, Inc. in October 2011. The company was incorporated in 2007 and is headquartered in San Mateo, California.
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