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Innovative Eyewear Inc. (LUCY)



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Upturn Advisory Summary
06/30/2025: LUCY (1-star) is a SELL. SELL since 4 days. Profits (-29.37%). Updated daily EoD!
1 Year Target Price $7
1 Year Target Price $7
0 | Strong Buy |
1 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -51.31% | Avg. Invested days 42 | Today’s Advisory SELL |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 6.44M USD | Price to earnings Ratio 0.05 | 1Y Target Price 7 |
Price to earnings Ratio 0.05 | 1Y Target Price 7 | ||
Volume (30-day avg) 1 | Beta 3.48 | 52 Weeks Range 1.57 - 11.20 | Updated Date 06/29/2025 |
52 Weeks Range 1.57 - 11.20 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) 45.89 |
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin - | Operating Margin (TTM) -418.88% |
Management Effectiveness
Return on Assets (TTM) -76.57% | Return on Equity (TTM) -132.93% |
Valuation
Trailing PE 0.05 | Forward PE - | Enterprise Value 1211571 | Price to Sales(TTM) 3.77 |
Enterprise Value 1211571 | Price to Sales(TTM) 3.77 | ||
Enterprise Value to Revenue 0.71 | Enterprise Value to EBITDA -0.04 | Shares Outstanding 3095570 | Shares Floating 1834539 |
Shares Outstanding 3095570 | Shares Floating 1834539 | ||
Percent Insiders 41.9 | Percent Institutions 0.5 |
Analyst Ratings
Rating 1 | Target Price 7 | Buy 1 | Strong Buy - |
Buy 1 | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Innovative Eyewear Inc.
Company Overview
History and Background
Innovative Eyewear Inc., founded in 2019, focuses on developing and marketing cutting-edge eyewear under the Lucyd brand. The company's initial focus was on Bluetooth audio sunglasses, and it has since expanded into smart eyewear with advanced features.
Core Business Areas
- Smart Eyewear: Development and sale of Bluetooth audio glasses and smart eyewear with integrated technology like voice assistants. Includes the Lucyd Lyte and Lucyd Loud lines.
Leadership and Structure
Harrison Gross serves as CEO and co-founder. The company operates with a core management team focused on product development, marketing, and sales.
Top Products and Market Share
Key Offerings
- Lucyd Lyte: Bluetooth audio sunglasses designed for everyday wear. Market share data is difficult to ascertain given the fragmented nature of the audio eyewear market. Competitors include Bose (BOSE), Amazon (AMZN) with Echo Frames, and Fauna.
- Lucyd Loud: Prescription eyewear capable of playing music and taking calls via Bluetooth. Market share data is difficult to ascertain given the fragmented nature of the audio eyewear market. Competitors include Bose (BOSE), Amazon (AMZN) with Echo Frames, and Fauna.
Market Dynamics
Industry Overview
The smart eyewear market is growing rapidly, driven by increasing demand for wearable technology and hands-free communication. The overall market is characterized by both established players and emerging startups.
Positioning
Innovative Eyewear aims to carve a niche in the smart eyewear market by focusing on stylish designs and affordability, targeting a broader consumer base than some of its higher-priced competitors.
Total Addressable Market (TAM)
Estimates vary, but the global smart glasses market is projected to reach billions of dollars in the coming years. Innovative Eyewear is positioning itself to capture a share of this expanding market through product innovation and marketing efforts.
Upturn SWOT Analysis
Strengths
- Innovative product design
- Strong brand identity (Lucyd)
- Affordable pricing strategy
- Growing online presence
Weaknesses
- Limited brand awareness compared to larger competitors
- Relatively small marketing budget
- Dependence on single brand (Lucyd)
- Limited number of retail locations
Opportunities
- Expanding into new product categories (e.g., AR glasses)
- Forming partnerships with optical retailers
- Increasing online marketing efforts
- International expansion
Threats
- Intense competition from larger companies
- Rapid technological advancements
- Changing consumer preferences
- Potential supply chain disruptions
Competitors and Market Share
Key Competitors
- BOSE
- AMZN
- SNAP
Competitive Landscape
Innovative Eyewear faces intense competition from larger, more established companies with greater financial resources. However, its focus on stylish designs and affordability gives it a competitive edge in certain segments of the market.
Growth Trajectory and Initiatives
Historical Growth: Innovative Eyewear has experienced growth in recent years, driven by increasing sales of its Lucyd Lyte and Lucyd Loud products.
Future Projections: Future growth is expected to be driven by continued expansion of the smart eyewear market and the introduction of new products and features.
Recent Initiatives: Recent initiatives include expanding the product line, increasing marketing efforts, and forming partnerships with optical retailers.
Summary
Innovative Eyewear is a small company in a growing market, experiencing success with their stylish and affordable smart eyewear. Their products and marketing efforts have gained traction, contributing to business growth. Overcoming the competitive giants such as Bose (BOSE) and Amazon (AMZN), and navigating rapid technological advancements will be the major challenges. Securing partnerships and expanding the product line are essential for future growth.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Website
- Public filings
- Industry Reports
- Market Research Reports
Disclaimers:
This analysis is based on publicly available information and is for informational purposes only. It should not be considered financial advice. Market share estimates are approximate and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Innovative Eyewear Inc.
Exchange NASDAQ | Headquaters North Miami, FL, United States | ||
IPO Launch date 2022-08-15 | Co-Founder, CEO & Director Mr. Harrison Reed Gross | ||
Sector Healthcare | Industry Medical Instruments & Supplies | Full time employees 11 | Website https://www.lucyd.co |
Full time employees 11 | Website https://www.lucyd.co |
Innovative Eyewear, Inc. engages in the development and sale of smart eyeglasses and sunglasses in North America. Its flagship product is the Lucyd Lyte which enable the wearer to listen to music, take and make calls, and use voice assistants and ChatGPT to perform various smartphone tasks hands-free. It also provides Nautica Powered by Lucyd smart eyewear collection and various branded accessories, including a power brick, cleaning cloth, and a slipcase adorned; Eddie Bauer Powered by Lucyd smart eyewear collection; and Lucyd Armor line, an ANSI-certified smart safety glass for all-day wear. In addition, the company offers Lucyd app that provides unlimited voice ChatGPT interactions. It sells its products through Amazon, social selling, and retail stores, as well as through Lucyd.co, Walmart.com, Target.com, BestBuy.com, DicksSportingGoods.com, Brookstone.com, and eBay. Innovative Eyewear, Inc. was founded in 2019 and is based in North Miami, Florida.
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