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Noodles & Company (NDLS)



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Upturn Advisory Summary
08/28/2025: NDLS (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $2
1 Year Target Price $2
3 | Strong Buy |
0 | Buy |
0 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -56.13% | Avg. Invested days 30 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 33.08M USD | Price to earnings Ratio - | 1Y Target Price 2 |
Price to earnings Ratio - | 1Y Target Price 2 | ||
Volume (30-day avg) 3 | Beta 1.65 | 52 Weeks Range 0.55 - 1.74 | Updated Date 08/29/2025 |
52 Weeks Range 0.55 - 1.74 | Updated Date 08/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.94 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Earnings Date
Report Date 2025-08-13 | When - | Estimate -0.04 | Actual -0.12 |
Profitability
Profit Margin -8.7% | Operating Margin (TTM) -0.89% |
Management Effectiveness
Return on Assets (TTM) -2.22% | Return on Equity (TTM) -978.37% |
Valuation
Trailing PE - | Forward PE 19.68 | Enterprise Value 309127146 | Price to Sales(TTM) 0.07 |
Enterprise Value 309127146 | Price to Sales(TTM) 0.07 | ||
Enterprise Value to Revenue 0.62 | Enterprise Value to EBITDA 32.46 | Shares Outstanding 46441500 | Shares Floating 24571291 |
Shares Outstanding 46441500 | Shares Floating 24571291 | ||
Percent Insiders 6.07 | Percent Institutions 55.14 |
Upturn AI SWOT
Noodles & Company

Company Overview
History and Background
Noodles & Company was founded in 1995 in Denver, Colorado. The company aims to offer a globally inspired menu of noodle dishes in a fast-casual setting. Over time, it has expanded across the United States, adapting its menu and restaurant design.
Core Business Areas
- Restaurant Operations: The core business involves operating and franchising fast-casual restaurants that offer a diverse menu of noodle dishes, soups, salads, and appetizers.
Leadership and Structure
The leadership team typically consists of a CEO, CFO, COO, and other key executives. The organizational structure includes corporate management, regional operations managers, and restaurant-level staff. Current CEO is Drew Madsen.
Top Products and Market Share
Key Offerings
- Wisconsin Mac & Cheese: A classic comfort food dish, popular among all age groups. Competitors include Panera Bread, and various fast-casual restaurants with mac and cheese offerings. Market share data specific to this dish is not publicly available.
- Spaghetti and Meatballs: A traditional Italian-American offering. Competitors include Italian-American restaurant chains and local pizza shops. Market share data specific to this dish is not publicly available.
- Med Salad: A Mediterranean-inspired salad. Competitors include Cava, Zoe's Kitchen, and other Mediterranean fast casual chains. Market share data specific to this dish is not publicly available.
- Pad Thai: A popular Thai noodle dish. Competitors include P.F. Chang's, local Thai restaurants, and other fast-casual chains offering similar dishes. Market share data specific to this dish is not publicly available.
Market Dynamics
Industry Overview
The fast-casual restaurant industry is highly competitive, with numerous players offering a variety of cuisines. Trends include increasing demand for healthier options, customization, and digital ordering.
Positioning
Noodles & Company positions itself as a fast-casual restaurant offering a diverse menu of globally inspired noodle dishes. Its competitive advantage lies in its variety of offerings and convenient locations.
Total Addressable Market (TAM)
The total addressable market for fast-casual restaurants is estimated to be in the hundreds of billions of dollars. Noodles & Company is positioned to capture a portion of this market through its menu diversity and expansion strategies.
Upturn SWOT Analysis
Strengths
- Diverse menu offering
- Fast-casual dining experience
- Brand recognition
- Loyalty program
Weaknesses
- Inconsistent profitability
- High turnover rates
- Negative customer reviews
- Limited brand recognition compared to larger chains
Opportunities
- Expansion into new markets
- Menu innovation and new product development
- Enhanced digital ordering and delivery
- Strategic partnerships with third-party delivery services
Threats
- Intense competition from other fast-casual restaurants
- Rising labor and food costs
- Changing consumer preferences
- Economic downturns
Competitors and Market Share
Key Competitors
- CMG
- PNRA
- QSR
Competitive Landscape
Noodles & Company faces intense competition from larger, more established fast-casual chains. Its advantages include menu diversity, while its disadvantages include limited brand recognition and inconsistent profitability. Market Share is based on estimated percentage of fast casual restaurants.
Growth Trajectory and Initiatives
Historical Growth: Historical growth has been inconsistent, with periods of rapid expansion followed by slower growth or contraction.
Future Projections: Future growth projections depend on expansion plans, menu innovation, and market conditions. Analyst estimates vary.
Recent Initiatives: Recent initiatives may include new menu items, restaurant remodels, and digital ordering enhancements.
Summary
Noodles & Company offers a diverse menu but struggles with profitability and brand recognition compared to larger competitors. Its future depends on successful expansion and innovative menu offerings, while carefully managing costs in the face of a competitive and fluctuating market. Recent initatives such as Loyalty Program enhancements may improve margins and brand loyalty. A focus on unit economics and efficiency is also vital. Noodles faces threats from a slow economy and high interest rates, so it is essential to manage debt effectively.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company reports
- Analyst estimates
- Industry research reports
Disclaimers:
This analysis is based on publicly available information and estimates. It is not financial advice, and results may vary.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Noodles & Company
Exchange NASDAQ | Headquaters Broomfield, CO, United States | ||
IPO Launch date 2013-06-28 | CEO & Director Mr. Andrew H. Madsen | ||
Sector Consumer Cyclical | Industry Restaurants | Full time employees 7000 | Website https://www.noodles.com |
Full time employees 7000 | Website https://www.noodles.com |
Noodles & Company, a restaurant concept company, develops and operates fast-casual restaurants in the United States. The company offers cooked-to-order dishes, including noodles and pasta, soups, salads, and appetizers. It also operates company owned and franchise operated locations. Noodles & Company was founded in 1995 and is based in Broomfield, Colorado.

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