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Upturn AI Summary - About
ODDITY Tech Ltd. Class A Ordinary Shares(ODD)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Stock price based on last close Advisory Performance History (Simulated)
Upturn Advisory & Investor View for ODD
11/06/2026: ODD (1-star) is a SELL. SELL for 2 days. Simulated Profits (11.43%). Updated daily EoD!
ODDITY Tech is a technology-driven consumer platform that uses AI and machine learning to disrupt the beauty and wellness markets through its brands, IL MAKIAGE and SpoiledChild. The company's primary strength lies in its high-margin, digital-first business model, which excels at targeted customer acquisition and personalization. Its growth story hinges on its ability to leverage its proprietary technology to successfully launch new brands and scale internationally. However, investors should monitor risks regarding its reliance on digital advertising costs, intense competition from established beauty incumbents, and potential regulatory shifts. The stock may suit growth-oriented investors looking for exposure to digital retail innovation.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | The company shows strong revenue growth and significant potential in new product categories. |
| Momentum investor | Strong fit while signal remains positive | The stock often reacts to growth milestones and successful brand launches. |
| Value investor | Mixed fit | The company is often priced for future growth, which may not align with traditional value metrics. |
| Dividend investor | Weak fit | The company does not pay dividends, focusing instead on reinvesting for growth. |
| Low-risk investor | Weak fit | High growth, consumer-centric stocks can experience significant price volatility. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | As a high-growth consumer stock, price swings are common based on sentiment and earnings results. |
| Valuation risk | Medium / high | High expectations for future growth may lead to valuation compression if targets are missed. |
| Competition risk (Digital and Traditional Beauty) | High | The beauty space is crowded with both tech-native and legacy players competing for consumer attention. |
| Business quality | Medium | The business has strong margins but relies heavily on recurring digital marketing success. |
| Dividend income | Low / none | Investors seeking immediate income will not find it here. |
| Execution risk | Medium | Successful scaling of multiple new brands simultaneously requires high operational execution. |
Analysis of Past Performance
Type Stock | Historic Profit -39.66% | Avg. Invested days 29 | Today’s Advisory SELL |
Upturn Advisory Rating  | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 11/06/2026 |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals
Financial Health Rating
Growth Momentum Score
Ownership
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue)
Economic Dimensions
Quantitative Style Profile
Style Classification
Quality Focused
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 939.56M USD | Price to earnings Ratio 92.59 | 1Y Target Price 16.06 |
Price to earnings Ratio 92.59 | 1Y Target Price 16.06 | ||
Volume (30-day avg) 722.2K shares | Beta 2.15 | 52 Weeks Range 9.25 - 46.45 | Updated Date 11/05/2026 |
52 Weeks Range 9.25 - 46.45 | Updated Date 11/05/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 0.22 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Direct-to-Consumer Beauty | Online sales of IL MAKIAGE and SpoiledChild products. | Revenue comes directly from loyal customers purchasing beauty and wellness products online. |
| Geography | Primary revenue concentration in North America with international expansion efforts. | The company is currently driven largely by US demand but is aggressively targeting global market share. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-11-11 | When Before Market | Estimate 0.14 | Actual - |
Profitability
Profit Margin 2.23% | Operating Margin (TTM) -0.7% |
Management Effectiveness
Return on Assets (TTM) -0.48% | Return on Equity (TTM) 5.1% |
Valuation
Trailing PE 92.59 | Forward PE - | Enterprise Value 1.29B | Price to Sales(TTM) 1.38 |
Enterprise Value 1.29B | Price to Sales(TTM) 1.38 | ||
Enterprise Value to Revenue 1.9 | Enterprise Value to EBITDA 182.7 | Shares Outstanding 34.58M | Shares Floating 29.52M |
Shares Outstanding 34.58M | Shares Floating 29.52M | ||
Percent Insiders 7.23 | Percent Institutions 110.35 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.
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