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Upturn AI Summary - About
Reddit, Inc.(RDDT)
Advisory History & Simulated Performance *
*as per simulation (see disclosures)- ALL
- 1Y
- 1M
- 1W
- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- PASS (Skip)
Advisory Performance History (Simulated)
Upturn Advisory & Investor View for RDDT
11/03/2026: RDDT (4-star) is currently NOT-A-BUY. Pass it for now.
Reddit, Inc. is a prominent social media and digital content platform that connects users through thousands of niche communities. The company's strengths lie in its deep, human-authored conversation data and highly engaged user base, which it has begun to monetize through both targeted advertising and AI data licensing. Its primary growth story revolves around expanding its ad-tech capabilities and maximizing the value of its proprietary dataset. Investors face risks including intense competition from larger social platforms, potential brand safety concerns, and the challenges of scaling to sustained profitability. This stock may suit growth-oriented investors looking for exposure to social media and AI-driven data trends, provided they monitor ongoing monetization developments and regulatory updates.
How to Read the Upturn Advisory
The Upturn Star Rating and the current BUY, SELL, or PASS advisory are generated by Upturn’s AI advisory engine based on proprietary signal analysis, price behavior, advisory history, and historical signal performance.
Company fundamentals, valuation, risks, and news provide supporting context about the business.
Investor Fit
| Investor style | Fit | Why |
|---|---|---|
| Growth investor | Strong fit | The company is in an early stage of monetization with high revenue growth potential. |
| Momentum investor | Strong fit while signal remains positive | The stock shows high volatility often favored by momentum traders during periods of institutional interest. |
| Value investor | Weak fit | Reddit currently trades based on growth multiples rather than traditional value metrics. |
| Dividend investor | Weak fit | Reddit does not pay dividends and focuses on reinvesting cash flow. |
| Low-risk investor | Weak fit | High price volatility and emerging profitability make this a higher-risk asset. |
Risk Profile
| Risk factor | Level | Why it matters |
|---|---|---|
| Price volatility | High | The stock experiences significant price swings common with newly public tech growth companies. |
| Valuation risk | Medium / high | High expectations for future revenue growth are priced into the current valuation. |
| Competition risk (Social Media) | High | Meta and Google possess deeper resources to capture advertising budgets. |
| Business quality | Medium | The business model relies on user-generated content and community moderation. |
| Dividend income | Low / none | There is no expectation of dividend payments for the foreseeable future. |
| Execution risk | Medium / high | The company must successfully scale ad tools and data licensing to meet targets. |
Price Behavior

Rolling Over
The price momentum is slowing down and beginning to turn downward.

Highly Choppy
The stock has experienced frequent, large price swings that make its near-term movement less predictable.
Analysis of Past Performance
Type Stock | Historic Profit 372.97% | Avg. Invested days 49 | Today’s Advisory PASS |
Upturn Advisory Rating ![]() | Upturn Advisory Performance | Stock Returns Performance |
Upturn Scorecard
Upturn Star Rating 
Company Fundamentals 
Financial Health Rating 
Growth Momentum Score 
Ownership 
Top 5 Institutional Investors
Unit Economics (Per $1K Revenue) 
Economic Dimensions
Quantitative Style Profile 
Style Classification
Quality Focused
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 17.57B USD | Price to earnings Ratio 18.72 | 1Y Target Price 158.85 |
Price to earnings Ratio 18.72 | 1Y Target Price 158.85 | ||
Volume (30-day avg) 6.0M shares | Beta 2.27 | 52 Weeks Range 89.28 - 263.50 | Updated Date 11/03/2026 |
52 Weeks Range 89.28 - 263.50 | Updated Date 11/03/2026 | ||
Dividends yield (FY) - | Basic EPS (TTM) 4.86 |
How Company Makes Money
| Business area | What it includes | Retail investor read |
|---|---|---|
| Advertising | Display and video ads sold to brands and agencies. | This is the primary way Reddit makes money, much like traditional social media. |
| Data Licensing | API access for third-party AI training and academic research. | This is a newer, high-margin revenue stream leveraging the company's vast data. |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2026-10-29 | When After Market | Estimate 1.31 | Actual 1.4 |
Profitability
Profit Margin 32.11% | Operating Margin (TTM) 29.23% |
Management Effectiveness
Return on Assets (TTM) 16.6% | Return on Equity (TTM) 32.03% |
Valuation
Trailing PE 18.72 | Forward PE 14.01 | Enterprise Value 14.71B | Price to Sales(TTM) 5.69 |
Enterprise Value 14.71B | Price to Sales(TTM) 5.69 | ||
Enterprise Value to Revenue 4.76 | Enterprise Value to EBITDA 15.9 | Shares Outstanding 146.94M | Shares Floating 141.17M |
Shares Outstanding 146.94M | Shares Floating 141.17M | ||
Percent Insiders 0.66 | Percent Institutions 92.76 |
Financial Metrics
🧭 Investment Snapshot
Total Revenue (Scale)
Total money earned from selling products or services before any costs. It is needed to understand the scale of the business and its ability to generate income.
Net Income (Profit)
Final profit after all expenses, interest, and taxes are deducted. It is needed to determine the overall profitability available to shareholders.
Free Cash Flow (Cash Strength)
Cash remaining after operating activities and capital expenditures, showing cash available for growth. It is needed to evaluate the company’s ability to invest, pay dividends, or reduce debt.
📈 Growth & Strength
Operating Income (Core Profit)
Profit from core operations after deducting all operating expenses. It is needed to measure how efficiently the company runs its primary business activities.
EBITDA (Cash Earnings)
Earnings before interest, taxes, depreciation, and amortization, indicating operating cash potential. It is needed to compare operating performance across companies without accounting or financing differences.
Gross Profit (Unit Profitability)
Revenue minus cost of revenue, showing profit after direct production costs. It is needed to evaluate core business profitability before overhead expenses.
🛡️ Financial Safety
Cash (Liquidity Buffer)
Total cash and cash equivalents on hand. It is needed to evaluate immediate liquidity and financial flexibility.
Total Debt (Leverage Risk)
Total debt including both short-term and long-term components. It is needed to assess the company’s leverage and financial risk.
Net Working Capital (Short-Term Health)
Current assets minus current liabilities, indicating short-term liquidity strength. It is needed to assess whether the company can meet its short-term obligations.
🧱 Balance Sheet Strength
Stockholder Equity (Net Worth)
Total equity value held by shareholders. It is needed to understand the net worth of the company from the owners’ perspective.
Total Assets (Asset Base)
The full value of everything the company owns, including cash, inventory, equipment, and investments. It is needed to understand the resource base used to generate revenue.
Income Before Tax (Pre-Tax Earnings)
Income before provision for income taxes. It is needed to analyze profitability independent of tax structures.
⚙️ Cost & Drag Factors
Cost of Revenue (Production Cost)
Direct costs required to produce and deliver the products or services sold. It is needed to assess efficiency in production and service delivery.
Total Operating Expenses (Operating Cost)
Indirect costs of running the business such as salaries, marketing, and administration. It is needed to understand how much it costs to sustain ongoing business operations.
Income Tax Expense (Tax Drag)
Amount of taxes paid or payable to the government. It is needed to evaluate the impact of taxation on overall profitability.

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