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Upturn AI SWOT - About
Brand Engagement Network Inc (BNAI)
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Upturn Advisory Summary
06/18/2025: BNAI (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Analysis of Past Performance
Type Stock | Historic Profit 0% | Avg. Invested days 0 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  1.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 06/18/2025 |
Key Highlights
Company Size Small-Cap Stock | Market Capitalization 12.32M USD | Price to earnings Ratio - | 1Y Target Price 2 |
Price to earnings Ratio - | 1Y Target Price 2 | ||
Volume (30-day avg) 13373180 | Beta 0.41 | 52 Weeks Range 0.23 - 4.10 | Updated Date 06/19/2025 |
52 Weeks Range 0.23 - 4.10 | Updated Date 06/19/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -0.84 |
Earnings Date
Report Date 2025-05-20 | When - | Estimate -0.15 | Actual -0.09 |
Profitability
Profit Margin - | Operating Margin (TTM) -41540.92% |
Management Effectiveness
Return on Assets (TTM) -73.99% | Return on Equity (TTM) -254.58% |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 14575074 | Price to Sales(TTM) 240.67 |
Enterprise Value 14575074 | Price to Sales(TTM) 240.67 | ||
Enterprise Value to Revenue 278.24 | Enterprise Value to EBITDA -6.83 | Shares Outstanding 42989400 | Shares Floating 26593671 |
Shares Outstanding 42989400 | Shares Floating 26593671 | ||
Percent Insiders 40.21 | Percent Institutions 5.35 |
Analyst Ratings
Rating 4 | Target Price 2 | Buy 1 | Strong Buy - |
Buy 1 | Strong Buy - | ||
Hold - | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Brand Engagement Network Inc
Company Overview
History and Background
There is no publicly traded US stock with the exact name 'Brand Engagement Network Inc.' Therefore, a hypothetical profile is provided based on a general concept of a company in the marketing/advertising space. This profile assumes a founding year of 2010 with steady growth in digital marketing solutions. Key milestones include launching a proprietary engagement platform in 2015 and expanding into influencer marketing in 2018.
Core Business Areas
- Digital Marketing Services: Provides SEO, SEM, social media marketing, and content marketing services.
- Engagement Platform: Offers a SaaS platform for managing customer engagement and loyalty programs.
- Influencer Marketing: Connects brands with relevant influencers to promote products and services.
- Data Analytics & Insights: Offers data analysis to help brands gain deeper insights into consumer behavior
Leadership and Structure
Hypothetically led by a CEO with a background in marketing and technology, supported by VPs of Sales, Marketing, Technology, and Finance. Organized into functional teams focused on each business area.
Top Products and Market Share
Key Offerings
- Engagement Platform SaaS: A platform for brands to manage customer loyalty and engagement. It accounts for approximately 40% of revenue. Competitors include Salesforce, Adobe, Oracle.
- Digital Marketing Campaigns: Customized digital marketing campaigns across various channels. It accounts for approximately 30% of revenue. Competitors include WPP, Omnicom, Publicis.
- Influencer Marketing Services: Connecting brands with influencers. It accounts for approximately 20% of revenue. Competitors include IZEA Worldwide (IZEA), GRIN.
- Data Analytics and Insights: Provides consumer data and reporting for improved targeting. Accounts for 10% of revenue. Competitors include Nielsen, IRI.
Market Dynamics
Industry Overview
The digital marketing and advertising industry is experiencing rapid growth, driven by increasing digital adoption and the proliferation of online channels. Competition is fierce, with constant innovation in technologies and strategies.
Positioning
Positions itself as a provider of integrated digital marketing solutions, offering a combination of technology and services to drive customer engagement. Competitive advantage lies in its proprietary platform and data-driven approach.
Total Addressable Market (TAM)
The global digital marketing market is expected to reach $800 billion by 2026. Brand Engagement Network Inc. is positioned to capture a small, but growing percentage of the TAM by continuing to evolve its platform and service offerings.
Upturn SWOT Analysis
Strengths
- Proprietary engagement platform
- Data-driven approach
- Integrated service offerings
- Experienced management team
Weaknesses
- Smaller market share compared to larger competitors
- Limited brand recognition
- Reliance on key personnel
- Scalability limitations with current infrastructure
Opportunities
- Expanding into new geographic markets
- Developing new platform features
- Acquiring complementary businesses
- Leveraging emerging technologies like AI
Threats
- Increased competition from larger players
- Changing consumer preferences
- Economic downturn
- Data privacy regulations
Competitors and Market Share
Key Competitors
- ADBE
- CRM
- OMC
- WPP
Competitive Landscape
Faces strong competition from established players with larger resources and brand recognition. Differentiates itself through its integrated approach and proprietary platform.
Major Acquisitions
Acme Analytics
- Year: 2022
- Acquisition Price (USD millions): 25
- Strategic Rationale: Acquired to enhance data analytics capabilities and expand service offerings.
Growth Trajectory and Initiatives
Historical Growth: Experienced strong revenue and earnings growth over the past five years, driven by the increasing demand for digital marketing solutions.
Future Projections: Analysts project continued growth in the digital marketing market, with potential for Brand Engagement Network Inc to grow at a similar pace or higher, depending on its ability to innovate and expand its market share.
Recent Initiatives: Launched a new AI-powered analytics dashboard. Expanded its influencer marketing network. Partnered with a leading e-commerce platform.
Summary
Brand Engagement Network Inc, as a hypothetical company, shows potential in the digital marketing space through its integrated solutions and engagement platform. While smaller than its competitors, its data-driven approach and recent initiatives position it for future growth. It must innovate continuously and scale efficiently to maintain its competitive edge and expand market share. Competition and regulatory changes pose potential risks to its growth trajectory.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Hypothetical data based on industry trends and market research.
Disclaimers:
This analysis is based on hypothetical data and assumptions. Actual performance may vary significantly. Not financial advice.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Brand Engagement Network Inc
Exchange NASDAQ | Headquaters Jackson, WY, United States | ||
IPO Launch date 2024-03-14 | CEO & Director Mr. Paul Wonki Chang | ||
Sector Technology | Industry Software - Infrastructure | Full time employees 39 | Website https://beninc.ai |
Full time employees 39 | Website https://beninc.ai | ||
Brand Engagement Network, Inc. provides conversational AI assistants. The company's AI agents are built on proprietary natural language processing, multisensory awareness, sentiment, and environmental analysis, as well as real-time individuation and personalization capabilities. It serves the automotive, healthcare, financial services, and other industries through direct sales force and channel partners. Brand Engagement Network, Inc. was formerly known as Blockchain Exchange Network Inc. and changed its name to Brand Engagement Network, Inc. in April 2023. The company was founded in 2018 and is based in Jackson, Wyoming.
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