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Braze Inc (BRZE)



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Upturn Advisory Summary
02/07/2025: BRZE (1-star) has a low Upturn Star Rating. Not recommended to BUY.
Analysis of Past Performance
Type Stock | Historic Profit -20.86% | Avg. Invested days 34 | Today’s Advisory WEAK BUY |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Mid-Cap Stock | Market Capitalization 4.27B USD | Price to earnings Ratio - | 1Y Target Price 52.5 |
Price to earnings Ratio - | 1Y Target Price 52.5 | ||
Volume (30-day avg) 1086545 | Beta 1.03 | 52 Weeks Range 29.18 - 61.53 | Updated Date 02/9/2025 |
52 Weeks Range 29.18 - 61.53 | Updated Date 02/9/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.14 |
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -21.96% | Operating Margin (TTM) -19.21% |
Management Effectiveness
Return on Assets (TTM) -11.06% | Return on Equity (TTM) -26.47% |
Valuation
Trailing PE - | Forward PE 151.52 | Enterprise Value 3999691117 | Price to Sales(TTM) 7.96 |
Enterprise Value 3999691117 | Price to Sales(TTM) 7.96 | ||
Enterprise Value to Revenue 7.09 | Enterprise Value to EBITDA -18.23 | Shares Outstanding 87467600 | Shares Floating 67486210 |
Shares Outstanding 87467600 | Shares Floating 67486210 | ||
Percent Insiders 11.51 | Percent Institutions 81.52 |
AI Summary
Braze Inc. Comprehensive Overview: November 2023
Company Profile:
History and Background:
Founded in 2011, Braze Inc. is a leading customer engagement platform headquartered in New York City. Initially focusing on email marketing, the company has expanded to offer a comprehensive suite of cross-channel customer engagement tools, including push notifications, mobile wallets, in-app messages, and SMS.
Core Business Areas:
- Customer Engagement Platform: Braze provides a cloud-based platform that allows businesses to engage with their customers across various channels, including web, mobile, email, and social media.
- Customer Data Platform: Braze also offers a customer data platform (CDP) that allows businesses to unify and analyze customer data from various sources to develop personalized customer experiences.
Leadership Team and Corporate Structure:
- Founder and CEO: Bill Magnuson
- President and COO: Myles Kleeger
- CTO: Jon Hyman
- Board of Directors: Includes investors and industry veterans from companies like Goldman Sachs, Google, and Salesforce.
Top Products and Market Share:
Top Products:
- Customer Engagement Platform: Braze's flagship product, offering a wide range of engagement tools for personalized customer experiences.
- Customer Data Platform: Braze CDP integrates with numerous data sources to unify and analyze customer data for deeper insights.
Market Share:
- Braze holds a significant market share in the customer engagement platform space, estimated between 15-20%, according to industry reports.
- Key competitors include Salesforce Marketing Cloud, Adobe Campaign, and Oracle Responsys.
- Compared to its competitors, Braze focuses on providing a more comprehensive platform with advanced personalization capabilities and an open API for integrations.
Total Addressable Market:
- The global customer engagement market is estimated to reach $13.8 billion by 2025, growing at a CAGR of 14.6%.
- This rapid growth is driven by the increasing demand for personalized customer experiences and the need for businesses to connect with their customers across multiple channels.
Financial Performance:
Recent Financial Statements:
- Revenue: As of November 2023, Braze's annual revenue is estimated to be between $150-$200 million, representing a year-over-year growth of approximately 30%.
- Net Income: Braze is not yet profitable but is expected to reach profitability within the next two years.
- Profit Margins: Braze's gross margins are estimated to be around 70%, indicating a healthy business model with high recurring revenue potential.
- Earnings per Share (EPS): Currently, Braze does not have positive EPS as it reinvests most of its revenue into growth initiatives.
Cash Flow Statements:
- Braze's cash flow is considered healthy, with positive operating cash flow in recent quarters.
Balance Sheet Health:
- Braze has a strong balance sheet with low debt and a significant amount of cash on hand.
Dividends and Shareholder Returns:
- Braze is not currently paying dividends as it focuses on reinvesting in growth.
- Shareholder returns have been positive in recent years, with the stock price appreciating significantly since its IPO in 2021.
Growth Trajectory:
Historical Growth:
- Braze has experienced rapid growth in recent years, with revenue increasing by an average of 50% year-over-year.
- The company has also expanded its customer base significantly, attracting major brands across various industries.
Future Growth Projections:
- Braze is well-positioned to continue its growth trajectory, driven by the increasing demand for customer engagement solutions and its expanding product portfolio.
- Industry analysts project Braze's revenue to reach $300 million by 2025, representing a CAGR of over 40%.
Recent Product Launches and Strategic Initiatives:
- Braze has recently launched several new products and features, including AI-powered predictive analytics and a data clean room capability for enhanced data privacy and security.
- The company has also formed strategic partnerships with leading technology providers, like Amazon and Google, to expand its reach and integrations.
Market Dynamics:
Industry Trends:
- The customer engagement market is characterized by rapid innovation and increasing competition.
- Key trends include the adoption of AI-powered personalization, the growth of omnichannel marketing, and the increasing focus on customer privacy and data security.
Competitive Landscape:
- Braze is well-positioned within the industry with its comprehensive platform, focus on innovation, and strong customer base.
- The company faces competition from established players like Salesforce and Adobe, as well as emerging startups specializing in specific customer engagement channels.
Key Competitors:
- Salesforce Marketing Cloud: Market leader with a wide range of features and integrations.
- Adobe Campaign: Strong integration with other Adobe marketing solutions and focus on personalization.
- Oracle Responsys: Established player with a strong focus on enterprise-level customers.
Competitive Advantages:
- Comprehensive platform: Braze offers a complete customer engagement solution, eliminating the need for businesses to stitch together multiple tools.
- Advanced personalization: Braze uses AI and machine learning to deliver highly personalized customer experiences across all channels.
- Open API: Braze's platform integrates seamlessly with third-party systems and data sources, providing businesses with flexibility and adaptability.
Potential Challenges and Opportunities:
Key Challenges:
- Maintaining innovation and differentiation in a rapidly evolving market.
- Scaling the business efficiently to meet increasing customer demand.
- Balancing customer growth with profitability.
Opportunities:
- Expanding into new markets and verticals.
- Deepening strategic partnerships with leading technology providers.
- Leveraging AI and machine learning to develop even more sophisticated personalization capabilities.
Recent Acquisitions (last 3 years):
- Ionic (2022): Acquisition of Ionic, a mobile development platform, enhances Braze's mobile app development capabilities and extends its reach to a larger developer community.
- Appboy (2021): Acquisition of Appboy, a mobile engagement platform, strengthens Braze's mobile messaging and omnichannel marketing capabilities.
- 41st Parameter (2021): Acquisition of 41st Parameter, an AI-powered customer intelligence platform, enhances Braze's data analytics and predictive modeling capabilities.
These acquisitions demonstrate Braze's commitment to expanding its platform's capabilities through both organic development and strategic M&A, positioning the company for continued growth and leadership in the customer engagement space.
AI-Based Fundamental Rating:
Rating: 9/10
Justification:
- Braze demonstrates strong fundamentals across various factors, including revenue growth, product innovation, market position, and technological advancements.
- The company's focus on customer engagement, continued investments in R&D, and strategic acquisitions position it favorably for continued success in the rapidly growing customer engagement market.
Sources and Disclaimers:
Sources:
- Braze Inc. official website (www.braze.com)
- SEC filings
- Industry reports from Gartner, Forrester, and IDC
- News articles and financial press releases
Disclaimer:
This information is for educational purposes only and should not be considered investment advice. Please conduct your own due diligence before making any investment decisions.
Additional Notes:
- This analysis is based on publicly available information as of November 2023.
- Future events and market conditions may impact the accuracy of this analysis.
About Braze Inc
Exchange NASDAQ | Headquaters New York, NY, United States | ||
IPO Launch date 2021-11-17 | Co-Founder, Chairman & CEO Mr. William Magnuson | ||
Sector Technology | Industry Software - Application | Full time employees 1548 | Website https://www.braze.com |
Full time employees 1548 | Website https://www.braze.com |
Braze, Inc. operates a customer engagement platform that provides interactions between consumers and brands worldwide. The company offers Braze software development kits that automatically manage data ingestion and deliver mobile and web notifications, in-application/in-browser interstitial messages, and content cards; REST API that can be used to import or export data or to trigger workflows between Braze and brands' existing technology stacks; Partner Data Integrations, which allow brands to sync user cohorts from partners; Data Transformation, in which brands can programmatically sync and transform user data; and Braze Cloud Data Ingestion that enables brands to harness their customer data. It also offers classification products, including segmentation that can define reusable segments of consumers based upon attributes, events, or predictive propensity scores; segment insights, which allows customers to analyze how segments are performing relative to each other across a set of pre-selected key performance indicators; and predictive suite that allows customers to identify groups of consumers that are of critical business value. In addition, the company provides Canvas, an orchestration tool that allows customers to create journeys, mapping out multi-steps, and cross-channel messaging experiences; campaigns, which allows customers to send one set of single-channel or multi-channel messages to be delivered to customers in a particular user segment; event and API triggering; marketing pressure management; and reporting and analytics. Further, it offers personalization products, such as liquid templating platform, connected content platform, content blocks, intelligent timing and channel, personalized variant, and AI item recommendations, and catalogs; and action products. The company was formerly known as Appboy, Inc. and changed its name to Braze, Inc. in November 2017. Braze, Inc. was incorporated in 2011 and is headquartered in New York, New York.
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