
Cancel anytime
- Chart
- Upturn Summary
- Highlights
- Revenue
- Valuation
Upturn AI SWOT
- About


Church & Dwight Company Inc (CHD)



- BUY Advisory
- SELL Advisory (Profit)
- SELL Advisory (Loss)
- Profit
- Loss
- Pass (Skip investing)


(see disclosures)
- ALL
- YEAR
- MONTH
- WEEK
Upturn Advisory Summary
09/11/2025: CHD (1-star) is currently NOT-A-BUY. Pass it for now.
1 Year Target Price $100.05
1 Year Target Price $100.05
7 | Strong Buy |
2 | Buy |
10 | Hold |
4 | Sell |
1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -0.38% | Avg. Invested days 51 | Today’s Advisory PASS |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
![]() ![]() | ![]() ![]() |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 23.00B USD | Price to earnings Ratio 44.54 | 1Y Target Price 100.05 |
Price to earnings Ratio 44.54 | 1Y Target Price 100.05 | ||
Volume (30-day avg) 24 | Beta 0.44 | 52 Weeks Range 90.22 - 115.72 | Updated Date 09/11/2025 |
52 Weeks Range 90.22 - 115.72 | Updated Date 09/11/2025 | ||
Dividends yield (FY) 1.24% | Basic EPS (TTM) 2.12 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin 8.66% | Operating Margin (TTM) 17.37% |
Management Effectiveness
Return on Assets (TTM) 7.69% | Return on Equity (TTM) 12.07% |
Valuation
Trailing PE 44.54 | Forward PE 25 | Enterprise Value 24284132981 | Price to Sales(TTM) 3.79 |
Enterprise Value 24284132981 | Price to Sales(TTM) 3.79 | ||
Enterprise Value to Revenue 4 | Enterprise Value to EBITDA 23.87 | Shares Outstanding 243608992 | Shares Floating 242955824 |
Shares Outstanding 243608992 | Shares Floating 242955824 | ||
Percent Insiders 0.19 | Percent Institutions 91.97 |
Upturn AI SWOT
Church & Dwight Company Inc

Company Overview
History and Background
Founded in 1846, Church & Dwight began as a partnership between John Dwight and his brother-in-law, Dr. Austin Church. Initially producing sodium bicarbonate, the company grew by introducing Arm & Hammer Baking Soda and expanding into other household products and specialty products.
Core Business Areas
- Consumer Domestic: This segment focuses on the sale of branded consumer products within the United States.
- Consumer International: This segment concentrates on the sale of branded consumer products outside the United States.
- Specialty Products Division: This segment sells specialty products including animal productivity, specialty chemicals, and professional cleaning solutions.
Leadership and Structure
Matthew T. Farrell is the Chairman and Chief Executive Officer. The company is structured with separate divisions for consumer products (domestic and international) and specialty products.
Top Products and Market Share
Key Offerings
- Arm & Hammer Baking Soda: A leading baking soda brand used for baking, cleaning, and personal care. It holds a significant market share within the baking soda category. Competitors include Bob's Red Mill and generic brands.
- OxiClean: A popular stain remover and laundry additive. OxiClean competes with brands like Tide and Resolve. The brand has a large market share within the stain remover category.
- Trojan Condoms: A leading condom brand with a substantial market share in the sexual health category. Competitors include Durex and LifeStyles.
- Waterpik: A leading brand in water flossers for dental hygiene. Competitors include Philips Sonicare AirFloss and other oral hygiene products.
- Vitafusion Gummy Vitamins: A leading brand in gummy vitamins for adults and children. Competitors include Nature Made and other gummy vitamin brands.
Market Dynamics
Industry Overview
The consumer goods industry is competitive and influenced by changing consumer preferences, economic conditions, and retailer consolidation.
Positioning
Church & Dwight is positioned as a consumer packaged goods company with a focus on value-priced brands. Its competitive advantage lies in its brand portfolio, innovation, and efficient operations.
Total Addressable Market (TAM)
The TAM for Church & Dwight's diverse product portfolio is estimated to be in the billions of dollars, spanning various categories such as household products, personal care, and specialty products. Church & Dwight captures a portion of this TAM through its established brands and continued product innovation.
Upturn SWOT Analysis
Strengths
- Strong Brand Portfolio
- Effective Marketing and Distribution
- Innovation in Product Development
- Strong Financial Position
- Diverse Product Offerings
Weaknesses
- Dependence on Key Brands
- Exposure to Commodity Price Fluctuations
- Limited Presence in Emerging Markets compared to competitors
Opportunities
- Expansion into New Geographic Markets
- Acquisition of Complementary Brands
- Growth in E-commerce Channels
- Development of Sustainable Products
Threats
- Intense Competition
- Changing Consumer Preferences
- Economic Downturns
- Increased Raw Material Costs
- Regulatory Changes
Competitors and Market Share
Key Competitors
- PG
- CL
- KMB
Competitive Landscape
Church & Dwight benefits from a strong brand portfolio and effective marketing. However, competitors like Procter & Gamble and Colgate-Palmolive have greater scale and global reach.
Major Acquisitions
Therabreath
- Year: 2021
- Acquisition Price (USD millions): 580
- Strategic Rationale: Expanded Church & Dwight's oral care portfolio with a fast-growing brand.
Growth Trajectory and Initiatives
Historical Growth: Church & Dwight has experienced consistent growth through organic product development and strategic acquisitions.
Future Projections: Analyst projections for Church & Dwight's future growth vary based on economic conditions and company initiatives. These projections can be dynamically populated.
Recent Initiatives: Recent strategic initiatives include product innovation, acquisitions, and expansion into new markets.
Summary
Church & Dwight is a strong consumer staples company with a diverse portfolio of well-known brands. Its consistent growth is driven by effective marketing and strategic acquisitions. However, the company must navigate competitive pressures and changing consumer preferences. Continued innovation and expansion into new markets are crucial for future success.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company SEC Filings
- Industry Reports
- Analyst Estimates
Disclaimers:
The information provided is for informational purposes only and should not be considered investment advice. Market conditions and company performance can change rapidly.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Church & Dwight Company Inc
Exchange NYSE | Headquaters Ewing, NJ, United States | ||
IPO Launch date 1986-03-06 | President, CEO & Director Mr. Richard A. Dierker | ||
Sector Consumer Defensive | Industry Household & Personal Products | Full time employees 5750 | Website https://www.churchdwight.com |
Full time employees 5750 | Website https://www.churchdwight.com |
Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products. It operates in three segments: Consumer Domestic, Consumer International, and Specialty Products Division. The company offers cat litters, carpet deodorizers, laundry detergents, and baking soda, as well as other baking soda based products under the ARM & HAMMER brand; condoms, lubricants, and vibrators under the TROJAN brand; stain removers, cleaning solutions, laundry detergents, and bleach alternatives under the OXICLEAN brand; toothbrushes under the SPINBRUSH brand; home pregnancy and ovulation test kits under the FIRST RESPONSE brand; depilatories under the NAIR brand; oral analgesics under the ORAJEL brand; laundry detergents under the XTRA brand; gummy dietary supplements under the L'IL CRITTERS and VITAFUSION brands; dry shampoos under the BATISTE brand; water flossers and showerheads under the WATERPIK brand; cold shortening and relief products under the ZICAM brand; oral care products under the THERABREATH brand; and acne treatment products under the HERO brand. Its specialty products include animal and food productivity products, such as ARM & HAMMER baking soda as a feed additive to help dairy cow; BIO-CHLOR and FERMENTEN used to reduce health issues associated with calving, as well as needed protein; CELMANAX refined functional carbohydrate, a yeast-based prebiotic; and CERTILLUS a probiotics products used in the poultry, dairy, beef, and swine industries. It offers sodium bicarbonate; and cleaning and deodorizing products. The company sells its consumer products through supermarkets, mass merchandisers, wholesale clubs, drugstores, convenience stores, home stores, dollar and other discount stores, pet and other specialty stores, and websites and other e-commerce channels; and specialty products to industrial customers and livestock producers through distributors. The company was founded in 1846 and is headquartered in Ewing, New Jersey.

Note: This website is maintained by Upturn Corporation, which is an investment adviser registered with the U.S. Securities and Exchange Commission. Such registration does not imply a certain level of skill or training. Investing in securities has risks. Past performance is no guarantee of future returns. No assurance is provided as to any particular investment return, and you may lose money using our services. You are strongly advised to consult appropriate counsel before making any investments in companies you learn about through our services. You should obtain appropriate legal, tax, investment, accounting, and other advice that takes into account your investment portfolio and overall financial situation. You are solely responsible for conducting due diligence on a potential investment. We do not affect trades for you. You will select your own broker through which to transact. Investments are not FDIC insured, they are not guaranteed, and they may lose value. Please see the Privacy Policy, Terms of Use, and Disclosure for more information.