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CHD 
Church & Dwight Company Inc (CHD)
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Upturn Advisory Summary
11/05/2025: CHD (1-star) is currently NOT-A-BUY. Pass it for now.
Upturn Star Rating
Not Recommended Performance
These Stocks/ETFs, based on Upturn Advisory, consistently fall short of market performance, signaling caution before investing.
Number of Analysts
24 Analysts rated it
Well-followed company, solid analyst reports, reliable data for confident investing.
1 Year Target Price $96.95
1 Year Target Price $96.95
| 7 | Strong Buy |
| 2 | Buy |
| 10 | Hold |
| 4 | Sell |
| 1 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -0.38% | Avg. Invested days 51 | Today’s Advisory PASS |
Upturn Star Rating | Upturn Advisory Performance  2.0 | Stock Returns Performance  1.0 |
| Profits based on simulation | Last Close 11/05/2025 |
Key Highlights
Company Size Large-Cap Stock | Market Capitalization 20.80B USD | Price to earnings Ratio 27.23 | 1Y Target Price 96.95 |
Price to earnings Ratio 27.23 | 1Y Target Price 96.95 | ||
Volume (30-day avg) 24 | Beta 0.45 | 52 Weeks Range 81.33 - 115.72 | Updated Date 11/4/2025 |
52 Weeks Range 81.33 - 115.72 | Updated Date 11/4/2025 | ||
Dividends yield (FY) 1.36% | Basic EPS (TTM) 3.18 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date 2025-10-31 | When Before Market | Estimate 0.74 | Actual 0.81 |
Profitability
Profit Margin 12.74% | Operating Margin (TTM) 16.06% |
Management Effectiveness
Return on Assets (TTM) 7.86% | Return on Equity (TTM) 18.59% |
Valuation
Trailing PE 27.23 | Forward PE 23.36 | Enterprise Value 22817608638 | Price to Sales(TTM) 3.39 |
Enterprise Value 22817608638 | Price to Sales(TTM) 3.39 | ||
Enterprise Value to Revenue 3.76 | Enterprise Value to EBITDA 22.43 | Shares Outstanding 240130071 | Shares Floating 239486522 |
Shares Outstanding 240130071 | Shares Floating 239486522 | ||
Percent Insiders 0.19 | Percent Institutions 95.9 |
Upturn AI SWOT
Church & Dwight Company Inc
Company Overview
History and Background
Church & Dwight was founded in 1846. Originally focused on baking soda, it has expanded through acquisitions and product development to become a diversified consumer products company.
Core Business Areas
- Consumer Domestic: Largest segment, featuring well-known brands like Arm & Hammer, OxiClean, and Trojan.
- Consumer International: Sells branded products internationally, leveraging the strength of core brands in new markets.
- Specialty Products: Includes animal and food production, as well as specialty cleaning products. Has moved to exit some underperforming smaller brands in this segment.
Leadership and Structure
Matthew T. Farrell is the Chairman and CEO. The organizational structure is based on business segments with centralized support functions.
Top Products and Market Share
Key Offerings
- Arm & Hammer Baking Soda: Household staple with a dominant market share in baking soda (over 70%). Competitors include generic brands and other baking soda producers.
- OxiClean: Laundry stain remover with a significant market share in the stain remover category. Competitors include Tide (PG), Clorox (CLX), and Resolve.
- Trojan Condoms: Leading condom brand in the US with significant market share. Competitors include LifeStyles, Durex (RBGLY).
- Waterpik: Water flosser with a leading market share. Competitors include Philips Sonicare, Panasonic, and generic brands.
Market Dynamics
Industry Overview
The consumer products industry is characterized by intense competition, brand loyalty, and the need for constant innovation. Trends include increasing demand for natural and sustainable products.
Positioning
Church & Dwight focuses on value-oriented products and building brand loyalty through marketing and product innovation. They also benefit from strong brand recognition.
Total Addressable Market (TAM)
The TAM for Church & Dwight's products is estimated to be in the hundreds of billions of dollars across its various categories. They are positioned to capture a significant portion through both organic growth and acquisitions.
Upturn SWOT Analysis
Strengths
- Strong Brand Portfolio
- High Market Share in Key Categories
- Effective Marketing Campaigns
- Consistent Innovation
- Efficient Distribution Network
Weaknesses
- Dependence on a Few Key Brands
- Exposure to Commodity Price Fluctuations
- Limited Presence in Some International Markets
- Slower growth in some mature product categories
Opportunities
- Expanding into New Geographic Markets
- Acquiring Complementary Brands
- Developing New Products with Sustainable Ingredients
- Leveraging E-commerce Channels
- Capitalizing on trends like preventative care
Threats
- Intense Competition
- Changing Consumer Preferences
- Private Label Competition
- Economic Downturns
- Increasing Raw Material Costs
Competitors and Market Share
Key Competitors
- Procter & Gamble (PG)
- Unilever (UL)
- Clorox (CLX)
- Reckitt Benckiser Group (RBGLY)
Competitive Landscape
Church & Dwight differentiates itself through a focus on value-oriented products and niche markets. Its advantages include strong brand recognition and efficient operations. Disadvantages include smaller scale compared to some competitors.
Major Acquisitions
Therabreath
- Year: 2021
- Acquisition Price (USD millions): 580
- Strategic Rationale: Expanded Church & Dwight's presence in the oral care market and added a high-growth brand to its portfolio.
Hero Mighty Patch
- Year: 2022
- Acquisition Price (USD millions): 630
- Strategic Rationale: Expanded Church & Dwight's presence in skincare and added a high-growth brand to its portfolio.
Growth Trajectory and Initiatives
Historical Growth: Church & Dwight has experienced consistent revenue and earnings growth through a combination of organic growth and acquisitions.
Future Projections: Analysts expect Church & Dwight to continue to grow revenue in the mid-single digits, driven by new product launches and international expansion.
Recent Initiatives: Recent initiatives include expanding e-commerce presence, investing in marketing and innovation, and acquiring new brands.
Summary
Church & Dwight possesses a strong brand portfolio and demonstrated ability to grow through both organic means and acquisitions. However, it faces competitive pressures from larger consumer product giants and must adapt to changing consumer preferences. The company's focus on value and niche markets has served it well. Vigilance and adaptation in the face of external threats are crucial for sustained success.
Similar Stocks
Sources and Disclaimers
Data Sources:
- Company SEC Filings (10-K, 10-Q)
- Company Investor Presentations
- Analyst Reports
- Market Research Reports
- Company Website
Disclaimers:
The information provided is for informational purposes only and should not be considered financial advice. Investment decisions should be based on individual research and consultation with a qualified financial advisor. Market data is dynamic and subject to change.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Church & Dwight Company Inc
Exchange NYSE | Headquaters Ewing, NJ, United States | ||
IPO Launch date 1986-03-06 | President, CEO & Director Mr. Richard A. Dierker | ||
Sector Consumer Defensive | Industry Household & Personal Products | Full time employees 5750 | Website https://www.churchdwight.com |
Full time employees 5750 | Website https://www.churchdwight.com | ||
Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products. It operates in three segments: Consumer Domestic, Consumer International, and Specialty Products Division. The company offers cat litters, carpet deodorizers, laundry detergents, and baking soda, as well as other baking soda based products under the ARM & HAMMER brand; condoms, lubricants, and vibrators under the TROJAN brand; stain removers, cleaning solutions, laundry detergents, and bleach alternatives under the OXICLEAN brand; toothbrushes under the SPINBRUSH brand; home pregnancy and ovulation test kits under the FIRST RESPONSE brand; depilatories under the NAIR brand; oral analgesics under the ORAJEL brand; laundry detergents under the XTRA brand; gummy dietary supplements under the L'IL CRITTERS and VITAFUSION brands; dry shampoos under the BATISTE brand; water flossers and showerheads under the WATERPIK brand; cold shortening and relief products under the ZICAM brand; oral care products under the THERABREATH brand; and acne treatment products under the HERO brand. Its specialty products include animal and food productivity products, such as ARM & HAMMER baking soda as a feed additive to help dairy cow; BIO-CHLOR and FERMENTEN used to reduce health issues associated with calving, as well as needed protein; CELMANAX refined functional carbohydrate, a yeast-based prebiotic; and CERTILLUS a probiotics products used in the poultry, dairy, beef, and swine industries. It offers sodium bicarbonate; and cleaning and deodorizing products. The company sells its consumer products through supermarkets, mass merchandisers, wholesale clubs, drugstores, convenience stores, home stores, dollar and other discount stores, pet and other specialty stores, and websites and other e-commerce channels; and specialty products to industrial customers and livestock producers through distributors. The company was founded in 1846 and is headquartered in Ewing, New Jersey.
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