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Domo Inc (DOMO)



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Upturn Advisory Summary
06/30/2025: DOMO (1-star) has a low Upturn Star Rating. Not recommended to BUY.
1 Year Target Price $13.6
1 Year Target Price $13.6
1 | Strong Buy |
1 | Buy |
3 | Hold |
0 | Sell |
0 | Strong Sell |
Analysis of Past Performance
Type Stock | Historic Profit -38.44% | Avg. Invested days 26 | Today’s Advisory Consider higher Upturn Star rating |
Upturn Star Rating ![]() ![]() | Upturn Advisory Performance ![]() | Stock Returns Performance ![]() |
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Key Highlights
Company Size Small-Cap Stock | Market Capitalization 559.67M USD | Price to earnings Ratio - | 1Y Target Price 13.6 |
Price to earnings Ratio - | 1Y Target Price 13.6 | ||
Volume (30-day avg) 5 | Beta 1.84 | 52 Weeks Range 6.01 - 14.83 | Updated Date 06/29/2025 |
52 Weeks Range 6.01 - 14.83 | Updated Date 06/29/2025 | ||
Dividends yield (FY) - | Basic EPS (TTM) -1.89 |
Analyzing Revenue: Products, Geography and Growth
Revenue by Products
Product revenue - Year on Year
Revenue by Geography
Geography revenue - Year on Year
Earnings Date
Report Date - | When - | Estimate - | Actual - |
Profitability
Profit Margin -23.33% | Operating Margin (TTM) -18.18% |
Management Effectiveness
Return on Assets (TTM) -16.82% | Return on Equity (TTM) - |
Valuation
Trailing PE - | Forward PE - | Enterprise Value 645640847 | Price to Sales(TTM) 1.77 |
Enterprise Value 645640847 | Price to Sales(TTM) 1.77 | ||
Enterprise Value to Revenue 2.04 | Enterprise Value to EBITDA -6.28 | Shares Outstanding 36971400 | Shares Floating 31584528 |
Shares Outstanding 36971400 | Shares Floating 31584528 | ||
Percent Insiders 8.44 | Percent Institutions 68.94 |
Analyst Ratings
Rating 3 | Target Price 13.6 | Buy 1 | Strong Buy 1 |
Buy 1 | Strong Buy 1 | ||
Hold 3 | Sell - | Strong Sell - | |
Strong Sell - |
Upturn AI SWOT
Domo Inc

Company Overview
History and Background
Domo, Inc. was founded in 2010 by Josh James, previously the CEO of Omniture (acquired by Adobe). The company aimed to revolutionize business intelligence with a cloud-based platform accessible to all users in an organization. After several years in stealth mode, Domo officially launched in 2015 and went public in 2018.
Core Business Areas
- Business Intelligence Platform: Domo provides a cloud-based business intelligence platform that connects to various data sources, providing real-time dashboards, reporting, and data visualization capabilities to business users across the organization.
Leadership and Structure
Josh James is the founder and CEO. The leadership team includes executives responsible for product development, marketing, sales, and finance. Domo operates with a functional organizational structure, with departments focused on specific areas of the business.
Top Products and Market Share
Key Offerings
- Domo Business Cloud: Domo's core offering is a cloud-based business intelligence and data visualization platform. This Platform provides dashboarding, reporting, alerting, and data connectivity. It enables users to consolidate data from multiple sources, create visualizations, and collaborate on insights. Market share data for Domo individually is challenging to pinpoint, as it competes within the broader BI platform market dominated by larger players. Competitors include Tableau (acquired by Salesforce), Power BI (Microsoft), Qlik, and ThoughtSpot.
Market Dynamics
Industry Overview
The business intelligence market is growing, driven by the increasing volume and complexity of data. Companies need tools to analyze this data and gain insights to improve decision-making. The market is becoming increasingly competitive, with new players and technologies emerging regularly.
Positioning
Domo positions itself as a modern, agile BI platform designed for users of all skill levels. It emphasizes ease of use, collaboration, and mobile accessibility. Domo's strengths lie in its unified platform and real-time data capabilities.
Total Addressable Market (TAM)
The global business intelligence and analytics market is projected to reach hundreds of billions of dollars. Domo is positioned to capture a portion of this TAM by focusing on its target market of mid-sized to large enterprises seeking a flexible and user-friendly BI solution.
Upturn SWOT Analysis
Strengths
- User-friendly interface
- Cloud-native architecture
- Mobile accessibility
- Extensive data connectors
- Strong collaboration features
Weaknesses
- High subscription costs
- Lower market share compared to larger competitors
- Dependence on cloud infrastructure
- Negative historical profitability
Opportunities
- Expanding into new industries and geographies
- Integrating AI and machine learning into the platform
- Developing partnerships with other technology vendors
- Increased data literacy in organizations
Threats
- Intense competition from larger BI vendors
- Economic downturn impacting IT spending
- Data security and privacy concerns
- Rapid technological advancements in the BI market
Competitors and Market Share
Key Competitors
- MSFT
- CRM
- QLIK
Competitive Landscape
Domo faces intense competition from established players with larger market share and greater financial resources. Its competitive advantages include its user-friendly interface, cloud-native architecture, and focus on mobile accessibility. Domo needs to differentiate itself further by innovating in areas such as AI-powered analytics and collaborative BI.
Growth Trajectory and Initiatives
Historical Growth: Domo has historically experienced strong revenue growth, driven by increasing adoption of its platform. However, growth has been coupled with significant operating losses. The company needs to demonstrate a path to profitability.
Future Projections: Analyst estimates suggest continued revenue growth for Domo, driven by the expanding BI market. However, profitability remains a key concern. The company's ability to control costs and improve operating efficiency will be crucial for achieving long-term success.
Recent Initiatives: Domo has focused on expanding its product offerings, investing in sales and marketing, and building partnerships with strategic technology vendors.
Summary
Domo is a cloud-based business intelligence platform with a user-friendly interface and mobile accessibility. It's experiencing revenue growth but is not yet profitable, making cost control crucial. Domo faces strong competition but has opportunities to expand through innovation and partnerships. The company's long-term success depends on achieving profitability and differentiating itself from larger competitors.
Peer Comparison
Sources and Disclaimers
Data Sources:
- Company Filings (SEC)
- Market Research Reports (Gartner, Forrester)
- Analyst Reports
- Company Website
- Other financial news sources
Disclaimers:
This analysis is based on publicly available information and represents an opinion. It should not be considered financial advice. Market conditions and company-specific events can change rapidly. Consult with a qualified financial advisor before making any investment decisions.
AI Summarization is directionally correct and might not be accurate.
Summarized information shown could be a few years old and not current.
Fundamental Rating based on AI could be based on old data.
AI-generated summaries may have inaccuracies (hallucinations). Please verify the information before taking action.
About Domo Inc
Exchange NASDAQ | Headquaters American Fork, UT, United States | ||
IPO Launch date 2018-06-29 | Founder, CEO & Director Mr. Joshua G. James | ||
Sector Technology | Industry Software - Application | Full time employees 888 | Website https://www.domo.com |
Full time employees 888 | Website https://www.domo.com |
Domo, Inc., together with its subsidiaries, operates a cloud-based modern AI and data products platform in North America, Western Europe, Australia, Japan, and India. Its platform digitally connects from the chief executive officer to the frontline employee with the data, systems, and people in an organization, as well as giving them access to real-time data and insights, and allowing them to manage business through various browsers and visualization engines accessible across laptops, TV screens, monitors, tablets, and smartphones. The company was formerly known as Domo Technologies, Inc. and changed its name to Domo, Inc. in December 2011. Domo, Inc. was incorporated in 2010 and is headquartered in American Fork, Utah.
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